Telecom Service Assurance Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Telecom Service Assurance Market Reoprt is Segmented by Component Type (Systems Type (Probe System, Network Management, Workforce Management, Fault Management, Quality Monitoring, and Other System Types) and Services Type (Professional Services and Managed Services)), Deployment Type (On-Premise and Hosted) and Geography (North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa). The Report Offers the Market Size in Value Terms in USD for all the Abovementioned Segments.

Telecom Service Assurance Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Telecom Service Assurance Market Size

Telecom Service Assurance Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 12.25 Billion
Market Size (2030) USD 19.76 Billion
CAGR (2025 - 2030) 10.04 %
Fastest Growing Market North America
Largest Market North America
Market Concentration Low

Major Players

Telecom Service Assurance Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Telecom Service Assurance Market with other markets in Technology, Media and Telecom Industry

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Telecom Service Assurance Market Analysis

The Telecom Service Assurance Market size is estimated at USD 12.25 billion in 2025, and is expected to reach USD 19.76 billion by 2030, at a CAGR of 10.04% during the forecast period (2025-2030).

  • One of the primary drivers for the global telecom service assurance market is the escalating mobile penetration worldwide. With a growing global mobile phone user base, companies increasingly use predictive modeling to analyze future growth areas and potential pitfalls.
  • For instance, the ITU reported nearly 8.9 billion mobile subscriptions globally in 2023, up from 8.6 billion the previous year and surpassing the eight billion mark in 2019. This surge in smartphone adoption presents a significant growth opportunity for the telecom service assurance market.
  • Telcos are in a state of flux. In the 2022 State of Customer Churn in Telecom survey, it was seen that customer loyalty to telecom providers was down to 22% post-pandemic, with customer stickiness being influenced more by the customer experience than ever. A high average churn rate plagues the telecom industry. While the broader utility market has a churn rate of about 12-15% for Western European markets, the telecommunications industry has an average churn rate of 30% to 35%. Such massive customer churn would push the telecom players to deploy service assurance solutions to improve the customer repeat rate.
  • Previously, contact centers could manage telecom customer queries customers were content, and CSPs could accurately predict service assurance. However, like many others, the telecom sector faces volatility in compliance, operations, strategy, and finance. While volatility may spur innovation, especially with technological advancements, the telecom industry must navigate these shifts. Key challenges include a declining Average Return per User (ARPU) and high customer churn.
  • Despite telcos' inherent value, the current economic climate has heightened consumers' price sensitivity. In response, nearly half of consumers have taken action, with 27% opting for a cheaper provider and 24% downgrading their services. This underscores telcos' need to carefully tailor their pricing strategies to meet evolving customer expectations.

Telecom Service Assurance Industry Overview

The telecom service assurance market is highly fragmented due to the presence of both global players and small and medium-sized enterprises. Some of the major players in the market are Nokia Corporation, Broadcom Inc. (CA Technologies Inc.), Cisco Systems, Inc., Tata Consultancy Services Limited, and Accenture PLC. Players in the market are adopting strategies such as partnerships and acquisitions to enhance their product offerings and gain sustainable competitive advantage.

  • In November 2023, Cisco announced a new collaboration between Cisco ThousandEyes and Amazon CloudWatch Internet Monitor (CWIM), a new Internet monitoring service from Amazon Web Services (AWS). The integration allowed customers unparalleled visibility into their cloud deployments, enabling them to deliver optimized digital experiences. The new integration demonstrated Cisco’s commitment to its network assurance vision.
  • In January 2024, in collaboration with Nokia and supported by the European Union’s research funds, Telia Finland explored the software-as-a-service (SaaS) model and public cloud environments for 5G standalone (SA). This initiative, named Sirius, aims to establish a 5G-SA network equipped with a specialized 5G core and mobile edge computing (MEC) infrastructure spanning cross-border highways and seaways.

Telecom Service Assurance Market Leaders

  1. Nokia Corporation

  2. Broadcom Inc. (CA Technologies Inc.)

  3. Cisco Systems, Inc.

  4. Tata Consultancy Services Limited

  5. Accenture PLC

  6. *Disclaimer: Major Players sorted in no particular order
Telecom Service Assurance Market Concentration
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Telecom Service Assurance Market News

  • March 2024: ServiceNow deepened its collaboration with NVIDIA, focusing on delivering industry-specific GenAI for telcos. Their initial offering, called Now Assist for Telecommunications Service Management (TSM), harnesses NVIDIA AI on the Now Platform, streamlining AI-driven and automated processes, especially in critical telco use cases like network management assurance.
  • February 2024: MYCOM OSI unveiled enhanced features for its Experience Assurance and Analytics (EAA) Service Assurance suite. These upgrades aim to expedite identifying, diagnosing, and resolving network issues on mobile and fixed lines.

