Wi-Fi Range Extender Market Size and Share
Market Overview
| Study Period | 2019 - 2030 |
| Market Size (2025) | USD 2.91 Billion |
| Market Size (2030) | USD 4.99 Billion |
| Growth Rate (2025 - 2030) | 11.39% CAGR |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0. |
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Wi-Fi Range Extender Market Analysis by Mordor Intelligence
The Wi-Fi range extender market size reached USD 2.91 billion in 2025 and is forecast to reach USD 4.99 billion by 2030, advancing at an 11.39% CAGR. Surging smart-home adoption, hybrid-work policies and expanding regulatory mandates are extending wireless coverage requirements well beyond the reach of standard routers. Product redesigns to satisfy the European Union’s 2025 cybersecurity and energy-efficiency rules are lifting development costs yet creating protective moats for compliant brands. Enterprises now regard uninterrupted Wi-Fi coverage as business-critical infrastructure, and the transition to Wi-Fi 7 is widening performance gaps that legacy devices cannot bridge. Simultaneously, mesh-networking solutions and antitrust investigations are reshaping competitive tactics in the Wi-Fi range extender market.
Key Report Takeaways
- By type, indoor installations held 71% of the Wi-Fi range extender market share in 2024, whereas outdoor projects are growing at a 13.30% CAGR through 2030.
- By product, extenders and repeaters commanded 54% of the Wi-Fi range extender market size in 2024, while access points are advancing at the fastest 16.90% CAGR.
- By technology standard, Wi-Fi 6/6E led with 48% share of the Wi-Fi range extender market size in 2024; Wi-Fi 5 equipment is still expanding 14.20% annually as cost-conscious buyers favor proven solutions.
- By end user, residential applications generated 63% revenue in 2024, whereas public and municipal deployments exhibit a 15.98% CAGR owing to smart-city initiatives.
- By sales channel, online platforms captured 52% revenue in 2024 and are progressing at a 12.50% CAGR as buyers prioritize direct-to-consumer convenience.
- By geography, North America accounted for 40% of Wi-Fi range extender market share in 2024, while Asia Pacific is the fastest-growing region with a 13.80% CAGR to 2030.
Global Wi-Fi Range Extender Market Trends and Insights
Drivers Impact Analysis
| Driver | (~) Impact on CAGR Forecast (%) | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Smart-home device explosion | +2.8% | Global, led by North America and Europe | Medium term (2-4 years) |
| BYOD and hybrid work models | +2.1% | North America and EU, expanding to APAC | Short term (≤ 2 years) |
| Video-streaming quality race | +1.9% | Global, with North American lead | Short term (≤ 2 years) |
| Wi-Fi 7 upgrade cycle pull-through | +1.7% | Early adoption in North America and EU | Medium term (2-4 years) |
| Work-from-anywhere outdoor coverage | +1.4% | North America and EU, selective APAC | Medium term (2-4 years) |
| Mandatory in-building Wi-Fi codes | +0.8% | Primarily EU | Long term (≥ 4 years) |
Source: Mordor Intelligence
Smart-home Device Explosion
Annual shipments of 4.1 billion Wi-Fi devices in 2024 pushed the installed base to 21.1 billion and overloaded single-router footprints.[1]Wi-Fi Alliance, “Annual Wi-Fi Shipments Reach 4.1 Billion Units,” wi-fi.org Multi-story homes, thick walls and growing IoT ecosystems force households to add extenders for consistent automation and security performance. Corporate facilities mirror this density, requiring blanket coverage for sensor-driven building-management systems. As user experience degrades when latency spikes, both homeowners and enterprises allocate incremental budgets to coverage extension solutions.
BYOD and Hybrid Work Models
Hospitality chain Mitchells & Butlers installed 8,000 access points across 1,700 UK venues, underscoring how hybrid labor and guest expectations broaden Wi-Fi footprints.[2]Cisco Systems, “Mitchells & Butlers Modernizes UK Hospitality Wi-Fi,” cisco.co Finance and healthcare firms face regulatory imperatives for secure mobile access, driving demand for professionally managed extenders and access points in re-purposed or temporary spaces that lack structured cabling.
Video-streaming Quality Race
European field tests show Wi-Fi 7 median download rates of 565.80 Mbps—a 78% jump over Wi-Fi 6—and hotels upgrading to newer gear report fewer connectivity complaints. Consumer tolerance for buffering is fading as 4K/8K content and interactive gaming gain ground, compelling venues and employers to eliminate dead zones through targeted range extension.
