Middle East and Africa Flexible Plastic Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Middle East and Africa Flexible Plastic Packaging Market Report is Segmented by Material (Polyethene [PE], Bi-Oriented Polypropylene [BOPP], Cast Polypropylene [CPP], Polyvinyl Chloride [PVC], Ethylene Vinyl Alcohol [EVOH], and Other Material Types [Polycarbonate, PHA, PLA, Acrylic, and ABS]), Product Type (Pouches, Bags, Films and Wraps, and Other Product Types), End-User Industry (Food [Frozen Food, Dry Food, Meat, Poultry, and Sea Food, Candy & Confectionery, Pet Food, Dairy Products, Fresh Produce and Other Food (Seasonings & Spices, Spreadables, Sauces, Condiments, Etc. )], Beverage, Medical and Pharmaceutical, Personal Care and Household Care, and Other End User Industry [Automotive, Chemical, Agriculture ]), and Country (United Arab Emirates, Saudi Arabia, Egypt, South Africa, Nigeria, Morocco and Rest of Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Volume (tonnes) for all the Above Segments.

Middle East And Africa Flexible Plastic Packaging Market Size

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Middle East And Africa Flexible Plastic Packaging Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Volume (2024) 2.55 Million tonnes
Market Volume (2029) 3.11 Million tonnes
CAGR (2024 - 2029) 4.05 %
Market Concentration Low

Major Players

Middle East And Africa Flexible Plastic Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Middle East And Africa Flexible Plastic Packaging Market Analysis

The Middle East And Africa Flexible Plastic Packaging Market size in terms of shipment volume is expected to grow from 2.55 Million tonnes in 2024 to 3.11 Million tonnes by 2029, at a CAGR of 4.05% during the forecast period (2024-2029).

The flexible plastic packaging market in the Middle East and Africa is set to witness growth, driven by rising incomes and an increased appetite for food and beverages, notably in nations like Saudi Arabia, South Africa, and the United Arab Emirates.

  • With the surge in tourism, especially in the United Arab Emirates and Saudi Arabia, the demand for convenient, on-the-go snacks and foods is rising. This has led to the heightened need for flexible plastic packaging, which ensures freshness and prevents contamination.
  • The pharmaceutical sector in the Middle East is increasingly turning to flexible plastic packaging, including blister packs and pouches, to meet the escalating demands. Notably, Saudi Arabia, accounting for 60% of the GCC's healthcare expenditure, has placed a premium on its healthcare industry.
  • Regional manufacturers are pursuing research and development to introduce innovative products, aligning with the escalating demand for flexible plastic packaging. For example, in April 2024, SABIC, a leading chemical firm from Saudi Arabia, partnered with Napco National and FONTE to unveil a line of flexible plastic packaging crafted entirely from post-consumer recycled plastics, a move aimed at sustainability.
  • However, the plastic packaging sector faces challenges concerning plastic waste and recycling. Since packaging is a major contributor to plastic waste, the region's limited plastic recycling infrastructure poses a significant environmental challenge.

Middle East And Africa Flexible Plastic Packaging Market Trends

The Food Industry is Expected to Dominate the Market

  • The Middle East, encompassing nations like Saudi Arabia, the UAE, South Africa, and Egypt, is witnessing a surge in food demand. This uptick can be attributed to the increasing population, shifting consumer lifestyles, and a heightened need for processed and packaged foods. Data from the IMF reveals that the Middle East's population is expected to reach 258.27 million in 2024 from 254.18 million in 2023.
  • The Middle East is witnessing a rising appetite for snack products and baked goods. This trend is a response to the working population's increasing preference for convenient food options. Consequently, there is a notable uptick in demand for customized pouches featuring innovative zippers for added convenience, as well as pillow packs tailored for chip packaging.
  • The region is also experiencing a surge in demand for artisanal confectionery and candy products. These products, often found in stand-up pouches, pillow bags, and printed laminates, are driving market growth.
  • Additionally, as the region's food service sector expands, offering a diverse array of global cuisines, and tourists show varied food preferences, the demand for flexible plastic packaging solutions is on the rise. Alpen Capital, a financial institution in the UAE, projects that food consumption in GCC countries will reach 56.2 million metric tons by 2027.
Middle East And Africa Flexible Plastic Packaging Market: Forecast of Food Consumption, Million Metric Tons, 2022 - 2027, GCC

