Winter Sports Equipment Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Global Winter Sports Equipment Manufacturers and the market is segmented by sports type (skiing, snowboarding, figure skating, ice hockey, and others); distribution channel (offline retail stores and online retail stores); and geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The report offers market size and forecasts in value (USD million) for the above segments.

Winter Sports Equipment Market Size

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Winter Sports Equipment Market Size
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 8.50 %
Fastest Growing Market Asia-Pacific
Largest Market North America
Market Concentration Medium

Major Players

Winter Sports Equipment Market Key Players

*Disclaimer: Major Players sorted in no particular order


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Winter Sports Equipment Market Analysis

The Winter sports equipment market is projected to register a CAGR of 8.5% during the forecast period, 2022-2027.

During the COVID-19 pandemic, major sports events around the world have been impacted by the novel coronavirus. Various studies have depicted that nearly 80% of winter sports equipment companies suffered declined sales due to the premature end of the 2019-2020 season, with two-thirds experiencing lower than usual sales for winter 2020-21. Further, by the end of the middle of March 2020, countries like Austria, France, and Switzerland closed all of their ski resorts, and holidays for the rest of the season were canceled. The cancelation has directly impacted the ski gear market, owing to the decline in participation from both amateur and professional players.

Over the long term, the market is expected to benefit from the growth of the tourism sector, specifically during the winter, following strong participation from the baby boomers segment. Apart from this, the fusion of gadgets in ice skates, skiing, and snowboarding concerning a strong inclination toward technological innovation and implementation is expected to boost the market for winter sports equipment and gears.

Winter Sports Equipment Market Trends

This section covers the major market trends shaping the Winter Sports Equipment Market according to our research experts:

Increasing Number of Ski Resorts

The winter sports industry is largely dependent on the snow/winter season, where participation appears to have leveled off or is maintaining slight growth in the matured markets, such as France and Austria, mainland Europe, and the United States. However, there is an increasing interest among citizens of countries, such as Russia and China. For instance, in February 2022, the General Administration of Sport of China disclosed in its press release that by the beginning of 2021, China has built 803 indoor and outdoor ski resorts and 654 standard ice rinks in response to growing consumer interest in snow sports.

Further, Austria and France have more than 10 resorts that welcome over 1 million skier visits per season. The size of resorts has also changed since consumers' interest in covering more distance and area in a day has witnessed massive growth. On the other hand, the increase in the inflow of tourists has led to a surging demand among people to opt for ski equipment, thereby pivoting sales.

Winter Sports Equipment Market Trends

North America Holds the Largest Share

The prominence of sports activities, owing to health and wellness trends, the increasing influence of social media, celebrity endorsements, and the rise in international sports events encourage people to engage in sports activities including ice hockey and skiing. In the United States, ice hockey is very popular in the northeastern and upper Midwest regions. The NHL is a major professional hockey league in North America. It has around 24 US-based teams and 7 Canada-based teams. In addition to these professional players, a large number of players in the region are registered members of the federation. Globally, Canada and the United States account for the largest number of registered ice hockey players.

Skiing has evolved into a booming recreation industry over the past century, owing to the partnership between the U.S. Forest Service and privately owned ski resorts. Also, every year about millions of visitors ski and snowboard down the snowy slopes of the ski resorts spread across the White River National Forest, and at ski resorts in forests across the nation. Furthermore, developments by the ski associations in the country to support skiing sports have propelled the market growth.

Winter Sports Equipment Market Analysis

Winter Sports Equipment Industry Overview

The global winter sports equipment market is competitive with a strong presence of regional and global players like Anta International, Fischer Beteiligungsverwaltungs GmbH, BAUER Hockey LLC, and Groupe Rossignol, among others. Major companies are heavily investing in R&D activities to provide technologically advanced equipment across the target market. For instance, Clarus Corporation, the parent company of ski gear and equipment brand Black Diamond, invests around USD 9-10 million every year in R&D activities, which is around 4-5% of its total revenue generated. Furthermore, new startups are focusing on social media platforms and online distribution channels for online marketing and branding of their products in order to attract more customers.

