Europe E-Book Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022-2027)

Market Overview

The Europe E-Book Market is estimated to be 7,912.23 million in 2021 and is expected to reach USD 10,683.39 million by 2027, registering a CAGR of 4.91 % from 2022 to 2027. E-books are typically provided via the Internet as downloadable files that can be read offline, live Web pages that must be read online, or cached Web pages that can be read offline.

• The widespread availability and rising popularity of e-books are transforming the publishing industry, while the nature and scope of e-book changes differ significantly from company to company and genre to genre. With interactive e-books, and animated e-books, e-publishing businesses have enabled many publishers and authors to get their works to market faster and more advanced.
• The growing number of devices capable of providing digital media and the increasing internet penetration have provided consumers with an ability to access media content of their choice, in terms of information, entertainment, or social activity, anywhere.
• Easy access to a wide selection of e-book libraries via applications or online services is growing internet consumption, resulting in low-cost alternatives to traditional delivery methods. E-book-related services, such as e-lending, have also aided in the acceptance of e-books throughout the region.
• Various partnerships in the market are driving the demand opportunities during the forecasted period. For instance, in December 2021, Youboox, owned by Nextory, launched Switch, a format that combines e-books and audiobooks. The Swedish-owned French digital books streaming service Youboox has pushed the possibility of switching between audiobook and e-book to a new level switch due to a partnership with Fyctia and sound by Wave Audio.
• The market is focusing more on subscription expansions. For instance, in November 2021, the Kobo Plus subscription program announced availability in Italy. In collaboration with Mondadori Store, the subscription provides book readers unlimited access to thousands of e-book and Kobo Audiobook titles for EUR 9,99 per month. Digital content can be read on the Kobo apps for Android or IOS, and the Kobo Sage, Libra 2, and Elipsa can be used to read or listen to digital content.
• During the beginning of the COVID-19 pandemic, e-books became a boon for many readers who found themselves confined at home and with enough time and few choices for purchasing print books due to shop closures and delivery delays.

Scope of the Report

An electronic book, or an e-book, is a digital file comprising a body of text and images suited for electronic distribution and presentation on-screen comparable to a traditional book. An e-book can be made by converting a printer's source files to formats intended for convenient downloading and on-screen viewing, or it can be derived from a database or a set of text files that were not created specifically for print.

The study compares and contrasts the share of physical and e-books in the major markets in Europe.

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Key Market Trends

Increased Use of Electronic Devices

• The rise in the number of portable readable devices such as smartphones and tablets is anticipated to be the primary growth factor for Europe E-book Market. Consumers prefer e-books over books due to the fragility of books to wear and tear, the need for adequate care, and the high cost.
• The digitization of books and their accessibility over the internet is expected to create an innovative environment to offer a real-time experience for readers. Furthermore, the conversion of comic books into digital materials by popular publishers such as Marvel and DC is also expected to allow people to explore e-reading.
• The proliferation of mobile devices, such as smartphones, tablets, and laptops in the market is expected to drive the growth of e-books in the market. According to Ericsson, in 2027 number of estimated mobile/cellular subscriptions will account for 78 million in Western Europe and 69 million in Central and Eastern Europe. These numbers are expected to increase, which will create increased demand for digital reading subscriptions.
• The increasing influence of technology coupled with the inclination toward digitization by a substantial populace, mostly among the millennial and generation Z category, may positively influence the growth of the e-book market.
• Systems such as digital education and immersive learning are also expected to drive the market's growth. The introduction of the latest hardware, software, and educational content is expected to create an immersive environment to provide readers with a real-time experience.

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