BRAZIL RETAIL BANKING MARKET - GROWTH, TRENDS, AND FORECAST (2019-2024)

The Market is segmented by Product, by Industry, and Channel.

Market Snapshot

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Study Period:

2015-2024

Base Year:

2018

Key Players:

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Market Overview

The Brazilian retail banking market was valued at USD 439.4 billion. The retail credit is equivalent to 21.6% in Brazil.

  • Retail banking found to be less sensitive to price competition, exhibited considerably higher returns than corporate banking.
  • Brazil has the highest representation of digital adventurers in banking as compared to the global average.
  • In 2017, Itau Unibanco Holding SA received final central bank approval to buy Citigroup's retail banking unit in Brazil.
  • Recent years have witnessed Brazil observing low housing loan penetration and a very low level of household debt.

Scope of the Report

A complete background analysis of the Brazilian retail banking market, which includes an assessment of the parental market, emerging trends by segments and regional markets, significant changes in market dynamics, and market overview.

By Product
Transactional Accounts
Savings Accounts
Debit Cards
Credit Cards
Loans
Other Products
By Industry
Hardware
Software
Services
By Channel
Direct Sales
Distributor

Report scope can be customized per your requirements. Click here.

Key Market Trends

Leading Banks in Brazil in 2017, based on Personal Loan Portfolio

In 2017, Caixa Economica Federal led the ranking, with a personal loan portfolio amounting to USD 156 billion. Banco do Brasil ranked second, with approximately USD 56.7 billion.

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To understand key trends, Download Sample Report

Bank Customers per Unique Follower of Twitter Bank Profiles in Brazil from July 2015 to July 2018

As per the data on the number of bank customers per unique follower of banks' Twitter accounts in Brazil from July 2015 to July 2018, Brazilian banks had on an average one Twitter follower per 109 bank customers, in July 2018.

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Competitive Landscape

The report covers major international players operating in the Brazilian retail market industry. In terms of market share, few of the major players currently dominate the market. However, with technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and by tapping new markets.

Major Players

  1. Caixa Economica Federal
  2. Banco do Brasil
  3. Itau Unibanco Holding
  4. Banco Bradesco
  5. Santander Brasil

* Complete list of players covered available in the table of contents below

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Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Key Deliverables of the Study

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS AND DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Drivers

    3. 4.3 Restraints

    4. 4.4 Opportunities

    5. 4.5 Trends Shaping the Brazil Retail Banking Market

    6. 4.6 Consumer Behaviour and Loyality Analysis

    7. 4.7 Government Regulations

    8. 4.8 Porter's Five Forces Analysis

    9. 4.9 Industry Value Chain Analysis

    10. 4.10 Fintech Disruption in the Brazil Retail Banking Market

    11. 4.11 Challenges in the Brazil Retail Banking Market

    12. 4.12 Social Media Channels for Better Market Penetration

    13. 4.13 Recent Developments in the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product

      1. 5.1.1 Transactional Accounts

      2. 5.1.2 Savings Accounts

      3. 5.1.3 Debit Cards

      4. 5.1.4 Credit Cards

      5. 5.1.5 Loans

      6. 5.1.6 Other Products

    2. 5.2 By Industry

      1. 5.2.1 Hardware

      2. 5.2.2 Software

      3. 5.2.3 Services

    3. 5.3 By Channel

      1. 5.3.1 Direct Sales

      2. 5.3.2 Distributor

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Banco do Brasil

    2. 6.2 Itau Unibanco Holding

    3. 6.3 Caixa Economica Federal

    4. 6.4 Banco Bradesco

    5. 6.5 Santander Brasil

    6. 6.6 BNP Paribas

    7. 6.7 BTG Pactual

    8. 6.8 Banco Votorantim

    9. 6.9 JP Morgan

    10. 6.10 Banrisul *

  7. 7. INVESTMENT ANALYSIS ON THE BRAZIL RETAIL BANKING MARKET

  8. 8. FUTURE OF THE BRAZIL RETAIL BANKING MARKET

  9. 9. APPENDIX

*List Not Exhaustive

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