Mexico Laundry Appliances Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Mexico Laundry Appliances Market is segmented by Type (Freestanding Laundry Appliances, Built-in Laundry Appliances), By Product(Washing Machines, Dryers, Electric Smoothing Irons, Others), By Technology (Automatic, Semi-Automatic/ Manual, Others), and By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online and Other Distribution Channels).

Mexico Laundry Appliances Market Size

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Mexico Laundry Appliances Market Summary
Study Period 2020-2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Market Size (2024) USD 1.53 Billion
Market Size (2029) USD 1.68 Billion
CAGR (2024 - 2029) > 2.00 %

Major Players

Mexico Laundry Appliances Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Mexico Laundry Appliances Market Analysis

The Mexico Laundry Appliances Market size is estimated at USD 1.53 billion in 2024, and is expected to reach USD 1.68 billion by 2029, growing at a CAGR of greater than 2% during the forecast period (2024-2029).

The demand for appliances is considered cyclical in nature. Mexico is one of the major appliances suppliers in the South America region. Energy-efficient and sustainable appliances are expected to drive the demand for laundry appliances in the market. Thriving steel and iron industry are also expected to positively influence the market. As more and more households are using energy households it is essential for households to measure differences in energy consumption levels where appliances play a central role. Laundry appliances are used for cleaning textiles and other works related to textiles. Smart washing machines and dryers that are connected to the internet, mobile appliances, and devices are gaining preference among consumers. Increased use of IoT and connected appliances are going to positively influence the smart washing machine appliances. Multifunctional appliances such as machines that can perform two functions at the same time are also offered by players such as the launch of the Twin wash brand by LG in the market.

The post-COVID scenario of the Mexico laundry appliances market has seen a significant increase in demand as people prioritize cleanliness and hygiene. With more time spent at home, the demand for washing machines and dryers has risen. Additionally, there's a growing preference for smart and energy-efficient appliances.

Mexico Laundry Appliances Market Trends

Increase in Imports of Washing Machines in Mexico

Washing machines are essential appliances and are one of the major appliances categories that are being used for people around the globe for washing and drying clothes. Varieties of washing machines are sold in Mexico's market with different capacities, functioning, drying, water system light, and detergent control among other attributes. Prices in the market have become a function of the brand, model, and place of purchase. There is a rise in imports of the washing machine in Mexico over the years due to the rising necessity of keeping clothes clean and free of odor, bacteria.

Mexico Laundry Appliances Market:  Imports Value of Washing Machines to Mexico, In Million USD, 2019-2022

Growth of Residential Laundry Appliances in Mexico

The residential sector is witnessing moe demand of the laundry appliances in Mexico's market. Due to hectic lifestyles, consumers want to save on the time spent on washing and taking care of clothes and appliances. Young people who share their homes and dual-income family members who have a busier lifestyle are leading to the growth of residential laundry appliances in the market. Most of the time is spent by them in commuting, exercising, and working, hence to take care of laundry they require appliances that are expected to keep the demand for laundry appliances in the market. Dryers have lower penetration as compared to washing machines which can represent an opportunity for players in the market. However, growing laundry services and dry cleaning are increasing competition for residential sector appliances.

Mexico Laundry Appliances Market: Revenue of Major Appliances Market in Mexico, In USD Billion, 2019-2022

Mexico Laundry Appliances Industry Overview

Mexico Laundry Appliances Market is Moderately Fragmented. Mexico's laundry appliances are competitive in nature with global and regional players in the market. Some players dominate the market such as Mabe, SA de CV Av., LG Electronics, Maytag, Samsung, and AB Electrolux. Various players are focusing on the launch of the new products in the market that reduces consumer washing time. Manufacturers are investing in Smart washing machine technologies to gain a competitive share of the market.

Mexico Laundry Appliances Market Leaders

  1. Mabe, SA de CV Av.

  2. LG Electronics

  3. Maytag

  4. Samsung

  5. AB Electrolux

*Disclaimer: Major Players sorted in no particular order

Mexico Laundry Appliances Market Concentration
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Mexico Laundry Appliances Market News

  • April 2022: Samsung Electronics inaugrated its first Latin American bespoke home flagship store in Mexico city. 
  • March 2022: LG Signature has launched ultra-premium products (OLED TV, Refrigerator, Washing Machine) in Mexico.

