Global Smart Water Management Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Global Smart Water Management Market is Segmented by Solution Type (Asset Management, Distribution Network Monitoring, SCADA, Meter Data Management, Analytics, Other Solutions), by Service Type (Managed Services, Professional Services), by End-User Vertical (Residential, Commercial, and Industrial), and Geography.

Market Snapshot

Smart water management market Overview
Study Period: 2019- 2026
Base Year: 2021
Fastest Growing Market: Asia Pacific
Largest Market: Asia Pacific
CAGR: 12.5 %

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Market Overview

The Global Smart Water Management Market is expected to register a CAGR of approximately 12.5% over the forecast period (2021 - 2026). The worldwide demand for water, as a result of the growing population, increasing urbanization, and the need to address the cost implications of maintaining an aging infrastructure, is among the major driving factors for the growth of the smart water management market.

  • Due to global demand, the need to address the efficiency related to operational issues of water management became essential, due to which adoption of smart water management technologies is expected to gain significant traction. The growth of IoT, smart cities across various locations are expected to promote the growth of the market studied. Technological advancements related to smart meters and their integration with communication solutions (SCADA, GIS, etc.) have transformed water management systems to address the challenges faced by water utilities, residents, and industries erroneous billing and water management.
  • The smart water management products consist of sensors, smart meters, communication infrastructure, and software that enables two-way communication, thus allowing users to gather actionable information and make informed decisions about optimized water distribution and usage. The global water scarcity trends are the sole reason to justify the increasing innovations in this sector and growing adoption. The UN World Water Development Report suggests that by 2050, a quarter of the people will reside in an area affected by the recurring and chronic scarcity of freshwater.
  • The market comprises technology giants that include IBM, Schneider Electric, Hitachi Ltd, Utility Systems, SUEZ Group, etc., who provide smart water management solutions with advanced cloud-based monitoring technologies, smart meter manufacturers (Honeywell, Sensus, etc.), and software providers, like Esri, i20Water Solutions, etc. are continuously innovating new solutions for the prevention of water wastage.
  • The COVID-19 pandemic has forced governments globally to think of measures to scale up the adoption of water-efficient technologies and introduce better water management practices since the spread of coronavirus has profoundly impacted the water industry. For instance, according to AWWA and the AMWA, the combined water and wastewater sector impact of the COVID-19 crisis in the US is calculated to be more than USD 27 billion. Millions of American citizens who have lost their jobs during the crisis are at risk of losing running water if they fall behind with bill payments in the coming months, as water utilities in several states have not suspended the policy of shutoffs for non-payment, unlike the UK.
  • Furthermore, the demand for IoT-enabled advanced metering infrastructure (AMI) smart water meters is increasing due to their real-time visualization, leak detection, and machine-to-machine (M2M) communications, among other benefits. For instance, in January 2020, Esri announced its partnership with Open Systems International, Inc. (OSI). Esri's ArcGIS Utility Network Management is expected to be offered to customers in the electric, gas, and water utility industries. The geographic information system (GIS) and OSI's monarch operational technology (OT) platform does the job for these facilities. Additionally, Industry 4.0 has been witnessing the amalgamation of industrial IoT and smart water management.

Scope of the Report

Smart water management is a technology used to collect, share, and analyze data from water equipment and water networks. Water managers use it to find leaks, reduce energy usage, conserve water, predict equipment failure, and ensure regulatory compliance. This study characterizes the smart water management market based on type, end-user vertical, and geography. This study is focused on the key regions, such as North America, Europe, and the Asia Pacific, in addition to Latin America, and the Middle East and Africa. Moreover, water management can enable demand from residential, commercial, and industrial verticals at the end-user level.

Asset Management
Distribution Network Monitoring
Supervisory Control and Data Acquisition (SCADA)
Meter Data Management (MDM)
Other Solutions
Managed Services
Professional Services
End-user Vertical
North America
Asia Pacific
Latin America
Middle East and Africa

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Key Market Trends

Residential is Expected to Hold Major Share

Residential water usage accounts for a large portion of water consumption globally, as water is considered to be one of the luxuries that need to be conserved efficiently. Therefore, technology also plays a vital role in making people liable for the misuse of water.

