Asia-Pacific Nutraceutical Market - Growth, Trends and Forecasts (2020 - 2025)

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Market Insights

The Asia-Pacific nutraceuticals market is estimated to witness a CAGR of 7.5% during the forecast period (2018-2023). This market is dominated by Japan, which holds almost one-third market share. This region has high potential and is the fastest-growing nutraceutical market in the world.

Market Dynamics

Growing health concerns among consumers and increasing awareness for nutraceuticals are the major drivers of the Asia-Pacific nutraceutical market. In addition, the changing lifestyles, an increase in the aged population and spending pattern on healthcare products have enhanced the growth of the nutraceutical market in Asia-Pacific. Government regulations regarding nutraceutical products and many spurious products present in the market are a few factors that suppress this market. However, the growing trend of food fortification with nutraceutical products is a huge opportunity for this market.

The Asia-Pacific nutraceutical industry is segmented into three major categories - by type, application and geography. By application, functional food is the largest segment, which utilizes almost 70% of the nutraceutical products in the market, followed by functional beverage, with XX%, dietary supplements (XX%) and others (XX%). Among the Asian countries, Japan is the largest market, followed by China and India.

Investment Opportunities

Algal-based omega-3 fatty acids and natural plant extracts are the new trend in the nutraceutical market. Omega-3 is one of the most consumed nutraceuticals, due to its association with the prevention and treatment of many diseases, such as thrombosis, atherosclerosis, cancers, arthritis, etc. The application of algal-based omega-3 fatty acids in various foods, drinks and pharmaceuticals, is a great investment opportunity. The omega-3 market scope covers production, extraction, fortification and other functions, in the APAC region.

Competitive Environment

The Asia-Pacific nutraceuticals market is highly competitive, with various market leaders, such as ADM, DuPont, Cargill, Inc., Royal DSM, and BASF SE. These market leaders hold a major share of the nutaceuticals market in Asia-Pacific. Innovations, technological advancements, partnerships, mergers, acquisitions, market expansion and categories’ expansion, are some of the key market strategies.

Key Deliverables in the Study

  • Market analysis for the Asia-Pacific nutraceutical market, with region-specific assessments and competition analysis on a country scale.
  • Market definition along with the identification of key drivers and restraints.
  • Identification of factors instrumental in changing the market scenario, rising prospective opportunities, and identification of key companies that can influence this market on a regional scale.
  • Extensively researched competitive landscape section with profiles of major companies, along with their market share.
  • Identification and analysis of the macro and micro factors  at a regional  level.
  • A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.
  • A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market.
  • Insights on the major countries/regions, where this industry is growing, and identify the regions that are still untapped.


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