Mexico Laundry Appliances Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

      1. 4.2.1 Rising Disposable Income is Driving the Market

    3. 4.3 Market Restraints

      1. 4.3.1 Price Volatility of Raw Manufacturers

      2. 4.3.2 Economic Fluctuations and Consumer Purchasing Power

    4. 4.4 Market Opportunities

      1. 4.4.1 Growing Awareness of Eco-friendly and Energy-Efficient Appliances

    5. 4.5 Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers/Consumers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights on Technological Innovations in the Market

    7. 4.7 Insights on Impact of COVID-19 on the Market


    1. 5.1 By Type

      1. 5.1.1 Freestanding Laundry Appliances

      2. 5.1.2 Built-in Laundry Applinaces

    2. 5.2 By Product

      1. 5.2.1 Washing Machine

      2. 5.2.2 Dryers

      3. 5.2.3 Electric Smoothing Irons

      4. 5.2.4 Others

    3. 5.3 By Technology

      1. 5.3.1 Automatic

      2. 5.3.2 Semi-Automatic/ Manual

      3. 5.3.3 Others

    4. 5.4 By Distribution Channel

      1. 5.4.1 Supermarkets and Hypermarkets

      2. 5.4.2 Specialty Stores

      3. 5.4.3 Online

      4. 5.4.4 Other Distribution Channels


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Mabe, SA de CV Av.

      2. 6.2.2 LG Electronics

      3. 6.2.3 Maytag

      4. 6.2.4 Samsung

      5. 6.2.5 Whirlpool Mexico S.A. De C.v.

      6. 6.2.6 Samsung Sdi Mexico SA De Cv

      7. 6.2.7 AB Electrolux

      8. 6.2.8 Koblenz Electrica, S.A. de C.V

      9. 6.2.9 Panasonic de Mexico S.A. de C.V.

      10. 6.2.10 BSH Hausgerate GmbH

      11. 6.2.11 Maytag*

    3. *List Not Exhaustive


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Mexico Laundry Appliances Industry Segmentation

Laundry appliances include traditional washing machines, as well as washer-dryer sets and portable machines. A complete background analysis of the Mexico Laundry Appliances Market, which includes an assessment of the national accounts, economy, and emerging market trends by segments, significant changes in the market dynamics, and market overview is covered in the report. Company profiles of major players in the market are also covered in the report. Mexico laundry appliances is segmented by type which includes freestanding laundry appliances, built-in laundry appliances, by product includes washing machine, dryers, electric smoothing irons, others, by technology includes automatic, semi-automatic/manual, others) and by distribution channel includes supermarkets and hypermarkets, specialty stores, online and other distribution channels. The report offers market size and forecasts for the Mexico laundry appliances market in terms of revenue (USD) for all the above segments.

By Type
Freestanding Laundry Appliances
Built-in Laundry Applinaces
By Product
Washing Machine
Electric Smoothing Irons
By Technology
Semi-Automatic/ Manual
By Distribution Channel
Supermarkets and Hypermarkets
Specialty Stores
Other Distribution Channels
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Mexico Laundry Appliances Market Research FAQs

The Mexico Laundry Appliances Market size is expected to reach USD 1.53 billion in 2024 and grow at a CAGR of greater than 2% to reach USD 1.68 billion by 2029.

In 2024, the Mexico Laundry Appliances Market size is expected to reach USD 1.53 billion.

Mabe, SA de CV Av., LG Electronics, Maytag, Samsung and AB Electrolux are the major companies operating in the Mexico Laundry Appliances Market.

In 2023, the Mexico Laundry Appliances Market size was estimated at USD 1.50 billion. The report covers the Mexico Laundry Appliances Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Mexico Laundry Appliances Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Washing Machine in Mexico Industry Report

Statistics for the 2024 Washing Machine in Mexico market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Washing Machine in Mexico analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Mexico Laundry Appliances Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)