Brazil Foodservice Market Size and Share

Brazil Foodservice Market Summary
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Brazil Foodservice Market Analysis by Mordor Intelligence

The Brazil foodservice market size is valued at USD 18.56 billion in 2026 and is projected to reach USD 26.21 billion by 2031, registering a 7.15% CAGR over the forecast period. Urbanization, digital payment penetration that is on track to cover 76% of Brazilians by 2025, and a structural shift toward out-of-home dining are reinforcing demand. Quick-service restaurants continue to capture the largest spending, yet cloud kitchens are scaling fast as São Paulo’s 2022 ordinance lowered real-estate barriers. Delivery platforms such as iFood and Rappi are re-shaping order economics, while tourism receipts that topped BRL 36.6 billion in the first nine months of 2024 have widened opportunities for lodging and travel locations. Operators that master data-driven loyalty, menu innovation, and compliance with (Agência Nacional de Vigilância Sanitária) ANVISA’s traceability rules are positioned to widen margins even as raw-material inflation and labor turnover test resilience.

Key Report Takeaways

  • By foodservice type, quick-service restaurants led with 51.07% revenue share in 2025, whereas cloud kitchens are projected to expand at an 11.18% CAGR through 2031.
  • By outlet, independent venues held 81.17% share of the Brazil foodservice market size in 2025, while chained formats are advancing at a 7.18% CAGR to 2031.
  • By location, standalone sites accounted for 82.19% share in 2025, and lodging outlets are forecast to grow at an 8.89% CAGR through 2031 as tourism spending accelerates.
  • By service type, dine-in generated 65.31% of revenue in 2025, but delivery is poised for a 10.07% CAGR to 2031 on the back of API-enabled integration.

Note: Market size and forecast figures in this report are generated using Mordor Intelligence’s proprietary estimation framework, updated with the latest available data and insights as of January 2026.

Segment Analysis

By Foodservice Type: Cloud Kitchens Disrupt Traditional Formats

Quick-service restaurants (QSRs) dominated the Brazil foodservice market with a substantial 51.07% revenue share in 2025, establishing themselves as the leading segment through their emphasis on speed, value, and widespread accessibility. Iconic brands like McDonald's, Burger King, and local powerhouse Bob's deliver affordable combos often below BRL 25, resonating with cost-conscious urban consumers amid fluctuating inflation and busy routines. These outlets flourish in high-density areas such as São Paulo, Rio de Janeiro, and Belo Horizonte, where drive-thrus, app ordering, and under-four-minute service times capture peak-hour traffic from commuters and families alike. QSRs capitalize on localized menus blending global staples with Brazilian flavors like pão de queijo burgers or coxinha sides, ensuring mass appeal across diverse demographics.

Cloud kitchens are poised as the fastest-growing segment in Brazil's foodservice market, expected to accelerate at a strong 11.18% CAGR through 2031, propelled by digital platforms and urban delivery demand. Concentrated in megacities like São Paulo and emerging hubs such as Fortaleza, these virtual kitchens optimize for iFood and Rappi orders, slashing costs by eliminating dine-in spaces and focusing on high-margin ghost brands. The model's rise stems from hyper-targeted offerings like feijoada bowls, açaí deliveries, and vegan jackfruit tacos, catering to late-night workers, remote professionals, and health trends with minimal wait times. Cloud kitchens leverage AI analytics for demand spikes, enabling rapid menu pivots and multi-brand operations from single facilities to test viral concepts risk-free. 

Brazil Foodservice Market: Market Share by Foodservice Type
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By Outlet: Independents Dominate but Chains Gain Ground

The independent venue segment continues to dominate Brazil’s foodservice market, capturing approximately 81.17% of total outlets in 2025. This overwhelming presence reflects the country’s deep-rooted culture of localized, family-run eateries that cater to regional preferences and diverse consumer tastes. Independent operators remain vital to the market’s structure, often relying on personalized service, traditional recipes, and strong community ties to maintain customer loyalty. Their flexibility in menu adaptation and pricing strategies allows them to respond quickly to changing consumer demands. These venues also benefit from lower operational constraints compared to large chains, enabling them to sustain profitability even in periods of economic volatility. 

