Austria E-bike Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029

The Austria E-bike Market is segmented by Propulsion Type (Pedal Assisted, Speed Pedelec, Throttle Assisted), by Application Type (Cargo/Utility, City/Urban, Trekking) and by Battery Type (Lead Acid Battery, Lithium-ion Battery, Others). Market Volume in Units and Market Value in USD is presented. Key data points observed include the number of e-bike sold by propulsion, application type for each propulsion type; and, battery type for each propulsion type.

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Austria E-bike Market Size

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Austria E-bike Market Summary
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https://s3.mordorintelligence.com/study%20period/1629296433432_test~study_period_study_period.svg Study Period 2017 - 2029
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2024) USD 0.99 Billion
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2029) USD 1.64 Billion
https://s3.mordorintelligence.com/hydraulic_fluids/1629285650767_test~hydraulic_fluids_hydraulic_fluids.svg Largest Share by Propulsion Type Pedal Assisted
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg CAGR (2024 - 2029) 10.63 %
https://s3.mordorintelligence.com/hydraulic_fluids/1629285650767_test~hydraulic_fluids_hydraulic_fluids.svg Fastest Growing by Propulsion Type Throttle Assisted

Major Players
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*Disclaimer: Major Players sorted in alphabetical order.

Key Players

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Austria E-bike Market Analysis

The Austria E-bike Market size is estimated at 0.99 billion USD in 2024, and is expected to reach 1.64 billion USD by 2029, growing at a CAGR of 10.63% during the forecast period (2024-2029).

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0.99 Billion

Market Size in 2024 (USD)

1.64 Billion

Market Size in 2029 (USD)

12.18 %

CAGR (2017-2023)

10.63 %

CAGR (2024-2029)

Largest Segment by Propulsion Type

80.70 %

value share, Pedal Assisted, 2023

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Ease of travel, the ability to carry heavy loads, being suitable for various terrains, and health benefits are some primary factors that make pedal-assisted bikes the largest segment by propulsion type.

Largest Segment by Application Type

76.30 %

value share, City/Urban, 2023

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City/urban bike is the largest application type as the number of people commuting daily to local areas, like offices, schools, and marketplaces, is growing significantly.

Largest Segment by Battery Type

99.83 %

value share, Lithium-ion Battery, 2023

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The lithium-ion battery segment is the largest segment by battery type due to its qualities, including lightweight, greater range, quick-charging ability, longevity, and declining costs as technology advances.

Fastest-growing Segment by Propulsion Type

10.68 %

Projected CAGR, Throttle Assisted, 2024-2029

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The speed pedelec segment is the fastest-growing segment by propulsion type due to the growth in leisure activities, like off-road riding and long-distance travel, and people’s preference for bikes over cars for daily commutes.

Leading Market Player

9.69 %

market share, KTM Bike Industries, 2022

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KTM is a well-established Austrian brand with strong production capabilities, comprehensive product offerings, and a strong customer base, making it the largest e-bike brand in Austria.

PROPULSION SEGMENT MARKET OVERVIEW

  • The Austrian e-bike market experienced a surge in demand. E-bikes have currently become increasingly popular in Austria as a sustainable and practical mode of transportation for commuting, running errands, and leisure activities. According to a European Bicycle Manufacturers Association (EBMA) report, e-bikes accounted for approximately 25% of all bicycles sold in Austria in 2019. The report also noted that the Austrian e-bike market was expected to continue its growth trajectory in the coming years, driven by factors such as increasing awareness of the health and environmental benefits of e-bikes, government initiatives to promote cycling, and technological advancements in e-bike design.
  • Several major e-bike brands were expanding their operations in Austria, including Bosch, Shimano, and Giant, who were launching new models of e-bikes designed specifically for the Austrian market. Several local players, such as KTM and Simplon, were also gaining popularity in the region.
  • The Austrian government has also introduced several initiatives to promote the use of e-bikes, such as providing financial incentives for purchasing e-bikes and investing in the development of cycling infrastructure. Several cities in Austria, such as Vienna and Salzburg, have implemented bike-sharing schemes that include e-bikes as part of their fleets. Overall, the Austrian e-bike market is expected to continue its growth during the forecast period, driven by factors such as government support, increasing consumer demand, and technological advancements.
Austria E-bike Market

Austria E-bike Market Trends

Austria demonstrates significant and consistent growth in E-Bike adoption rates, reflecting strong market acceptance and consumer demand.

