Europe Oral Anti-Diabetic Drug Market Size and Share

Europe Oral Anti-Diabetic Drug Market (2025 - 2030)
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Europe Oral Anti-Diabetic Drug Market Analysis by Mordor Intelligence

The Europe oral anti-diabetic drug market stood at USD 7.61 billion in 2025 and is forecast to reach USD 8.99 billion by 2030, advancing at a 3.39% CAGR. Sustained demand is shaped by the widening prevalence of obesity-linked type 2 diabetes, rapid uptake of oral GLP-1 and SGLT-2 classes, and broader cardio-renal indications that now influence prescribing decisions. Intensifying competition among incumbents and newcomers keeps prices under pressure even as patent cliffs unlock low-cost generics. Digital health mandates, especially e-prescriptions, accelerate the migration toward online dispensing, while artificial-intelligence-enabled treatment optimisation begins to influence primary-care choices. Collectively, these trends underpin the resilient expansion of the Europe oral anti-diabetic drug market despite mounting cost-containment headwinds.

Key Report Takeaways

  • By drug class, biguanides led with 38.61% of the Europe oral anti-diabetic drug market share in 2024, while SGLT-2 inhibitors post the fastest 3.89% CAGR through 2030.  
  • By age group, adults accounted for 66.78% of 2024 sales; the geriatric cohort is projected to grow at a 3.98% CAGR.  
  • By diabetes type, type 2 diabetes held 92.87% share of the Europe oral anti-diabetic drug market size in 2024 and is expected to expand at a 3.91% CAGR.  
  • By distribution channel, hospital pharmacies commanded 65.48% share in 2024, whereas online pharmacies are set to grow at a 4.23% CAGR.  
  • By geography, Germany captured 27.41% revenue share in 2024; France is projected to grow at the highest 4.13% CAGR to 2030.  

Segment Analysis

By Drug Class: Expanding Role of SGLT-2 Inhibitors

Biguanides continued to command 38.61% of 2024 prescriptions, anchoring first-line therapy due to low cost and extensive familiarity. However, SGLT-2 inhibitors delivered the fastest 3.89% CAGR toward 2030 as multidimensional cardio-renal benefits drive physician preference. Sulfonylurea use declined sharply in parts of Southern Europe, mirroring global de-adoption trends linked to hypoglycaemia risk. DPP-4 inhibitors maintained a steady but unremarkable footprint, chiefly in patients unsuitable for SGLT-2 or GLP-1 agents. 

The “others” bucket, including dual GIP/GLP-1 agonists such as tirzepatide, shows high clinical promise following network meta-analyses that reported a 2.24% HbA1c decline. Alpha-glucosidase inhibitors and thiazolidinediones now occupy niche roles, reserved for specific intolerance scenarios. Across this landscape, the Europe oral anti-diabetic drug market size allotted to innovation-driven classes keeps expanding, even as metformin retains volume leadership. Declining sulfonylurea demand exemplifies how guideline shifts and outcome data continuously reshape the Europe oral anti-diabetic drug market.

Europe Oral Anti-Diabetic Drug Market: Market Share by Drug Class
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By Age Group: Geriatric Uptake Intensifies

Adults accounted for 66.78% of 2024 utilisation, reflecting the core working-age burden of type 2 diabetes. Yet the geriatric segment exhibited a 3.98% CAGR, powered by refined guidelines that advocate complication-oriented treatment regardless of chronological age. Swiss registry data highlight persistently sub-optimal control rates among seniors, underscoring the need for agents with low hypoglycaemia risk. SGLT-2 inhibitors and GLP-1 receptor agonists meet that requirement but necessitate vigilant renal-function monitoring. 

Portuguese community studies revealed 97.7% adherence in older adults yet low achievement of blood-pressure and fasting-glucose targets, signalling unmet multidimensional needs. Digital therapeutics show promise: AI-driven “digital twin” models cut medication requirements by 74% while preserving glycaemia. These trends collectively elevate the Europe oral anti-diabetic drug market size associated with the geriatric cohort. Paediatric prescriptions remain modest, limited chiefly to metformin in adolescents experiencing insulin resistance.