While independent outlets lead by size, chained formats are emerging as the fastest-growing segment, projected to expand at a compound annual growth rate (CAGR) of 7.18% through 2031. Growth is being driven by rising urbanization, changing consumer lifestyles, and a growing appetite for convenience and brand consistency. Chain operators are strengthening their presence across quick-service, casual dining, and coffee segments by leveraging franchising models and digital transformation. Investments in technology such as delivery apps, loyalty programs, and data analyticsare further helping chains enhance customer reach and operational efficiency. Moreover, the increasing acceptance of international and premium food concepts among younger consumers is accelerating this trend.

By Location: Standalone Sites Prevail, Lodging Segment Accelerates

Standalone outlets continue to represent the dominant format in Brazil’s foodservice landscape, accounting for around 82.19% of the total market share in 2025. Their strong position is supported by widespread distribution across urban and suburban areas, appealing to a broad customer base ranging from quick-service customers to full-service diners. Standalone sites typically offer greater flexibility in menu innovation, branding, and operational management, allowing operators to tailor their offerings to local consumer preferences. These outlets also benefit from high street visibility and accessibility, factors that significantly influence impulse dining and repeat visitation. 

In contrast, lodging-based foodservice outlets represent the fastest-growing location segment, expected to expand at a CAGR of 8.89% between 2025 and 2031, supported by rising domestic and international tourism. The recovery of travel and hospitality sectors is encouraging hotels, resorts, and guest accommodations to enhance their dining offerings as key revenue drivers. Many hospitality operators are upgrading their culinary concepts, partnering with celebrity chefs, and incorporating local and experiential dining themes to attract visitors. Additionally, the growing trend of food tourism and experiential travel is increasing the contribution of in-house restaurants and bars to total foodservice revenues. The integration of technology and delivery services within lodging formats is also improving convenience and expanding access beyond hotel guests. 

Brazil Foodservice Market: Market Share by Location
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By Service Type: Delivery Gains Share as Dine-In Adapts

Dine-in services accounted for the majority share of Brazil’s foodservice market in 2025, generating around 65.31% of total sector revenue. This strong performance underscores Brazilians’ enduring preference for social and experiential dining, which remains central to the country’s food culture. Restaurants that offer dine-in experiences continue to thrive on ambiance, personalized service, and menu differentiation, all of which help attract repeat customers and sustain brand loyalty. The segment’s strength is particularly noticeable in casual dining, full-service restaurants, and traditional eateries, where in-person interaction is a key part of the value proposition. Moreover, as consumer spending recovers and urban areas see more foot traffic, dine-in formats are regaining pre-pandemic momentum.

Meanwhile, the delivery segment is positioned as the fastest-growing service type, projected to expand at a CAGR of 10.07% through 2031, driven by ongoing digital transformation and API-enabled integration. The growing penetration of mobile ordering platforms and seamless third-party delivery apps has revolutionized how consumers access food. Operators are increasingly leveraging automation, data analytics, and integrated APIs to synchronize kitchen operations with real-time delivery demand, ensuring efficiency and consistency. Additionally, younger consumers and working professionals are fueling the shift toward delivery due to convenience, time savings, and expanding menu availability. Partnerships between cloud kitchens, aggregators, and traditional restaurants are also accelerating this growth by expanding coverage and reducing service bottlenecks.

Geography Analysis

The Brazil foodservice market is heavily concentrated in its major urban centers, particularly in São Paulo, Rio de Janeiro, and Belo Horizonte, where a large portion of the population resides and disposable incomes are higher. These metropolitan regions have a high density of restaurants, cafes, and fast food outlets, catering to both local consumers and international tourists. São Paulo, the largest city, is a hub for food innovation, with a diverse range of international and local dining options, while Rio de Janeiro’s booming tourism industry further fuels the demand for foodservice establishments, especially in areas with heavy tourist traffic like Copacabana and Ipanema.

In contrast, smaller cities and rural regions in Brazil tend to have more traditional dining preferences, with a larger emphasis on family-run restaurants and local cuisine. The market in these areas is not as saturated with international brands, and foodservice is often more focused on affordable, home-style meals. However, the growing middle class and increased urbanization are gradually changing this, leading to a rise in demand for quick-service restaurants (QSRs) and fast-casual chains in smaller cities, especially in regions like the Northeast and Central-West, where economic growth is driving consumption.