Wi-Fi 7 Upgrade Cycle Pull-through
Taiwanese chipmakers cite Wi-Fi 7 demand as a 2025 revenue stabilizer, and NETGEAR attributes recent U.S. and EU share gains to its premium Wi-Fi 7 portfolio. Because Wi-Fi 7’s multi-link operation only shines when every hop is upgraded, firms must refresh both primary routers and secondary extenders, enlarging the total hardware bill of materials.
Restraints Impact Analysis
| Restraint | (~) Impact on CAGR Forecast (%) | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Mesh-Wi-Fi cannibalization | –1.8% | Global, strongest in North America | Short term (≤ 2 years) |
| Cyber-security and privacy fears | –1.2% | EU and North America | Medium term (2-4 years) |
| Energy-efficiency compliance costs | –0.9% | EU first, global later | Long term (≥ 4 years) |
| Antitrust scrutiny on leading vendors | –0.7% | North America focus | Medium term (2-4 years) |
Source: Mordor Intelligence
Mesh-Wi-Fi Cannibalisation
TP-Link’s new Wi-Fi 7 mesh kits “democratize” seamless roaming and real-time management, eroding the value proposition of single-node extenders.[3]TP-Link, “Wi-Fi 7 Mesh Product Launch,” tp-link.comEnterprises favor mesh for unified control while mass-market advertising stresses plug-and-play benefits, accelerating category blurring and price compression.
Cyber-security and Privacy Fears
High-profile flaws such as CVE-2023-52160 and CVE-2023-52161, documented in the MITRE database, demonstrate how attackers can bypass WPA2/3 protections. The EU’s EN 18031 security rules taking effect in August 2025 force vendors to certify hardened firmware, extending product-development cycles and increasing BoM costs.[4]MITRE, “CVE-2023-52160 and CVE-2023-52161,” cve.mitre.org
Segment Analysis
By Type: Outdoor Deployments Drive Infrastructure Expansion
Outdoor deployments are growing at a 13.30% CAGR through 2030, reflecting municipal Wi-Fi and campus-wide coverage projects, yet indoor installs still account for 71% of the Wi-Fi range extender market size in 2024. Stadiums and transport hubs increasingly demand ruggedized extenders with directional antennas to manage dense crowds. The indoor segment’s scale continues to anchor revenue, but volume growth is plateauing as many homes already own at least one extender. Smart-home adoption in emerging markets provides residual tailwinds, and retrofit demand spikes when families add connected security or entertainment gadgets.
Municipal projects under the WiFi4EU banner and city safety networks across France and Denmark favor weather-sealed Wi-Fi 6 and Wi-Fi 7 units, broadening supplier opportunities. Vendors with environmental-hardening expertise therefore gain traction. In contrast, indoor refresh cycles hinge on cost-effective Wi-Fi 5 or Wi-Fi 6 upgrades, sustaining legacy chip demand.
By Product: Access Points Gain Enterprise Traction
Extenders and repeaters retained 54% revenue leadership in 2024, yet enterprise migrations toward controller-based architectures are pushing access points at a 16.90% CAGR. Businesses appreciate remote firmware orchestration and role-based access security embedded in AP-centric designs. Consumer channels, however, favor plug-and-play repeaters for quick fixes.
Retailer Conforama Switzerland adopted Aruba WLAN solutions to streamline omnichannel inventory checks, illustrating how centralized AP management reduces operational friction. Conversely, mid-priced repeaters remain preferred in apartments where tenants cannot install Ethernet backhaul. Hybrid portfolios that couple APs with mesh satellites help vendors address both camps, keeping the Wi-Fi range extender market diversified.
By Technology Standard: Wi-Fi 5 Resilience Surprises
Wi-Fi 6/6E devices commanded a 48% share in 2024, but Wi-Fi 5 shipments are still climbing 14.20% annually among cost-sensitive buyers, underlining how price trumps peak throughput in segments with limited broadband speeds. Supply chain delays for advanced chipsets spur some enterprises to leapfrog Wi-Fi 6E and plan direct Wi-Fi 7 roll-outs once gear is broadly available.
Europe leads early Wi-Fi 7 adoption, delivering 78% faster throughput than Wi-Fi 6 and enhancing multi-gigabit fiber differentiation. Vendors that manage SKU complexity across three generations can service both upgrade laggards and cutting-edge adopters, maintaining resilience across economic cycles.
By End User: Municipal Sector Emerges
Residential users contributed 63% revenue in 2024, but public and municipal projects are compounding at 15.98% as governments pursue digital-inclusion mandates. Ecuador’s Telconet deployed 1,700 Huawei Wi-Fi 6 access points for a nationwide “Wi-Fi for All” program, evidencing policy-led demand.