  • The sales of bicycles in Austria have grown significantly over the past few years. The growing interest in fitness, rising traffic congestion during office hours, and the increasing government policies to promote e-bicycles due to environmental conditions are increasing the adoption of e-bicycles in the country. Fuel cost savings and eco-friendly rides also accelerated the e-bicycle adoption rate to 5.0% in 2019 compared to 2018.
  • The country witnessed continuous growth in the production of bicycles. Despite the pandemic, the production of e-bikes grew by 5.08% in 2020 compared to 2019. The growing number of COVID-19 cases in 2020 positively impacted the Austrian e-bike market. People started opting for e-bikes for daily commuting due to the fear of public transportation and maintaining social distancing. Thus, the adoption rate of e-bikes increased by 6.20% in 2020 compared to 2019.
  • The resumption of business operations and the removal of trade barriers implemented by the government resulted in the gradual growth of e-bike sales in Austria in 2021. The resumption of trade activities resulted in the easier supply of various products, such as e-bikes. The introduction of advanced products with high-tech features, such as fast charging and long range, is projected to boost the adoption rate of e-bikes in Austria by 89% in 2029.
Austria E-bike Market

Austria exhibits a gradual rise in the population commuting 5-15 km daily, indicating a slow but steady change in travel distances.

  • Despite the pandemic, Austria’s bicycle production increased by around 5% in 2020 compared to 2019. The country also recorded significant growth in the number of bicycle buyers in the past few years. The number of people commuting by bicycle within a range of 5-15 km has grown in the country. The number of people commuting to their workplaces by bicycle accounted for around 50% of bicycle owners in Austria in 2020.
  • The restrictions and barriers imposed by the government due to COVID-19 positively impacted the bicycle industry. The pandemic led to the closure of businesses, offices, industries, transportation services, etc. People started opting for bicycles to travel to nearby locations, like markets, to buy essentials or for exercise. The introduction of e-bikes with cutting-edge battery packs that offer an increased range of up to 40-45 km helped increase the number of people who commuted within a range of 5-15 km daily, amounting to 50% in 2021.
  • During the pandemic, individuals developed the habit of riding bicycles, which continued after the resumption of activities and the removal of restrictions. In 2020, about 18% of people opted for e-bikes. Factors such as associated health benefits, no carbon emissions, and time-saving during traffic are expected to increase the usage of bicycles in Austria during the forecast period.
Austria E-bike Market

OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT

  • Austria's bicycle sales reveal steady growth, indicating a stable market with consistent consumer interest.
  • Austria shows a peak in inflation in 2022, with a trend towards normalization, reflecting effective economic interventions.
  • Austria's e-bike battery prices are consistently decreasing, reflecting market maturation and technological advancements.
  • Austria's steady increase in dedicated bicycle lanes showcases a commitment to promoting cycling as part of a sustainable urban lifestyle.
  • Austria is witnessing a steady reduction in E-bike charging times, highlighting the country's commitment to electric mobility and sustainable transportation.
  • Austria's GDP per capita reflects steady growth, indicating a stable and prosperous economy.
  • Austria's bicycle rental market, though smaller, is showing steady growth, reflecting a stable demand within the sector.
  • Austria's hyper-local delivery sector is witnessing steady growth, indicating an increasing consumer preference for localized online options.
  • Austria's increasing trekker numbers reflect its rich alpine tradition and a growing interest in mountain trekking and outdoor activities.
  • Austria's Traffic Congestion Index is relatively low and stable, suggesting effective congestion management and consistent traffic patterns.

Austria E-bike Industry Overview

The Austria E-bike Market is fragmented, with the top five companies occupying 31.75%. The major players in this market are GROUPE SPORTIF PTY LTD (Haibike), KTM Bike Industries, MHW Bike-House GmbH (Cube Bikes), Scott Corporation SA (Scott Sports) and Trek Bicycle Corporation (sorted alphabetically).

Austria E-bike Market Leaders

  1. GROUPE SPORTIF PTY LTD (Haibike)

  2. KTM Bike Industries

  3. MHW Bike-House GmbH (Cube Bikes)

  4. Scott Corporation SA (Scott Sports)

  5. Trek Bicycle Corporation

Austria E-bike Market Concentration

Other important companies include Giant Manufacturing Co. Ltd., myStromer AG (Stromer), Peugeot Cycles, Propella Electric LLC, Rad Power Bikes.