Saudi Arabia is Expected to Hold a Significant Market Share

  • Several key factors, including growing urbanization, a surge in tourism, economic expansion, and a shift toward Western lifestyles in Saudi Arabia, are fueling growth in sectors like food, beverages, cosmetics, and pharmaceuticals. In 2024, Saudi Arabia's purchasing power parity, as reported by the International Monetary Fund (IMF), reached 70.33 thousand, up from 68.31 thousand the previous year.
  • Government investments are a primary driver behind the burgeoning healthcare sector in Saudi Arabia. The International Trade Administration highlighted the government's ambitious plan to infuse over USD 65 billion into the nation's healthcare infrastructure by 2030, setting the stage for substantial growth in the flexible packaging market.
  • The surging demand for cosmetics and personal care items in Saudi Arabia can be attributed to factors like increased digitalization, rising consumer purchasing power, and evolving cultural norms. This demand is particularly pronounced for skincare and makeup products, especially those packaged in flexible films, spouted pouches, and high-barrier laminates, driving market expansion.
  • Furthermore, Saudi Arabia's robust trade activities, as detailed by the IMC Chamber of Commerce and Industry, are bolstering market growth. Notably, the nation's top export partners, including China, Japan, India, South Korea, and the United Arab Emirates, are pivotal contributors to its economic trajectory.
Middle East And Africa Flexible Plastic Packaging Market: Top Five Export Countries From Saudi Arabia, In USD Billion, 2023

Middle East And Africa Flexible Plastic Packaging Industry Overview

The Middle East and African flexible plastic packaging market is fragmented, with the presence of several key players, such as ENPI Group, Huhtamaki Oyj, and Napco National. These companies are bolstering their market positions through strategies like new product launches, mergers, acquisitions, and active participation in market events.

  • May 2024: Huhtamaki Oyj, headquartered in Finland, announced the consolidation of its three flexible packaging manufacturing sites in the United Arab Emirates. The company will retain its Jebel Ali factory and expand operations in Ras Al Khaimah. This move was designed to streamline its manufacturing footprint and enhance competitiveness in the region.

Middle East And Africa Flexible Plastic Packaging Market Leaders

  1. Napco National

  2. Huhtamaki Oyj

  3. Integrated Plastics Packaging LLC

  4. ENPI Group

  5. Cosmoplast Industrial Company LLC

*Disclaimer: Major Players sorted in no particular order

Middle East And Africa Flexible Plastic Packaging Market Concentration
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Middle East And Africa Flexible Plastic Packaging Market News

  • January 2024: INDEVCO Flexible Packaging, a US company, participated in the Cairo-held Egypt International Exhibition Center expo. At the expo, the company highlighted its brand, MicroMb, focusing on bolstering its regional presence.
  • July 2023: Napco National, a Saudi Arabian packaging giant, announced the acquisition of Rotopak, a prominent UAE packaging company. This strategic acquisition was expected to bolster Napco National's product portfolio and solidify its market presence across the Middle East.

Middle East And Africa Flexible Plastic Packaging Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Industry Value Chain Analysis

    3. 4.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.3.1 Bargaining Power of Suppliers

      2. 4.3.2 Bargaining Power of Consumers

      3. 4.3.3 Threat of New Entrants

      4. 4.3.4 Threat of Substitutes Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Increasing Food Consumption to Propel Demand for Plastic Packaging

      2. 5.1.2 Growing Pharmaceutical Industry to Drive Product Demand

    2. 5.2 Market Challenge

      1. 5.2.1 Concerns Regarding Plastic Packaging Waste to Hamper Market Growth

  6. 6. Trade Scenario

    1. 6.1 EXIM Data Based on Product Type and Plastic Resins

  7. 7. Pricing Trend Analysis

    1. 7.1 Plastic Resins (Current Pricing and Historic Trends)

    2. 7.2 Product Type (Key Packaging Formats)

  8. 8. Packaging Cost Analysis

  9. 9. MARKET SEGMENTATION

    1. 9.1 By Material Type

      1. 9.1.1 Polyethylene (PE)

      2. 9.1.2 Bi-oriented Polypropylene (BOPP)

      3. 9.1.3 Cast Polypropylene (CPP)

      4. 9.1.4 Polyvinyl Chloride (PVC)

      5. 9.1.5 Ethylene Vinyl Alcohol (EVOH)

      6. 9.1.6 Other Material Types (Polycarbonate, PHA, PLA, Acrylic, and ABS)

    2. 9.2 By Product Type

      1. 9.2.1 Pouches

      2. 9.2.2 Bags

      3. 9.2.3 Films and Wraps

      4. 9.2.4 Other Product Types

    3. 9.3 By End-Use Industries

      1. 9.3.1 Food

        1. 9.3.1.1 Frozen Food

        2. 9.3.1.2 Dry Food

        3. 9.3.1.3 Meat, Poultry, and Seafood

        4. 9.3.1.4 Candy & Confectionery

        5. 9.3.1.5 Pet Food

        6. 9.3.1.6 Dairy Products

        7. 9.3.1.7 Fresh Produce

        8. 9.3.1.8 Other Food Products (Seasonings & Spices, Spreadables, Sauces, Condiments, etc.)