Large campuses and SMEs continue to add capacity to support hybrid work. Education boards, transit agencies and healthcare trusts increasingly bundle Wi-Fi obligations into tender documents, signaling sustained momentum for municipal orders over the next five years in the Wi-Fi range extender market.
Note: Segment shares of all individual segments available upon report purchase
By Sales Channel: Online Dominance Continues
E-commerce captured 52% revenue in 2024 and is scaling at 12.50% annually, propelled by transparent pricing and doorstep delivery. Small firms, once reliant on VARs, now self-install extenders ordered directly from brand stores or marketplaces. Subscription-based management add-ons from NETGEAR are generating USD 35 million recurring revenue and anchoring brand stickiness.
Brick-and-mortar retailers still resonate with buyers needing same-day replacement or tactile evaluation, particularly during holiday seasons. B2B integrators specialize in multi-site roll-outs with ongoing SLAs, retaining relevance for mission-critical enterprise deployments.
Geography Analysis
North America retained 40% revenue share in 2024, building on mature broadband penetration and early smart-home uptake. Growth is moderating as saturation sets in, yet hybrid-work adoption and extensive single-family housing sustain replacement cycles. Canada’s rural broadband subsidies and Mexico’s digital-inclusion grants continue to lift volume. U.S. regulatory scrutiny, exemplified by the TP-Link antitrust probe, may re-shape competitive dynamics but is unlikely to dent overall demand given ingrained dependence on wireless connectivity.
Asia Pacific is the fastest-growing region with a 13.80% CAGR through 2030. China’s near-universal fiber-to-the-home creates high expectations for in-unit Wi-Fi, yet structural barriers such as thick concrete walls constrain signal propagation, boosting extender sales. India’s Smart Cities Mission and rapid smartphone adoption propel municipal Wi-Fi projects, while Japan and South Korea spearhead Wi-Fi 7 enterprise pilots focused on factory automation and immersive media. The diversity of economic stages requires suppliers to offer both entry-level Wi-Fi 5 and flagship Wi-Fi 7 skus.
Europe blends advanced regulation with moderate volume growth. Energy-efficiency and cybersecurity rules raise compliance costs but erect entry barriers that benefit incumbents. France posts the world’s highest Wi-Fi 7 deployment density, translating fiber speed leadership into user-experience differentiation. Germany and the UK emphasize secure enterprise WLANs for Industry 4.0 and financial services, generating steady refresh cycles. EU subsidies such as WiFi4EU remain a cornerstone of rural and municipal roll-outs, ensuring durable public-sector demand.
Competitive Landscape
Market leadership is shared by a handful of global brands, yet category boundaries blur as mesh systems converge with traditional extenders. Scale players leverage economies in chipset procurement and cross-segment R&D, while challengers carve niches in ruggedized or ISP-bundled hardware. Software and subscription layers are becoming decisive differentiators, turning one-off device sales into multi-year service relationships.
Early Wi-Fi 7 certifications confer temporary pricing power; however, standardization spreads performance parity, refocusing competition on firmware security, energy-efficiency and channel partnerships. Regulatory probes add uncertainty: TP-Link’s investigation may spur distributors to diversify vendors, opening windows for ASUS, D-Link and regional specialists. Component shortages experienced in 2024 have accelerated vertical integration strategies as vendors move design and testing in-house to control timelines.
Mesh cannibalisation pressures extenders at the low end, yet hybrid systems that mix mesh nodes with standalone repeaters appeal to price-conscious buyers upgrading incrementally. Enterprise interest in cloud-managed access points—exemplified by Aruba and Cisco Meraki—shifts margins toward software subscriptions, compelling pure-hardware vendors to rethink roadmaps. Overall, the Wi-Fi range extender market is evolving into a broader managed-connectivity ecosystem rather than a discrete hardware niche.
Wi-Fi Range Extender Industry Leaders
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D-Link Corporation
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Linksys Group Inc.
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TP-Link Technologies Co. Ltd
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NETGEAR Inc.
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Huawei Technologies Co. Ltd
- *Disclaimer: Major Players sorted in no particular order
Recent Industry Developments
- May 2025: European Commission implemented revised energy-efficiency limits on standby power for routers and extenders, targeting EUR 530 million annual consumer savings by 2030 and 1.4 million-tonne CO₂ cuts.
- April 2025: NETGEAR posted USD 162.1 million Q1 revenue; Home Networking delivered USD 61.4 million despite an 8.7% YoY dip, with Wi-Fi 7 models gaining U.S. and EU share and subscription services nearing USD 35 million.
