Brazilian Hospitality Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Hospitality Industry Report in Brazil is Segmented by Type (Chain Hotels, Independent Hotels, and Service Apartments, ) and Segment (Budget and Economy Hotels, Mid and Upper Mid-Scale Hotels, and Luxury Hotels). The Market Size and Forecasts for the Hospitality Industry in Brazil are Provided in Terms of Value (USD) for all the Above Segments.

Brazilian Hospitality Market Size

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Brazilian Hospitality Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 10.01 Billion
Market Size (2029) USD 13.75 Billion
CAGR (2024 - 2029) 6.54 %
Market Concentration Medium

Major Players

Brazil Hospitality Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Brazil Hospitality Market Analysis

The Hospitality Industry In Brazil Market size is estimated at USD 10.01 billion in 2024, and is expected to reach USD 13.75 billion by 2029, growing at a CAGR of 6.54% during the forecast period (2024-2029).

The hospitality sector in Brazil is a vibrant and varied landscape, comprising a diverse array of accommodations, from hotels and resorts to hostels and vacation rentals. As the largest nation in South America, Brazil's allure draws in millions of tourists annually from within the country and abroad, cementing the hospitality industry's pivotal role in the nation's economy. Brazil's captivating coastline, featuring renowned beaches like Copacabana, Ipanema, and Buzios, stands as a major attraction. Here, luxury beachfront resorts and hotels cater to leisure and MICE (meetings, incentives, conferences, and exhibitions) travelers, offering them not just relaxation but also breathtaking vistas.

In recent years, the Brazilian hospitality market has witnessed robust growth, propelled by a confluence of factors. These include the nation's economic development, substantial investments in tourism infrastructure, and the staging of global events such as the FIFA World Cup and the Olympic Games. These events have not only bolstered tourist footfalls but also spurred the expansion of accommodation facilities, transportation networks, and tourist attractions, collectively elevating Brazil's tourism landscape.

Brazil Hospitality Market Trends

Rising Tourism is Fueling Market Growth

  • Tourism is a vital revenue generator for Brazil, with the Brazilian Tourism Institute highlighting its contribution of around 8% to the nation's GDP. This sector employs millions across diverse industries, particularly bolstering Brazil's hospitality sector. Brazil's captivating landscapes, from pristine beaches to lush rainforests and vibrant cities, allure both domestic and international tourists in large numbers. This steady influx fuels a demand for a wide range of accommodations, spanning luxury resorts to budget-friendly hostels and vacation rentals, cementing the pivotal role of tourism in the hospitality sector.
  • Furthermore, the tourism industry's growth spurs investments in hospitality infrastructure. In response to the rising demand and to elevate the overall tourist experience, both public and private entities are actively involved in constructing and renovating hotels, resorts, and other hospitality facilities nationwide. Notably, major international events like the FIFA World Cup and the Olympic Games have acted as catalysts, driving substantial investments in hospitality infrastructure and leading to the expansion and modernization of accommodations in key tourist hubs.
Brazil Hospitality Industry : Revenue Generated by the Tourism Sector in Brazil, Billion Brazilian Reals, 2019-2022

Expansion of Hotels Driving the Market

  • The hotel industry in Brazil has been experiencing steady growth in demand due to increased tourism in the country. According to the Brazilian Hotel Industry Association (ABIH), the hotel sector's occupancy rates have been consistently increasing, with the highest numbers during peak travel seasons. Some cities, such as Rio de Janeiro and São Paulo, have seen occupancy rates reach over 80% during major events.
  • Many international hotel brands are expanding their presence in Brazil, adding new properties to meet the growing demand. Expansions are also being made to existing properties, adding new rooms, restaurants, and amenities. The luxury hotel segment in Brazil is growing rapidly, attracting high-end travelers seeking unique experiences. International luxury brands such as Four Seasons, Mandarin Oriental, and Belmond have entered the Brazilian market, opening high-end hotels and resorts in exclusive locations. Two years back, Brazil’s and South America's first modular hotel was launched. The hotel, located in Campinas, São Paulo, is built from prefabricated steel modules that were produced offsite and assembled on location in just five months. This innovative approach to hotel construction not only shortens the construction timeline but also reduces waste and minimizes the impact on the environment.
Brazil Hospitality Industry : Number of Hotel Establishments in Brazil, 2018-2022

Brazil Hospitality Market Trends

The competitive landscape of the Brazilian hospitality market is shaped by the presence of global hotel chains, domestic players, independent hotels, regional groups, online travel agencies, vacation rental platforms, and hotel management companies. A few major players in the market include Accor SA, Marriott International Inc., Louvre Hotels, Nacional Inn Hoteis e Centros de Convencoes, and Wyndham Hotel Group.

