Chinese Gaming Industry Market Size (2024 - 2029)

The market size of the Chinese Gaming Industry is anticipated to see significant growth, bolstered by factors such as the increasing popularity of eSports, the rise in mini-games within mobile apps, modernization of cable networks, and the prevalence of cloud infrastructure. The industry is attracting international companies through share acquisitions and sponsorships. Digital transformation is being embraced by businesses to enhance production efficiency, with projects including game technology collaborations. However, the COVID-19 pandemic has impacted the sector, particularly console gaming, leading to adjustments in monetization models to maintain revenue streams.

Market Size of Chinese Gaming Industry

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Chinese Gaming Market Summary
Study Period 2022 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 66.13 Billion
Market Size (2029) USD 95.51 Billion
CAGR (2024 - 2029) 7.63 %
Market Concentration Medium

Major Players

Chinese Gaming Market Major Players

*Disclaimer: Major Players sorted in no particular order

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China Gaming Market Analysis

The Chinese Gaming Industry is expected to grow from USD 66.13 billion in 2024 to USD 95.51 billion by 2029, at a CAGR of 7.63% during the forecast period (2024-2029).

China is one of the most lucrative markets for the gaming industry. Several international companies are entering the market by acquiring shares from Chinese gaming vendors or sponsoring professional players' teams. One of the primary reasons for the growth of the gaming industry in China is the rapidly rising popularity of eSports, a competitive part of the gaming industry where various players participate in gaming competitions. The entire game tournament is broadcasted online.

With Chinese enterprises ready to embrace business opportunities provided by global digitalization, companies across the region are leveraging digital transformation throughout the product cycle, especially to enhance their production efficiency. For instance, Tencent Games announced seven projects in June, including game technology collaboration. These consist of the digital Great Wall of China, the Library Cave of Dunhuang, the Beijing Central Axis, the Chasing All Transients Constellation Hunters (CATCH) program, Full Flight Simulator (FFS), 3D full-fidelity digital factory, and a game-driven robot intelligent learning project.

The rapid growth in mini-games played inside mobile apps, such as WeChat, without installing another application, is witnessing the rapid adoption of China's gaming industry. These mini-games, which have active social elements, are easy to play and have attracted many followers across the country.

The modernization of cable networks is also a potential driver of China's gaming market growth. With the adoption of DOCSIS 3, which achieves download speeds as high as 100 Mbps, cable operators offer high-performance cloud gaming services in China.

Additionally, the increasing prevalence of cloud infrastructure provides abundant computing, storage, and communication resources in a reliable, cost-effective, and low-maintenance manner. Various gaming applications will employ these cloud computing resources, as gaming services stand to be one of China's fastest-growing sectors for cloud computing.

The impacts of COVID-19 resulted in in-game delays and scope scale-downs expected to prevent the console gaming sector from witnessing the same gains as a mobile platform. COVID-19 ravaged China, but businesses whose infrastructure is based on online ad sales and in-game purchases were hit less (source Lyndon Gaming). But the pandemic has fundamentally shifted how much revenue ad sales and in-game purchases bring in. Chinese game designers are adjusting their monetization models to lessen the impact on their revenue streams.

China Gaming Industry Segmentation

Chinese gaming is defined as playing electronic games conducted through multiple means, such as computers, mobile phones, consoles, or other mediums altogether. There is an increasing prevalence of high-speed internet connections, especially in emerging economies, making online gaming practical for more people in recent years. The research scope encompasses segmentation by gaming types, such as consoles, PC browsers, and mobile games.

The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.

Chinese Gaming Industry Size Summary

The Chinese Gaming Industry is on a trajectory of significant growth. This is largely due to China's lucrative market for the sector, attracting numerous international companies who are entering the market via various means such as acquiring shares from Chinese gaming vendors or sponsoring professional players' teams. The rise in popularity of eSports is a primary driver of this growth, with digital transformation also playing a significant role as companies leverage it to enhance production efficiency. The market is also seeing rapid adoption of mini-games played within mobile apps, with the modernization of cable networks and increasing prevalence of cloud infrastructure further driving the industry's expansion. The market trends indicate that mobile games occupy the largest market share, with significant demand expected in the forecast period. This is due to the growing population of mobile gamers in the country, and the release of "lite" versions of games that can run on less powerful, more affordable phones. The advent of advanced mobile infrastructure, such as 5G technology, is also expected to fuel the mobile gaming market. Additionally, the rise of cloud gaming and 5G is set to drive the market, with cloud gaming expected to be the fastest-growing sector in the game industry in China. The Chinese gaming industry is highly competitive with the presence of many small and large players, with major players adopting strategies like product innovation, service innovation, mergers, and acquisitions to stay ahead of the competition.

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Chinese Gaming Industry Market Size - Table of Contents

  1. 1. CHINA GAMING MARKET DYNAMICS

    1. 1.1 Market Influencing Factors

    2. 1.2 Growth Inhibitors

    3. 1.3 Market Drivers

      1. 1.3.1 Rapid Advancement in Technological Developments

    4. 1.4 Market Restraints

      1. 1.4.1 Fluctuating Government Regulations Regarding Gaming Industry

    5. 1.5 Market Opportunity

Chinese Gaming Industry Market Size FAQs

The Chinese Gaming Market size is expected to reach USD 66.13 billion in 2024 and grow at a CAGR of 7.63% to reach USD 95.51 billion by 2029.

In 2024, the Chinese Gaming Market size is expected to reach USD 66.13 billion.

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