*Disclaimer: Major Players sorted in alphabetical order.

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Austria E-bike Market News

  • December 2022: Scott sports has launched the Solace, a new electric road bike aimed new drop-bar electric bike range that is based on TQ’s HPR550 motor system.
  • November 2022: The Stormguard E+, a full-suspension e-bike, is unveiled by Giant. The bicycles will be available for purchase in Europe in 2023 and will cost 7,999 Euros for the E+1 and 6,499 Euros for the E+2.
  • September 2022: Haibike has launched the Lyke, a new e-MTB aimed at the emerging lightweight e-MTB category. The Lyke eMTB is offered with a removable Watt Hour Battery.

Free with this Report

We offer a comprehensive and complimentary collection of data points on regional and country-level metrics, crucial to understanding the industry's core structure. Our resources include over 120 free charts, providing rare data across various countries. This collection encompasses an analysis of e-bike outlets, distribution channels, and their geographical distribution, examination of average selling prices for different e-bike models across regions, insights into consumer preferences and purchasing patterns, a detailed segmentation of the market, comprehensive insights into market trends and environmental impacts, an overview of key market players, an examination of the regulatory landscape, and projections for the future of the e-bike market.

Austria E-bike Market
Austria E-bike Market
Austria E-bike Market
Austria E-bike Market

Austria E-bike Market Report - Table of Contents

  1. EXECUTIVE SUMMARY & KEY FINDINGS

  2. REPORT OFFERS

  3. 1. INTRODUCTION

    1. 1.1. Study Assumptions & Market Definition

    2. 1.2. Scope of the Study​

    3. 1.3. Research Methodology

  4. 2. KEY INDUSTRY TRENDS

    1. 2.1. Bicycle Sales

    2. 2.2. GDP Per Capita

    3. 2.3. Inflation Rate

    4. 2.4. Adoption Rate Of E-Bikes

    5. 2.5. Percent Population/Commuters With 5-15 Km Daily Travel Distance

    6. 2.6. Bicycle Rental

    7. 2.7. E-Bike Battery Price

    8. 2.8. Price Chart Of Different Battery Chemistry

    9. 2.9. Hyper-Local Delivery

    10. 2.10. Dedicated Bicycle Lanes

    11. 2.11. Number Of Trekkers

    12. 2.12. Battery Charging Capacity

    13. 2.13. Traffic Congestion Index

    14. 2.14. Regulatory Framework

    15. 2.15. Value Chain & Distribution Channel Analysis

  5. 3. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

    1. 3.1. Propulsion Type

      1. 3.1.1. Pedal Assisted

      2. 3.1.2. Speed Pedelec

      3. 3.1.3. Throttle Assisted

    2. 3.2. Application Type

      1. 3.2.1. Cargo/Utility

      2. 3.2.2. City/Urban

      3. 3.2.3. Trekking

    3. 3.3. Battery Type

      1. 3.3.1. Lead Acid Battery

      2. 3.3.2. Lithium-ion Battery

      3. 3.3.3. Others

  6. 4. COMPETITIVE LANDSCAPE

    1. 4.1. Key Strategic Moves

    2. 4.2. Market Share Analysis

    3. 4.3. Company Landscape

    4. 4.4. Company Profiles

      1. 4.4.1. Giant Manufacturing Co. Ltd.

      2. 4.4.2. GROUPE SPORTIF PTY LTD (Haibike)

      3. 4.4.3. KTM Bike Industries

      4. 4.4.4. MHW Bike-House GmbH (Cube Bikes)

      5. 4.4.5. myStromer AG (Stromer)

      6. 4.4.6. Peugeot Cycles

      7. 4.4.7. Propella Electric LLC

      8. 4.4.8. Rad Power Bikes

      9. 4.4.9. Scott Corporation SA (Scott Sports)

      10. 4.4.10. Trek Bicycle Corporation

  7. 5. KEY STRATEGIC QUESTIONS FOR E BIKES CEOS

  8. 6. APPENDIX

    1. 6.1. Global Overview

      1. 6.1.1. Overview

      2. 6.1.2. Porter’s Five Forces Framework

      3. 6.1.3. Global Value Chain Analysis

      4. 6.1.4. Market Dynamics (DROs)

