Europe Pet Food Market Size

Statistics for the 2023 & 2024 Europe Pet Food market size, created by Mordor Intelligence™ Industry Reports. Europe Pet Food size report includes a market forecast to 2029 and historical overview. Get a sample of this industry size analysis as a free report PDF download.

Market Size of europe pet food Industry

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Europe Pet Food Market Summary
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Icons Lable Value Study Period 2017 - 2029 Market Size (2024) USD 55.02 Billion Market Size (2029) USD 78.88 Billion Largest Share by Pets Dogs CAGR (2024 - 2029) 7.47 % Largest Share by Country United Kingdom

Major Players


*Disclaimer: Major Players sorted in no particular order

Key Players



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Europe Pet Food Market Analysis

The Europe Pet Food Market size is estimated at USD 55.02 billion in 2024, and is expected to reach USD 78.88 billion by 2029, growing at a CAGR of 7.47% during the forecast period (2024-2029).

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55.02 Billion

Market Size in 2024 (USD)

78.88 Billion

Market Size in 2029 (USD)

6.72 %

CAGR (2017-2023)

7.47 %

CAGR (2024-2029)

Largest Market by Product

71.34 %

value share, Food , 2022

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Rising pet ownership rates and the availability of a wide variety of pet food options, including custom-made dry and wet pet foods with specialized diets, are driving the segment.

Largest Market by Country

14.89 %

value share, United Kingdom , 2022

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High pet owing population, strong distribution networks, wide company presence, and high consumer spending have contributed to its leading position in the region.

Fastest-growing Market by Product

8.25 %

Projected CAGR, Pet Veterinary Diets , 2023-2029

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Growing pet health concerns, the prevalence of chronic diseases, and rising demand for specialized pet nutrition are likely to bolster the segment's demand during the forecast period.

Fastest-growing Market by Country

14.34 %

Projected CAGR, Poland , 2023-2029

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Increasing pet ownership rates and growing consumers' power to spend more on premium and nutritional pet food products are some of the major factors driving the Polish market.

Leading Market Player

12.30 %

market share, Mars Incorporated , 2022

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Mars, Incorporated is the market leader and it has focused heavily on product innovations, launched super premium pet foods in the region, and expanded its wet pet food capacities.

Dogs dominate the pet food market due to their high consumption rate, which is attributed to their large size

  • Europe has a strong culture of pet ownership, and Europeans have a deep affection for their pets, resulting in a growing market for pet food products and services. As a result, the European pet food market grew by 38.7% between 2017 and 2022, driven by an increase in the pet population by 11.6% during the same period.
  • The European pet food market is dominated by the dog food segment, which reached a market value of USD 19.48 billion in 2022. The dog food segment is leading due to the high consumption of dog food, driven by their large size, as well as a significant number of pet owners shifting from homemade meals to commercial pet food. There was also an increase in the expenditures on dogs by 35.1% from 2017 to 2022. As a result, the dog food segment is estimated to register a CAGR of 7.7% during the forecast period.
  • In Europe, cats are the most popularly owned pets, with a population of 117.7 million in 2022. This rise in the number of cats has created a larger consumer base for cat food products. Cats are gaining popularity as pets due to their low maintenance requirements and cost-effectiveness compared to other pets. As a result, the cat food market witnessed significant growth, reaching a value of USD 19.44 billion in 2022.
  • Other animals have unique nutritional requirements that need to be fulfilled through specialized pet food products. Therefore, the other pets segment grew by USD 1.94 billion between 2017 and 2022.
  • The increasing awareness among pet owners about the benefits of pet food and the growing population of pets in the region are estimated to drive the pet food market during the forecast period.
Europe Pet Food Market

The United Kingdom dominated the European pet food market mainly due to the high pet population and increased use of commercial pet foods

  • The European pet food market was valued at USD 47.74 billion in 2022. The pet food market in the region is experiencing significant growth, which increased by 23.6% between 2017 and 2021. This growth can be attributed to multiple factors, including the rising pet population in the region, which reached 324.4 million in 2022, increasing from 290.5 million in 2017. The increasing trend of pet humanization and the increased focus of pet owners on the health and well-being of their pets have also contributed to the market's expansion.
  • Among European countries, the UK pet food market is the largest, accounting for 14.9% of the European pet food market in 2022. This higher market share of the United Kingdom is mainly due to the rising pet population in the country, increasing use of commercial pet foods, increased availability of a diverse range of pet food diets, and the benefits and value for money that pet food offers have contributed to its popularity. Moreover, the increased demand for specialized pet food diets that enhance pet health and well-being from pet owners has also contributed to the market growth.
  • Poland's pet food market is anticipated to be the fastest-growing market in Europe, with a CAGR of 14.3% during the forecast period. This is mainly attributed to the growing pet population, and a large number of pet owners are shifting from home-cooked food to commercial pet food in the country due to the rising trend of pet humanization.
  • The increasing pet population in the region, the growing focus of pet owners on their pet health and well-being, and the increased adoption of commercial pet foods are the factors anticipated to drive the European pet food market, registering a CAGR of 6.4% during the forecast period.