Egypt Small Home Appliances Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Egypt Small Home Appliances Market report segments the industry into By Product Type (Vacuum Cleaners, Hair Clippers, Irons, Toasters, Hair Dryers, Coffee Machines, Grills and Roasters, Other Products) and By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online Stores, Other Distribution Channels). Get five years of historical data alongside five-year market forecasts.

Egypt Small Home Appliances Market Size and Share

Egypt Small Home Appliances Market Summary
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Egypt Small Home Appliances Market Analysis by Mordor Intelligence

The Egypt Small Home Appliances Market is expected to register a CAGR of greater than 4.2% during the forecast period.

With the advent of Covid-19 attraction of consumers towards purchasing air purifiers increased, with people opting for replacing their old appliances with smart and advanced appliances. Even during the covid period consumer spending was observing growth which resulted in home appliance manufacturers for maintaining their market share. With the advent of covid Online sales of Household appliance observed jump of 2% rising to 6.3% in its sale.

With the expansion of the e-commerce industry, the small home appliances market had witnessed more demand as online platforms are offering with free home delivery , discounts, product varieties, and easy exchange, which plays a major part in making online purchases highly attractive. Revenue contribution of Small household appliance in the Home Appliance segment of Egypt is observing a continuous increase with revenue of USD 2.73 Billion last year, driving businesses for investing in the market.

Competitive Landscape

Egypt Small Home Appliances Market is moderatly consolidated in nature, dominated by a small number of players. With technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and by tapping new markets. Few of the existing player in Egypt Small Appliance market are Electrolux Group, Fresh Electric, Elaraby Group, Samsung Electronics, Lord International.

Egypt Small Home Appliances Industry Leaders

  1. Electrolux Group

  2. Fresh Electric

  3. Elaraby Group

  4. Samsung Electronics

  5. Lord International

  6. *Disclaimer: Major Players sorted in no particular order
Egypt Small Home Appliances Market Concentration
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Recent Industry Developments

  • On August 2022, Egypt's Investment Authority and the China's Haier, home appliances company, signed a memorandum of understanding (MoU) for establishing an industrial complex to manufacture of household appliance. This deal will be increasing Egypt's reliance on local component for home appliances by 60%.
  • On December 2022, Beko Egypt for home appliances, a subsidiary of Arçelik, laid the foundation stone for its first factory in Egypt. The operation of plant is scheduled by Q4 2023, and is projected to manufacture an annual capacity of 1.5 million household appliances.

Table of Contents for Egypt Small Home Appliances Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS AND INSIGHTS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Technological innovation in appliance market raising their demand.
    • 4.2.2 Increase in Purchasing power of the consumers.
  • 4.3 Market Restraints
    • 4.3.1 Rising global competition having a negative impact on domestic producers.
    • 4.3.2 Rising Inflation rate having a negative impact on consumer purchase
  • 4.4 Market Opportunities
    • 4.4.1 Increase in hours spend in home driving demand for home utility and wellness appliances.
    • 4.4.2 Rise in domestic manufacturing will be reducing price of appliances and increase access to diverse products.
  • 4.5 Industry Attractiveness - Porters' Five Forces Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitutes
    • 4.5.5 Intensity of Competitive Rivalry
  • 4.6 Insights into Latest Technological Innovations and Recent Trends in the Industry
  • 4.7 Insights on Government Regulations in the Industry
  • 4.8 Impact of COVID-19 on the Market

5. MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Vacuum Cleaners
    • 5.1.2 Hair Clippers
    • 5.1.3 Irons
    • 5.1.4 Toasters
    • 5.1.5 Hair Dryers
    • 5.1.6 Coffee Machines
    • 5.1.7 Grills and Roasters
    • 5.1.8 Other Products
  • 5.2 By Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Specialty Stores
    • 5.2.3 Online Stores
    • 5.2.4 Other Distribution Channels

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration Overview
  • 6.2 Company Profiles
    • 6.2.1 Electrolux Group
    • 6.2.2 Fresh Electric
    • 6.2.3 Elaraby Groupo
    • 6.2.4 Samsung electronics
    • 6.2.5 Lord International
    • 6.2.6 Kiriazi Group
    • 6.2.7 Universal Group
    • 6.2.8 Kimbo
    • 6.2.9 Electrostar Group*
  • *List Not Exhaustive

7. FUTURE TRENDS AND MARKET OPPORTUNITIES

8. APPENDIX

9. DISCLAIMER

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Egypt Small Home Appliances Market Report Scope

Small appliances are semi-portable or portable machines, basically used on platforms such as counter-tops and tabletops to accomplish a certain household task. They include portable types of electrical appliances such as cooking appliances, food processing/preparations, personal care, floor care, etc.

The Egypt Small Home Appliances Market is Segmented by Product (Vacuum Cleaners, Hair Clippers, Irons, Toasters, Hair Dryers, Coffee Machines, Grills and Roasters, and Other Products) and by Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online Stores, and Other Distribution Channels).

By Product Type
Vacuum Cleaners
Hair Clippers
Irons
Toasters
Hair Dryers
Coffee Machines
Grills and Roasters
Other Products
By Distribution Channel
Supermarkets/Hypermarkets
Specialty Stores
Online Stores
Other Distribution Channels
By Product Type Vacuum Cleaners
Hair Clippers
Irons
Toasters
Hair Dryers
Coffee Machines
Grills and Roasters
Other Products
By Distribution Channel Supermarkets/Hypermarkets
Specialty Stores
Online Stores
Other Distribution Channels
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Key Questions Answered in the Report

What is the current Egypt Small Home Appliances Market size?

The Egypt Small Home Appliances Market is projected to register a CAGR of greater than 4.2% during the forecast period (2025-2030)

Who are the key players in Egypt Small Home Appliances Market?

Electrolux Group, Fresh Electric, Elaraby Group, Samsung Electronics and Lord International are the major companies operating in the Egypt Small Home Appliances Market.

What years does this Egypt Small Home Appliances Market cover?

The report covers the Egypt Small Home Appliances Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Egypt Small Home Appliances Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

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Egypt Small Home Appliances Market Report

Statistics for the 2025 Egypt Small Home Appliances market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Egypt Small Home Appliances analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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