Market Overview
| Study Period | 2021 - 2031 |
|---|---|
| Market Size (2026) | USD 371.37 Billion |
| Market Size (2031) | USD 395.17 Billion |
| Growth Rate (2026 - 2031) | 1.25% CAGR |
| Fastest Growing Market | Middle East and Africa |
| Largest Market | Asia-Pacific |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0. |
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Poultry Meat Market Analysis by Mordor Intelligence
The poultry meat market is expected to grow from USD 366.79 billion in 2025 to USD 371.37 billion in 2026 and is forecast to reach USD 395.17 billion by 2031 at 1.25% CAGR over 2026-2031. The market is experiencing a structural shift toward higher-margin, value-added formats such as nuggets and marinated cuts. Chicken continues to dominate consumption, while turkey is gaining market share as a leaner alternative in Western diets. The expansion of processed formats is being driven by increasing demand from quick-service restaurants. The Asia-Pacific region, led by China and India, remains at the forefront of global production and consumption. Concurrently, the Middle East and Africa are achieving accelerated growth through substantial investments in processing facilities and cold-chain infrastructure. Despite challenges such as avian influenza outbreaks, rising regulatory compliance costs, and competition from plant-based proteins, the poultry sector demonstrates resilience. Large integrated players are leveraging cost efficiencies, while mid-tier companies are focusing on organic niches. Emerging growth opportunities include specialty poultry, direct-to-consumer frozen subscription models, and the adoption of advanced technologies such as automation and blockchain traceability, positioning the sector for steady and diversified expansion.
Key Report Takeaways
- By product type, chicken led with 82.05% of poultry meat market share in 2025, whereas turkey is projected to expand at a 2.32% CAGR through 2031.
- By form, frozen products captured 47.60% revenue share in 2025, while processed items are advancing at a 1.93% CAGR to 2031.
- By distribution channel, the on-trade segment held 52.85% share of the poultry meat market in 2025; off-trade outlets record the highest forecast CAGR at 1.62% through 2031.
- By geography, Asia-Pacific controlled 47.62% of the poultry meat market in 2025, whereas the Middle East and Africa region is set to post the fastest CAGR of 2.72% by 2031.
Note: Market size and forecast figures in this report are generated using Mordor Intelligence’s proprietary estimation framework, updated with the latest available data and insights as of January 2026.
Global Poultry Meat Market Trends and Insights
Drivers Impact Analysis
| Driver | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Rising global demand for affordable and protein-rich meat | +0.3% | Global, with strongest impact in emerging markets | Medium term (2-4 years) |
| Technological advancements in poultry farming and processing | +0.4% | North America and Europe leading, spreading to Asia-Pacific | Long term (≥ 4 years) |
| Growing preference for convenience and ready-to-eat poultry products | +0.2% | Urban centers globally, particularly North America and Europe | Short term (≤ 2 years) |
| Government support and investments in poultry industry | +0.3% | Emerging markets, notably Africa and South Asia | Medium term (2-4 years) |
| Expansion of foodservice and retail distribution channels | +0.2% | Asia-Pacific and South America primarily | Medium term (2-4 years) |
| Increasing exports and international trade of poultry meat | +0.1% | Major exporters: Brazil, United States, Thailand, Europe | Long term (≥ 4 years) |
| Source: Mordor Intelligence | |||
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Rising global demand for affordable and protein-rich meat
The global poultry meat market is experiencing robust growth, driven by a rising preference for lean, high-protein diets. Chicken, with its superior protein-to-fat ratio, has become the preferred animal protein among health-conscious consumers. In mature markets like the United States, chicken consumption now surpasses the combined intake of beef and pork. Younger demographics are increasingly prioritizing macronutrient efficiency, further accelerating this trend. In the Asia-Pacific region, urban centers are witnessing a similar shift, where poultry is gradually replacing plant-based proteins as Western dietary habits and convenience gain prominence. Urbanization is a key factor fueling this demand, particularly in Asia, which accounts for 54% of the global urban population, equating to over 2.2 billion people, according to a UN-Habitat report. Projections indicate that by 2050, Asia’s urban population will grow by an additional 1.2 billion, representing a 50% increase[1] Source: UN-Habitat, "Asia and the Pacific Region", unhabitat.org. This rapid urban expansion is reshaping consumption patterns, with urban consumers increasingly demanding convenient, affordable, and nutritious protein options, thereby driving significant growth in poultry meat consumption.