      2. 9.3.2 Beverage

      3. 9.3.3 Personal Care and Household Care

      4. 9.3.4 Medical and Pharmaceutical

      5. 9.3.5 Other End User Industry (Pharmaceutical, Medical, Construction, Industrial Application, and Consumer Electronics Packaging Industries,etc)

    4. 9.4 By Country***

      1. 9.4.1 United Arab Emirates

      2. 9.4.2 Saudi Arabia

      3. 9.4.3 South Africa

      4. 9.4.4 Nigeria

      5. 9.4.5 Egypt

      6. 9.4.6 Morocco

  10. 10. COMPETITIVE LANDSCAPE

    1. 10.1 Company Profiles

      1. 10.1.1 Amber Packaging Industries LLC

      2. 10.1.2 ENPI Group

      3. 10.1.3 Amcor PLC

      4. 10.1.4 Huhtamaki Oyj

      5. 10.1.5 Napco National

      6. 10.1.6 Gulf Packaging Industries Ltd

      7. 10.1.7 Cosmoplast Industrial Company LLC

      8. 10.1.8 Integrated Plastics Packaging LLC

      9. 10.1.9 Hotpack Industries LLC

      10. 10.1.10 Radiant Packaging Industry LLC

    2. *List Not Exhaustive
  11. 11. Heat Map Analysis

  12. 12. Competitor Analysis - Emerging vs. Established Players

  13. 13. RECYCLING & SUSTAINABILITY LANDSCAPE

  14. 14. FUTURE OF THE MARKET

**Subject to Availability
***In the Report, Rest of Middle East and Africa will be considered separately.
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Middle East And Africa Flexible Plastic Packaging Industry Segmentation

The study on the flexible plastic packaging market in the Middle East and Africa tracks the demand for flexible plastic packaging by material in terms of revenue. It tracks the market size for respective end-user types. The estimates for the Japan flexible plastic packaging market include all the costs associated with flexible plastic packaging manufacturing, from raw material procurement to end-use industries. The estimates exclude the cost of the content that is or is to be packed inside the flexible plastic packaging. The scope of the flexible plastic packaging market is limited to B2B demand. Market numbers are based on bottom-up and top-down approaches for segmentation, and volume has also been considered.

The Middle East and Africa Flexible Plastic Packaging Market Report is Segmented by Material (Polyethene [PE], Bi-Oriented Polypropylene [BOPP], Cast Polypropylene [CPP], Polyvinyl Chloride [PVC], Ethylene Vinyl Alcohol [EVOH], and Other Material Types [Polycarbonate, PHA, PLA, Acrylic, and ABS]), Product Type (Pouches, Bags, Films and Wraps, and Other Product Types), End-User Industry (Food [Frozen Food, Dry Food, Meat, Poultry, and Sea Food, Candy & Confectionery, Pet Food, Dairy Products, Fresh Produce and Other Food (Seasonings & Spices, Spreadables, Sauces, Condiments, etc.)], Beverage, Medical and Pharmaceutical, Personal Care and Household Care, and Other End User Industry [Automotive, Chemical, Agriculture ]), and country (United Arab Emirates, Saudi Arabia, Egypt, South Africa, Nigeria, Morocco and Rest of Middle East and Africa). The market sizes and forecasts are provided in terms of volume (tonnes) for all the above segments.

By Material Type
Polyethylene (PE)
Bi-oriented Polypropylene (BOPP)
Cast Polypropylene (CPP)
Polyvinyl Chloride (PVC)
Ethylene Vinyl Alcohol (EVOH)
Other Material Types (Polycarbonate, PHA, PLA, Acrylic, and ABS)
By Product Type
Pouches
Bags
Films and Wraps
Other Product Types
By End-Use Industries
Food
Frozen Food
Dry Food
Meat, Poultry, and Seafood
Candy & Confectionery
Pet Food
Dairy Products
Fresh Produce
Other Food Products (Seasonings & Spices, Spreadables, Sauces, Condiments, etc.)
Beverage
Personal Care and Household Care
Medical and Pharmaceutical
Other End User Industry (Pharmaceutical, Medical, Construction, Industrial Application, and Consumer Electronics Packaging Industries,etc)
By Country***
United Arab Emirates
Saudi Arabia
South Africa
Nigeria
Egypt
Morocco
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Middle East And Africa Flexible Plastic Packaging Market Research FAQs

The Middle East And Africa Flexible Plastic Packaging Market size is expected to reach 2.55 million tonnes in 2024 and grow at a CAGR of 4.05% to reach 3.11 million tonnes by 2029.

In 2024, the Middle East And Africa Flexible Plastic Packaging Market size is expected to reach 2.55 million tonnes.

Napco National, Huhtamaki Oyj, Integrated Plastics Packaging LLC, ENPI Group and Cosmoplast Industrial Company LLC are the major companies operating in the Middle East And Africa Flexible Plastic Packaging Market.

In 2023, the Middle East And Africa Flexible Plastic Packaging Market size was estimated at 2.45 million tonnes. The report covers the Middle East And Africa Flexible Plastic Packaging Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Middle East And Africa Flexible Plastic Packaging Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Middle East And Africa Flexible Plastic Packaging Industry Report

Statistics for the 2024 Middle East And Africa Flexible Plastic Packaging market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Middle East And Africa Flexible Plastic Packaging analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Middle East and Africa Flexible Plastic Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)