By Diabetes Type: Type 2 Remains the Growth Engine

Type 2 diabetes held 92.87% of revenue in 2024 and is advancing at a 3.91% CAGR to 2030 as earlier diagnosis and broader therapy initiation widen the treated pool. Oral semaglutide has gained notable traction, often supplanting DPP-4 inhibitors because of superior weight and HbA1c outcomes.

Automated insulin-delivery trials show that adjunctive SGLT-2 therapy can improve time-in-range in selected type 1 patients, though risk–benefit assessment remains case specific. For the foreseeable horizon, clinicians anchoring decisions on renal and cardiovascular protection will keep the Europe oral anti-diabetic drug market weighted heavily toward type 2 disease. Type 1 utilisation will stay confined to specialist centres until regulators and payers expand approved indications.

Europe Oral Anti-Diabetic Drug Market: Market Share by Diabetes Type
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By Distribution Channel: Digital Dispensing Gains Ground

Hospital pharmacies retained 65.48% share in 2024, reflecting their central role in complex case initiation and inpatient management. Online pharmacies, while still a minority channel, are projected to post a 4.23% CAGR as e-prescription rules remove logistical friction. Patients cite convenience, full-line availability and transparent pricing as key attractors. Retail community outlets maintain relevance for chronic refills of metformin and other generics. 

Germany and the United Kingdom lead in digital uptake thanks to permissive regulations that allow prescription fulfilment via accredited platforms. Stringent serialisation rules guard against counterfeits, supporting trust in the channel. These structural changes ensure that the Europe oral anti-diabetic drug market continues to diversify away from traditional bricks-and-mortar outlets. Integration of medication-adherence reminders within e-pharmacy apps positions the channel to capture incremental value through improved outcomes.

Geography Analysis

Germany remained the largest national contributor with 27.41% share in 2024, anchored by a broad specialist network and early adoption of SGLT-2 inhibitors following positive reimbursement decisions. The country’s compulsory e-prescription rollout in early 2024 accelerated digital-dispensing penetration, easing access for chronic patients. Boehringer Ingelheim’s domestic leadership, underpinned by Jardiance, continues to influence prescribing norms throughout Central Europe.  

France is poised for the fastest 4.13% CAGR, supported by evolving reimbursement frameworks that increasingly recognise cardiovascular-outcome benefits. The 2024 withdrawal of Wegovy reimbursement slowed GLP-1 uptake temporarily, but pathway revisions are under discussion to balance affordability and public-health objectives. National health-data platforms facilitate real-world-evidence collection, thereby hastening label and guideline updates that reinforce market momentum.  

The United Kingdom exhibits sophisticated market dynamics driven by NICE’s incremental technology appraisal approach. While GLP-1 access still sits primarily within specialist obesity clinics, broader NHS integration is scheduled to commence in 2025. Italy demonstrates how high out-of-pocket willingness can bridge publicly funded gaps, as private GLP-1 expenditure doubled in 2024. Spain and Portugal, though smaller in absolute value, posted double-digit volume growth as unmet obesity and diabetes needs override funding limitations. Outside the EU-5, Switzerland’s 2024 approval of tirzepatide for weight management illustrates regulatory agility. Meanwhile, markets such as Croatia highlight therapeutic inertia, with utilisation of SGLT-2 and GLP-1 classes far below guideline recommendations, indicating education opportunities that can further expand the Europe oral anti-diabetic drug market.

Competitive Landscape

Competition is dominated by a concentrated group of global innovators. Novo Nordisk controlled 55.3% of the GLP-1 segment in 2024 and 34% of total diabetes revenue, but capacity constraints led to periodic shortages. The company responded with USD 2.3 billion in new filling-line investments and the acquisition of three Catalent sites to de-risk supply. Eli Lilly, leveraging tirzepatide’s dual-agonist profile, committed USD 5.3 billion to its Indiana complex, targeting both obesity and diabetes demand surges.  