Technological advancements in poultry farming and processing
Technological advancements are transforming the global poultry meat market by driving operational efficiency, sustainability, and product quality across the value chain. On farms, the adoption of automated feeding systems, sensor-based monitoring, and AI-driven health surveillance is optimizing flock management and mitigating disease risks, while climate-controlled housing enhances animal welfare standards. In processing, the implementation of robotic slaughtering, smart evisceration lines, and automated packaging systems is increasing throughput, ensuring consistency, and meeting stringent food safety regulations. Blockchain technology and real-time tracking are enhancing supply chain transparency, addressing consumer demand for traceability. Additionally, innovations in precision feeding and renewable energy integration are reducing operational costs and environmental impact. Collectively, these technological advancements are minimizing waste and carbon footprints while enabling poultry producers to scale operations sustainably to meet the growing global demand.
Growing preference for convenience and ready-to-eat poultry products
Consumer demand for convenience is driving growth in the poultry meat market. As urbanization accelerates and lifestyles become increasingly fast-paced, consumers are opting for quick, easy-to-prepare meal solutions that maintain both taste and nutritional value. Products such as chicken nuggets, wings, and pre-cooked, seasoned cuts are meeting this demand, contributing to significant market expansion. The proliferation of quick-service restaurants and advancements in retail channels, particularly online grocery platforms, are further enhancing product accessibility. In Europe, this trend is particularly evident, with consumers prioritizing meal preparation efficiency, which has led to increased demand for processed poultry despite higher price points. According to the Organization for Economic Cooperation and Development (OECD), poultry meat consumption in the European Union reached 12.39 million metric tons in 2024 [2]Source: Organization for Economic Cooperation and Development, "OECD‑FAO Agricultural Outlook 2024‑2033", oecd.org. This growth is driven by demographic expansion and a shift in consumer preferences toward convenient, ready-to-eat products. The interplay of urbanization, convenience-driven consumption, and evolving dietary habits continues to shape the growth trajectory of processed poultry products in Europe and globally.
Government support and investments in poultry industry
Government support and investments are critical drivers of growth in the poultry meat market. Globally, governments are implementing policies that provide financial assistance, subsidies, and tax incentives to poultry farmers and processors, fostering industry modernization and sustainable practices. For example, the National Livestock Mission (NLM) offers capital subsidies, low-interest loans, and training programs to both small-scale farmers and large commercial operations, enhancing productivity and operational efficiency. Investments are also being channeled into infrastructure development, including cold storage facilities, processing plants, and logistics networks, to optimize supply chain efficiency and improve market access. In a strategic initiative to establish itself as India's leading producer of eggs and poultry meat, the Andhra Pradesh government introduced its Poultry Development Policy in 2025, allocating approximately INR 575 crore over the next four years[3]Source: Government of Andhra Pradesh, "AP government to invest Rs 575 cr in poultry sector", poultryindia.co.in. Additionally, increased government funding in research and development is driving advancements in disease control, feed optimization, and precision farming technologies. Collectively, these government initiatives create a robust ecosystem for the poultry industry, enabling it to meet rising protein demand while addressing evolving market and environmental challenges.
