United States Electric Vegetable Choppers Market Size and Share
| Study Period | 2020 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Historical Data Period | 2020 - 2023 |
| CAGR | 5.00% |
| Market Concentration | Medium |
Major Players *Disclaimer: Major Players sorted in no particular order |
United States Electric Vegetable Choppers Market Analysis by Mordor Intelligence
The United States Electric Vegetable Choppers Market is expected to register a CAGR of greater than 5% during the forecast period.
The market is growing due to the changing lifestyle and increasing disposable income. Traditional methods of cooking, such as cutting fruits and vegetables with a knife, are time-consuming and labor-intensive. The next generation of people, especially the working population, are looking for appliances that are easy to use and save time. An Electric Vegetable and Fruit Chopper/Slicer does several tasks in the kitchen. It can chop, slice, cub, and grind vegetables and fruits. Mince and puree vegetables and fruits in a few minutes. Not only does it make the user feel more efficient, but it also helps in making delicious meals with minimal effort in the kitchen.
After COVID-19, the demand for these products increased as the urban population was extremely apprehensive about the health and nutritional value of food. Freshly cut vegetables that need to be cleaned, sliced, diced, or milled are becoming popular, which in turn raises demand for the electric choppers market.
Due to the fast pace of life in the 21st century, vegetable choppers are one of the most preferred tools in every household. Everyone has less time for the kitchen, but tasty food cannot be avoided. The growing number of working women, changing lifestyles, increasing disposable income, rising online presence, and increasing demand for vegetable choppers affect the demand for vegetable choppers. Women account for at least 40 % of the labor force in over 80 countries. The growing popularity of smart appliances, a wide variety of cutters & choppers from leading brands around the world, aggressive marketing, and manual operation also affect the demand for vegetable choppers. However, the significant adoption of Dicer and Grinder over Vegetable chopper is holding the market back.
United States Electric Vegetable Choppers Market Trends and Insights
The Increasing Demand for Smart Kitchens is Complementing the Product Demand
The construction sector in North America is witnessing substantial demand for connected homes equipped with technologically advanced appliances and devices. Developed countries such as the US have made interesting strides in smart home developments. The US market has witnessed substantial growth in the number of smart homes, and the country is expected to experience similar trends in the coming years. The rapid shift in the mindsets of the US population is heavily impacting the growth of smart home appliances such as smart speakers, smart thermostats, smart lighting, and smart security devices.
The penetration of these smart devices is opening up the growth avenues for smart kitchen appliances as these appliances are among the necessary household items. The change in the mindset of the population smart kitchen appliances market is expected to have a positive outlook in the future. Since smart kitchen appliances run primarily on Internet infrastructure, this stimulating Internet infrastructure is driving smart kitchen appliance adoption in the United States.
The Increasing Demand for Eco-Friendly Electric Vegetable Choppers
The introduction of the eco-friendly electric chopper supports the market growth in the United States. Due to the growing concern about pollution, CO2 emissions, and climate change, several leading manufacturers have launched eco-friendly products. The regulatory authorities are also supporting and promoting eco-friendly products, which is increasing the demand for electric vegetable/fruit choppers/slicers.
In addition, these products are equipped with germ-resistant technology, which reduces the direct contact with the food item. The stainless steel of the electric choppers is non-porous, which prevents germs from entering the food item. All of these technological improvements are expected to increase the demand for electric vegetables and fruit choppers / slicers.
Competitive Landscape
The electric vegetable choppers industry is a fragmented market. Manufacturers are introducing vegetable choppers that are compliant with various regulatory standards. These standards include performance, design safety, construction, and material of the equipment. These vegetable choppers also meet minimum requirements such as easy inspection, durability, and easy cleaning features according to the standards put forth by the National Sanitation Foundation (NSF). Manufacturers are providing more features in their commercial vegetable cutter products to remain competitive in the market. The significant major market players are Proctor Silex, Kitchenaid, Brentwood, Hamilton, and Black + Decker.
United States Electric Vegetable Choppers Industry Leaders
Proctor silex
Kitchenaid
Brentwood
Hamilton
Black + Decker
- *Disclaimer: Major Players sorted in no particular order
Recent Industry Developments
- June 2023: Hamilton launched a new vegetable chopper with a bowl scraper (70730); the bowl keeps ingredients close to the blades to save time when chopping or pureeing. There is no need to stop and remove the lid to use a spatula. Hamilton is the leading manufacturer of precision liquid handling and measuring devices.
- March 2023: Black + Decker launched a new cordless vegetable chopper, the expansion of the kitchen wand with the latest stick vacuum technology (BCKM101FP). Black & Decker, an American manufacturer, is one of the iconic and trusted brands known for its outstanding performance and ceaseless innovation.
United States Electric Vegetable Choppers Market Report Scope
Electric vegetable choppers are small kitchen appliances that help you chop vegetables; they come with a motor that powers a set of sharp blades to chop a variety of vegetables, including onions, garlic, carrots, capsicum, tomatoes, and more. They can also be used to chop herbs like cilantro and parsley. Electric choppers are also more hygienic as you don't have to touch the vegetables with your hands while chopping them.
The United States Electric Vegetable Choppers Market is segmented by Type (Household, Commercial), By Power (Less than 300 Watts, 300-600 Watts, and More than 600 Watts), By Bowl Capacity (Less than 500 ml, 500-1000 ml, and more than 1000ml) and By Distribution (Supermarket/Hypermarket, Multi Branded Stores, Online, Direct Sales and Other Distribution Channels). The report offers market size and forecast for the United States Electric Vegetable Choppers Market in value (USD) for all the above segments.
| Household |
| Commercial |
| Less than 300 Watts |
| 300-600 Watts |
| More than 600 Watts |
| Less than 500ml |
| 500-1000ml |
| More than 1000ml |
| Supermarket/Hypermarket |
| Multi brands store |
| Direct Sales |
| Online |
| Other Distribution Channels |
| By Type | Household |
| Commercial | |
| By Power | Less than 300 Watts |
| 300-600 Watts | |
| More than 600 Watts | |
| By Bowl Capacity | Less than 500ml |
| 500-1000ml | |
| More than 1000ml | |
| By Distribution Channel | Supermarket/Hypermarket |
| Multi brands store | |
| Direct Sales | |
| Online | |
| Other Distribution Channels |
Key Questions Answered in the Report
What is the current undefined size?
The undefined is projected to register a CAGR of greater than 5% during the forecast period (2025-2030)
Who are the key players in undefined?
Proctor silex, Kitchenaid, Brentwood, Hamilton and Black + Decker are the major companies operating in the undefined.
What years does this undefined cover?
The report covers the undefined historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the undefined size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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United States Electric Vegetable Choppers Market Report
Statistics for the 2025 United States Electric Vegetable Choppers market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. United States Electric Vegetable Choppers analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