    2. 6.2. Sources & References

    3. 6.3. List of Tables & Figures

    4. 6.4. Primary Insights

    5. 6.5. Data Pack

    6. 6.6. Glossary of Terms

List of Tables & Figures

  1. Figure 1:  
  2. AUSTRIA E-BIKE MARKET, BICYCLE SALES, VOLUME, THOUSAND UNITS, 2017 - 2029
  1. Figure 2:  
  2. AUSTRIA E-BIKE MARKET, GDP PER CAPITA, VALUE, USD, 2017 - 2029
  1. Figure 3:  
  2. AUSTRIA E-BIKE MARKET, INFLATION RATE, VALUE, PERCENT, 2017 - 2029
  1. Figure 4:  
  2. AUSTRIA E-BIKE MARKET, ADOPTION RATE, VOLUME, PERCENT, 2017 - 2029
  1. Figure 5:  
  2. AUSTRIA E-BIKE MARKET, COMMUTERS WITH 5-15 KM TRAVEL DISTANCE, VOLUME, PERCENT, 2017 - 2029
  1. Figure 6:  
  2. AUSTRIA E-BIKE MARKET, BICYCLE RENTAL, VALUE, USD MILLION, 2017 - 2029
  1. Figure 7:  
  2. AUSTRIA E-BIKE MARKET, E-BIKE BATTERY PRICE, VALUE, USD, 2017 - 2029
  1. Figure 8:  
  2. AUSTRIA E-BIKE MARKET, PRICE CHART OF DIFFERENT BATTERY CHEMISTRY, VALUE, USD, 2017 - 2029
  1. Figure 9:  
  2. AUSTRIA E-BIKE MARKET, HYPER-LOCAL DELIVERY, VOLUME, THOUSAND UNITS, 2017 - 2029
  1. Figure 10:  
  2. AUSTRIA E-BIKE MARKET, DEDICATED BICYCLE LANES, VOLUME, THOUSAND UNITS, 2017 - 2029
  1. Figure 11:  
  2. AUSTRIA E-BIKE MARKET, NUMBER OF TREKKERS, VOLUME, THOUSAND UNITS, 2017 - 2029
  1. Figure 12:  
  2. AUSTRIA E-BIKE MARKET, BATTERY CHARGING CAPACITY, VOLUME, UNITS, 2017 - 2029
  1. Figure 13:  
  2. AUSTRIA E-BIKE MARKET, TRAFFIC CONGESTION INDEX, VOLUME, PERCENT, 2017 - 2022
  1. Figure 14:  
  2. AUSTRIA E-BIKE MARKET, VOLUME, UNITS, 2017 - 2029
  1. Figure 15:  
  2. AUSTRIA E-BIKE MARKET, VALUE, USD MILLION, 2017 - 2029
  1. Figure 16:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 17:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 18:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VOLUME, SHARE (%), 2017 VS 2023 VS 2029
  1. Figure 19:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE, SHARE (%), 2017 VS 2023 VS 2029
  1. Figure 20:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 21:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 22:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 23:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 24:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 25:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 26:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 27:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 28:  
  2. AUSTRIA E-BIKE MARKET, BY PROPULSION TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 29:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 30:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 31:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VOLUME, SHARE (%), 2017 VS 2023 VS 2029
  1. Figure 32:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE, SHARE (%), 2017 VS 2023 VS 2029
  1. Figure 33:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 34:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 35:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 36:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 37:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 38:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 39:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 40:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE, USD, 2017 - 2029
  1. Figure 41:  
  2. AUSTRIA E-BIKE MARKET, BY APPLICATION TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 42:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 43:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE, USD, 2017 - 2029
  1. Figure 44:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VOLUME, SHARE (%), 2017 VS 2023 VS 2029
  1. Figure 45:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE, SHARE (%), 2017 VS 2023 VS 2029
  1. Figure 46:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 47:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE, USD, 2017 - 2029
  1. Figure 48:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 49:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 50:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE, USD, 2017 - 2029
  1. Figure 51:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 52:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VOLUME, UNITS, 2017 - 2029
  1. Figure 53:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE, USD, 2017 - 2029
  1. Figure 54:  
  2. AUSTRIA E-BIKE MARKET, BY BATTERY TYPE, VALUE SHARE (%), 2022 VS 2029
  1. Figure 55:  
  2. AUSTRIA E-BIKE MARKET, MOST ACTIVE COMPANIES, BY NUMBER OF STRATEGIC MOVES, 2018 - 2021
  1. Figure 56:  
  2. AUSTRIA E-BIKE MARKET, MOST ADOPTED STRATEGIES, 2018 - 2021
  1. Figure 57:  
  2. AUSTRIA E-BIKE MARKET SHARE(%), BY MAJOR PLAYERS, 2022

Austria E-bike Industry Segmentation

Pedal Assisted, Speed Pedelec, Throttle Assisted are covered as segments by Propulsion Type. Cargo/Utility, City/Urban, Trekking are covered as segments by Application Type. Lead Acid Battery, Lithium-ion Battery, Others are covered as segments by Battery Type.