Restraints Impact Analysis
| Restraint | (~) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| High cost of feed and supply chain challenges | -0.2% | Global, with acute impact in import-dependent regions | Short term (≤ 2 years) |
| Stringent government regulations on food safety and animal welfare | -0.3% | Developed markets, expanding to emerging economies | Long term (≥ 4 years) |
| Increasing competition from alternative protein sources | -0.1% | Urban centers in developed markets primarily | Medium term (2-4 years) |
| Outbreaks of avian diseases such as avian influenza | -0.2% | Global, with regional concentration patterns | Short term (≤ 2 years) |
| Source: Mordor Intelligence | |||
High cost of feed and supply chain challenges
The poultry meat market is encountering significant constraints due to escalating feed costs and ongoing supply chain disruptions. Feed expenses represent the largest component of poultry production costs, typically accounting for 65-75%. Key inputs, such as maize and soybean, have experienced substantial price increases driven by supply shortages, climate-related impacts, and rising global demand from industries like ethanol production. These cost pressures are eroding farmers' profit margins, compelling many, particularly small- and medium-sized enterprises (SMEs)-to scale back operations or exit the market entirely. Furthermore, supply chain inefficiencies, including transportation bottlenecks, geopolitical tensions, and inadequate infrastructure, are exacerbating these challenges by increasing lead times and operational costs. Industry participants are actively pursuing strategies to mitigate these issues, such as adopting alternative feed sources, improving feed efficiency, and advocating for policy measures like the importation of genetically modified feed grains to stabilize supply and pricing. However, until these structural challenges are effectively addressed, the rising feed cost burden will continue to impede growth and sustainability within the global poultry meat market.
Stringent government regulations on food safety and animal welfare
As global markets continue to evolve, stricter food safety standards and expanding animal welfare requirements are increasing regulatory complexities. These compliance costs place significant pressure on smaller operations, potentially limiting market entry for new producers. Modernization efforts by the Food Safety and Inspection Service (FSIS) emphasize Hazard Analysis and Critical Control Points (HACCP)-based inspection systems, requiring detailed documentation and continuous monitoring. Simultaneously, the United States Department of Agriculture's (USDA) organic livestock standards mandate specific protocols for housing, feeding, and healthcare, further driving up production costs. The European Union's (EU) growing animal welfare regulations not only create trade barriers for non-compliant exporters but also influence regulatory trends in other regions. Collectively, these stringent requirements create a competitive environment that benefits larger, well-capitalized companies capable of investing in compliance infrastructure, while restricting growth opportunities for smaller producers seeking market access.
Segment Analysis
By Product Type: Chicken Dominance Faces Turkey Innovation
In 2025, chicken is set to command a dominant 82.05% share of the global poultry meat market. Its affordability, rapid production cycle, and versatility across various cuisines and product formats bolster this leading position. Innovations in selective breeding, feed optimization, and streamlined supply chains have not only ensured consistent quality but also enhanced cost efficiency. This reinforces chicken's status as the world's most accessible protein. Its adaptability, spanning from traditional dishes to modern formats like marinated, ready-to-cook, and air-fryer-ready cuts, amplifies its demand. Furthermore, a surge in consumption from emerging markets, paired with innovations from quick-service restaurants, underscores chicken's lasting appeal as a primary protein source for diverse demographics.
Turkey is emerging as the fastest-growing segment in the poultry market, with projections indicating a 2.32% CAGR expansion through 2031. Its leaner profile and reduced fat content cater to health-conscious consumers, ensuring demand extends beyond just festive seasons. This growth trajectory is bolstered by innovations in foodservice, diverse deli-meat assortments, and conveniently portioned products tailored for urban lifestyles. Producers are ramping up investments in marketing and diversifying products to elevate turkey's status as a premium yet adaptable protein choice. As awareness of turkey's nutritional advantages rises and its presence expands in retail and foodservice, it's transitioning from a seasonal delicacy to a mainstream protein contender on the global stage.
