South America Athletic Footwear Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The South America Athletic Footwear Market is segmented by Product Type (Running Shoes, Sports Shoes, Trekking/Hiking Shoes, and Other Product types); End User (Men, Women, and Children); Distribution Channel (Supermarket/Hypermarket, Online Retail Stores, Others); and Geography (Brazil, Argentina, Rest of South America). The report offers market size and forecasts in value (USD million) for the above segments.

South America Athletic Footwear Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

South America Athletic Footwear Market Size

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South America Athletic Footwear Market Summary
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Historical Data Period 2019 - 2023
CAGR 5.25 %
Market Concentration Medium

Major Players

South America Athletic Footwear Market Major Players

*Disclaimer: Major Players sorted in no particular order

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South America Athletic Footwear Market Analysis

The South America Athletic Footwear Market is expected to register a CAGR of 5.25% during the forecast period.

Evolving lifestyles with increasing consumer awareness regarding the health benefits of sports and fitness activities and growth in the retail e-commerce sector are driving the market growth in South America. Further, an increase in awareness about the importance of using the right type of shoes to prevent leg injuries, muscle injuries, and a variety of other injuries is leading to increased sales of branded athletic footwear.

Moreover, the increased participation in athletic activities is driven by the opening of affordable fitness clubs throughout the region, which, in turn, is driving the athletic footwear market in the region. According to International Health, Racquet & Sportsclub Association (IHRSA), in Brazil, 29,125 fitness and health clubs were in operation in 2020. In addition, the increasing number of females participating in various sports such as football, volleyball, etc., is further increasing the sales of athletic footwear across the region.

South America Athletic Footwear Industry Overview

The market is highly competitive with the presence of key players operating in the market, such as Adidas AG, Skechers USA, Inc, Puma SE, Mizuno Corporation, ASICS Corporation, and Nike Inc. Moreover, Athletic footwear manufacturers are investing in product development and launching innovative products with unique designs, and vibrant colors, using sustainable materials, to reduce plastic, and technological advancements to gain a competitive edge over their industry rivals. Additionally, key players are now focussing on a social media platform and online distribution channels for their online marketing and branding of their service offerings to attract more customers.

South America Athletic Footwear Market Leaders

  1. Skechers USA, Inc.

  2. Mizuno Corporation

  3. Adidas AG

  4. Puma SE

  5. Nike Inc.

  6. *Disclaimer: Major Players sorted in no particular order
South America Athletic Footwear Market Concentration
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South America Athletic Footwear Market News

  • In 2022, PUMA Se partnered up with the Brazilian Confederation of Athletics to sponsor their national teams. This partnership also includes sponsoring 24 adult and youth teams.
  •  In 2021, Nike Inc. announced that they are transitioning its Nike Brand business in Brazil, Argentina, Chile, and Uruguay to strategic distributor partnerships, enabling a more profitable, capital efficient, and value accretive business model.
  •  In 2019, Iconix Brand Group has extended Umbro's licensing agreement with partner Grupo Dass in the countries of Brazil, Argentina, and Paraguay.

South America Athletic Footwear Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Force Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Running Shoes
    • 5.1.2 Sport Shoes
    • 5.1.3 Trekking/Hiking Shoes
    • 5.1.4 Other Product Types
  • 5.2 By End user
    • 5.2.1 Men
    • 5.2.2 Women
    • 5.2.3 Children
  • 5.3 By Distribution Channel
    • 5.3.1 Supermarkets/Hypermarkets
    • 5.3.2 Online Retail Stores
    • 5.3.3 Others
  • 5.4 By Geography
    • 5.4.1 Brazil
    • 5.4.2 Argentina
    • 5.4.3 Rest of South America

6. COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Positioning of Key Players
  • 6.3 Company Profiles
    • 6.3.1 Adidas AG
    • 6.3.2 Nike Inc.
    • 6.3.3 Skechers USA, Inc.
    • 6.3.4 Puma SE
    • 6.3.5 Mizuno Corporation
    • 6.3.6 Under Armour, Inc.
    • 6.3.7 Vulcabras
    • 6.3.8 ASICS Corporation
    • 6.3.9 Decathlon SA
    • 6.3.10 New Balance Athletics, Inc.
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

8. IMPACT OF COVID-19 ON THE MARKET

9. DISCLAIMER

**Subject to Availability
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South America Athletic Footwear Industry Segmentation

Athletic footwear is built for high performance and is considered part of an athlete's gear along with clothing and equipment. The South America athletic footwear market (henceforth referred to as the market studied) is segmented by product type, end-user, distribution channel, and geography. By product type, the market is segmented into running shoes, sports shoes, trekking/hiking shoes, and other product types. By end user, the market is segmented into men, women, and children. Based on the distribution channel the market studied is segmented into supermarkets/hypermarkets, online retail stores, and other distribution channels. It provides an analysis of emerging and established economies across the region, comprising, Brazil, Argentina, and Rest of South America For each segment, the market sizing and forecasts have been done on the basis of value (in USD million).

By Product Type Running Shoes
Sport Shoes
Trekking/Hiking Shoes
Other Product Types
By End user Men
Women
Children
By Distribution Channel Supermarkets/Hypermarkets
Online Retail Stores
Others
By Geography Brazil
Argentina
Rest of South America
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South America Athletic Footwear Market Research FAQs

What is the current South America Athletic Footwear Market size?

The South America Athletic Footwear Market is projected to register a CAGR of 5.25% during the forecast period (2025-2030)

Who are the key players in South America Athletic Footwear Market?

Skechers USA, Inc., Mizuno Corporation, Adidas AG, Puma SE and Nike Inc. are the major companies operating in the South America Athletic Footwear Market.

What years does this South America Athletic Footwear Market cover?

The report covers the South America Athletic Footwear Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the South America Athletic Footwear Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

South America Athletic Footwear Industry Report

Statistics for the 2025 South America Athletic Footwear market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. South America Athletic Footwear analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.