The tourism sector plays a significant role in shaping the geography of the foodservice market in Brazil, particularly in tourist destinations like Salvador, Florianópolis, and Recife. These regions see increased demand for dining options that cater to both international visitors and local tourists. High-end restaurants, regional Brazilian food, and international fast food chains are thriving in these areas due to the influx of tourists. Coastal regions, known for their natural beauty and vacation spots, present a key opportunity for growth, as they attract a global audience eager to experience both local delicacies and global food offerings.

Competitive Landscape

The Brazil foodservice market is highly fragmented, with a mix of local independent operators and international chains competing for market share. Large multinational brands such as McDonald’s, Burger King, Pizza Hut, and Subway dominate the quick-service restaurant (QSR) segment, benefitting from their established brand recognition, economies of scale, and extensive delivery networks. These chains continue to expand their reach in both urban and suburban areas, leveraging aggressive marketing strategies and frequent menu innovations. However, local brands, such as Giraffas and Habib’s, maintain a stronghold by offering Brazilian-style cuisine, catering to regional tastes, and emphasizing customer loyalty.

Independent restaurants and small-scale operators are also crucial to the competitive landscape, with a growing number of food trucks, boutique cafes, and regional eateries entering the market. These players cater to niche consumer demands, such as health-conscious meals, sustainable practices, and authentic regional flavors, providing an attractive alternative to the mainstream chains. In addition, the rise of the delivery economy, particularly through platforms like iFood and Uber Eats, has leveled the playing field, allowing small players to reach a wider audience and compete with larger brands that traditionally dominated brick-and-mortar locations.

Another key competitive factor in the Brazil foodservice market is the growing consumer demand for diversity in dining options, including plant-based menus and international cuisines. Both large and small operators are innovating to meet these needs. Global chains are incorporating more health-conscious offerings, while local restaurants focus on traditional Brazilian dishes or modern twists on familiar foods. Moreover, sustainability concerns are shaping competition, with an increasing focus on eco-friendly packaging, locally sourced ingredients, and waste reduction.

Brazil Foodservice Industry Leaders

  1. Arcos Dorados Holdings Inc.

  2. Grupo Madero

  3. Restaurant Brands International Inc.

  4. Yum! Brands, Inc.

  5. Habib's S.A.

  6. *Disclaimer: Major Players sorted in no particular order
Brazil Foodservice Market
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Recent Industry Developments

  • November 2025: Yum! Brands, the U.S.-based parent company of Pizza Hut, KFC, and Taco Bell, is stepping back in as the master franchisee for a Mexican-food restaurant chain in Brazil, aiming for a target of 200 stores by 2030.
  • September 2025: Firehouse Subs, building on its international expansion, announced its entry into Brazil. The brand has ambitious plans, targeting the opening of over 500 restaurants across the country within the next decade. With this move, Firehouse Subs is setting its sights on Brazil's burgeoning sandwich market.
  • February 2025: Fogo de Chão, a chain renowned for its southern Brazilian cuisine, has inaugurated its ninth location in Brazil, setting up shop at Shopping Tamboré in São Paulo. This expansion not only highlights Fogo de Chão's commitment to its Brazilian heritage but also signals its ambitions for further global growth.

Table of Contents for Brazil Foodservice Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. KEY INDUSTRY TRENDS

  • 4.1 Number of Outlets
  • 4.2 Average Order Value
  • 4.3 Regulatory Framework

5. MARKET LANDSCAPE

  • 5.1 Market Overview
  • 5.2 Market Drivers
    • 5.2.1 Growing demand for convenience and fast food
    • 5.2.2 Expanding café and casual dining segments
    • 5.2.3 Increasing tourism driving the market growth
    • 5.2.4 Influence of international cuisine trends
    • 5.2.5 Rising popularity of online food delivery services
    • 5.2.6 Government initiatives to support the foodservice industry
  • 5.3 Market Restraints
    • 5.3.1 Rising costs of raw materials and inflation
    • 5.3.2 Labor shortages impacting operations
    • 5.3.3 Limited consumer purchasing power in some regions
    • 5.3.4 Stringent regulations on food safety and hygiene
  • 5.4 Technological Outlook
  • 5.5 Consumer Behavior Analysis
  • 5.6 Porter's Five Forces
    • 5.6.1 Threat of New Entrants
    • 5.6.2 Bargaining Power of Buyers/Consumers
    • 5.6.3 Bargaining Power of Suppliers
    • 5.6.4 Threat of Substitute Products
    • 5.6.5 Intensity of Competitive Rivalry