Note: Segment shares of all individual segments available upon report purchase
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By Form: Frozen Leadership Meets Processed Innovation
In 2025, the frozen poultry meat segment captured a significant 47.60% market share, driven by the expansion of cold chain infrastructure and consumer preference for bulk purchases with extended shelf lives. This segment's competitive edge lies in its prolonged shelf life and reduced spoilage, which are essential for exporters and large-scale retailers managing extended distribution timelines. The rapid development of cold chain systems in emerging markets has enhanced accessibility, ensuring consistent product quality and cost efficiency. Additionally, evolving consumer purchasing patterns, such as bulk buying and convenience-focused meal planning, continue to strengthen the demand for frozen poultry as a reliable and practical protein option.
Conversely, the processed poultry segment is anticipated to register the fastest growth, with a projected CAGR of 1.93% through 2031. This growth is attributed to increasing demand for convenience, the rising adoption of quick-service restaurant formats, and advancements in marination and packaging technologies that improve flavor and shelf stability. Foodservice operators are increasingly incorporating products such as nuggets, breaded fillets, and marinated cuts to enhance operational efficiency and reduce labor costs. Innovations in processing and packaging are driving improvements in product quality, variety, and customization. Furthermore, the growing popularity of quick-service restaurants and ready-to-eat meals is accelerating demand. With higher profit margins and alignment with modern consumption trends, the processed poultry segment is positioned to play a critical role in shaping the future growth trajectory of the global poultry meat market.
By Distribution Channel: On-Trade Resilience Meets Off-Trade Innovation
In 2025, on-trade distribution channels are projected to dominate the global poultry meat market, accounting for 52.85% of market share. Their resilience is largely attributed to a resurgence in foodservice demand, with hotels, restaurants, and catering services leading the charge in product turnover and menu diversity. As diners flock back to restaurants and event catering sees a revival, these channels solidify their importance in poultry consumption. Moreover, strategic alliances between producers and foodservice entities have bolstered supply stability and pricing, cementing the on-trade channels' influence on market growth.
While off-trade channels hold a smaller market share, they're poised for rapid expansion, forecasting a 1.62% CAGR from 2025 to 2031. This growth is fueled by retail innovations and the burgeoning online grocery sector. Supermarkets and hypermarkets remain pivotal, yet they're enhancing consumer engagement through revamped product displays, enticing promotions, and value-added offerings. Convenience stores are tapping into impulse purchases with their ready-to-cook selections. Meanwhile, e-commerce platforms are addressing the needs of busy households with home delivery services. Additionally, a growing trend towards home meal preparation is amplifying demand, positioning off-trade channels as a vibrant growth engine alongside the established prowess of foodservice distribution.
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Geography Analysis
In 2025, the Asia-Pacific region is set to dominate the market, holding a commanding 47.62% share. This dominance is bolstered by the region's demographic advantages, increasing disposable incomes, and a cultural inclination towards poultry in various cuisines. Urbanization in China is fueling a demand for easily accessible protein sources. Meanwhile, in India, the burgeoning middle class is driving growth, even in the face of challenges posed by diseases. In contrast, Japan and South Korea are carving out a niche with a focus on premium products. Additionally, government investments in cold chain infrastructure, processing capabilities, and biosecurity measures are amplifying the region's competitiveness in both consumption and exports.
The Middle East and Africa are emerging as the fastest-growing regions, with projections indicating a 2.72% CAGR expansion through 2031. This growth is largely attributed to urbanization, population surges, and increasing incomes. In Saudi Arabia and the UAE, high per capita consumption coupled with a heavy reliance on imports presents lucrative opportunities for exporters. While Nigeria and South Africa boast sizable domestic markets ripe for exploration, Morocco and Egypt are strategically positioned to cater to both African and European demands.
North America and Europe showcase mature markets characterized by established consumption patterns and sophisticated production systems. The United States stands out with its strong domestic demand and efficient processing methods. Canada, on the other hand, is carving a niche with its emphasis on premium and sustainable practices. In Europe, while growth is moderated by strict regulations and a heightened focus on animal welfare and food safety, countries like Germany, the United Kingdom, and France are at the forefront of driving demand. In South America, Brazil takes the lead as a prominent global exporter, bolstered by robust domestic markets in Argentina, Colombia, and Chile.
