Market Size of Middle East & Africa E-Cigarettes Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 128.70 Million |
| Market Size (2029) | USD 296.92 Million |
| CAGR (2024 - 2029) | 18.20 % |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Middle East Africa E-Cigarette Market Analysis
The Middle East & Africa E-Cigarettes Market size is estimated at USD 128.70 million in 2024, and is expected to reach USD 296.92 million by 2029, growing at a CAGR of 18.20% during the forecast period (2024-2029).
Over the past few years, awareness has been rising regarding the health hazards associated with smoking. At the onset of COVID-19, the market crumbled in the initial phase by restricting transport and reducing sales in brick & mortar shops, but it acted as a break-even point. This trend has resulted in high demand for alternatives to traditional cigarettes, like e-cigarettes; as a result, sales volume online increased when compared to previous. E-cigarettes were introduced as an alternative to traditional cigarettes. According to the estimates provided by the World Bank, 180 million premature deaths can be avoided if smoking cigarettes can be reduced to one-half by 2027, and e-cigarettes are a major step toward this achievement. With the growing popularity of vaping devices, flavor and fragrance vendors are introducing a wide variety of e-liquids to attract consumers.
Different flavors, such as menthol, mint, chocolate, cola, bubble gum, and fusions of other fruits and flavoring substances, lure many consumers to adopt these e-cigarette devices. Tobacco manufacturers focus on technological developments and innovation to attain an edge over their competitors. This trend has persuaded vendors to invest heavily in technology.
