Coffee Market - Growth, Trends and Forecasts (2019 - 2024)

Coffee Market is Segmented by Product Type (Whole-Bean, Ground Coffee, Instant Coffee, Coffee Pods and Capsules), By Distribution Channel (On-Trade (Cafes and food service) and Off-Trade (Supermarket/Hypermarket, Convenience Stores, Specialist Retailers and Others)) and Geography

Market Snapshot

coffee market
Study Period:

2016-2024

Base Year:

2018

Fastest Growing Market:

Asia Pacific

Largest Market:

Europe

CAGR:

Equal-5.5

Key Players:

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Market Overview

Global coffee market is growing at a CAGR of 5.5% during the forecast period (2019 - 2024). Coffee is one of the world’s favorite beverages and a major source of caffeine, coffee continues to be an essential factor in society’s daily routine.

  • The global coffee industry is growing at a significantly by producing products almost exclusively in developing nations. As per the survey conducted by the National Coffee Association in the United States, more than 70% of the consumers prefer at-home coffee preparation. There has been a gradual shift observed from soft drinks to coffee drinks among consumers.
  • The consumers prefer Nespresso coffee machines, coffee brewers, and drip coffee makers to prepare coffee at home. South America is the largest producer of Coffee in the world whereas, Europe being the largest producer of high-quality coffee. Germany, Italy, France, Spain, and the United Kingdom are the dominating coffee consumers in the European region.

Scope of the Report

The global coffee market is available as whole bean, ground coffee, instant coffee, coffee pods and capsules by product type. By distribution channel the market is segmented as on-trade and off-trade. Where off-trade segment is further segmented as supermarket/hypermarket, convenience stores, specialist retailers and others. 

By Product Type
Whole-Bean
Ground Coffee
Instant Coffee
Coffee Pods and Capsules
By Distribution Channel
On-Trade (Cafes and Foodservice)
Off-Trade
Supermarket/Hypermarket
Convenience Stores
Specialist Retailers
Others
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
Germany
United Kingdom
France
Russia
Italy
Spain
Rest of Europe
Asia-Pacific
China
Vietnam
India
Japan
Rest of Asia-Pacific
South America
Brazil
Colombia
Rest of South America
Middle East & Africa
South Africa
Ethiopia
Rest of Middle East & Africa

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Key Market Trends

Arabica Coffee Showcase High Demand

Arabica coffee market is highly produced coffee in the world followed by Robusta. Companies around the world are focussing on the principles of zero waste and circular economy, by launching fresh ground coffee pods in two flavors, namely 100% Arabica Ricco and 100% Arabica Aromatica, certified by the Rainforest Alliance. These pods can be collected with food waste and are totally compostable. Companies are performing product innovations mianly on Arabica coffee. For instance, Pellini Caffè, has launched Pellini Bio fresh ground coffee pods, which consist of 100% Arabica organic coffee; with this, the company is targeting Italian consumers who are increasingly looking for organic products. The graph of the production of Arabica coffee was estimated by United States Department of Agriculture.

Coffee Market1

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Europe is a Major Market for Specialty coffee

Many companies in Europe are marketing coffee as an artisanal product rather than a commodity. The coffee entry in Europe is sourced through the ports covering Antwerp, Bremen, Hamburg, Genoa, Le Havre and Trieste. By distribution channel, supermarkets in Europe are the main point of sale for a broad assortment of coffee, be it capsules or single-origin varieties. It has helped them to become sustainable and efficiently cater to the preferences, and expectations of consumers. Even mainstream roasters have entered into the retail coffee market, by developing more individualized products for their consumers. This trend has also led to price differentiation and proved a challenge for exporters as the market segmentation has significantly increased.

Coffee Market2

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Competitive Landscape

Some of the prominent players in the market include The Coca-Cola Company, Kraft Heinz Inc., Starbucks Corporation, Nestle S.A., and Dunkin' Donuts. Acquisition and partnership are the major strategies followed by the key players.  Major players, such as Café Nerro, Coffee Beanery, Nestle Inc., and Starbucks, have mainly focused on partnerships and collaborations with other emerging players in the market and new product launches.

Major Players

  1. Starbucks Corporation
  2. The Kraft Heinz Company
  3. The Coca-Cola Company
  4. Dunkin’
  5. Nestle SA

* Complete list of players covered available in the table of contents below

coffee market

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Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porters Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Whole-Bean

      2. 5.1.2 Ground Coffee

      3. 5.1.3 Instant Coffee

      4. 5.1.4 Coffee Pods and Capsules

    2. 5.2 By Distribution Channel

      1. 5.2.1 On-Trade (Cafes and Foodservice)

      2. 5.2.2 Off-Trade

        1. 5.2.2.1 Supermarket/Hypermarket

        2. 5.2.2.2 Convenience Stores

        3. 5.2.2.3 Specialist Retailers

        4. 5.2.2.4 Others

    3. 5.3 Geography

      1. 5.3.1 North America

        1. 5.3.1.1 United States

        2. 5.3.1.2 Canada

        3. 5.3.1.3 Mexico

        4. 5.3.1.4 Rest of North America

      2. 5.3.2 Europe

        1. 5.3.2.1 Germany

        2. 5.3.2.2 United Kingdom

        3. 5.3.2.3 France

        4. 5.3.2.4 Russia

        5. 5.3.2.5 Italy

        6. 5.3.2.6 Spain

        7. 5.3.2.7 Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. 5.3.3.1 China

        2. 5.3.3.2 Vietnam

        3. 5.3.3.3 India

        4. 5.3.3.4 Japan

        5. 5.3.3.5 Rest of Asia-Pacific

      4. 5.3.4 South America

        1. 5.3.4.1 Brazil

        2. 5.3.4.2 Colombia

        3. 5.3.4.3 Rest of South America

      5. 5.3.5 Middle East & Africa

        1. 5.3.5.1 South Africa

        2. 5.3.5.2 Ethiopia

        3. 5.3.5.3 Rest of Middle East & Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Market Strategies

    2. 6.2 Most Active Companies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Starbucks Corporation

      2. 6.4.2 Costa Coffee

      3. 6.4.3 The Lavazza Group

      4. 6.4.4 Dunkin' Brands

      5. 6.4.5 Nestle

      6. 6.4.6 The Kraft Heinz Company

      7. 6.4.7 Unilever

      8. 6.4.8 Gloria Jeans

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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