6. MARKET SIZE AND GROWTH FORECASTS (VALUE)

  • 6.1 By Foodservice Type
    • 6.1.1 Cafes and Bars
    • 6.1.1.1 Bars and Pubs
    • 6.1.1.2 Cafes
    • 6.1.1.3 Juice/Smoothie/Dessert Bars
    • 6.1.1.4 Specialist Coffee and Tea Shops
    • 6.1.2 Cloud Kitchens
    • 6.1.3 Full-Service Restaurants
    • 6.1.3.1 Asian
    • 6.1.3.2 European
    • 6.1.3.3 Latin American
    • 6.1.3.4 Middle Eastern
    • 6.1.3.5 North American
    • 6.1.3.6 Other FSR Cuisines
    • 6.1.4 Quick-Service Restaurants
    • 6.1.4.1 Bakeries
    • 6.1.4.2 Burger
    • 6.1.4.3 Ice-cream
    • 6.1.4.4 Meat-based Cuisines
    • 6.1.4.5 Pizza
    • 6.1.4.6 Other QSR Cuisines
  • 6.2 Outlet
    • 6.2.1 Chained Outlets
    • 6.2.2 Independent Outlets
  • 6.3 Location
    • 6.3.1 Leisure
    • 6.3.2 Lodging
    • 6.3.3 Retail
    • 6.3.4 Standalone
    • 6.3.5 Travel
  • 6.4 Service Type
    • 6.4.1 Dine-in
    • 6.4.2 Takeaway
    • 6.4.3 Delivery

7. COMPETITIVE LANDSCAPE

  • 7.1 Market Concentration
  • 7.2 Strategic Moves
  • 7.3 Market Ranking Analysis
  • 7.4 Company Profiles (includes Global-level Overview, Market-level Overview, Core Segments, Financials (if available), Strategic Information, Market Rank/Share, Products and Services, Recent Developments)
    • 7.4.1 Arcos Dorados S.A.
    • 7.4.2 Grupo Madero
    • 7.4.3 Restaurant Brands International Inc.
    • 7.4.4 Dunkin' Brands Group, Inc.
    • 7.4.5 Yum! Brands, Inc.
    • 7.4.6 Subway IP, Inc.
    • 7.4.7 Bob's S.A.
    • 7.4.8 Habib's S.A.
    • 7.4.9 Giraffas S.A.
    • 7.4.10 Grupo Habib's
    • 7.4.11 Café do Brasil, S.A.
    • 7.4.12 Sushi Isao
    • 7.4.13 Restaurante Paris 6
    • 7.4.14 Grupo Trigo
    • 7.4.15 Cinemark Brasil
    • 7.4.16 Restaurante Madero
    • 7.4.17 La Varenne
    • 7.4.18 Café do Mercado
    • 7.4.19 Frango Assado
    • 7.4.20 Churrascaria Fogo de Chão

8. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

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Brazil Foodservice Market Report Scope

Cafes & Bars, Cloud Kitchen, Full Service Restaurants, Quick Service Restaurants are covered as segments by Foodservice Type. Chained Outlets, Independent Outlets are covered as segments by Outlet. Leisure, Lodging, Retail, Standalone, Travel are covered as segments by Location.
By Foodservice Type
Cafes and Bars Bars and Pubs
Cafes
Juice/Smoothie/Dessert Bars
Specialist Coffee and Tea Shops
Cloud Kitchens
Full-Service Restaurants Asian
European
Latin American
Middle Eastern
North American
Other FSR Cuisines
Quick-Service Restaurants Bakeries
Burger
Ice-cream
Meat-based Cuisines
Pizza
Other QSR Cuisines
Outlet
Chained Outlets
Independent Outlets
Location
Leisure
Lodging
Retail
Standalone
Travel
Service Type
Dine-in
Takeaway
Delivery
By Foodservice Type Cafes and Bars Bars and Pubs
Cafes
Juice/Smoothie/Dessert Bars
Specialist Coffee and Tea Shops
Cloud Kitchens
Full-Service Restaurants Asian
European
Latin American
Middle Eastern
North American
Other FSR Cuisines
Quick-Service Restaurants Bakeries
Burger
Ice-cream
Meat-based Cuisines
Pizza
Other QSR Cuisines
Outlet Chained Outlets
Independent Outlets
Location Leisure
Lodging
Retail
Standalone
Travel
Service Type Dine-in
Takeaway
Delivery
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Market Definition