Boehringer Ingelheim leveraged Jardiance’s chronic-kidney-disease indication to solidify its regional standing and invested EUR 120 million to expand tablet output in Greece. Sanofi, pivoting from traditional basal-insulin dominance, partnered with Health2Sync to integrate its SoloSmart connected-device ecosystem, signalling a shift toward data-enabled value propositions. Roche, via its collaboration with Zealand Pharma on amylin analogue petrelintide, exemplifies diversification into novel hormonal pathways that may reshape the Europe oral anti-diabetic drug market over the next decade.  

Generic manufacturers are positioning for the post-2026 wave of GLP-1 patent expirations. Sandoz publicly confirmed internal development programmes and aims to leverage its established insulin-biosimilar infrastructure. Merck’s USD 2 billion licence agreement with Hansoh Pharma grants rights to an emerging oral GLP-1 agonist, reflecting big-pharma appetite for fast-follow assets. Supply-chain resilience has become a core differentiator: firms with end-to-end European active-pharmaceutical-ingredient capability enjoy a strategic hedge against geopolitical or pandemic-driven disruptions.

Europe Oral Anti-Diabetic Drug Industry Leaders

  1. Sanofi

  2. Eli Lilly

  3. Astrazeneca

  4. Astellas

  5. Johnson & Johnson

  6. *Disclaimer: Major Players sorted in no particular order
Europe Oral Anti-Diabetic Drug Market Concentration
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Recent Industry Developments

  • April 2025: UK High Court revoked AstraZeneca’s supplementary protection certificate and core patent covering dapagliflozin.
  • August 2024: Sanofi partnered with Health2Sync to roll out the SoloSmart digital solution, enriching real-time patient monitoring for over 1.3 million registered users.
  • May 2024: Sanofi announced more than EUR 1 billion investment to expand biomanufacturing capacity in France and create 500 new positions.

Table of Contents for Europe Oral Anti-Diabetic Drug Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Escalating Prevalence of Type-2 Diabetes & Obesity
    • 4.2.2 EU-Wide Cardio-Renal Label Expansions For SGLT-2 Class
    • 4.2.3 Uptake Of Oral GLP-1 (Semaglutide/Rybelsus)
    • 4.2.4 E-Prescription Mandates Accelerating E-Pharmacy Channels
    • 4.2.5 Upcoming Patent Cliffs Unlocking Low-Cost Generics
    • 4.2.6 AI-Driven Poly-Pharmacy Optimisation in Primary Care
  • 4.3 Market Restraints
    • 4.3.1 High List Prices of Novel Incretin & SGLT-2 Therapies
    • 4.3.2 Safety Signals: SGLT-2-Induced Euglycaemic DKA Cases
    • 4.3.3 API Supply-Chain Fragility Within Europe & India
    • 4.3.4 Therapeutic Inertia Among General Practitioners
  • 4.4 Regulatory Landscape
  • 4.5 Porters Five Forces Analysis
    • 4.5.1 Bargaining Power of Suppliers
    • 4.5.2 Bargaining Power of Consumers
    • 4.5.3 Threat of New Entrants
    • 4.5.4 Threat of Substitute Products and Services
    • 4.5.5 Intensity of Competitive Rivalry

5. Market Size & Growth Forecasts (Value, USD)

  • 5.1 By Drug Class
    • 5.1.1 Biguanides
    • 5.1.2 Sulfonylureas
    • 5.1.3 Meglitinides
    • 5.1.4 Thiazolidinediones
    • 5.1.5 Alpha-Glucosidase Inhibitors
    • 5.1.6 DPP-4 Inhibitors
    • 5.1.7 SGLT-2 Inhibitors
    • 5.1.8 Others
  • 5.2 By Age Group
    • 5.2.1 Adults
    • 5.2.2 Pediatric
    • 5.2.3 Geriatric
  • 5.3 By Diabetes Type
    • 5.3.1 Type 1 Diabetes
    • 5.3.2 Type 2 Diabetes
  • 5.4 By Distribution Channel
    • 5.4.1 Hospital Pharmacies
    • 5.4.2 Retail Pharmacies
    • 5.4.3 Online Pharmacies
  • 5.5 By Geography
    • 5.5.1 Germany
    • 5.5.2 United Kingdom
    • 5.5.3 France
    • 5.5.4 Italy
    • 5.5.5 Spain
    • 5.5.6 Rest of Europe