Winter Sports Equipment Market Leaders

  1. Anta International

  2. Fischer Beteiligungsverwaltungs GmbH

  3. BAUER Hockey LLC

  4. Groupe Rossignol

  5. New Balance Athletics Inc

*Disclaimer: Major Players sorted in no particular order

Anta International, Fischer Beteiligungsverwaltungs GmbH, BAUER Hockey LLC, and Groupe Rossignol
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Winter Sports Equipment Market News

  • In July 2022, Twelve Board Store launched its new season range for the 2022 ski season. This includes snowboards, boots, bindings, outerwear, and snowboard gloves, among others.
  • In April 2021, CCM launched its new Eflex 5 Goalie line of products. The product line includes goal pads, gloves, and blockers.
  • In Jan 2020, Icelantic Skis launched its new Pro-collab skis, the Saba Pro and Nia Pro at Outdoor Retailer. Saba Pro and Nia Pro are a cooperative effort with all Icelantic's athletes from across the world.

Winter Sports Equipment Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Sports Type

      1. 5.1.1 Skiing

      2. 5.1.2 Snowboarding

      3. 5.1.3 Figure Skating

      4. 5.1.4 Ice Hockey

      5. 5.1.5 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 Offline Retail Stores

      2. 5.2.2 Online Retail Stores

    3. 5.3 By Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Rest of North America

      2. 5.3.2 Europe

        1. United Kingdom

        2. Germany

        3. Spain

        4. France

        5. Italy

        6. Austria

        7. Switzerland

        8. Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. China

        2. Japan

        3. South Korea

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 Rest of the World

        1. South America

        2. Middle East & Africa


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Anta International

      2. 6.3.2 Fischer Beteiligungsverwaltungs GmbH

      3. 6.3.3 BAUER Hockey LLC

      4. 6.3.4 Groupe Rossignol

      5. 6.3.5 New Balance Athletics Inc

      6. 6.3.6 American Athletic Shoe Company

      7. 6.3.7 Graf Skates AG

      8. 6.3.8 Sport Maska Inc.

      9. 6.3.9 Kohlberg & Company

      10. 6.3.10 Uvex Group

    4. *List Not Exhaustive



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Winter Sports Equipment Industry Segmentation

The study scope covers the analysis of equipment used in different winter sports like ice skating, skiing, snowboarding, ice hockey, and others. The global winter sports equipment market is segmented by sports type, distribution channel, and geography. By sports type, the market is segmented into skiing, snowboarding, figure skating, ice hockey, and others. By distribution channel, the market is segmented into offline retail stores and online retail stores. It provides an analysis of emerging and established economies across the world, comprising North America, Europe, South America, Asia-Pacific, and Middle East and Africa. For each segment, the market sizing and forecasts have been done based on value (in USD million).

By Sports Type
Figure Skating
Ice Hockey
By Distribution Channel
Offline Retail Stores
Online Retail Stores
By Geography
North America
United States
Rest of North America
United Kingdom
Rest of Europe
South Korea
Rest of Asia-Pacific
Rest of the World
South America
Middle East & Africa
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Winter Sports Equipment Market Research FAQs

The Winter Sports Equipment Market is projected to register a CAGR of 8.5% during the forecast period (2024-2029)

Anta International , Fischer Beteiligungsverwaltungs GmbH , BAUER Hockey LLC, Groupe Rossignol and New Balance Athletics Inc are the major companies operating in the Winter Sports Equipment Market.

Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Winter Sports Equipment Market.

The report covers the Winter Sports Equipment Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Winter Sports Equipment Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Winter Sports Equipment Industry Report

Statistics for the 2023 Winter Sports Equipment market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Winter Sports Equipment analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Winter Sports Equipment Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)