  • FULL-SERVICE RESTAURANTS - A foodservice establishment where customers are seated at a table, give their order to a server and are served food at a table.
  • QUICK SERVICE RESTAURANTS - A foodservice establishment that provides customers convenience, speed, and food offerings at lower prices. Customers usually help themselves and carry their own food to their tables.
  • CAFES & BARS - A type of foodservice business that include bars and pubs that are licensed to serve alcoholic drinks for consumption, cafes that serve refreshments and light food items, as well as specialty tea and coffee shops, dessert bars, smoothie bars, and juice bars.
  • CLOUD KITCHEN - A foodservice business that utilizes a commercial kitchen for the purpose of preparing food for delivery or takeout only, with no dine-in customers.
Keyword Definition
Albacore Tuna It is one of the smallest species of tuna found in the six distinct stocks known globally in the Atlantic, Pacific, and Indian oceans, as well as the Mediterranean Sea.
Angus beef It is beef derived from a specific breed of cattle indigenous to Scotland. It requires certification from the American Angus Association to receive the "Certified Angus Beef" quality mark.
Asian cuisine It includes full-service offerings in restaurants that serve cuisines from cultures such as Chinese, Indian, Korean, Japanese, Bengali, Southeast Asian, etc.
Average Order Value It is the average value of all orders made by the customers at a foodservice establishment.
Bacon It is salted or smoked meat that comes from the back or sides of a pig.
Bars & Pubs It is a drinking establishment that is licensed to serve alcoholic drinks for consumption on the premises.
Black Angus It is beef derived from a black-hided breed of cows that don't have horns.
BRC British Retail Consortium
Burger It is a sandwich consisting of one or more cooked beef patties, placed inside a sliced bread roll or bun roll.
Café It is a foodservice establishment serving various refreshments (mainly coffee) and light meals.
Cafes & Bars It is a type of foodservice business that include bars and pubs that are licensed to serve alcoholic drinks for consumption, cafes that serve refreshments and light food items, as well as specialty tea and coffee shops, dessert bars, smoothie bars, and juice bars.
Cappuccino It is an Italian coffee drink that is traditionally prepared with equal parts double espresso, steamed milk, and steamed milk foam.
CFIA Canadian Food Inspection Agency
Chained Outlet It refers to a foodservice establishment that shares brands, operates in several locations, has central management, and standardized business practices.
Chicken Tender It refers to chicken meat prepared from the pectoralis minor muscles of a chicken bird.
Cloud Kitchen It is a foodservice business that utilizes a commercial kitchen for the purpose of preparing food for delivery or takeout only, with no dine-in customers.
Cocktail It is an alcoholic mixed drink made with either a single spirit or a combination of spirits, mixed with other ingredients such as juices, flavored syrups, tonic water, shrubs, and bitters.
Edamame It is a Japanese dish prepared with soybeans (harvested before they ripen or harden) and cooked in its pod.
EFSA European Food Safety Authority
ERS Economic Research Service of the USDA
Espresso It is a concentrated form of coffee, served in shots.
European cuisine It includes full-service offerings in restaurants that serve cuisines from cultures such as Italian, French, German, English, Dutch, Danish, etc.
FDA Food and Drug Administration
Fillet Mignon It is a cut of meat taken from the smaller end of the tenderloin.
Flank Steak It is a cut of beef steak taken from the flank, which lies forward of the rear quarter of a cow.
Foodservice It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats.
Franks Also known as frankfurter or Würstchen, it is a type of highly seasoned smoked sausage popular in Austria and Germany.
FSANZ Food Standards Australia New Zealand
FSIS Food Safety and Inspection Service
FSSAI Food Safety and Standards Authority of India
Full service restaurant It refers to a foodservice establishment where customers are seated at a table, give their order to a server, and are served food at a table.
Ghost Kitchen It refers to a cloud kitchen.
GLA Gross Leasable Area
Gluten It is a family of proteins found in grains, including wheat, rye, spelt, and barley.
Grain-fed beef It is beef derived from cattle that have been fed a diet supplemented with soy and corn and other additives. Grain-fed cows can also be given antibiotics and growth hormones to fatten them up more quickly.
