亚太地区乳制品饮料市场 - 增长、趋势、COVID-19 影响和预测(2022 - 2027 年)

亚太乳制品饮料市场按类型(牛奶、酸奶、开菲尔等)、类别(调味和无味饮料)细分;按分销渠道(超市/大卖场、便利店、专卖店、在线渠道等);和地理。

市场快照

Asia-Pacific Dairy Based Beverages Market Summary
Study Period: 2016 - 2026
Base Year: 2021
CAGR: 5.1 %

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市场概况

在 2020-2025 年的预测期内,亚太地区乳制品饮料市场的复合年增长率预计为 5.1%。

  • 市场主要受牛奶营养价值和功能特性的推动,以及注重健康的消费者对益生菌饮料的需求不断增长。此外,最近推出的具有新口味的配方功能产品进一步推动了全球市场,例如用欧米茄 3、胶原蛋白、芦荟、植物甾醇和大豆异黄酮强化饮料。例如,森永营养食品公司在 2018 年 3 月推出了 Alove 品牌的低脂日式酸奶饮料,包括原味芦荟、草莓香蕉和椰子三种口味。此外,2018 年,养乐多达能推出了新版本其在印度的标志性益生菌饮料。
  • 然而,由于乳糖不耐症和其他过敏症,对非乳制品饮料和碳酸饮料的需求不断增加,是制约全球乳制品饮料市场的因素之一。

Scope of the report

The Asia Pacific dairy-based beverage market is segmented by type, category, and distribution channels. By type, the dairy beverage market is segmented into milk, yogurt, kefir, and others; and by category, into flavored and unflavored drinks. By distribution channel, the market has been segmented into supermarkets/hypermarkets, convenience stores, specialty stores, online channels, and others. Also, the study provides an analysis of the dairy-based beverage market in the emerging and established markets across the Asia Pacific, including China, Japan, Australia, India, and Rest of Asia Pacific.

By Type
Milk
Yogurt
Kefir
Others
By Category
Flavoured Drink
Unflavored Drink
By Distribution Channel
Supermarkets/hypermarkets
Convenience stores
Specialty Stores
Online Channels
Others
By Country
China
Japan
Australia
India
Rest of Asia-Pacific

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主要市场趋势

该地区对益生菌饮料的需求不断增长

乳基益生菌饮料主要推动乳基饮料市场的需求,其中开菲尔和饮用酸奶是过去几年销量增长的领先产品,推动了整体市场增长。早些时候,消费者将益生菌与酸奶联系在一起,占益生菌销售额的近 78%,因为大多数益生菌菌株无法在冷藏乳制品类别以外的产品中生存。然而,随着技术的进步,像 Ganedan 这样的公司已经开发出像 Ganeden BC30 (凝结芽孢杆菌)这样的菌株。GBI-30, 6086)。这使制造商有机会推出新的益生菌产品类别,例如热饮或冷饮以及其他食品。公司一直在对益生菌饮料市场进行大量投资,以使其产品组合在市场上脱颖而出,特别是在技术进步方面。例如,中国公司蒙牛集团最近推出了LC-37,利用强大的浓缩技术,大大增加了益生菌的数量——比国家标准高出近500倍。

Asia Pacific Dairy-Based Beverages Market1

中国市场在亚太地区占据主要份额

乳制品饮料在该国的新进入者潜力很大,因为该国有几家当地的细菌制造商活跃在当地市场,而其他小企业正在努力维持标准以满足全球要求。大多数以乳制品为基础的饮料,尤其是益生菌以酸奶和发酵产品(从大豆到蔬菜甚至鸡蛋)的形式消费。该国消费者正将关注点从食品安全转向食品健康,这意味着对益生菌等添加功能性成分的需求。因此,乳制品饮料市场进一步受到该国对新技术、媒体报道和消费者需求的认识和兴趣增加的推动。

Asia Pacific Dairy-Based Beverages Market2

竞争格局

由于存在大量区域和国内参与者,亚太地区的乳制品饮料市场本质上是分散的。重点强调公司的合并、扩张、收购和合作伙伴关系以及新产品开发,作为领先公司采用的战略方法,以提高其在消费者中的品牌影响力。主导该国市场的主要参与者包括 GCMMF (Amul)、Fonterra Co-operative Group、Bright Dairy & Food Co., Ltd.、Yakult Honsha Co. Ltd 和 Mother Dairy Fruit & Vegetable Pvt。有限公司等。

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Type

      1. 5.1.1 Milk

      2. 5.1.2 Yogurt

      3. 5.1.3 Kefir

      4. 5.1.4 Others

    2. 5.2 By Category

      1. 5.2.1 Flavoured Drink

      2. 5.2.2 Unflavored Drink

    3. 5.3 By Distribution Channel

      1. 5.3.1 Supermarkets/hypermarkets

      2. 5.3.2 Convenience stores

      3. 5.3.3 Specialty Stores

      4. 5.3.4 Online Channels

      5. 5.3.5 Others

    4. 5.4 By Country

      1. 5.4.1 China

      2. 5.4.2 Japan

      3. 5.4.3 Australia

      4. 5.4.4 India

      5. 5.4.5 Rest of Asia-Pacific

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 GCMMF (Amul)

      2. 6.4.2 Fonterra Co-operative Group

      3. 6.4.3 Bright Dairy & Food Co., Ltd.

      4. 6.4.4 Yakult Honsha Co. Ltd

      5. 6.4.5 Mother Dairy Fruit & Vegetable Pvt. Ltd.

      6. 6.4.6 Wadia Group (Britannia Industries Limited)

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The Asia Pacific Dairy Based Beverages Market market is studied from 2016 - 2026.

The Asia Pacific Dairy Based Beverages Market is growing at a CAGR of 5.1% over the next 5 years.

GCMMF (Amul), Fonterra Co-operative Group, Bright Dairy & Food Co., Ltd., Yakult Honsha Co. Ltd, Mother Dairy Fruit & Vegetable Pvt. Ltd. are the major companies operating in Asia Pacific Dairy Based Beverages Market.

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