Brazilian Hospitality Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Hospitality Industry in Brazil is Segmented by Type (Chain Hotels and Independent Hotels), and by Segment (Service Apartments, Budget and Economy Hotels, Mid and Upper Mid-Scale Hotels, and Luxury Hotels). The market size and forecasts for the Hospitality industry in Brazil are provided in terms of value (USD Million) for all the above segments.

Brazil Hospitality Market Size

Hospitality Industry in Brazil
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 9.14 Billion
Market Size (2029) USD 12.35 Billion
CAGR (2024 - 2029) 6.23 %
Market Concentration Medium

Major Players

Hospitality Industry in Brazil

*Disclaimer: Major Players sorted in no particular order

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Brazil Hospitality Market Analysis

The Hospitality Industry in Brazil Market size is estimated at USD 9.14 billion in 2024, and is expected to reach USD 12.35 billion by 2029, growing at a CAGR of 6.23% during the forecast period (2024-2029).

The hospitality market is made up of services for lodging, food, and drinks, as well as sales of goods that are related to these services. Hotels are using new technologies, like digital platforms for booking, that are changing how customers feel about their stay. Some technologies are leading to significant improvements and savings in the hospitality market. More than 70% of hotel occupancy in Brazil is a result of business travelers. The growth of tourists and rise in disposable income are the main drivers of Brazil's hospitality industry. In typical locations of the country like Sao Paulo, Fortaleza, Brasilia, Recife, and Belo Horizonte the industry registered a high growth rate. Various government initiatives to revive tourism after the pandemic is also one of the driving factors for the Brazilian hospitality industry.

At the start of 2020, the tourism industry in Brazil was looking good, with companies expecting more people to travel and more money coming in from tourism. But because of the COVID-19 pandemic, almost all of the sector's operations were shut down in the first quarter. The COVID-19 pandemic has had a devastating impact on people and businesses all over Brazil and the world. Due to closed borders and limited movement in many countries, the number of people looking for hospitality services in Brazil was at an all-time low.

Brazil Hospitality Market Trends

This section covers the major market trends shaping the Brazil Hospitality Market according to our research experts:

The Rising International Tourists to Brazil is Driving the Market

The number of international tourists to Brazil is steadily rising. The business has become the primary contributor to this trend followed by leisure travel. Brazil welcomed more than 6.6 million international tourists in 2019. The number of tourists coming to Brazil has been steadily increasing for five years. However, due to the pandemic, the tourism industry has taken a hit and international tourism across the globe was affected. In the past year, the industry has seen a recovery.

Brazil Hospitality Industry 1

The Mid and Upper Mid-Scale Segment of Hotels are Dominating the Market

The domestic and international brands and their chain hotels are almost equal in the total number of hotel properties they individually have in Brazil. The country also has a high number of individual hotels that are family-owned and operated. The branded and chain hotel market in Brazil is largely dominated by mid- and upper-mid-scale segment hotels, which account for almost 65% of the total market share. Both the domestic and international brands are well-represented in this segment, and most of the hotels are strategically located in important regions of the country.

Brazil Hospitality Industry 2

Brazil Hospitality Industry Overview

The hospitality industry in Brazil is a combination of domestic and international brands. The international brands and their chain hotels' penetration rate is high when compared to the domestic brands. The international brand Accor SA has a strong presence in the country, and its brand hotels are widely spread across the major cities. The major players in the market include Accor SA, Choice Hotels International, Louvre Hotels, Nacional Inn Hoteis e Centros de Convencoes, and Wyndham Hotel Group.

Brazil Hospitality Market Leaders

  1. Accor SA

  2. Choice Hotels International

  3. Louvre Hotels

  4. Nacional Inn Hoteis e Centros de Convencoes

  5. Wyndham Hotel Group

*Disclaimer: Major Players sorted in no particular order

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Brazil Hospitality Market News

  • In August 2022, Choice Hotels announced that it had completed the acquisition of the franchise business, operations, and intellectual property of Radisson Hotels Americas for approximately USD 675 million from Radisson Hotel Group, inclusive of the real estate value of three owned hotels.
  • In July 2022, Accor completed a deal with Salter Brothers to add nine Mercure hotels to its growing portfolio.

Brazil Hospitality Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS AND DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Market Opportunities

    5. 4.5 Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers/Consumers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights on Current Trends and Technological Innovations in the Hospitality Industry

    7. 4.7 Investments (Real Estate, FDI and others) in the Hospitality Industry

    8. 4.8 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Type

      1. 5.1.1 Chain Hotels

      2. 5.1.2 Independent Hotels

    2. 5.2 By Segment

      1. 5.2.1 Service Apartments

      2. 5.2.2 Budget and Economy Hotels

      3. 5.2.3 Mid and Upper Mid-Scale Hitels

      4. 5.2.4 Luxury Hotels

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Accor SA

      2. 6.2.2 Choice Hotels international

      3. 6.2.3 Louvre Hotels

      4. 6.2.4 Nacional Inn Hoteis e Centros de Convencoes

      5. 6.2.5 Wyndham Hotel Group

      6. 6.2.6 Marriott International Inc

      7. 6.2.7 Windsor Hoteis

      8. 6.2.8 Chieko Aoki Management

      9. 6.2.9 Intercity Hotels

      10. 6.2.10 Allia Hotels*

    3. *List Not Exhaustive
  7. 7. FUTURE OUTLOOK OF THE HOSPITALITY SECTOR IN BRAZIL

  8. 8. DISCLAIMER AND ABOUT US

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Brazil Hospitality Industry Segmentation

Hospitality Industry is an umbrella term for the service industry that includes lodging, food, drink service, event planning, theme parks, travel, and tourism. A complete background analysis of the hospitality industry in Brazil, which includes an assessment of the industry, overall economy, emerging market trends by segments, significant changes in the market dynamics, and market overview is covered in the report. The Hospitality industry in Brazil is segmented by Type (Chain Hotels and Independent Hotels), and by Segment (Service Apartments, Budget and Economy Hotels, Mid and Upper Mid-Scale Hotels, and Luxury Hotels). The report offers market size and forecasts for the Hospitality industry in Brazil in value (USD Million) for all the above segments.

By Type
Chain Hotels
Independent Hotels
By Segment
Service Apartments
Budget and Economy Hotels
Mid and Upper Mid-Scale Hitels
Luxury Hotels
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Brazil Hospitality Market Research FAQs

The Brazil Hospitality Market size is expected to reach USD 9.14 billion in 2024 and grow at a CAGR of 6.23% to reach USD 12.35 billion by 2029.

In 2024, the Brazil Hospitality Market size is expected to reach USD 9.14 billion.

Accor SA, Choice Hotels International, Louvre Hotels , Nacional Inn Hoteis e Centros de Convencoes and Wyndham Hotel Group are the major companies operating in the Brazil Hospitality Market.

In 2023, the Brazil Hospitality Market size was estimated at USD 8.60 billion. The report covers the Brazil Hospitality Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Brazil Hospitality Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Brazilian Hospitality Industry Report

Statistics for the 2024 Brazilian Hospitality market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Brazilian Hospitality analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Brazilian Hospitality Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)