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Competitive Landscape
Key players such as Tyson Foods, JBS/Pilgrim’s Pride, BRF, Cargill, and Charoen Pokphand lead the moderately fragmented global poultry meat market. These vertically integrated companies leverage ownership of feed mills, hatcheries, and processing facilities to achieve 8–10% cost advantages and enhanced pricing flexibility in competitive markets. Their operational scale enables reinvestment of margins into high-value segments, including marinated, portion-controlled, and air-fryer-ready products. Concurrently, mid-sized firms like Hormel, Maple Leaf Foods, and Foster Farms are focusing on differentiation by targeting premium niches with organic, antibiotic-free, and welfare-certified poultry offerings.
Adoption of advanced technologies is becoming a critical competitive advantage, further widening the gap between large integrators and smaller operators. Significant investments in automation, robotics, and AI-driven yield optimization are enabling leading processors to reduce labor dependency, enhance operational consistency, and strengthen food safety compliance.
Looking ahead, competition is intensifying in underdeveloped markets and alternative distribution channels. Specialty poultry, such as duck, quail, and guinea fowl, remains underpenetrated outside Asia, creating growth opportunities for regional specialists and premium brands. Additionally, direct-to-consumer frozen poultry subscription models are gaining momentum, allowing producers to bypass traditional retail fees and establish predictable demand streams.
Poultry Meat Industry Leaders
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Tyson Foods, Inc.
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BRF S.A.
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Hormel Foods Corporation
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Marfrig Global Foods S.A.
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JBS S.A.
- *Disclaimer: Major Players sorted in no particular order
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Recent Industry Developments
- September 2025: Foster Farms, a leading poultry processor in the United States, poured USD 30 million into its Louisiana processing plant. This investment aims to boost efficiency and capacity in the plant's cut-up and deboning departments.
- September 2025: Tyson Foods rolled out NFL-themed chicken nuggets. These nuggets, shaped to represent teams like the Denver Broncos, Green Bay Packers, and Philadelphia Eagles, signify a notable expansion of the company's value-added products for retail distribution.
- July 2025: Pilgrim's Pride invested USD 400 million to build a fully cooked chicken processing facility in LaFayette, Georgia. The new facility aims to boost production of Just Bare and Gold Kist branded products, catering to both retail and foodservice sectors. Upon becoming operational, the facility is set to generate around 630 jobs, with the initial phase slated for completion by 2027.
- November 2024: In Morton, Mississippi, Koch Foods poured USD 145.5 million into expanding and modernizing its chicken processing facility. This strategic move not only boosted the plant's production capacity but also expanded its processing and distribution operations. Over a span of five years, the initiative generated 128 new jobs, providing a notable uplift to the local economy.
Global Poultry Meat Market Report Scope
Poultry meat refers to the edible meat obtained from domesticated birds that are raised primarily for human consumption. It mainly includes chicken, turkey, duck, and other birds such as quail and goose, and is valued for its high protein content, relatively low fat levels, and versatility across cuisines.
The poultry meat market segments include product type, form, distribution channel, and geography. The product type segment comprises chicken, turkey, duck, and others. The form segment is segmented into the fresh/chilled, frozen, canned, and processed. The distribution channel segment is divided into on-trade and off-trade channel. Geographically, the market spans North America, Europe, Asia-Pacific, South America, and the Middle East and Africa. The report provides market size and forecasts in USD Billion and Tons for all segments.
