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The Bangladesh rice market is segmented by Type into Regular rice and Aromatic Rice; by Distribution into Supermarket/Hypermarket, Convenience Store, Online Channel, Municipal Corporation Store and Road Side Shops.
Study Period:
2016 - 2026
Base Year:
2020
CAGR:
4.1 %
The Bangladesh rice market is projected to reach a value of 33 million USD by 2025 registering a CAGR of 4.1% during the forecast period.
The Bangladesh rice market is segmented by Type into Regular rice and Aromatic Rice. By Distribution channels the market is segmented into Supermarket/Hypermarket, Convenience Store, Online Channel, Municipal Corporation Store and Road Side Shops.
By Product Type | |
Regular | |
Aromatic |
By Distribution Channel | |
Roadsided Stores | |
Municipal Corporation Markets | |
Convenience stores | |
Hypermarket/Supermarket | |
Online Channel |
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According to the World Bank survey Bangladesh population in 2016 is 162.95 million growing at a rate of 1.09%. The rapidly growing population is the major factor driving the market. The consumption rate of rice in Bangladesh is also increasing year by year. The consumption rate in 2016 was 36.3 million metric ton and is expected to reach 39.7 million metric ton. The specialty rice segment is also increasing at a better pace owing to the increasing disposable income and living standards of the population. The disposible income of the population is also increasing year to year. The per capita disposable income of Bangladesh population in 2016 was 697.73 USD.
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Bangladesh rice market is operated by both government and private sector players. The government is bringing various policies and interventions inorder to achieve the self sufficinecy. Regular rice occupies the major share in the Bangladesh rice market, since Aromatic rice is costly and is mainly preferred by the higher economic class. Under the Public Food-grain Distribution System, the government distributes rice both through monetized channels (like the Open Market Sales Program) and through non‐monetized (targeted) channels (such as Food‐for‐Work, the Vulnerable Groups Development Program, and a number of smaller programs).For regular consumption, local varieties, such as Kataribhog, Kataktara, Banshful, Bau-pagal, and Nizershail are preferred.
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The Bangladesh rice market is fragmented.Among types, regular rice is the most preferred by consumers, when compared to the aromatic type of rice. Domestic players hold major share in the market.The new entrants in the market should mainly focus on increasing their share in the aromatic rice segment in the country. The prominent players in the market are Alin, ACI Ltd, Pran, Square Food and beverges, Ovijat Foods, Agro organica, ovijat Foods among others.
1. INTRODUCTION
1.1 Research Phases
1.2 Study Deliverables
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
3.1 Market Overview
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Industry Attractiveness - Porter's Five Force Analysis
4.3.1 Bargaining Power of Suppliers
4.3.2 Bargaining Power of Consumers
4.3.3 Threat of New Entrants
4.3.4 Threat of Substitute Products
4.3.5 Degree of Competition
5. MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Regular
5.1.2 Aromatic
5.2 By Distribution Channel
5.2.1 Roadsided Stores
5.2.2 Municipal Corporation Markets
5.2.3 Convenience stores
5.2.4 Hypermarket/Supermarket
5.2.5 Online Channel
6. COMPETITIVE LANDSCAPE
6.1 Strategies adopted by Key players
6.2 Most Active Companies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Alin
6.4.2 Pran
6.4.3 Square Food and beverges
6.4.4 Ovijat Foods
6.4.5 Agro organica
6.4.6 ACI Ltd
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject to Availability