US Steam Rooms Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The United States Steam Rooms Market is Segmented by Type (Conventional and Infrared) and End User (Residential and Commercial). The report offers market size and forecast values for the US Steam Rooms Market in USD million for the above segments.

US Steam Rooms Market Size

United States Steam Rooms Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2020 - 2022
CAGR 3.00 %
Market Concentration Medium

Major Players

United States Steam Rooms Market Major Players

*Disclaimer: Major Players sorted in no particular order


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US Steam Rooms Market Analysis

The United States Steam Room Market is expected to achieve a CAGR of 3% during the forecast period. Steam rooms were used by ancient Greeks and Romans, who practiced steam bathing as a tradition. Hammam, or Turkish bath practice, was inherited from ancient Roman thermae. The first Turkish steam room in the United States was introduced in 1863, after its introduction in the mid-century in Britain and its expansion to Western Europe and Asia. Technological advancements gave rise to steam generators, innovative steam room design ideas, and steam showers, combining the ancient tradition and its health benefits with innovation.

The rise in spending capacities of consumers and increasing urbanization, along with several health benefits associated with steam rooms, are driving the market's growth in the United States. Changing lifestyles and growing awareness and focus on health and hygiene also contribute to the industry's growth.

The COVID-19 pandemic had an unfavorable impact on the market, as gyms and spa services were closed due to lockdowns and restrictions. However, as the lockdowns were lifted, the market registered growth, which may continue in the coming years, driven by new and innovative product launches.

US Steam Rooms Market Trends

This section covers the major market trends shaping the US Steam Rooms Market according to our research experts:

Rising Spending Capacities of Consumers Driving the Market

The increasing disposable income, changing lifestyles, and spending patterns of millennials have remarkably changed in the last few years. The buying behaviors and patterns changed due to growing urbanization and changing lifestyles. The increasing awareness of health and wellness and increasing disposable income are boosting the expenditure on healthy products. The young generation is looking at steam rooms at gyms and spas as a necessity. Thus, millennials' willingness to spend more on products that enhance their lifestyles is driving the growth of the US steam rooms market.

The rapid urbanization, sedentary lifestyles, and hectic schedules of working professionals worldwide are major concerns for health. Working professionals should be healthy physically and mentally to maintain and increase productivity. In addition, the rising adoption of gym, sauna, and spa services, primarily across geriatric groups, is also one of the factors bolstering the demand for steam room services and the market significantly.

United States Steam Rooms Market: Percentage of Urban Population, United States, in Percentage, 2010-2021

Health Benefits Associated with a Steam Room

There are several health benefits associated with a steam room, such as improved blood circulation, skin health, workout recovery, loosening stiff joints, reduced stress, opening up sinuses, and burning calories.

Steam room therapy reduces blood pressure and keeps the heart healthier, along with helping repair broken skin tissue caused by wounds, such as ulcers. A steam room has been shown to have beneficial effects on the cardiovascular system, particularly in older people.

Warm condensation of the steam room helps rinse away dirt and dead skin, thus improving skin health. It is also used in the treatment of acne. A steam room can be used before a workout, as it helps loosen up the joints and increase flexibility, similar to a pre-workout warm-up. It can also help reduce joint pain. Combined with a healthy diet and exercise plan, the use of a steam room can help burn calories. Thus, such health benefits associated with steam rooms are driving the market's growth in the United States. 

United States Steam Rooms Market: Number of Spa Visits in the United States, in Millions, 2014 - 2021

US Steam Rooms Industry Overview

The US steam rooms market is moderately consolidated. The increasing number of new players in the US market is expected to boost the competition for established market players. Key players are focusing on delivering customized and innovative services to gain more customers. The customization is based on factors such as brands of products used, duration of service, and other factors. Some of the key players operating in the market are Steamist (US), Mr. Steam (Feel Good Inc.), Kohler Co., Saunacore , ThermaSol Steam Bath LLC, and Steam Sauna Inc.

US Steam Rooms Market Leaders

  1. Steamist (US)

  2. Mr. Steam (Feel Good Inc)

  3. Kohler Co.

  4. Saunacore

  5. ThermaSol Steam Bath LLC

*Disclaimer: Major Players sorted in no particular order

United States Steam Rooms Market Concentration
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US Steam Rooms Market News

  • In June 2022, Harvia launched a new premium line-up, Harvia Nova products, in the steam sauna market. The product line-up includes two new products, i.e., a steam shower cabin with a built-in steam shower column and a stand-alone steam shower column.
  • In January 2022, MrSteam, the manufacturer of steam shower and steam room systems, received the GOOD DESIGN Award for its Linear SteamHead from the Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies. In 2021, MrSteam introduced seven designer finishes and an aroma tray to the Linear SteamHead, fulfilling designer and customer needs for a modern, sleek fixture that can complement any look.

US Steam Rooms Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.4.1 Threat of New Entrants

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Bargaining Power of Suppliers

      4. 4.4.4 Threat of Substitutes

      5. 4.4.5 Intensity of Competitive Rivalry

    5. 4.5 Insights on Latest Trends and Technological Innovations in the Industry

    6. 4.6 Impact of COVID-19 on the Market


    1. 5.1 By Type

      1. 5.1.1 Infrared

      2. 5.1.2 Conventional

    2. 5.2 By End User

      1. 5.2.1 Residential

      2. 5.2.2 Commercial


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Steamist (US)

      2. 6.2.2 Mr. Steam

      3. 6.2.3 Kohler Co.

      4. 6.2.4 Saunacore

      5. 6.2.5 ThermaSol Steam Bath LLC

      6. 6.2.6 Harvia

      7. 6.2.7 Steam Sauna Inc.

      8. 6.2.8 TyloHelo AB

      9. 6.2.9 KLAFS USA

      10. 6.2.10 Finnleo

      11. 6.2.11 HELO GROUP

      12. 6.2.12 Amerec*

    3. *List Not Exhaustive


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US Steam Rooms Industry Segmentation

A steam room is a heated steam room used for relaxation and to relieve some medical conditions. They are often found in gyms, spas, or health resorts. The report aims to provide a detailed analysis of the US steam rooms market. It focuses on market dynamics, emerging trends, and market insights. It also analyzes the major players, such as Steamist, Mr. Steam, Kohler, and Saunacore, along with the competitive landscape in the market. The US steam rooms market is segmented by type (conventional and infrared) and end user (residential and commercial). The report offers market size and forecast values for the US Steam Rooms Market in USD million for the above segments.

By Type
By End User
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US Steam Rooms Market Research FAQs

The US Steam Rooms Market is projected to register a CAGR of 3% during the forecast period (2024-2029)

Steamist (US), Mr. Steam (Feel Good Inc), Kohler Co., Saunacore and ThermaSol Steam Bath LLC are the major companies operating in the US Steam Rooms Market.

The report covers the US Steam Rooms Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the US Steam Rooms Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

US Steam Rooms Industry Report

Statistics for the 2024 US Steam Rooms market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. US Steam Rooms analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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US Steam Rooms Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)