|Fastest Growing Market:||Asia-Pacific|
|Largest Market:||North America|
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Stationery refers to materials used in offices, educational institutions, and other places for writing and typing purposes. Factors such as growing literacy rates across the globe, an increasing number of youth inclining toward higher education, and a growing number of working professionals have been driving the growth of the market. Increasing Globalization and Industrialization are also considered factors propelling the market. However, during Covid-19 rising digitalization in education and work-from-home culture has heavily impacted the market growth in the past three years.
After the relaxation of the lockdown, many educational institutes and offices have reopened and demand for stationery has also picked up the pace. Many government policies such as make in-India policy have fuelled the growth of the market in specific countries. Furthermore, the rapid increase in the number of start-ups is propelling market growth. Thus, increasing employment in these sectors is impacting market growth significantly. Government initiatives have led to an increase in the number of schools and colleges in rural as well as urban areas, which is directly impacting market growth.
Scope of the Report
Stationery are materials used in offices and educational institutes for writing, typing, and printing such as paper, pens, and ink. The global Stationery and Supplies Market is segmented by Product (Paper Based, Ink Based, Art Based, and Others), by Application (Educational Institute, Corporate, and Others), and by Region(North America, Europe, Asia Pacific, South America, and the Middle East ).
|Others (Personal use, Artists and Others)|
|Middle East and Africa|
Key Market Trends
Penetration of E-commerce in Stationery and Supplies Market
Customer preference in the stationery market is consistently changing. Rising penetration of E-commerce and the internet in developing countries is also expected to play a significant role in driving the growth of the market. People tend to pick products specifically that suit their needs, and the demand for niche products is growing. E-commerce offers a variety of products in different niches which people can buy from the comfort of their homes. This factor coupled with the effect of COVID-19 has boosted the rise of E-commerce in the stationery and supplies market.
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Growing Demand for Sustainable Stationery in the Market
Increasing awareness about sustainable and eco-friendly stationery is steadily increasing in the commercial and educational sectors. For instance, in the commercial sector offices uses paper for printing and writing purpose. Recycled paper usage is increasing in copier machines and to print and write letterhead and other documents. Developed countries such as the US have improved significantly over the past three decades in terms of recycling paper. People in educational institutes have also seen an increased awareness in the usage of eco-friendly stationery.
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Key players are embracing innovative approaches such as ground-breaking marketing tactics, technological advancements, mergers, and acquisitions. For Instance, in March 2019, Kokuyo Camlin released the Camel Child Grip Crayons series in India. Camlin Child Grip Crayons helps toddlers set free the creative side of their brains with its easy-to-hold design and attractive bright colors. The product also serves the purpose of stimulating brain development in children by improving hand-eye coordination, which in turn helps improve their handwriting skills in the future.
Kokuyo Camlin Ltd.
- In August 2022, Faber-Castell is launching an international sustainability communication campaign. This should highlight the company’s sustainability leadership in the industry and make its engagement more visible worldwide.
- In November 2022, 3M's Scotch Brand today announced the launch of its new “Packet by Scotch” line of design-forward packing and mailing supplies with sustainable features as a fun, feel-good solution for holiday package shipping.
Table of Contents
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Value Chain / Supply Chain Analysis
4.5 Porters 5 Force Analysis
4.5.1 Threat of New Entrants
4.5.2 Bargaining Power of Buyers/Consumers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
4.6 Impact of COVID-19 on the Market
5. MARKET SEGMENTATION
5.1.1 Paper Based
5.1.2 Ink Based
5.1.3 Art Based
5.2.1 Educational Institutes
5.2.3 Others (Personal use, Artists and Others)
5.3.1 North America
5.3.3 Asia Pacific
5.3.4 South America
5.3.5 Middle East and Africa
6. COMPETITIVE LANDSCAPE
*List Not Exhaustive
6.1 Market Concentration Overview
6.2 Company Profiles
6.2.4 Schwan Stabilo
6.2.5 Kokuyo Camlin Ltd.
6.2.9 Sakura Color Products Corporation
6.2.10 Navneet Education Limited*
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Frequently Asked Questions
What is the study period of this market?
The Global Stationery and Supplies Market market is studied from 2022 - 2027.
What is the growth rate of Global Stationery and Supplies Market?
The Global Stationery and Supplies Market is growing at a CAGR of <3% over the next 5 years.
Which region has highest growth rate in Global Stationery and Supplies Market?
Asia-Pacific is growing at the highest CAGR over 2021- 2026.
Which region has largest share in Global Stationery and Supplies Market?
North America holds highest share in 2021.
Who are the key players in Global Stationery and Supplies Market?
Faber-Castell, MUJI, Staedtler, Schwan-Stabilo, Kokuyo Camlin Ltd. are the major companies operating in Global Stationery and Supplies Market.