Europe Alfalfa Hay Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The European alfalfa hay market is segmented by type into bales, pellets, and cubes, and by application into meat/dairy animal feed, horse feed, poultry, and other applications. By geography, the market is segmented into the United Kingdom, Italy Germany, Spain, Russia, France, and Rest of Europe

Market Snapshot

Study Period: 2016 - 2026
Base Year: 2021
CAGR: 3.2 %

Need a report that reflects how COVID-19 has impacted this market and its growth?

Market Overview

The European alfalfa hay market is expected to register a CAGR of 3.2% during the forecast period (2020-2025). In Europe, the major alfalfa producing countries are Spain, France, and Italy. In Western Europe, Spain is the principal exporter for alfalfa hay, followed by France and Italy, thus contributing significantly to the European alfalfa hay market.

The use of alfalfa hay has become critical to poultry feed, followed by animal feed in recent years, due to its importance of crude protein content. Owing to its nutritional benefits, dependence on alfalfa hay for animal feed may continue to drive the alfalfa hay market, globally, over the forecast period.

Scope of the report

The report defines alfalfa hay products, in terms of end users. The European alfalfa hay market is segmented by type into bales, pellets, and cubes, and by application into meat/dairy animal feed, horse feed, poultry, and other applications. By geography, the market is segmented into the United Kingdom, Italy Germany, Spain, Russia, France, and the Rest of Europe.

The study discusses the scope, size, and growth of the industry and the forecasts illustrate the industry performance and market analysis for the studied period.

By Type
By Application
Meat/Dairy Animal Feed
Horse Feed
Other Applications
United Kingdom
Rest of Europe

Report scope can be customized per your requirements. Click here.

Key Market Trends

Increasing Demand for Dairy and Meat Products

Livestock is a major factor responsible for the growth of the alfalfa hay market in Europe. The European government is focusing on boosting the domestic production of alfalfa hay, in order to meet its high demand. The dairy sector is essentially boosting the demand for alfalfa hay in Europe. Furthermore, there has been immense pressure on the livestock sector to meet the increasing demand for high-value animal protein. The demand for alfalfa hay is increasing significantly and is driven due to changing production practices in the dairy industry. This is essentially due to the increasing number of cows raised by modern dairy farmers who prefer quality feeds.

Europe Alfafa Market

High Nutritional Property of Alfalfa

Alfalfa is one of the most important feed sources for animals worldwide, owing to its nutritional benefits. Alfalfa hay is used, primarily as an animal feed for dairy cows, horses, beef cattle, sheep, chickens, turkeys, and other farm animals. These hays are higher in protein and minerals and are more palatable than grass hays. Alfalfa, in particular, is high in energy and is an excellent source of vitamins and minerals.

It contains between 15%-22% crude protein and is an excellent source of a wide range of vitamins and minerals. It has the most feed value of all perennial pasture forages. Due to the high nutritional content of alfalfa, the demand is growing in the market. This rich nutritional content of alfalfa drives the market as the need for the quality feed for animals is increasing. Spain is one of the major producers of alfalfa, followed by France.

Europe Alfafa Market

Competitive Landscape

Companies not only compete on new product launches but also focus on strategic moves, such as merger and acquisition and expansion to acquire larger market shares. Spain is the largest producer and exporter of alfalfa in Europe. Some of the key players in the market are Alfalfa Monegros S L, Al Dahra Agriculture, Anderson Hay & Grain Inc., Cubeit Hay Company, and Grupo Osés.

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Threat of New Entrants

      2. 4.4.2 Bargaining Power of Buyers/Consumers

      3. 4.4.3 Bargaining Power of Suppliers

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry


    1. 5.1 By Type

      1. 5.1.1 Bales

      2. 5.1.2 Pellets

      3. 5.1.3 Cubes

    2. 5.2 By Application

      1. 5.2.1 Meat/Dairy Animal Feed

      2. 5.2.2 Poultry

      3. 5.2.3 Horse Feed

      4. 5.2.4 Other Applications

    3. 5.3 Geography

      1. 5.3.1 United Kingdom

      2. 5.3.2 Germany

      3. 5.3.3 Spain

      4. 5.3.4 Russia

      5. 5.3.5 France

      6. 5.3.6 Italy

      7. 5.3.7 Rest of Europe


    1. 6.1 Most Adopted Strategy

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Alfalfa Monegros SL

      2. 6.3.2 Anderson Hay & Grain Co.

      3. 6.3.3 Aldahra Fagavi

      4. 6.3.4 Cubeit Hay Company

      5. 6.3.5 S&S Agrisource Holding LLC

      6. 6.3.6 Grupo Oses

      7. 6.3.7 The Accomazzo Company


      9. 6.3.9 Bailey Farms Inc.

      10. 6.3.10 Coaba

      11. 6.3.11 Al Dahra ACX Global Inc.


You can also purchase parts of this report. Do you want to check out a section wise price list?

Frequently Asked Questions

The Europe Alfalfa Hay Market market is studied from 2016 - 2026.

The Europe Alfalfa Hay Market is growing at a CAGR of 3.2% over the next 5 years.

ALFALFA MONEGROS, Al Dahra Agriculture, Cubeit Hay Company, Grupo Osés are the major companies operating in Europe Alfalfa Hay Market.

80% of our clients seek made-to-order reports. How do you want us to tailor yours?

Please enter a valid email id!

Please enter a valid message!