By Product Type
| Chicken |
| Turkey |
| Others |
By Form
| Fresh / Chilled | |
| Frozen | |
| Canned | |
| Processed | Nuggets |
| Deli Meats | |
| Sausages | |
| Tenders/Marinated | |
| Meatballs | |
| Others |
By Distribution Channel
| On-Trade | Hotels |
| Restaurants | |
| Catering | |
| Off-Trade | Supermarkets/ Hypermarkets |
| Convenience Stores | |
| Online Retail Channel | |
| Other Distribution Channel |
By Geography
| North America | Form | |
| Distribution Channel | ||
| Country | United States | |
| Canada | ||
| Mexico | ||
| Rest of North America | ||
| Europe | Form | |
| Distribution Channel | ||
| Germany | ||
| United Kingdom | ||
| Italy | ||
| France | ||
| Spain | ||
| Netherlands | ||
| Poland | ||
| Belgium | ||
| Sweden | ||
| Rest of Europe | ||
| Asia-Pacific | Form | |
| Distribution Channel | ||
| China | ||
| India | ||
| Japan | ||
| Australia | ||
| Indonesia | ||
| South Korea | ||
| Thailand | ||
| Singapore | ||
| Rest of Asia-Pacific | ||
| South America | Form | |
| Distribution Channel | ||
| Brazil | ||
| Argentina | ||
| Colombia | ||
| Chile | ||
| Peru | ||
| Rest of South America | ||
| Middle East and Africa | Form | |
| Distribution Channel | ||
| South Africa | ||
| Saudi Arabia | ||
| United Arab Emirates | ||
| Nigeria | ||
| Egypt | ||
| Morocco | ||
| Turkey | ||
| Rest of Middle East and Africa | ||
| By Product Type | Chicken | ||
| Turkey | |||
| Others | |||
| By Form | Fresh / Chilled | ||
| Frozen | |||
| Canned | |||
| Processed | Nuggets | ||
| Deli Meats | |||
| Sausages | |||
| Tenders/Marinated | |||
| Meatballs | |||
| Others | |||
| By Distribution Channel | On-Trade | Hotels | |
| Restaurants | |||
| Catering | |||
| Off-Trade | Supermarkets/ Hypermarkets | ||
| Convenience Stores | |||
| Online Retail Channel | |||
| Other Distribution Channel | |||
| By Geography | North America | Form | |
| Distribution Channel | |||
| Country | United States | ||
| Canada | |||
| Mexico | |||
| Rest of North America | |||
| Europe | Form | ||
| Distribution Channel | |||
| Germany | |||
| United Kingdom | |||
| Italy | |||
| France | |||
| Spain | |||
| Netherlands | |||
| Poland | |||
| Belgium | |||
| Sweden | |||
| Rest of Europe | |||
| Asia-Pacific | Form | ||
| Distribution Channel | |||
| China | |||
| India | |||
| Japan | |||
| Australia | |||
| Indonesia | |||
| South Korea | |||
| Thailand | |||
| Singapore | |||
| Rest of Asia-Pacific | |||
| South America | Form | ||
| Distribution Channel | |||
| Brazil | |||
| Argentina | |||
| Colombia | |||
| Chile | |||
| Peru | |||
| Rest of South America | |||
| Middle East and Africa | Form | ||
| Distribution Channel | |||
| South Africa | |||
| Saudi Arabia | |||
| United Arab Emirates | |||
| Nigeria | |||
| Egypt | |||
| Morocco | |||
| Turkey | |||
| Rest of Middle East and Africa | |||
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Market Definition
- Meat - Meat is defined as the flesh or other edible parts of an animal used for food. The end use of the meat industry consists of only human consumption. Meat is generally purchased from retail outlets for home cooking and consumption. For the market studied, only uncooked meat has been considered. This could be processed in various forms, which have been covered under the “Processed” form. The other purchases of meat happen through the consumption of meat at foodservice outlets (restaurants, hotels, catering, etc.).
- Other Meats - The other meat segment includes the meat of camel, horse, rabbit, etc. These are not so commonly consumed meat types but still, have a presence in distinct parts of the world. Regardless of it being part of red meat, we have considered these meat types separately for a better understanding of the market.
