Clean Label Ingredients Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)

The report covers Global Clean Label Ingredients Market Analysis and the market is segmented by ingredient type (colorants, flavors and flavor enhancers, food sweeteners, preservatives, starch, and other ingredient types), application (beverage, bakery and confectionery, sauce and condiment, dairy and frozen dessert, meat and meat products, and other applications), and geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The market size and forecasts are provided in terms of value (USD million) for all the above segments.

Clean Label Ingredients Market Size

Clean Label Ingredients Market Summary
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Study Period 2017-2027
Base Year For Estimation 2022
CAGR 6.75 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration High

Major Players

Clean Label Ingredient Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Clean Label Ingredients Market Analysis

The Global Clean-Label Ingredients Market is projected to grow at a CAGR of 6.75% over the next five years.

'Clean labeling' is no longer a trend but a highly-rated consumer demand that the global food industry is responding to by putting additional emphasis on these aspects while processing a food product. ​ Due to multiple research projects, bans, and limits, introduced by governments, consumers are becoming more aware of the adverse health effects of consuming various synthetic food additives, such as colorants, flavors, texturizers, fat replacers, and sweeteners. For instance, such synthetic ingredients consumption can lead to hyperkinesia, tumors, skin rashes, kidney damage, migraine, sleep disturbance, asthma, and ill-gut health. These health issues have led to a consumer shift toward natural additives.​ The government regulatory bodies of various nations are getting involved in labeling products from multiple industries due to the increase in artificial products on the market. For instance, the Food and Drug Administration (FDA) oversees ensuring that foods sold in the US are healthy, safe, and properly labeled. Due to several government study initiatives and prohibitions, consumers are increasingly becoming more aware of the harmful health impacts of consuming various synthetic food additives. Globally, food products with "free-from" claims are appearing more frequently on grocery store shelves and restaurant menus.​

The market growth is attributed to the growing interest in identifying the ingredients in food and beverage products globally, majorly among health-conscious consumers. Free-from products have been booming in the retail shelf spaces over the recent past across all formats.

The primary factor driving the market's growth is the increasing demand for convenience foods. Young consumers spend most of their income on convenient, ready-to-eat food products, which are evolving with the invasion of the healthy ingredients concept, thus, promoting clean-label ingredients in return.

Clean Label Ingredients Industry Segmentation

Clean-label ingredients are those ingredients that are natural and minimally processed and contain no additives or preservatives. The clean label ingredients market report includes a study on segmentation by ingredient types such as colorants, flavors and flavor enhancers, food sweeteners, preservatives, starch, and other ingredient types. By application, the market is segmented into beverage, bakery and confectionery, sauce and condiment, dairy and frozen dessert, meat and meat products, and other applications. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America, the Middle East, and Africa. For each segment, the market sizing and forecasts have been done based on value (in USD million).

Ingredient Type
Flavors and Flavor Enchancers
Food Sweeteners
Other Ingredients
Bakery and Confectionary
Sauce and Condiment
Dairy and Frozen Dessert
Meat and Meat Products
Other Applications
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
South America
Rest of South America
Middle-East and Africa
South Africa
United Arab Emirates
Rest of Middle-East and Africa

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Clean Label Ingredients Market Trends

This section covers the major market trends shaping the Clean Label Ingredient Market according to our research experts:

Rising Preference For Organic and Natural Ingredients

The food additive manufacturers have also adapted the production of organic additives that can be helpful while developing clean-label products. These additives have applications in various food products, including egg replacement in low- and high-fat vegan food, dressings, white cooking sauces, ready meals, and other applications. Thus, food and beverage manufacturers are also increasingly reformulating their products to meet the changing consumer demand for natural and organic ingredients. For instance, in March 2020, Ingredion Inc. introduced its first clean-label emulsifier, EvanesseCB6194, to the United States and Canadian markets. This emulsifier range caters to the rising demand for clean labels and acts as an apt solution for vegan products, as it is a vegan chickpea broth. Therefore, such ingredients are projected to drive the market with escalating veganism. Similarly, owing to the trending organic food colorants with vibrant shades in the market, prominent players such as Diana Food is introducing a new line of organic colors for food and beverage application in Europe.

