The growing population in Asia-Pacific presents a huge opportunity in the form of a large consumer base, which is adopting a healthier lifestyle. Increased sources of information are aiding in spreading awareness about health benefits of soy, which is resulting in the speedy adoption of soy ingredients in their day to day life. Additionally, the growing sports & nutrition and food & beverage sector in the Asia-Pacific region has also increased demand for soy protein ingredients. A large population in this region is lactose intolerant, and non-milk-based ingredients and products posses huge potential in this market. 

The Asia-Pacific soy protein ingredients market witnessed rapid evolvement in both developed and developing countries, as it has a huge potential for more protein consumption through packaged foods and drinks. The consumption pattern for the entire region is dependent on the income and spending patterns of the population. High income countries, like Japan has a major share in the soy protein ingredients market as it offers attractive prices, but slow growth. Further, the developing nations, like India, has huge potential for soy protein ingredients market, owing to increasing disposable income and growing health awareness.