Africa Wheat Protein Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)

The African Wheat Protein Market is Segmented by Type (Wheat Protein Concentrate, Wheat Protein Isolate, and Textured Wheat Protein), Application (Bakery, Confectionery, Dairy, Nutritional Supplements, Animal Feed, and Other Applications), and Region.

Africa Wheat Protein Market Size

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Study Period 2018 - 2028
Base Year For Estimation 2022
Forecast Data Period 2023 - 2028
Historical Data Period 2018 - 2021
CAGR 3.10 %
Market Concentration Medium

Major Players


*Disclaimer: Major Players sorted in no particular order


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Africa Wheat Protein Market Analysis

The African wheat protein market is projected to register a CAGR of 3.1 during the forecast period (2020-2025).

  • The African wheat protein market is one of the emerging markets due to the high production and consumption of wheat in the region. Increasing demand for wheat proteins in the food and beverage industry is driving the market.
  • Moreover, rising health concerns among the consumers are fueling the demand for meat-free diets and consumer awareness on low-calorie food increased the demand for wheat protein.

Africa Wheat Protein Market Trends

This section covers the major market trends shaping the Africa Wheat Protein Market according to our research experts:

Increased Application in the Bakery Segment

The incorporation of wheat proteins in bakery products is developing as a marketing trend, as these proteins increase the nutritional value and attractiveness of the bakery products. Wheat proteins are used in products, such as biscuits, cookies, brownies, and bread. These proteins are usually added for functionality and enhanced structure of the dough, while other proteins contribute to the overall protein per serving in finished baked goods. Owing to the growing demand for bakery products with various proteins, the manufacturers are developing baked goods with added proteins.

Africa Wheat Protein Market1

South Africa Holds the Major Share

Manufacturers in South Africa are constantly embracing innovation to gain cost-leadership and fixed suppliers in the early development stage. Changing consumer lifestyles and rising healthcare expenditure are also playing a vital role in the growth of the wheat protein market. Moreover, the flourishing growth of the retail sector is escalating the growth of the market. Hence, consumers' concerns over clean labels, ease of digestion, the need for avoiding allergy-causing substances, and sustainability among the public are driving the demand for plant proteins, including wheat proteins, in the country.

Africa Wheat Protein Market2

Africa Wheat Protein Industry Overview

The African wheat protein market is consolidated and some of the key players in the market include Cargill Incorporated, Kroener Staerke, Tate & Lyle PLC, Maccallum Pty Ltd, and Meelunie BV. In order to increase their market shares, companies are focusing on new, innovative product developments, mergers, and acquisitions, expansion, and partnerships.

Africa Wheat Protein Market Leaders

  1. Cargill, Incorporated

  2. Kroener Staerke

  3. Tate & Lyle PLC

  4. Maccallum Pty Ltd

  5. Meelunie BV

*Disclaimer: Major Players sorted in no particular order


Africa Wheat Protein Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Type

      1. 5.1.1 Wheat Protein Concentrate

      2. 5.1.2 Wheat Protein Isolate

      3. 5.1.3 Textured Wheat Protein

    2. 5.2 By Application

      1. 5.2.1 Bakery

      2. 5.2.2 Confectionery

      3. 5.2.3 Dairy

      4. 5.2.4 Nutritional Supplements

      5. 5.2.5 Animal Feed

      6. 5.2.6 Other Applications

    3. 5.3 By Region

      1. 5.3.1 Africa

        1. South Africa

        2. Nigeria

        3. Kenya

        4. Rest of Africa


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Position Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Cargill Incorporated

      2. 6.3.2 Kroener Staerke

      3. 6.3.3 Tate & Lyle PLC

      4. 6.3.4 Maccallum Pty Ltd

      5. 6.3.5 Meelunie BV


Africa Wheat Protein Industry Segmentation

The African wheat protein market is segmented by type, which includes wheat protein concentrate, wheat protein isolate, and textured wheat protein. By application, the market is segmented into bakery, confectionery, dairy, nutritional supplements, animal feed, and other applications. By region, the study is segmented into South Africa, Nigeria, Kenya, and Rest of Africa.

By Type
Wheat Protein Concentrate
Wheat Protein Isolate
Textured Wheat Protein
By Application
Nutritional Supplements
Animal Feed
Other Applications
By Region
South Africa
Rest of Africa

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Africa Wheat Protein Market Research FAQs

The Africa Wheat Protein Market is projected to register a CAGR of 3.1% during the forecast period (2023-2028).

Cargill, Incorporated, Kroener Staerke, Tate & Lyle PLC, Maccallum Pty Ltd and Meelunie BV are the major companies operating in the Africa Wheat Protein Market.

Africa Wheat Protein Industry Report

Statistics for the 2023 Africa Wheat Protein market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Africa Wheat Protein analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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