  • Consumers are upgrading their residences by adopting smart water management software and hardware. This adoption rate is rapidly increasing, as software and hardware are becoming cheaper and affordable. Digitization, along with the adoption of connected technologies, is impacting all applications of smart water management solutions by revolutionizing the way smart water management systems interact with the surroundings in the residential sector.
  • For instance, WEGoT, a utility solution provider, provides sensor-based Internet of Things (IoT) devices and a software platform, VenAqua, which reduces the demand for water by more than 50%, especially in residential buildings, by tracking real-time flow. The granular data collected from various installations across residential buildings are analyzed, and the insights are shared with the end-users on a mobile app. The solution provided by the startup is subscription-based, wherein the company gives the product free, and users pay a nominal monthly fee of INR 149(Residential) / INR 0.20 per sq. Ft (Commercial) apart from installation charges.
  • As customers in the residential applications are becoming increasingly aware of the benefits of smart water management solutions, in terms of reduced water wastage, the demand for such solutions for home and building automation is expected to increase over the forecast period. For instance, in July 2021, RealPage Inc., a global provider of real estate software and data analytics, has launched Smart Water, the first multifamily solution to use submeter technology, to drastically lower the cost of water management for both residential units and common areas.
  • Moreover, Biz Intellia, an end-to-end IoT solution, helps to manage water leaks in residential societies. It can also cover an entire city, and the range of one gateway is up to 6 miles in urban areas and 10 miles in open country areas. Multiple gateways can also be installed in case of broader area coverage requirements.
  • Smart buildings are the microcosm of smart cities, and it is one of the starting points for building transforming into smart cities for managing energy, water, and lighting, to deliver security and emergency services. Additionally, residential homes are growing vertically across the world; hence, there is an opportunity for deploying centralized smart water management solutions to gain more impact.
Smart water management market Key Trends

Asia Pacific is Expected to Register Fastest Growth

  • The Asia Pacific region is home to more than 2.1 billion urban residents, with over two-thirds estimated to be living in cities by 2050. The region comprises countries with substantial non-revenue water (NRW) losses, like India (with almost 60% of revenue losses from the total water distributed) and Singapore. Such figures signify the need for water management and indicate the potential for market growth in the region. Significant initiatives to develop smart water systems are evident in Asian countries, like Malaysia, Vietnam, and Thailand, among others, indicating the scope for the growth of the market.
  • The rising number of smart cities in the region is expected to create substantial business opportunities for smart water management solution providers. Accounting for about half a million dollars, India is planning to build over 100 smart cities by 2022, which is expected to impact almost 1 billion.
  • Significant initiatives to develop smart water systems are evident in the Asian areas, like Malaysia, Vietnam, and Thailand, among others, indicating the scope for the growth of the market. Japan, which has relatively lower NRW (US-24%), has been investing in water management infrastructure. With the aid of its Japan Water Research Center (JWRC), Japan has planned to achieve a 100% smart water meter rollout by 2025. ​
  • The region is also witnessing demand for IoT platforms owing to the growing number of connected devices and the adoption of IoT technologies for water management. For instance, Agua Water Systems, an Indian Start-up, is enabling the monitoring of water usage with the help of smart solutions. The plug and play system utilizes artificial intelligence (AI) to analyze water usage, the measure water level in the pump, and control water distribution. Several smart wireless devices, such as motor controllers, ultrasonic sensors, and flow sensors, are used in the process.
  • Furthermore, digitization, along with the adoption of connected technologies in developing nations, is impacting all applications of smart water management solutions by revolutionizing the way smart water management systems interact with the surroundings in the residential sector.
Smart water management market Growth by Region

Competitive Landscape

The smart water management market is quite fragmented as the market comprises several global players and emerging new players vying for attention in a fairly contested market space. Owing to the emergence of new startups in IoT and AI-based offerings, the market is witnessing intensifying competitive rivalry, which is expected to increase during the forecast period. Some of the significant companies include IBM, Siemens, Schneider Electric, Honeywell, etc. Some key recent developments in the market include:

  • June 2021 - Mueller Water Products, Inc. announced the acquisition of i2O Water Ltd. to enhance its ability to accelerate its software offerings. Additionally, Mueller plans to introduce i2O’s products and solutions in North America, where i2O currently has no presence.
  • March 2021 - SUEZ and Schneider Electric established a joint venture to strengthen their position in developing innovative digital water solutions. This joint venture would support municipal water operators and industrial players in accelerating their digital transformations by providing a unique range of software solutions for planning, maintenance, operation, and optimization of water treatment infrastructure.