- April 2025: U.S. Department of Justice opened a criminal antitrust investigation into TP-Link’s American pricing and national-security posture.
- March 2025: FedExForum completed a Wi-Fi 7 upgrade handling 18,000 spectators and 9,000 concurrent sessions via under-seat antennas delivering 600 Mbps throughput.
Global Wi-Fi Range Extender Market Report Scope
A Wi-Fi range expander or a Wi-Fi Booster is a communication device that repeats the wireless signal from the base router to expand the Wi-Fi coverage. It basically functions as a bridge, capturing the WiFi from the base router and rebroadcasting it to areas where the Wi-Fi signal is weak or nonexistent, improving the performance and range of the Wifi router.
The Wi-Fi Range Extender Market is segmented by Type (Indoor Wi-Fi, Outdoor Wi-Fi), by Product (Extenders and Repeaters, Access Points, Antennas), by End User (Residential, Commercial, Public), by Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa).
The market sizes and forecasts are provided in terms of value in USD million for all the above segments.
| By Type | Indoor Wi-Fi | ||
| Outdoor Wi-Fi | |||
| By Product | Extenders and Repeaters | ||
| Access Points | |||
| Powerline/Wi-Fi Combo Units | |||
| High-gain Antennas | |||
| By Technology Standard | Wi-Fi 5 (802.11ac) | ||
| Wi-Fi 6 / 6E (802.11ax) | |||
| Wi-Fi 7 (802.11be) | |||
| By End User | Residential | ||
| Small and Medium Enterprises | |||
| Large Enterprises and Campuses | |||
| Public and Municipal | |||
| By Sales Channel | Online (e-commerce, D2C) | ||
| Offline Retail | |||
| B2B/Enterprise Integrators | |||
| By Geography | North America | United States | |
| Canada | |||
| Mexico | |||
| South America | Brazil | ||
| Argentina | |||
| Europe | Germany | ||
| United Kingdom | |||
| France | |||
| Italy | |||
| Spain | |||
| Russia | |||
| Asia Pacific | China | ||
| India | |||
| Japan | |||
| South Korea | |||
| ASEAN | |||
| Rest of Asia Pacific | |||
| Middle East | Saudi Arabia | ||
| United Arab Emirates | |||
| Turkey | |||
| Rest of Middle East | |||
| Africa | South Africa | ||
| Nigeria | |||
| Rest of Africa | |||
| Indoor Wi-Fi |
| Outdoor Wi-Fi |
| Extenders and Repeaters |
| Access Points |
| Powerline/Wi-Fi Combo Units |
| High-gain Antennas |
| Wi-Fi 5 (802.11ac) |
| Wi-Fi 6 / 6E (802.11ax) |
| Wi-Fi 7 (802.11be) |
| Residential |
| Small and Medium Enterprises |
| Large Enterprises and Campuses |
| Public and Municipal |
| Online (e-commerce, D2C) |
| Offline Retail |
| B2B/Enterprise Integrators |
| North America | United States |
| Canada | |
| Mexico | |
| South America | Brazil |
| Argentina | |
| Europe | Germany |
| United Kingdom | |
| France | |
| Italy | |
| Spain | |
| Russia | |
| Asia Pacific | China |
| India | |
| Japan | |
| South Korea | |
| ASEAN | |
| Rest of Asia Pacific | |
| Middle East | Saudi Arabia |
| United Arab Emirates | |
| Turkey | |
| Rest of Middle East | |
| Africa | South Africa |
| Nigeria | |
| Rest of Africa |
Key Questions Answered in the Report
What is the current size of the Wi-Fi range extender market?
The Wi-Fi range extender market size stands at USD 2.91 billion in 2025 and is projected to reach USD 4.99 billion by 2030.
Which segment is growing fastest?
Outdoor deployments are advancing at a 13.30% CAGR as municipalities and campuses extend coverage to open spaces.
How will Wi-Fi 7 affect demand?
Because Wi-Fi 7’s benefits only materialize when entire networks are upgraded, organizations will need new extenders and mesh nodes, fueling incremental hardware spending.
Why are mesh systems seen as a threat to extenders?
Mesh kits bundle multiple intelligent nodes that auto-optimize roaming, often replacing single-purpose extenders and pressuring prices.
What regulations most influence product design in 2025?
The EU’s Radio Equipment Directive cybersecurity clause and tougher standby energy limits compel manufacturers to redesign firmware and power architectures.
Who are the leading vendors?
TP-Link, NETGEAR and Huawei collectively capture 38% Wi-Fi range extender market share, while ASUS, D-Link and Linksys round out the competitive top tier.
Page last updated on: June 19, 2025
