The African wheeled tractor machinery market, estimated at USD XX billion in 2016 is expected to reach USD XX billion by 2021, at a CAGR of 4.1% over the forecast period. Tractors provide the power and traction to automate agricultural jobs, especially tillage. Agricultural implements are towed behind a tractor, which then provides a source of power for the mechanization of implements. The agricultural usage of tractors is the largest segment in the sector. Improvement in efficiency is one of one of the reasons why tractors are popularly employed by farmers. Besides, demand from emerging economies and the high level of government support in these regions are fueling the growth of the industry.

Market Dynamics

The driving forces include the rise in food demand, increasing population; need to amplify yields and the rise in productivity. Opportunities lie in greater market penetration in the developing nations like South Africa where machinery use in agriculture is growing. Low purchasing power in developing regions appears to be a major constraint to the otherwise lucrative market.

Market Segmentation

The market has been segmented based on the wheel tractor type and geography.

Segmentation by wheel tractor type:

• Utility tractors
• Row crop tractors
• Orchard type tractor
• Industrial tractor
• Garden tractor
• Rotary tillers
• Implement carrier
• Earth moving tractor

On the basis of geography, the market is segmented into South Africa and others.

Key Industry Players

The major companies in Africa’s wheeled tractor machinery market are:

• AGCO Corp. (US)
• Buhler Industries Inc. (Canada)
• CNH Industrial N.V. (UK)
• Dawn Equipment
• Deere & Company (John Deere) (US)
• Great Plains Ag (US)
• Hardi North America
• Iseki & Co. Ltd. (Japan)
• Kasco Manufacturing (US)
• Kinze Manufacturing
• Kubota Corporation (Japan)
• Kuhn Group (France)
• Kverneland Group (Norway)
• UPM
• Versatile
• Visser Horti
• Zoomlion

Key Deliverables in the Study

• Market analysis for the Africa wheeled tractor machinery market, with region specific assessments and competition analysis on Africa and regional scales.
• Market definition along with the identification of key drivers and restraints.
• Identification of factors instrumental in changing the market scenarios, rising prospective opportunities, and identification of key companies that can influence this market on Africa and regional scales.
• Extensively researched competitive landscape section with profiles of major companies along with their market shares.
• Identification and analysis of the macro and micro factors that affect the Africa wheeled tractor machinery market on both Africa and regional scales.
• A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.
• Wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market.
• Insights into the major countries/regions in which this industry is growing and identifying the regions still untapped.