Market Size of India Herbal Shampoo Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 10.39 % |
Market Concentration | High |
Major Players*Disclaimer: Major Players sorted in no particular order |
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India Herbal Shampoo Market Analysis
The India herbal shampoo market size is valued at USD 396.5 million in the current year and is expected to register a CAGR of 10.39% over the next five years.
- The herbal shampoo market in India is mainly driven by increased consumer spending on personal grooming and hygiene products. The Indian personal care industry has matured significantly in the last few years due to e-commerce penetration, a significant rise in disposable incomes, and last-mile access to consumers, especially in tier 2 and 3 cities. Synthetic shampoo is generally made with surfactants, and its prolonged use can lead to severe effects, such as scalp irritation, loss of hair, drying of hair, and eye irritation. Therefore, the growing awareness among consumers about the health impacts of chemicals in standard shampoo products is boosting the demand for herbal shampoos prepared from natural ingredients.
- Due to the country's tropical climate and high pollution levels, along with the stressful lifestyle of individuals, hair-related issues, such as hair fall, dandruff, and dryness, have become more prevalent among Indians. This, in turn, drives the demand for herbal shampoos on account of their insignificant side effects and inexpensive nature. Leading players are focusing on innovating products to retain their customer base and gain a stronghold in the market. For instance, in April 2023, Tamil Nadu Medical Plant Farms and Herbal Medicine Corporation (TAMPCOL) launched cost-effective herbal beauty products, including anti-dandruff shampoo made with traditional herbs. Therefore, the factors mentioned above are anticipated to provide a positive thrust to the market during the study period.