France Buy Now Pay Later Services Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

France Buy Now Pay Later Services Market is segmented by Channel (Online and POS) and Product Category (Consumer Electronics, Fashion & Personal Care, Healthcare, Other Products). ​

Market Snapshot

Market Summary
Study Period: 2018-2027
Base Year: 2021
CAGR: >22 %

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Market Overview

BNPL payments in France are expected to grow by 57.0% annually. The medium to the long-term growth story of the BNPL industry in France remains strong. The BNPL payment adoption is expected to grow steadily over the forecast period.

Covid-19 pandemic turned people towards online shopping, increasing digital payments, and easy tax-free loans driving. 71% have been purchasing more items online since the pandemic. Clothing and Electronics are the major products purchased by BNPL service.

Consumers are becoming increasingly comfortable with buying now, pay later (BNPL) services in France. This has led to the growing and widespread adoption of the deferred payment method among consumers across the country. The presence of several BNPL products, including those from global BNPL giants, such as Klarna and PayPal, have also helped the industry's adoption and growth over the last few quarters.

While the use of the BNPL payment method continues to surge for online shopping in the country, BNPL providers are launching niche-based BNPL services to gain market share in the French deferred payment industry. Moreover, as the sector continues to grow over the next four to eight quarters, the publisher expects more niche-based BNPL product launches in the French BNPL market.

Scope of the Report

Buy now pay later is a kind of short-term financing. Consumers can purchase the products and pay later with no interest. The report offers a complete background analysis of the Buy now pay later market, including the analysis and forecast of market size, market segments, industry trends, major players, and growth drivers. France Buy Now Pay Later Services Market is segmented by Channel (Online and POS) and Product Category (Consumer Electronics, Fashion & Personal Care, Healthcare, Other Products). ​

By Channel
Online
POS
By Product Category
Consumer Electronics
Fashion and Personal Care
Health Care
Other Products

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Key Market Trends

Affordable and Convenient Payment Service of Buy Now Pay Later Platforms

The buy now pay later payment method offers people numerous benefits such as affordable and convenient payment services and instant credit card fund transfer service at the point of sale platform and increases the security of personal information, which drives the growth of the buy now pay later market. In addition, the buy now pay later platform supports a QR-code option that allows individuals to make a payment through a scan code and to allow the transaction with UPI methods which also propels the market's growth. Moreover, the buy now pay later platform aids consumers in making secure payments without swiping a debit card, which boosts the growth of the market across the globe.

Furthermore, reminding about repayment, improving individuals' credit scores, and monitoring the transaction details digitally are some of the important benefits offered by the buy now pay later platform that accelerates the growth of the global market. Retailers and merchants are widely accepting the buy now pay later payment technology platform owing to an increase in the organization's revenue by selling lower price products at an increased rate and offering an installment repayment method. These advantages offered by buy now, a platform for consumers and merchants, propel the growth of the market globally.

Key Market Trends

Increase in Adoption of Online Payments

The increase in the adoption of online payment methods among people across the developing nation is accelerating the growth of the buy now pay later payment market. Mobile payment, debit cards, and credit cards are the leading digital payment technologies that offer numerous benefits such as reducing transaction costs, streamlining fund transfer services, and increasing payment security, enhancing the growth of the buy now pay later market. Availability of high-speed internet connectivity, a surge in the adoption of smartphones, and a rise in awareness about digital payment services are some of the important factors that boost the adoption of online payment technology among people. In addition, the rise in the use of smartphones and the rise in faster connectivity have enabled retailers and customers to receive and make payments via a digital platform, which propels the growth of the buy now pay later industry.

While the use of the BNPL payment method continues to surge for online shopping in the country, BNPL providers are launching niche-based BNPL services to gain market share in the French deferred payment industry. Moreover, as the sector continues to grow over the next four to eight quarters, the publisher expects more niche-based BNPL product launches in the French BNPL market.

Key Market Trends

Competitive Landscape

BNPL is becoming an increasingly popular method for payment by customers to make purchases in-stores and online. Many retailers are focusing on accepting these point-of-sale and online installment loans as payment methods, thereby creating growth opportunities for the BNPL solution providers. The growing e-commerce industry is expected to drive market growth over the forecast period. Some major players in France BNPL are Alma, Klarna, Scalapay, Clearpay, and PayPal.

Recent Developments

  • July 2021: Air Tahiti entered into a strategic partnership with Fly Now Pay Later provider, Uplift. Under the collaboration, travelers booking Air Tahiti can pay in installments using the BNPL payment method offered by Uplift. Notably, Uplift has partnered with over 200 airlines to offer its BNPL payment method to travelers worldwide.
  • November 2021: French FinTech firm Younited Credit, which provides BNPL service in the country, entered into a strategic partnership with Bankable, the global architect of Banking as a Service solution, and LiftForward, the leading BNPL subscription platform. Under the collaboration, the three firms will launch a BNPL product for consumers in Italy.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain / Supply Chain Analysis

    5. 4.5 Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers/Consumers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights into Technological Advancements in the Industry

    7. 4.7 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Channel

      1. 5.1.1 Online

      2. 5.1.2 POS

    2. 5.2 By Product Category

      1. 5.2.1 Consumer Electronics

      2. 5.2.2 Fashion and Personal Care

      3. 5.2.3 Health Care

      4. 5.2.4 Other Products

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Alma

      2. 6.2.2 Klarna

      3. 6.2.3 Scalapay

      4. 6.2.4 Clearpay

      5. 6.2.5 Paypal

      6. 6.2.6 Younited Credit

      7. 6.2.7 Splitit

      8. 6.2.8 Uplift

      9. 6.2.9 Sezzle

      10. 6.2.10 Thunes*

    3. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. DISCLAIMER AND ABOUT US

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Frequently Asked Questions

The France Buy Now Pay Later Services Market market is studied from 2018 - 2027.

The France Buy Now Pay Later Services Market is growing at a CAGR of >22% over the next 5 years.

Alma, Klarna, Scalapay, Clearpay, Paypal are the major companies operating in France Buy Now Pay Later Services Market .

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