Saudi Arabia Aesthetic Devices Market Size

Saudi Arabia Aesthetic Devices Market Analysis

The Saudi Arabia aesthetic devices market is expected to register a CAGR of 6.7% over the forecast period.

The COVID-19 pandemic had a significant impact on the aesthetic devices market studied in Saudi Arabia. For instance, according to an article published by the Journal of Dermatology & Dermatologic Surgery in June 2022, the fear of transferring the infection to any home member is the main reason to avoid these cosmetic procedures in Saudi Arabia. Thus, the COVID-19 pandemic had a significant impact on the practice of cosmetic dermatology, eventually affecting the aesthetic devices market. However, as per the above source, generating well-structured safety guidelines to decrease the risk of unusual virus transmission in dermatology practice and creating financial incentives led to half of the participants (49.9%) showing interest in having cosmetic procedures 3 months after the COVID-19 pandemic is over. Therefore, the COVID-19 pandemic led to decreased demand for cosmetic procedures in the initial phase. However, the market is gradually stabilizing as COVID-19 cases are declining. Thus, an increase in cosmetic procedures is expected to have a significant impact on the Saudi Arabian aesthetic devices market over the forecast period.

The factors that are driving the market growth in the country include the rapidly increasing aging population, increasing obese population, increasing awareness regarding aesthetic procedures, and rising adoption of minimally invasive devices. For instance, according to the United Nations Population Fund report, in 2022, there are 4% of the total population belonged to the age group of 65 and above. Furthermore, according to the International Journal on Ageing in Developing Countries 2021, the older adult population in the Kingdom of Saudi Arabia will increase to 9.5% of the general population in 2035 and will reach more than 18% by 2050. Thus, with an increase in the aging population, the demand for aesthetic devices increases to rejuvenate their appearance, thereby driving the growth of the market.

Additionally, cosmetic procedures are becoming more popular around the world, including in Saudi Arabia. For instance, according to the Ministry of Health 2021 report, there were 646 plastic surgeons available in the private as well as government sector in the Kingdom of Saudi Arabia. Furthermore, according to an article published by Bahrain Medical Bulletin in December 2022, the desire to have clear-looking, beautiful skin and a younger, appealing appearance were the most popular reasons given by patients seeking cosmetic treatments. Patients seeking laser treatment for pigmentation or erythema were mostly motivated by cosmetic concerns, such as the desire for clearer-looking skin that appeared more youthful and appealing, as well as the need to repair harm to their appearance. Those interested in treating brown spots or melasma and redness/spots and rosacea were driven to look good without makeup. The most prevalent reasons for liposuction, noninvasive fat removal, and cellulite treatment were cosmetic appearance and mental well-being. Thus, increasing awareness regarding aesthetic procedures is expected to drive market growth over the forecast period.

Thus, the studied market growth is attributed to the above-mentioned factors, such as the increasing aging population, increasing obese population, increasing awareness regarding aesthetic procedures, and rising adoption of minimally invasive devices, and the market is expected to grow significantly over the forecast period. However, concerns, the social stigma of these surgeries, and poor reimbursement scenarios have been restraining the market growth.