Brazil Hospitality Market Leaders

  1. Accor SA

  2. Louvre Hotels

  3. Nacional Inn Hoteis e Centros de Convencoes

  4. Wyndham Hotel Group

  5. Marriott International Inc.

*Disclaimer: Major Players sorted in no particular order

Brazil Hospitality Market Concentration
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Brazil Hospitality Market News

  • February 2024: Accor made an agreement with IDeaS, a leading provider of hospitality revenue optimization software and services. With this partnership, IDeaS will provide Accor with global revenue management software (RMS) services.
  • August 2023: Choice Hotels, a leading hospitality company, finalized its acquisition of Radisson Hotels Americas. The deal, valued at around USD 675 million, includes the franchise business, intellectual property, and operations. Additionally, the acquisition encompasses the real estate value of three hotels owned by Radisson Hotel Group.

Brazil Hospitality Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

      1. 4.2.1 Growing Tourism

      2. 4.2.2 Consistent Demand for Business Travel and Corporate Hospitality Services

    3. 4.3 Market Restraints

      1. 4.3.1 Political Instability and Uncertainty

      2. 4.3.2 Limited Access to Transportation, Inadequate Roads, and Insufficient Connectivity

    4. 4.4 Market Opportunities

      1. 4.4.1 Embracing Technological Advancements Such as Online Bookings, Mobile Apps

      2. 4.4.2 Rising Trend of Personalized Travel Experiences and Experiential Tourism

    5. 4.5 Value Chain Analysis

    6. 4.6 Industry Attractiveness: Porter's Five Forces Analysis

      1. 4.6.1 Threat of New Entrants

      2. 4.6.2 Bargaining Power of Buyers/Consumers

      3. 4.6.3 Bargaining Power of Suppliers

      4. 4.6.4 Threat of Substitute Products

      5. 4.6.5 Intensity of Competitive Rivalry

    7. 4.7 Impact of COVID-19 on the Market

    8. 4.8 Insights Into Technological Advancements in the Industry


    1. 5.1 By Type

      1. 5.1.1 Chain Hotels

      2. 5.1.2 Independent Hotels

      3. 5.1.3 Service Apartments

    2. 5.2 By Segment

      1. 5.2.1 Budget and Economy Hotels

      2. 5.2.2 Mid and Upper Mid-scale Hotels

      3. 5.2.3 Luxury Hotels


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Accor SA

      2. 6.2.2 Louvre Hotels

      3. 6.2.3 Nacional Inn Hoteis e Centros de Convencoes

      4. 6.2.4 Wyndham Hotel Group

      5. 6.2.5 Marriott International Inc.

      6. 6.2.6 Wyndham Hotel Group

      7. 6.2.7 Radisson Hotel Group

      8. 6.2.8 InterContinental Hotels Group (IHG)

      9. 6.2.9 Bourbon Hotels & Resorts

      10. 6.2.10 Intercity Hotels*

    3. *List Not Exhaustive


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Brazil Hospitality Industry Segmentation

The hospitality industry encompasses businesses and establishments primarily engaged in providing accommodation, food and beverage services, entertainment, event planning, and other related services to travelers, tourists, and local patrons. The Brazilian hospitality industry is segmented by type and segment. By type, the market is segmented into chain hotels, independent hotels, and service apartments. By segment, the market is segmented into budget and economy hotels, mid and upper-mid-scale hotels, and luxury hotels. The report offers market size and forecasts for the Brazilian hospitality industry in value (USD) for all the above segments.

By Type
Chain Hotels
Independent Hotels
Service Apartments
By Segment
Budget and Economy Hotels
Mid and Upper Mid-scale Hotels
Luxury Hotels
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Brazil Hospitality Market Research FAQs

The Hospitality Industry In Brazil Market size is expected to reach USD 10.01 billion in 2024 and grow at a CAGR of 6.54% to reach USD 13.75 billion by 2029.

In 2024, the Hospitality Industry In Brazil Market size is expected to reach USD 10.01 billion.

Accor SA, Louvre Hotels, Nacional Inn Hoteis e Centros de Convencoes, Wyndham Hotel Group and Marriott International Inc. are the major companies operating in the Hospitality Industry In Brazil Market.

In 2023, the Hospitality Industry In Brazil Market size was estimated at USD 9.36 billion. The report covers the Hospitality Industry In Brazil Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Hospitality Industry In Brazil Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Brazilian Hospitality Industry Report

Statistics for the 2024 Brazilian Hospitality market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Brazilian Hospitality analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Brazilian Hospitality Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)