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products & Services, and Recent Developments)
    • 6.3.1 Novo Nordisk
    • 6.3.2 Eli Lilly
    • 6.3.3 Boehringer Ingelheim
    • 6.3.4 AstraZeneca
    • 6.3.5 Johnson & Johnson
    • 6.3.6 Merck & Co.
    • 6.3.7 Sanofi
    • 6.3.8 Takeda
    • 6.3.9 Pfizer
    • 6.3.10 Bristol Myers Squibb
    • 6.3.11 Astellas Pharma
    • 6.3.12 Novartis
    • 6.3.13 Teva Pharmaceuticals
    • 6.3.14 Viatris
    • 6.3.15 Sun Pharma
    • 6.3.16 Recordati
    • 6.3.17 Servier
    • 6.3.18 Lupin
    • 6.3.19 Zentiva

7. Market Opportunities & Future Outlook

  • 7.1 White-space & Unmet-Need Assessment
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Europe Oral Anti-Diabetic Drug Market Report Scope

Antihyperglycemic medications are taken orally to lower blood glucose levels. They are frequently employed in the management of type 2 diabetes. The Europe Oral Anti-Diabetic Drug Market is set to witness a CAGR of more than 3% during the forecast period. The Europe Oral Anti-Diabetic Drug Market is segmented into drugs (Biguanides, Alpha-glucosidase inhibitors, Dopamine-D2 receptor agonists, Sodium-glucose Cotransport-2 (SGLT-2) inhibitor, Dipeptidyl Peptidase-4 (DPP-4) Inhibitors, Sulfonylureas, and Meglitinides), and Geography. The report offers the value (in USD million) and volume (in Units million) for the above segments.

By Drug Class
Biguanides
Sulfonylureas
Meglitinides
Thiazolidinediones
Alpha-Glucosidase Inhibitors
DPP-4 Inhibitors
SGLT-2 Inhibitors
Others
By Age Group
Adults
Pediatric
Geriatric
By Diabetes Type
Type 1 Diabetes
Type 2 Diabetes
By Distribution Channel
Hospital Pharmacies
Retail Pharmacies
Online Pharmacies
By Geography
Germany
United Kingdom
France
Italy
Spain
Rest of Europe
By Drug Class Biguanides
Sulfonylureas
Meglitinides
Thiazolidinediones
Alpha-Glucosidase Inhibitors
DPP-4 Inhibitors
SGLT-2 Inhibitors
Others
By Age Group Adults
Pediatric
Geriatric
By Diabetes Type Type 1 Diabetes
Type 2 Diabetes
By Distribution Channel Hospital Pharmacies
Retail Pharmacies
Online Pharmacies
By Geography Germany
United Kingdom
France
Italy
Spain
Rest of Europe
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Key Questions Answered in the Report

What is the current size of the Europe oral anti-diabetic drug market?

The market generated USD 7.61 billion in 2025 and is projected to reach USD 8.99 billion by 2030 at a 3.39% CAGR.

Which drug class is expanding fastest?

SGLT-2 inhibitors show the highest 3.89% CAGR through 2030, propelled by new cardio-renal indications.

How dominant is type 2 diabetes in market revenue?

Type 2 diabetes represents 92.87% of 2024 sales and is forecast to grow at 3.91% annually through 2030.

Why are online pharmacies gaining traction?

Mandatory e-prescription systems and patient preference for home delivery enable a 4.23% CAGR for online channels to 2030.

Which company leads the GLP-1 segment?

Novo Nordisk held 55.3% of global GLP-1 revenue in 2024, supported by strong demand for semaglutide products.

What main challenge could slow market growth?

High list prices for novel incretin and SGLT-2 therapies strain payer budgets, exerting a −0.9% drag on forecast CAGR.

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