  • The Austrian e-bike market experienced a surge in demand. E-bikes have currently become increasingly popular in Austria as a sustainable and practical mode of transportation for commuting, running errands, and leisure activities. According to a European Bicycle Manufacturers Association (EBMA) report, e-bikes accounted for approximately 25% of all bicycles sold in Austria in 2019. The report also noted that the Austrian e-bike market was expected to continue its growth trajectory in the coming years, driven by factors such as increasing awareness of the health and environmental benefits of e-bikes, government initiatives to promote cycling, and technological advancements in e-bike design.
  • Several major e-bike brands were expanding their operations in Austria, including Bosch, Shimano, and Giant, who were launching new models of e-bikes designed specifically for the Austrian market. Several local players, such as KTM and Simplon, were also gaining popularity in the region.
  • The Austrian government has also introduced several initiatives to promote the use of e-bikes, such as providing financial incentives for purchasing e-bikes and investing in the development of cycling infrastructure. Several cities in Austria, such as Vienna and Salzburg, have implemented bike-sharing schemes that include e-bikes as part of their fleets. Overall, the Austrian e-bike market is expected to continue its growth during the forecast period, driven by factors such as government support, increasing consumer demand, and technological advancements.
Propulsion Type
Pedal Assisted
Speed Pedelec
Throttle Assisted
Application Type
Cargo/Utility
City/Urban
Trekking
Battery Type
Lead Acid Battery
Lithium-ion Battery
Others
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Market Definition

