| Study Period | 2019 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Historical Data Period | 2019 - 2023 |
| CAGR | 6.89% |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Asia-Pacific Potato Protein Market Analysis by Mordor Intelligence
The Asia-Pacific Potato Protein Market is expected to register a CAGR of 6.89% during the forecast period.
- The market studied has witnessed a significant growth due to increasing intolerance towards animal protein, thereby leading to the shift in preference of the meat consuming population toward meat substitutes made of vegan protein, therefore, driving the Asia-Pacific market studied.
- Additionally, consumers in developing countries of the Asia-Pacific region such as India, China, etc, have started to increased the intake of vegan protein content in their daily diets. Companies have initiated awareness programs and campaigns, which are directed to make the consumers understand the benefits of alternative proteins and establish popularity among consumers, which is expected to drive the potato protein market growth in the coming years.
Asia-Pacific Potato Protein Market Trends and Insights
Growing Demand For Vegan Dietary Habits Among Asians
The protein alternatives market such as potato, pea, and soy is witnessing a shift in consumer demand from animal protein to plant protein. This inclination toward a plant-based diet is associated with different factors, such as sustainability issues, health awareness, ethical or religious views, and environmental and animal rights.
Moreover, with the spread of COVID19, people are expected to increase the intake of more plant proteins such as potato and pea protein in the Asian region too, as they're foregoing animal protein in their diet.
Meat proteins provide the required amino acid content to the body but are associated with high cholesterol levels and other related issues, as a result of which, people are shifting to a vegan source of protein, which is expected to further increase the demand for potato protein in the region.
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Increasing Consumption of Protein Alternatives in Asia
India is the world's second top potato producer, followed by Russia, and Ukraine, with top producer being China (as per the data provided by USDA). Moreover, the National Institute of Plant Genome Research in New Delhi (India), had developed a genetically modified potato that is packed with up to 60% more protein and increased levels of amino acids than unmodified potatoes. Therefore, these developments in the overall potato market are expected to increase the manufacturing and the supply of potato protein in India, during the forecast period
With a huge increase in the vegan population in the country, plant protein such as soy, wheat, and potato holds a dominant share in the Indian protein alternatives market. Increasing awareness about vegan snacks with a high nutritional profile is one of the key factors impacting the protein alternatives market, along with the potato protein market in the country.
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Competitive Landscape
Coöperatie Avebe U.A., Agrana Beteiligungs-AG, and Roquette Frères are some of the prominent players operating in the market studied. These companies, in order to retain their position within the market or gain an advantage over its competitors, are focusing on R&D and new product development strategy, so that they can expand their business in the Asia-Pacific region.
For instance, Avebe launched a new potato protein, which is a potato protein isolate is called as Solanic100. It combines a complete amino acid profile with excellent digestibility. This makes it highly suitable for the protein enrichment of snacks, breakfast cereals, or baked goods. It is derived from non-GM potatoes and is, therefore plant-based.
Asia-Pacific Potato Protein Industry Leaders
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Coöperatie AVEBE U.A.
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AGRANA Beteiligungs-AG
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Roquette Frères
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Kemin Industries, Inc.
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Bioriginal Food & Science Corp
- *Disclaimer: Major Players sorted in no particular order
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Asia-Pacific Potato Protein Market Report Scope
The Asia-Pacific potato protein market is segmnented by application, by type, and by geography. By application the market is segmented into beverage, snacks and bar, animal nutrition, and others. By type the market segmented into potato protein, and concentrate potato protein isolate. The market is also segmented by the countries pertaining to Asia-Pacific such as India, China, Japan, Australia and Rest of Asia-Pacific.
By Application
| Beverage |
| Snacks & Bar |
| Animal Nutrition |
| Others |
By Type
| Potato Protein Concentrate |
| Potato Protein Isolate |
By Country
| India |
| China |
| Japan |
| Australia |
| Rest of Asia-Pacific |
| By Application | Beverage |
| Snacks & Bar | |
| Animal Nutrition | |
| Others | |
| By Type | Potato Protein Concentrate |
| Potato Protein Isolate | |
| By Country | India |
| China | |
| Japan | |
| Australia | |
| Rest of Asia-Pacific |
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Key Questions Answered in the Report
What is the current Asia-Pacific Potato Protein Market size?
The Asia-Pacific Potato Protein Market is projected to register a CAGR of 6.89% during the forecast period (2025-2030)
Who are the key players in Asia-Pacific Potato Protein Market?
Coöperatie AVEBE U.A., AGRANA Beteiligungs-AG, Roquette Frères, Kemin Industries, Inc. and Bioriginal Food & Science Corp are the major companies operating in the Asia-Pacific Potato Protein Market.
What years does this Asia-Pacific Potato Protein Market cover?
The report covers the Asia-Pacific Potato Protein Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Asia-Pacific Potato Protein Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Asia-Pacific Potato Protein Market Report
Statistics for the 2025 Asia-Pacific Potato Protein market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Asia-Pacific Potato Protein analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