Telecom Service Assurance Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitutes
    • 4.3.5 Degree of Competition
  • 4.4 Impact of Macroeconomic Trends on the Market

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Demand for Service Quality
    • 5.1.2 Significant Increase in the Number of Cellular Subscribers
    • 5.1.3 Rising Need for High Optimization and Increased Saving Costs
  • 5.2 Market Restraints
    • 5.2.1 Data Privacy Concerns
    • 5.2.2 Lack of Infrastructure in Emerging Economies

6. MARKET SEGMENTATION

  • 6.1 By Component Type
    • 6.1.1 System Type
    • 6.1.1.1 Probe System
    • 6.1.1.2 Network Management
    • 6.1.1.3 Workforce Management
    • 6.1.1.4 Fault Management
    • 6.1.1.5 Quality Monitoring
    • 6.1.1.6 Other System Types
    • 6.1.2 Services Type
    • 6.1.2.1 Professional Services
    • 6.1.2.2 Managed Services
  • 6.2 By Deployment Type
    • 6.2.1 On-Premise
    • 6.2.2 Hosted
  • 6.3 By Geography***
    • 6.3.1 North America
    • 6.3.2 Europe
    • 6.3.3 Asia
    • 6.3.4 Australia and New Zealand
    • 6.3.5 Latin America
    • 6.3.6 Middle East & Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles*
    • 7.1.1 Nokia Corporation
    • 7.1.2 Broadcom Inc. (CA Technologies Inc.)
    • 7.1.3 Cisco Systems, Inc.
    • 7.1.4 Tata Consultancy Services Limited
    • 7.1.5 Accenture PLC
    • 7.1.6 IBM Corporation
    • 7.1.7 Viavi Solutions Inc.
    • 7.1.8 NEC Corporation
    • 7.1.9 Hewlett Packard Enterprise
    • 7.1.10 Telefonaktiebolaget LM Ericsson

8. INVESTMENT ANALYSIS

9. FUTURE OF THE MARKET

**Subject to Availability
*** In the Final Report Asia, Australia and New Zealand will be Studied Together as 'Asia Pacific'
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Telecom Service Assurance Industry Segmentation

Telecom service assurance involves continuously monitoring, managing, and optimizing networks to ensure predefined service level agreements (SLAs), focusing on maintaining peak performance and reliability and addressing issues promptly. The scope of the study delves into service assurance solutions and service types around the globe, and market size encompasses the revenue generated from service assurance solutions and service types offered by various players operating in the market. The study tracks the key market parameters, underlying growth influencers, and major vendors operating, supporting market estimations and growth rates during the forecast period.

The market is segmented by component type (system type [probe system, network management, workforce management, fault management, quality monitoring, and other system types], services type [professional services, managed services]), deployment type (on-premise and hosted), and geography (North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa). The report offers the market size in value terms in USD for all the abovementioned segments.

By Component Type System Type Probe System
Network Management
Workforce Management
Fault Management
Quality Monitoring
Other System Types
Services Type Professional Services
Managed Services
By Deployment Type On-Premise
Hosted
By Geography*** North America
Europe
Asia
Australia and New Zealand
Latin America
Middle East & Africa
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Telecom Service Assurance Market Research FAQs

How big is the Telecom Service Assurance Market?

The Telecom Service Assurance Market size is expected to reach USD 12.25 billion in 2025 and grow at a CAGR of 10.04% to reach USD 19.76 billion by 2030.

What is the current Telecom Service Assurance Market size?

In 2025, the Telecom Service Assurance Market size is expected to reach USD 12.25 billion.

Who are the key players in Telecom Service Assurance Market?

Nokia Corporation, Broadcom Inc. (CA Technologies Inc.), Cisco Systems, Inc., Tata Consultancy Services Limited and Accenture PLC are the major companies operating in the Telecom Service Assurance Market.

Which is the fastest growing region in Telecom Service Assurance Market?

North America is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Telecom Service Assurance Market?

In 2025, the North America accounts for the largest market share in Telecom Service Assurance Market.

What years does this Telecom Service Assurance Market cover, and what was the market size in 2024?

In 2024, the Telecom Service Assurance Market size was estimated at USD 11.02 billion. The report covers the Telecom Service Assurance Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Telecom Service Assurance Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Telecom Service Assurance Industry Report

Statistics for the 2025 Telecom Service Assurance market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Telecom Service Assurance analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.