Grass-fed beef It is beef derived from cattle that have only been fed grass as feed.
Ham It refers to the pork meat taken from the leg of a pig.
HoReCa Hotels, Restaurants and Cafes
Independent Outlet It refers to a foodservice establishment that operates with a single outlet or is structured as a small chain with no more than three locations.
Juice It is a drink made from the extraction or pressing of the natural liquid contained in fruit and vegetables.
Latin American It includes full-service offerings in restaurants that serve cuisines from cultures such as Mexican, Brazilian, Argentinian, Colombian, etc.
Latte It is a milk-based coffee that is made up of one or two shots of espresso, steamed milk, and a thin layer of frothed milk.
Leisure It refers to foodservice offered as a part of a recreation business, such as sports arenas, zoos, movie theaters, and museums.
Lodging It refers to foodservice offerings at hotels, motels, guesthouses, holiday homes, etc.
Macchiato It is an espresso coffee drink with a small amount of milk, usually foamed.
Meat-based cuisines This inlcudes food items like fried chicken, steak, ribs, etc. where meat is the primary ingredient for the dish.
Middle Eastern cuisine It includes full-service offerings in restaurants that serve cuisines from cultures such as Arabic, Lebanese, Iranian, Israeli, etc.
Mocktail It is an non-alcoholic mixed drink.
Mortadella It is a large Italian sausage or luncheon meat made of finely hashed or ground heat-cured pork, which incorporates at least 15% small cubes of pork fat.
North American It includes full-service offerings in restaurants that serve cuisines from cultures such as American, Canadian, Caribbean, etc.
Pastrami It refers to a highly seasoned smoked beef, typically served in thin slices.
PDO Protected Designation of Origin: It is the name of a geographical region or specific area that is recognized by official rules to produce certain foods with special characteristics related to location.
Pepperoni It is an American variety of spicy salami made from cured meat.
Pizza It is a dish made typically of flattened bread dough spread with a savory mixture usually including tomatoes and cheese and often other toppings and baked.
Primal cuts It refers to the major sections of the carcass.
Quick service restaurant It refers to a foodservice establishment that provides customers convenience, speed, and food offerings at lower prices. Customers usually help themselves and carry their own food to their tables.
Retail It refers to a foodservice outlet inside a mall. shopping complex or a commercial real estate building, where there are other businesses operating as well.
Salami It is a cured sausage consisting of fermented and air-dried meat.
Saturated fat It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy.
Sausage It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing.
Scallop It is an edible shellfish that is a mollusk with a ribbed shell in two parts.
Seitan It is a plant-based meat substitute made out of wheat gluten.
Self-service kiosk It refers to a self-order point-of-sale (POS) system through which customers place and pay for their own orders at kiosks, enabling totally contactless and frictionless service.
Smoothie It is a beverage made by placing all the ingredients in a container and processing them together, without removing the pulp.
Specialty coffee & tea shops It refers to a foodservice establishment that serves only various types of tea or coffee.
Standalone It refers to a restaurants that have an independent infrastructure setup and not connected to any other business.
Sushi It is a Japanese dish of prepared vinegared rice, usually with some sugar and salt, accompanied by a variety of ingredients, such as seafood—often raw—and vegetables.
Travel It refers to foodservice offerings such as airplane food, dining on long-distance trains, and foodservice on cruise ships.
Virtual Kitchen It refers to a cloud kitchen.
Wagyu Beef It is beef derived from any of four strains of a breed of black or red Japanese cattle that are valued for their highly marbled meat.
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for the market forecast are set, and the model is built on the basis of these variables.
  • Step-2: Build a Market Model: Market size estimations for the forecast years are in nominal terms. Inflation is considered for average order value, and it is forecasted as per predicted inflation rates in the countries.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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