  • By Application Type - E-bikes considered under this segment include city/urban, trekking, and cargo/utility e-bikes. The common types of e-bikes under these three categories include off-road/hybrid, kids, ladies/gents, cross, MTB, folding, fat tire, and sports e-bike.
  • By Battery Type - This segment includes lithium-ion batteries, lead-acid batteries, and other battery types. The other battery type category includes nickel-metal hydroxide (NiMH), silicon, and lithium-polymer batteries.
  • By Propulsion Type - E-bikes considered under this segment include pedal-assisted e-bikes, throttle-assisted e-bikes, and speed pedelec. While the speed limit of pedal and throttle-assisted e-bikes is usually 25 km/h, the speed limit of speed pedelec is generally 45 km/h (28 mph).
Keyword Definition
Pedal Assisted Pedal-assist or pedelec category refers to the electric bikes that provide limited power assistance through torque-assist system and do not have throttle for varying the speed. The power from the motor gets activated upon pedaling in these bikes and reduces human efforts.
Throttle Assisted Throttle-based e-bikes are equipped with the throttle assistance grip, installed on the handlebar, similarly to motorbikes. The speed can be controlled by twisting the throttle directly without the need to pedal. The throttle response directly provides power to the motor installed in the bicycles and speeds up the vehicle without paddling.
Speed Pedelec Speed pedelec is e-bikes similar to pedal-assist e-bikes as they do not have throttle functionality. However, these e-bikes are integrated with an electric motor which delivers power of approximately 500 W and more. The speed limit of such e-bikes is generally 45 km/h (28 mph) in most of the countries.
City/Urban The city or urban e-bikes are designed with daily commuting standards and functions to be operated within the city and urban areas. The bicycles include various features and specifications such as comfortable seats, sit upright riding posture, tires for easy grip and comfortable ride, etc.
Trekking Trekking and mountain bikes are special types of e-bikes that are designed for special purposes considering the robust and rough usage of the vehicles. These bicycles include a strong frame, and wide tires for better and advanced grip and are also equipped with various gear mechanisms which can be used while riding in different terrains, rough grounded, and tough mountainous roads.
Cargo/Utility The e-cargo or utility e-bikes are designed to carry various types of cargo and packages for shorter distances such as within urban areas. These bikes are usually owned by local businesses and delivery partners to deliver packages and parcels at very low operational costs.
Lithium-ion Battery A Li-ion battery is a rechargeable battery, which uses lithium and carbon as its constituent materials. The Li-Ion batteries have a higher density and lesser weight than sealed lead acid batteries and provide the rider with more range per charge than other types of batteries.
Lead Acid Battery A lead acid battery refers to sealed lead acid battery having a very low energy-to-weight and energy-to-volume ratio. The battery can produce high surge currents, owing to its relatively high power-to-weight ratio as compared to other rechargeable batteries.
Other Batteries This includes electric bikes using nickel–metal hydroxide (NiMH), silicon, and lithium-polymer batteries.
Business-to-Business (B2B) The sales of e-bikes to business customers such as urban fleet and logistics company, rental/sharing operators, last-mile fleet operators, and corporate fleet operators are considered under this category.
Business-to-Customers (B2C) The sales of electric scooters and motorcycles to direct consumers is considered under this category. The consumers acquire these vehicles either directly from manufacturers or from other distributers and dealers through online and offline channel.
Unorganized Local OEMs These players are small local manufacturers and assemblers of e-bikes. Most of these manufacturers import the components from China and Taiwan and assemble them locally. They offer the product at low cost in this price sensitive market which give them advantage over organized manufacturers.
Battery-as-a-Service A business model in which the battery of an EV can be rented from a service provider or swapped with another battery when it runs out of charge
Dockless e-Bikes Electric bikes that have self-locking mechanisms and a GPS tracking facility with an average top speed of around 15mph. These are mainly used by bike-sharing companies such as Bird, Lime, and Spin.
Electric Vehicle A vehicle which uses one or more electric motors for propulsion. Includes cars, scooters, buses, trucks, motorcycles, and boats. This term includes all-electric vehicles and hybrid electric vehicles
Plug-in EV An electric vehicle that can be externally charged and generally includes all-electric vehicles as well as plug-in hybrids. In this report we use the term for all-electric vehicles to differentiate them from plug-in hybrid electric vehicles.
Lithium-Sulphur Battery A rechargeable battery that replaces the liquid or polymer electrolyte found in current lithium-ion batteries with sulfur. They have more capacity than Li-ion batteries.
Micromobility Micromobility is one of the many modes of transport involving very-light-duty vehicles to travel short distances. These means of transportation include bikes, e-scooters, e-bikes, mopeds, and scooters. Such vehicles are used on a sharing basis for covering short distances, usually five miles or less.
Low Speed Electric Vehicls (LSEVs) They are low speed (usually less than 25 kmph) light vehicles that do not have an internal combustion engine, and solely use electric energy for propulsion.
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Research Methodology

Mordor Intelligence follows a four-step methodology in all its reports.

  • Step-1: Identify Key Variables: To build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built based on these variables.
  • Step-2: Build a Market Model: Market-size estimations for the historical and forecast years have been provided in revenue and volume terms. Market revenue is calculated by multiplying the volume demand with volume-weighted average battery pack price (per kWh). Battery pack price estimation and forecast takes into account various factors affecting ASP, such as inflation rates, market demand shifts, production costs, technological developments, and consumer preferences, providing estimations for both historical data and future trends.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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Austria E-bike Market Research FAQs

The Austria E-bike Market size is expected to reach USD 986.91 million in 2024 and grow at a CAGR of 10.63% to reach USD 1.64 billion by 2029.

In 2024, the Austria E-bike Market size is expected to reach USD 986.91 million.

GROUPE SPORTIF PTY LTD (Haibike), KTM Bike Industries, MHW Bike-House GmbH (Cube Bikes), Scott Corporation SA (Scott Sports) and Trek Bicycle Corporation are the major companies operating in the Austria E-bike Market.

In the Austria E-bike Market, the Pedal Assisted segment accounts for the largest share by propulsion type.

In 2024, the Throttle Assisted segment accounts for the fastest growing by propulsion type in the Austria E-bike Market.

In 2023, the Austria E-bike Market size was estimated at 986.91 million. The report covers the Austria E-bike Market historical market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. The report also forecasts the Austria E-bike Market size for years: 2017, 2018, 2019, 2020, 2021, 2022 and 2023.

Austria E-bike Industry Report

Statistics for the 2023 Austria E-bike market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Austria E-bike analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Austria E-bike Market Report Snapshots

Austria E-bike Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029