Recent Developments

  • January 2021 - Aquify, an Exelon business based in Chicago, IL, and TaKaDu, announced a strategic alliance to bring advanced water technologies as well as digital solutions and services to the U.S. water utility market. The collaboration merged TaKaDu's CEM platform with Aquify's water distribution network monitoring services to create an end-to-end shared-service offering that includes sensors, software platform, cyber-secure communications network, field operations, and a professionally staffed 24/7 operations and engineering center.
  • June 2021 - Hitachi Vantara, to enhance its Lumada data platform, acquired a smart data management company, Io-Tahoe. The addition of Io-Tahoe's Data Automation capabilities would extend the governance and data quality capabilities of Lumada for enterprise and Industrial IoT Customers.

Table of Contents


    1. 1.1 Study Assumptions and Market Definitions

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.2.1 Bargaining Power of Suppliers

      2. 4.2.2 Bargaining Power of Consumers

      3. 4.2.3 Threat of New Entrants

      4. 4.2.4 Intensity of Competitive Rivalry

      5. 4.2.5 Threat of Substitute Products

    3. 4.3 Industry Value Chain Analysis

    4. 4.4 Assessment of the Impact of COVID -19 on the Market

    5. 4.5 Market Drivers

      1. 4.5.1 Growing Need to Manage the Increasing Global Demand for Water

      2. 4.5.2 Increasing Demand to Reduce Non-revenue Water Losses

    6. 4.6 Market Challenges

      1. 4.6.1 Lack of Capital Investments to Install Infrastructure


    1. 5.1 Type

      1. 5.1.1 Solution

        1. Asset Management

        2. Distribution Network Monitoring

        3. Supervisory Control and Data Acquisition (SCADA)

        4. Meter Data Management (MDM)

        5. Analytics

        6. Other Solutions

      2. 5.1.2 Service

        1. Managed Services

        2. Professional Services

    2. 5.2 End-user Vertical

      1. 5.2.1 Residential

      2. 5.2.2 Commercial

      3. 5.2.3 Industrial

    3. 5.3 Geography

      1. 5.3.1 North America

      2. 5.3.2 Europe

      3. 5.3.3 Asia Pacific

      4. 5.3.4 Latin America

      5. 5.3.5 Middle East and Africa


    1. 6.1 Company Profiles

      1. 6.1.1 ABB Ltd

      2. 6.1.2 IBM Corporation

      3. 6.1.3 Suez group

      4. 6.1.4 Honeywell International Inc

      5. 6.1.5 Schneider Electric (+ Aveva)

      6. 6.1.6 Siemens AG

      7. 6.1.7 Utility Systems (Micro Mega Holdings Limited)

      8. 6.1.8 Hitachi Ltd

      9. 6.1.9 Arad Group

      10. 6.1.10 TaKaDu Limited

      11. 6.1.11 Sensus Inc. (Xylem Inc.)

      12. 6.1.12 Itron Inc.

      13. 6.1.13 i2O Water Ltd​

      14. 6.1.14 Huawei Technologies Co. Ltd

      15. 6.1.15 Esri Geographic Information System Company

    2. *List Not Exhaustive


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Frequently Asked Questions

The Global Smart Water Management Market market is studied from 2019 - 2026.

The Global Smart Water Management Market is growing at a CAGR of 12.5% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

Asia Pacific holds highest share in 2020.

ABB Limited, IBM Corporation, Honeywell International Inc., Schneider Electric SE, Siemens AG are the major companies operating in Global Smart Water Management Market.

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