- Poultry Meat - Poultry meat also called white meat, comes from birds raised commercially or domestically for human consumption. This includes chicken, turkey, ducks, and geese.
- Red Meat - Red meat typically has a red color when raw and a dark color when cooked. It includes any meat that comes from mammals, such as beef, lamb, pork, goat, veal, and mutton.
| Keyword | Definition |
|---|---|
| A5 | It is a Japanese grading system for beef. The 'A' means the carcass yield is the highest possible and the numeric rating relates to beef marbling, color and brightness of the flesh, its texture and color, luster, and fat quality. A5 is the highest mark wagyu beef can score. |
| Abbatoir | It is another name for a slaughterhouse and refers to the premise used for or in connection with the slaughter of animals whose meat is intended for human consumption. |
| Acute Hepatopancreatic Necrosis Disease (AHPND) | It is a disease that affects shrimp and is characterized by high mortalities, in many cases reaching 100% within 30-35 days of stocking grow-out ponds. |
| African Swine Fever (ASF) | It is a highly contagious viral disease of pigs caused by a double-stranded DNA virus in the Asfarviridae family. |
| Albacore Tuna | It is one of the smallest species of tuna found in the six distinct stocks known globally in the Atlantic, Pacific, and Indian oceans, as well as the Mediterranean Sea. |
| Angus beef | It is beef derived from a specific breed of cattle indigenous to Scotland. It requires certification from the American Angus Association to receive the "Certified Angus Beef" quality mark |
| Bacon | It is salted or smoked meat that comes from the back or sides of a pig |
| Black Angus | It is beef derived from a black-hided breed of cows that don't have horns. |
| Bologna | It is an Italian smoked sausage made of meat, typically large and made from pork, beef or veal. |
| Bovine spongiform encephalopathy (BSE) | It is a progressive neurological disorder of cattle that results from infection by an unusual transmissible agent called a prion. |
| Bratwurst | It refers to a type of German sausage made from pork, beef or veal. |
| BRC | British Retail Consortium |
| Brisket | It is a cut of meat from the breast or lower chest of beef or veal. The beef brisket is one of the nine beef primal cuts. |
| Broiler | It refers to any chicken (Gallus domesticus) that is bred and raised specifically for meat production. |
| Bushel | It is a unit of measurement for grains and pulses. 1 bushel = 27.216 kg |
| Carcass | It refers to the dressed body of a meat animal from which butchers trim the meat |
| CFIA | Canadian Food Inspection Agency |
| Chicken Tender | It refers to chicken meat prepared from the pectoralis minor muscles of a chicken bird. |
| Chuck Steak | It refers to a cut of beef that is part of the chuck primal, which is a large section of meat from the shoulder area of a cow |
| Corned Beef | It refers to beef brisket cured in brine and boiled, typically served cold. |
| CWT | Also known as a hundredweight, it is a unit of measurement used to define the quantity of meat. 1 CWT = 50.80 kg |
| Drumstick | It refers to a chicken leg without the thigh. |
| EFSA | European Food Safety Authority |
| ERS | Economic Research Service of the USDA |
| Ewe | It is an adult female sheep. |
| FDA | Food and Drug Administration |
| Fillet Mignon | It is a cut of meat taken from the smaller end of the tenderloin. |
| Flank Steak | It is a cut of beef steak taken from the flank, which lies forward of the rear quarter of a cow. |
| Foodservice | It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats. |
| Forage | It refers to animal feed. |
| Foreshank | It is the upper part of the foreleg of cattle |
| Franks | Also known as frankfurter or Würstchen, it is a type of highly seasoned smoked sausage popular in Austria and Germany. |
| FSANZ | Food Standards Australia New Zealand |
| FSIS | Food Safety and Inspection Service |
| FSSAI | Food Safety and Standards Authority of India |
| Gizzard | It refers to an organ found in the digestive tract of birds. It is also called the mechanical stomach of a bird. |
| Gluten | It is a family of proteins found in grains, including wheat, rye, spelt, and barley |
