BNPL Services Market in France Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers France Buy Now Pay Later Companies and the market is segmented by Channel (Online and POS) and Product Category (Consumer Electronics, Fashion & Personal Care, Healthcare, Other Products).

France Buy Now Pay Later (BNPL) Market Size

Market Summary
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France Buy Now Pay Later (BNPL) Market Analysis

The France Buy Now Pay Later Services Market is expected to register a CAGR of greater than 22% during the forecast period.

Covid-19 pandemic turned people towards online shopping, increasing digital payments, and easy tax-free loans driving. 71% have been purchasing more items online since the pandemic. Clothing and Electronics are the major products purchased by BNPL service.

Consumers are becoming increasingly comfortable with buying now, pay later (BNPL) services in France. This has led to the growing and widespread adoption of the deferred payment method among consumers across the country. The presence of several BNPL products, including those from global BNPL giants, such as Klarna and PayPal, have also helped the industry's adoption and growth over the last few quarters.

While the use of the BNPL payment method continues to surge for online shopping in the country, BNPL providers are launching niche-based BNPL services to gain market share in the French deferred payment industry. Moreover, as the sector continues to grow over the next four to eight quarters, the publisher expects more niche-based BNPL product launches in the French BNPL market.

France Buy Now Pay Later (BNPL) Industry Overview

BNPL is becoming an increasingly popular method for payment by customers to make purchases in-stores and online. Many retailers are focusing on accepting these point-of-sale and online installment loans as payment methods, thereby creating growth opportunities for the BNPL solution providers. The growing e-commerce industry is expected to drive market growth over the forecast period. Some major players in France BNPL are Alma, Klarna, Scalapay, Clearpay, and PayPal.

France Buy Now Pay Later (BNPL) Market Leaders

  1. Alma

  2. Klarna

  3. Scalapay

  4. Clearpay

  5. Paypal

  6. *Disclaimer: Major Players sorted in no particular order
Market Concentration
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France Buy Now Pay Later (BNPL) Market News

  • July 2021: Air Tahiti entered into a strategic partnership with Fly Now Pay Later provider, Uplift. Under the collaboration, travelers booking Air Tahiti can pay in installments using the BNPL payment method offered by Uplift. Notably, Uplift has partnered with over 200 airlines to offer its BNPL payment method to travelers worldwide.
  • November 2021: French FinTech firm Younited Credit, which provides BNPL service in the country, entered into a strategic partnership with Bankable, the global architect of Banking as a Service solution, and LiftForward, the leading BNPL subscription platform. Under the collaboration, the three firms will launch a BNPL product for consumers in Italy.

France Buy Now Pay Later (BNPL) Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
  • 4.3 Market Restraints
  • 4.4 Value Chain / Supply Chain Analysis
  • 4.5 Porter's Five Forces Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers/Consumers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitute Products
    • 4.5.5 Intensity of Competitive Rivalry
  • 4.6 Insights into Technological Advancements in the Industry
  • 4.7 Impact of COVID-19 on the Market

5. MARKET SEGMENTATION

  • 5.1 By Channel
    • 5.1.1 Online
    • 5.1.2 POS
  • 5.2 By Product Category
    • 5.2.1 Consumer Electronics
    • 5.2.2 Fashion and Personal Care
    • 5.2.3 Health Care
    • 5.2.4 Other Products

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration Overview
  • 6.2 Company Profiles
    • 6.2.1 Alma
    • 6.2.2 Klarna
    • 6.2.3 Scalapay
    • 6.2.4 Clearpay
    • 6.2.5 Paypal
    • 6.2.6 Younited Credit
    • 6.2.7 Splitit
    • 6.2.8 Uplift
    • 6.2.9 Sezzle
    • 6.2.10 Thunes*
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

8. DISCLAIMER AND ABOUT US

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France Buy Now Pay Later (BNPL) Industry Segmentation

Buy now pay later is a kind of short-term financing. Consumers can purchase the products and pay later with no interest. The report offers a complete background analysis of the Buy now pay later market, including the analysis and forecast of market size, market segments, industry trends, major players, and growth drivers. France Buy Now Pay Later Services Market is segmented by Channel (Online and POS) and Product Category (Consumer Electronics, Fashion & Personal Care, Healthcare, Other Products).

By Channel Online
POS
By Product Category Consumer Electronics
Fashion and Personal Care
Health Care
Other Products
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France Buy Now Pay Later (BNPL) Market Research FAQs

What is the current France Buy Now Pay Later Services Market size?

The France Buy Now Pay Later Services Market is projected to register a CAGR of greater than 22% during the forecast period (2025-2030)

Who are the key players in France Buy Now Pay Later Services Market?

Alma, Klarna, Scalapay, Clearpay and Paypal are the major companies operating in the France Buy Now Pay Later Services Market.

What years does this France Buy Now Pay Later Services Market cover?

The report covers the France Buy Now Pay Later Services Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the France Buy Now Pay Later Services Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

France Buy Now Pay Later Services Industry Report

Statistics for the 2025 France Buy Now Pay Later Services market share, size and revenue growth rate, created by Mordor Intelligenceā„¢ Industry Reports. France Buy Now Pay Later Services analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

France Buy Now Pay Later Services Market Report Snapshots

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BNPL Services Market in France Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)