Game Streaming Market Size

Game Streaming Market Analysis

The Game Streaming Market size is estimated at USD 7.60 billion in 2024, and is expected to reach USD 12.53 billion by 2029, growing at a CAGR of 10.52% during the forecast period (2024-2029).

The growing demand for on-demand entertainment, increasing uptake of cloud gaming services, and improvements in internet access are expected to fuel the expansion of the global game streaming market. The game streaming market is anticipated to grow further as major players make investments in technological development, infrastructure, and content acquisition. This will provide gamers everywhere with access to top-notch gaming experiences across a variety of devices.

• The growth of video game streaming software for mobile devices is one of the major drivers contributing to the market growth. As game streaming requires high-speed connectivity, the growing strategic efforts by the stakeholders to improve the connectivity are boosting the demand.
• The rising popularity of data-intensive applications driven by video streaming, cloud computing, and emerging technologies highlights the importance of advanced 5G networks. Further, the growing collaborations in the sector also contribute to the market growth rate.
• For instance, in March 2023, Optus and Pentanet entered into a partnership for the cloud gaming of 5G. The emerging segment of the multi-billion-dollar global gaming market is cloud gaming, which enables customers to have a more flexible and convenient solution for games at home or on the go. The key consumer use case of 5G is cloud gaming, which requires higher speed and lower latency connectivity. The collaboration will enable Optus customers to enjoy a simple and flexible cloud gaming experience underpinned by the Optus 5G network's superior performance and enhanced features on the Optus Living Network.
• However, the cost associated with content creation and delivery for the streaming platforms, including the game streaming vendors, are the major hindrances to the market growth because streaming firms must make significant investments in content delivery network (CDN) solutions to reduce latency and preserve the standard of the experience for viewers spread across a wide geographic area.
• The growth of esports and gaming has accelerated, and a considerable increase in players and watchers has been seen as more people have had more free time during the COVID-19 pandemic. For instance, the COVID-19 pandemic benefited Amazon's Twitch game streaming platform because the company's viewership and time spent both reached high numbers during that period, which continued to rise in the post-pandemic time as well.