Home Textile Industry in Australia Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers Textile Industry in Australia and is Segmented By Product (Bed Linen, Bath Linen, Kitchen Linen, Upholstery, and Floor Covering), and By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online and Other Distribution Channels). The market size and forecasts are provided in terms of value in (USD billion) for all the above segments.

Australia Home Textile Market Size

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Textile Market
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 5.00 Billion
Market Size (2029) USD 6.24 Billion
CAGR (2024 - 2029) 4.56 %
Market Concentration Medium

Major Players

Australia Home Textiles Market

*Disclaimer: Major Players sorted in no particular order


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Australia Home Textile Market Analysis

The Australia Home Textiles Market size is estimated at USD 5 billion in 2024, and is expected to reach USD 6.24 billion by 2029, growing at a CAGR of 4.56% during the forecast period (2024-2029).

Australia's unique natural materials used for textiles make it stand out in the market. The country is known for its sale of wool as a raw product. Due to the environment and plant life, Australia uses fibers from tree life, like the Banyan tree, to create clothing and other textiles. It has begun to join the countries that are working on technical textiles. Since this is becoming such a large market, innovation has become very important for this industry.

Due to COVID-19, all economic activities except for essential goods and services came to a standstill. The home textile industry was no exception to this. The textile industry in Australia has been declining for many years and the Australian textile industry gives employment to less than 20,000 people overall and with the advent of covid, it was majorly affected. Household demand and changes in interest rates with the accommodative policy of central banks try to make these sectors overcome the financial crisis.

The bed linen segment is experiencing growth as the sales of mattresses rose in the recent year . Technical textiles and new materials are leading to growth in the sector and are also expected to contribute to the growth in home textiles in the hospitality and hospitals sector. Research and development in the sector such as functional and natural fibres will likely create new opportunities. Among flooring, carpets held the major exports from countries such as China and India in the market. Digital textile printing disrupts the market by innovating new designs and textiles.

Australia Home Textile Market Trends

This section covers the major market trends shaping the Australia Home Textiles Market according to our research experts:

Home Textile Trade from Australia is Increasing

There has been a rise in the trade of Australian Home Textiles including bed linen, kitchen linen, toilet linen, and other textile materials. With rising volumes of the country due to rising demand for home textiles in the nation. The major export market for Australia is New Zealand and Singapore. The export trend has been increasing over the past three years. With 17.68 bn AUD as annual revenue for the furniture, floor covering, houseware, and textile goods retail industry in Australia for the recent year.

Australia Textile Market

E-commerce Sales of Home Textiles is Increasing Textile Products Sales in Australia.

The online home textile market of Australia is observing changes as more and more vendors are selling textiles online. Also, various offline retailers are emerging to sell textiles online as they see this as an opportunity while consumers are searching for products online. The trend will likely support revenue growth in the market. Growing households and consumer spending are further expected to add to the growth in the market. Also, there has been surging demand for linen textile products in the market as it is more sustainable and biodegradable. Y-O-Y sales growth of the E-commerce industry in Australia for the recent year stands at more than 12 % for the fashion industry which is a part of textile and is going to observe further increase in the future. Which makes it stand in the second position for Y-O-Y growth after sales from a variety of stores in E-commerce.

Australia Home Textiles Market 2

Australia Home Textile Industry Overview

The market is fragmented with many players including local and global players. Manufacturers are facing stiff competition from overseas markets and rising imports of home textiles. There are different types of consumers in the market that are defined by age, gender, income level, and other strata which further leads to market segmentation. Some of the major players in the market are Charles Pearson, Hennes & Mauritz AB, Pure Linen, Forty Winks Pty Ltd, and Greenlit Brands.

Australia Home Textile Market Leaders

  1. Charles Pearson

  2. Hennes & Mauritz AB

  3. Pure Linen

  4. Forty Winks Pty Ltd

  5. Greenlit Brands

*Disclaimer: Major Players sorted in no particular order

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Australia Home Textile Market News

  • In September 2022, Ingka group operating in Australian home textile opens its first planning studio in Australia in west Melbourne. This studio will be focusing on kitchens and wardrobes, offering customers one-to-one planning with experts, with the full IKEA range available to order.
  • In August 2022, Forty Winks Australia's leading bed, mattress and bedding retailer opened its new store in Noarlunga, Adelaide SA. This store will be a locally owned bedding specialist stocking the widest range of mattresses and bedroom furniture including King Koil Chiropractic, Sealy Posturepedic, Serta, SleepMaker and Silent Partner.

Australia Home Textile Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Industry Value Chain Analysis

    5. 4.5 Porters' Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitutes

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights of Technology Innovations in the Market

    7. 4.7 Insights on Regulatory Landscape Governing the Market

    8. 4.8 Impacts of COVID-19 on the Market


    1. 5.1 By Product type

      1. 5.1.1 Bed linen

      2. 5.1.2 Bath linen

      3. 5.1.3 Kitchen linen

      4. 5.1.4 Upholstery

      5. 5.1.5 Floor Covering

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarkets & Hypermarkets

      2. 5.2.2 Speciality Stores

      3. 5.2.3 Online

      4. 5.2.4 Others


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Charles Pearson

      2. 6.2.2 Hennes & Mauritz AB

      3. 6.2.3 ST Albans Textiles

      4. 6.2.4 Pure Linen

      5. 6.2.5 Forty Winks Pty Ltd

      6. 6.2.6 Greenlit Brands

      7. 6.2.7 Lorraine lea

      8. 6.2.8 Mittal Australia

      9. 6.2.9 Inditex

      10. 6.2.10 Harvey Norman Holdings Ltd

      11. 6.2.11 Ikea

    3. *List Not Exhaustive


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Australia Home Textile Industry Segmentation

Home textile is a segment of technical textiles comprising components used in a domestic environment which includes upholstery, interior decoration, furnishing, carpeting, floor and wall covering, etc. The home textile consists of functional as well as decorative products used in a home with the fabric being used consisting of both natural and man-made fibre. Generally, home textiles are produced by weaving, knitting, crocheting, knotting and pressing fibres together. A complete background analysis of the Australian home textile market, including an assessment of the economy, the contribution of sectors in the economy, market overview, market size estimation for key segments, emerging trends in the market segments, market dynamics, and spending by the end-user industries, are covered in the report. Australia Home Textile Market is Segmented By Product (Bed Linen, Bath Linen, Kitchen Linen, Upholstery and Floor Covering), and By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online and Other Distribution Channels). The report offers market size and forecasts in value (USD billion) for all the above segments.

By Product type
Bed linen
Bath linen
Kitchen linen
Floor Covering
By Distribution Channel
Supermarkets & Hypermarkets
Speciality Stores
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Australia Home Textile Market Research FAQs

The Australia Home Textiles Market size is expected to reach USD 5.00 billion in 2024 and grow at a CAGR of 4.56% to reach USD 6.24 billion by 2029.

In 2024, the Australia Home Textiles Market size is expected to reach USD 5.00 billion.

Charles Pearson, Hennes & Mauritz AB, Pure Linen, Forty Winks Pty Ltd and Greenlit Brands are the major companies operating in the Australia Home Textiles Market.

In 2023, the Australia Home Textiles Market size was estimated at USD 4.78 billion. The report covers the Australia Home Textiles Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Australia Home Textiles Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Home Textile in Australia Industry Report

Statistics for the 2024 Home Textile in Australia market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Home Textile in Australia analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Home Textile Industry in Australia Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)