Europe Tea Market Size

Statistics for the 2023 & 2024 Europe Tea market size, created by Mordor Intelligence™ Industry Reports. Europe Tea size report includes a market forecast to 2029 and historical overview. Get a sample of this industry size analysis as a free report PDF download.

Market Size of Europe Tea Industry

Europe Tea Market Summary
Study Period 2018 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2018 - 2022
CAGR 4.90 %
Market Concentration Low

Major Players

Europe Tea Market  Major Players

*Disclaimer: Major Players sorted in no particular order


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Europe Tea Market Analysis

The European tea market is projected to register a CAGR of 4.9% during the next five years.

The European tea market is witnessing a premiumization trend. Customers are seeking a high-quality, one-of-a-kind tea experience. This opens up chances for suppliers of specialty tea. The market for these specialty teas in Europe is still relatively small and is expanding gradually. According to "Agriculture and Agri-Food Canada," between 2016 and 2021, the European tea market witnessed sluggish growth, a compound annual growth rate (CAGR) of 3.4%, with total retail sales of USD 10.9 billion in 2021.

Western European countries dominate organic tea retail sales. France, the United Kingdom, Germany, the Netherlands, and Italy were the top five organic tea markets in Europe in 2021, accounting for 75.4% of total organic tea retail value sales in Europe. These countries are predicted to lead growth during the forecast period. Health benefits associated with consuming tea and an increase in awareness related to carbonated drinks among people are some of the major factors increasing the demand for tea in the region. Moreover, the increasing work culture and busy schedules of consumers are dragging the per capita spending toward the market.

Also, according to the CBI Ministry of Foreign Affairs, the main European tea markets with a strong tea tradition are West European countries and Poland. The United Kingdom is the world's largest tea market. There has been a rise in the popularity of specialty teas with unique flavors and higher quality across Europe. Green tea and herbal/fruit teas are also gaining traction in European markets due to their supposed health benefits.

Europe Tea Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)