市场快照
| Study Period: | 2016 - 2026 |
| Base Year: | 2021 |
| CAGR: | 2.18 % |
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市场概况
预计意大利瓶装水市场在预测期内（2020-2025 年）的复合年增长率为 2.18%。
- 尽管意大利瓶装水市场已经成熟，但增长缓慢。静水部分的销量预计将实现高增长，而起泡和功能部分的销售额预计将实现高增长。
- 这可以归因于消费者对高品质优质苏打水和强化饮用水的需求不断增长，尤其是餐饮服务行业，其中瓶装水的价格通常远高于非贸易零售分销渠道的价格。
- 近年来，意大利旅游业的增长促进了餐饮服务支出的增长，推动了瓶装水市场的增长。
报告范围
意大利瓶装水市场按类型和分销渠道进行细分。按类型划分，研究的市场分为苏打水、静水和功能水。按分销渠道，研究的市场分为超市/大卖场、便利店、家庭和办公室送货、贸易渠道和其他分销渠道。
| By Type | |
| Still Water | |
| Sparkling Water | |
| Functional Water |
| By Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Convenience Stores | |
| Home and Office Delivery | |
| On-trade | |
| Other Distribution Channels |
主要市场趋势
餐饮服务支出和旅游业的增长
不断增长的餐饮服务渠道是瓶装水销售价值的主要驱动因素，因为该渠道的产品价格较高，餐饮服务占据了 60% 以上的市场份额。此外，意大利餐厅的瓶装水与高档化有关，众所周知，餐饮服务店的瓶装水价格是超市的五倍。这个因素在很大程度上影响着它的消费价值。此外，2018年意大利游客人数为6215万人次，在全球国际游客人数最多的国家名单中排名第五，在全球国际旅游支出最多的国家名单中排名第10。它是欧洲乃至全球最受欢迎的旅游目的地之一。自过去几年以来，它一直在记录不断增加的游客人数，
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静水细分市场占有最大的市场份额
静水部分受益于健康饮料需求的普遍增长，因为它被认为是其他软饮料的健康替代品，并且比苏打水更能解渴。意大利消费者也倾向于在家中使用静水做饭。仍然泉水是意大利水行业的另一个潜在领域，尽管它仍然很小。泉水越来越多地用于水冷却器领域。此外，矿泉水是该国静水领域的主要组成部分。意大利是一个富含矿泉水的国家，考虑到其地形构造，由于其花岗岩、白云岩钙质和火山岩，它可以依赖不同来源和成分的天然矿泉水。
竞争格局
意大利瓶装水市场的主要公司正专注于并购、地域扩张、产品创新和合作伙伴关系，以建立更广泛的瓶装水消费者基础并加强其整体销售。意大利瓶装水市场的一些主要参与者包括 Acqua Minerale San Benedetto SpA、Ferrarelle SpA、Refresco Group BV (Spumador SpA) 和 Lauretana SpA。
Table of Contents
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1. INTRODUCTION
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1.1 Study Deliverables
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1.2 Study Assumptions
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1.3 Scope of the Study
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2. RESEARCH METHODOLOGY
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3. EXECUTIVE SUMMARY
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4. MARKET DYNAMICS
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4.1 Market Drivers
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4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
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4.3.1 Threat of New Entrants
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4.3.2 Bargaining Power of Buyers/Consumers
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4.3.3 Bargaining Power of Suppliers
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4.3.4 Threat of Substitute Products
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4.3.5 Intensity of Competitive Rivalry
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5. MARKET SEGMENTATION
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5.1 By Type
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5.1.1 Still Water
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5.1.2 Sparkling Water
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5.1.3 Functional Water
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5.2 By Distribution Channel
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5.2.1 Supermarkets/Hypermarkets
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5.2.2 Convenience Stores
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5.2.3 Home and Office Delivery
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5.2.4 On-trade
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5.2.5 Other Distribution Channels
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6. COMPETITIVE LANDSCAPE
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6.1 Most Active Companies
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6.2 Most Adopted Strategies
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6.3 Market Share Analysis
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6.4 Company Profiles
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6.4.1 Acqua Minerale San Benedetto SpA
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6.4.2 Nestle SA (Sanpellegrino SpA)
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6.4.3 Fonti di Vinadio SpA
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6.4.4 Ferrarelle SpA
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6.4.5 CoGeDi International SpA
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6.4.6 Acqua Lete
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6.4.7 Lauretana SpA
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6.4.8 Refresco Group BV (Spumador SpA)
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6.4.9 Maniva SpA
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*List Not Exhaustive -
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7. MARKET OPPORTUNITIES AND FUTURE TRENDS
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8. CONSUMER BEHAVIOR ANALYSIS
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9. IMPACT OF COVID-19 ON THE MARKET
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10. DISCLAIMER
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Frequently Asked Questions
What is the study period of this market?
The Italy Bottled Water Market market is studied from 2016 - 2026.
What is the growth rate of Italy Bottled Water Market?
The Italy Bottled Water Market is growing at a CAGR of 2.18% over the next 5 years.
Who are the key players in Italy Bottled Water Market?
Acqua Minerale San Benedetto S.p.A., Nestlé S.A. (Sanpellegrino S.p.A.), Fonti di Vinadio SpA, CoGeDi International SpA, Lauretana SpA are the major companies operating in Italy Bottled Water Market.