Clean-label ingredient use also assists manufacturers in their marketing and branding strategies. As a result of the growing demand for greater transparency regarding the ingredients and additives used in consumer food, the market for clean-label food ingredients is expected to increase during the forecast period. Thus, food and beverage manufacturers are also increasingly reformulating their products to meet the changing consumer demand for natural ingredients

Clean Label Ingredient Market - Clean Label Ingredients Market: Number of organic food products, China, 2016-2021

Asia-Pacific is the Fastest Growing Market

The Asia-Pacific clean-label ingredients market is among the fastest-growing market for clean-label ingredients. The primary reason for the fast-moving market in Asia is the increasing consumer living standards. Consumers in the region are increasingly taking time to check the product's ingredient list before purchasing. The increase in demand for convenience goods with clean labels is also boosting the market. China is the largest market for clean-label ingredients in the Asia-Pacific region. Key players are focusing on the Asia-Pacific region to promote the benefits of clean-label ingredients due to the high interest of consumers in healthy eating habits and increased awareness of ingredients used in food products. Moreover, several food service providers in the region, including several restaurants, are shifting toward the clean-label trend and away from artificial food additives to meet the rising consumer demand. It is thus propelling the further application of clean-label ingredients in the region.

Clean Label Ingredient Market - Clean Label Ingredient Market: Market Size (%), By Geography, Global, 2021

Clean Label Ingredients Industry Overview

The clean-label ingredients market is competitive and dominated by major players. The leading players, like Cargill Inc., Kerry Group plc, Ingredion, and Tate & Lyle, accounted for a significant global market share. Cargill Inc. dominates the market with one of the highest market shares. The considerable players are increasing their R&D investments and expanding their business to maintain their position in the market studied. For instance, in June 2020, Renmatix and Cargill signed a joint development agreement to explore new technology to make label-friendly, functional food ingredients from unused plant materials to meet consumer demand. ​ Similarly, Cargill Inc., one of the market leaders, set up R&D centers in Minneapolis and Shanghai to offer innovative food ingredients.

Clean Label Ingredients Market Leaders

  1. Archer-Daniels-Midland Company

  2. Koninklijke DSM N.V.

  3. Cargill, Incorporated

  4. Kerry Group plc

  5. Ingredion Incorporated

*Disclaimer: Major Players sorted in no particular order


Clean Label Ingredients Market News

  • April 2022: Ingredion launched the two functional native rice starches explicitly designed to improve color and flavor release. The company claims to enable natural flavors and colors of applications to shine through, even in white products.
  • March 2022: DSM launched DelvoGuard cultures, targeting producers looking for clean-label solutions while also providing them with a solution to extend the shelf life of their dairy products, such as yogurt, fresh cheese, and sour cream.
  • October 2021: Cargill Incorporated launched SimPure rice flour, a clean-label bulking agent with a similar taste, texture, and functionality as maltodextrin. The company officially unveiled the new ingredient at the SupplySide West trade show. The primary strategy behind this innovation was to expand the company's product portfolio.

Clean Label Ingredients Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Bargaining Power of Suppliers

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Threat of New Entrants

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Ingredient Type

      1. 5.1.1 Colorants

      2. 5.1.2 Flavors and Flavor Enchancers

      3. 5.1.3 Food Sweeteners

      4. 5.1.4 Preservatives

      5. 5.1.5 Starch

      6. 5.1.6 Other Ingredients

    2. 5.2 Application

      1. 5.2.1 Beverage

      2. 5.2.2 Bakery and Confectionary

      3. 5.2.3 Sauce and Condiment

      4. 5.2.4 Dairy and Frozen Dessert

      5. 5.2.5 Meat and Meat Products

      6. 5.2.6 Other Applications

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.3.2 Europe

        1. Spain

        2. United Kingdom

        3. Germany

        4. France

        5. Italy

        6. Russia

        7. Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.3.5 Middle-East and Africa

        1. South Africa

        2. United Arab Emirates

        3. Rest of Middle-East and Africa


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Cargill Inc.

      2. 6.3.2 Archer Daniels Midland Company

      3. 6.3.3 Corbion Inc.

      4. 6.3.4 Kerry Group PLC

      5. 6.3.5 Ingredion Incorporated

      6. 6.3.6 Tate & Lyle

      7. 6.3.7 Sensient Technologies

      8. 6.3.8 IFF (International Flavors & Fragrances Inc.)

      9. 6.3.9 Koninklijke DSM NV

      10. 6.3.10 Chr Hansen Holding A/S

    4. *List Not Exhaustive

**Subject to Availability
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Clean Label Ingredients Market Research FAQs

The Clean Label Ingredient Market is projected to register a CAGR of 6.75% during the forecast period (2023-2027).

Archer-Daniels-Midland Company, Koninklijke DSM N.V., Cargill, Incorporated, Kerry Group plc and Ingredion Incorporated are the major companies operating in the Clean Label Ingredient Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2023-2027).

In 2023, the North America accounts for the largest market share in the Clean Label Ingredient Market.

Clean Label Ingredient Industry Report

Statistics for the 2023 Clean Label Ingredient market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Clean Label Ingredient analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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