| Grain-fed beef | It is beef derived from cattle that have been fed a diet supplemented with soy and corn and other additives. Grainfed cows can also be given antibiotics and growth hormones to fatten them up more quickly. |
| Grass-fed beef | It is beef derived from cattle that have only been fed grass as feed. |
| Ham | It refers to the pork meat taken from the leg of a pig. |
| HoReCa | Hotels, Restaurants and Cafes |
| Jerky | It is lean trimmed meat that has been cut into strips and dried (dehydrated) to prevent spoilage. |
| Kobe Beef | It is Wagyu beef specifically from the Kuroge Washu breed of cows in Japan. To be classified as Kobe beef, the cow must have been born, raised, and slaughtered within the Hyōgo prefecture in the city of Kobe in Japan. |
| Liverwurst | It is type of German sausage made from beef or pork liver. |
| Loin | It refers to the sides between the lower ribs and pelvis, and the lower part of the back of a cow. |
| Mortadella | It is a large Italian sausage or luncheon meat made of finely hashed or ground heat-cured pork, which incorporates at least 15% small cubes of pork fat. |
| Pastrami | It refers to a highly seasoned smoked beef, typically served in thin slices. |
| Pepperoni | It is an American variety of spicy salami made from cured meat. |
| Plate | It refers to a forequarter cut from the belly of a cow, just below the rib cut. |
| Porcine reproductive and respiratory syndrome (PRRS) | It is a disease occurring in swine causing late-term reproductive failure and severe pneumonia in neonatal pigs. |
| Primal cuts | It refers to the major sections of the carcass. |
| Quorn | It is a meat substitute product prepared using mycoprotein as an ingredient, in which the fungus culture is dried and mixed with egg albumen or potato protein, which acts as a binder, and then is adjusted in texture and pressed into various forms. |
| Ready-to-Cook (RTC) | It refers to food products that include all of the ingredients, where some preparation or cooking is required through a process that is given on the package. |
| Ready-to-Eat (RTE) | It refers to a food product prepared or cooked in advance, with no further cooking or preparation required before being eaten |
| Retort Packaging | It is a process of aseptic packaging food in which food is filled into a pouch or metal can, sealed, and then heated to extremely high temperatures, rendering the product commercially sterile. |
| Round Steak | It refers to a beef steak from the the rear leg of the cow. |
| Rump Steak | It refers to a cut of beef derived from the division between the leg and the chine. |
| Salami | It is a cured sausage consisting of fermented and air-dried meat. |
| Saturated fat | It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy. |
| Sausage | It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing. |
| Scallop | It is an edible shellfish that is a mollusk with a ribbed shell in two parts. |
| Seitan | It is a plant-based meat substitute made out of wheat gluten. |
| Self-service kios | It refers to a self-order point-of-sale (POS) system through which customers place and pay for their own orders at kiosks, enabling totally contactless and frictionless service. |
| Sirloin | It is a cut of beef from the bottom and side parts of a cow's back. |
| Surimi | It is a paste made from deboned fish |
| Tenderloin | It refers to a cut of beef consisting of the entire tenderloin muscle of a cow |
| Tiger Shrimp | It refers to a large shrimp variety from the Indian and Pacific oceans |
| Trans fat | Also called trans-unsaturated fatty acids or trans fatty acids, it is a type of unsaturated fat that naturally occurs in small amounts in meat. |
| Vannamei shrimp | It refers to tropical prawns and shrimp that are farmed in areas near the equator, generally along the coast in artificial ponds. |
| Wagyu Bee | It is beef derived from any of four strains of a breed of black or red Japanese cattle that are valued for their highly marbled meat. |
| Zoosanitary | It refers to the cleanliness of animals or animal product |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms.
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