United States Personal Care Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The United States Personal Care Packaging Market Report is Segmented by Material Type (Plastic, Glass, Metal, and Paper and Paperboard), Product Type (Bottles, Tubes and Sticks, Pumps and Dispensers, Pouches, and Other Product Types), and Application (Skin Care, Hair Care, Oral Care, Makeup Products, Deodorants and Fragrances, and Other Applications). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

United States Personal Care Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

US Personal Care Packaging Market Size

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US Personal Care Packaging Market Summary
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 4.86 Billion
Market Size (2030) USD 5.72 Billion
CAGR (2025 - 2030) 3.34 %
Market Concentration Medium

Major Players

US Personal Care Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of US Personal Care Packaging Market with other markets in Packaging Industry

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Packaging Equipment

Contract Packaging

Overall Packaging

Packaging Customers

Packaging Forms

US Personal Care Packaging Market Analysis

The US Personal Care Packaging Market size is estimated at USD 4.86 billion in 2025, and is expected to reach USD 5.72 billion by 2030, at a CAGR of 3.34% during the forecast period (2025-2030).

  • The United States personal care and cosmetic industry packaging has witnessed robust growth in recent years. The cosmetic industry has the most varied packaging requirements of all the other sectors, and the industry now seems united in its efforts to reduce the impact on the environment with new thoughtful packaging strategies and refined formulations.
  • The beauty market encompasses a range of products, including makeup, cosmetics, skincare, and hair care. A significant portion of beauty sales occurs through eCommerce, with a notable surge in digitally native businesses on both online and social platforms.
  • Data from Power Review, a technology platform based in the United States, revealed that 31% of United States customers spent between USD 1 and USD 50 on online beauty purchases. Furthermore, nearly 33% of these consumers allocated over USD 100 monthly to cosmetics and beauty products. Post-pandemic, there was a marked increase in American consumers purchasing cosmetic products online, a trend anticipated to continue during the forecast period.
  • Furthermore, as awareness grows about the detrimental effects of preservatives and chemicals in skincare products, consumers are increasingly gravitating toward organic products and natural remedies. A diverse array of beauty and skincare products tout their chemical-free and natural remedy credentials, leading to a surge in the use of folding cartons for packaging.
  • In addition, smart packaging in beauty and cosmetics is transforming industries and driving upgrades in productivity and production models. IoT and smart packaging are rising worldwide, and cosmetics and makeup are no exception. Smart packaging in makeup bottles and skincare products continues to be a niche market because companies can provide the most creative and entertaining packaging.

US Personal Care Packaging Industry Overview

The US personal care packaging market is semi-consolidated due to the presence of players, including Albea Services SA, Silgan Holdings Inc., Berry Global Inc., HCP Packaging Co. Ltd, and APC Packaging. With significant R&D expenditures, the firms are advancing the sustainability and digitization of the nation's packaging business by expanding into the market under study. Introducing new products and programs focused on sustainability is being pushed by several issues, including an aging population, pollution, and new product innovations. This has a favorable effect on the country's market for personal care packaging.

US Personal Care Packaging Market Leaders

  1. HCP Packaging Co. Ltd

  2. Silgan Holdings Inc.

  3. Berry Global Group, Inc.

  4. Albea Services SA

  5. APC Packaging

  6. *Disclaimer: Major Players sorted in no particular order
US Personal Care Packaging Market Concentration
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US Personal Care Packaging Market News

  • May 2024: Neopac unveiled a new cosmetics tube line at its Wilson, NC facility. This cutting-edge tube line will enhance production capacity, allowing for an additional output of 70 million tubes annually. Furthermore, the company expanded its EcoDesign portfolio by introducing Polyfoil Sensation. This recycling-ready barrier tube, tailored for cosmetic use, has various applicator choices: roll-on, lip-head, or airless pump. Crafted from polypropylene (PP), these tubes are available in either a soft touch or a high gloss metallic finish.
  • May 2024: Cosmopak USA LLC, a prominent beauty manufacturer, unveiled its newest collection, “Waves of Beauty.” This collection showcases a diverse range of trendy stock molds for bottles, tubes, vials, and sticks. It underscores Cosmopak's commitment to eco-forward materials, prominently featuring glass, aluminum, and mono-materials.
  • March 2024: APC Packaging unveiled its latest offering: the EcoReady All Plastic Airless Pump (EAPP), tailored specifically for skincare products. This innovative pump boasts cutting-edge airless technology and is crafted entirely from premium, durable plastic, eliminating the need for a conventional metal spring. Constructed from polypropylene (PP) material, the pump features a cap, actuator, and bottle and is offered in capacities of 15 ml, 30 ml, and 50 ml.

US Personal Care Packaging Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumption and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Buyers
    • 4.3.2 Bargaining Power of Suppliers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Consumption of Personal Care Products with Growing Disposable Income
    • 5.1.2 Growing Focus on Innovative and Attractive Packaging
  • 5.2 Market Restraints
    • 5.2.1 High Costs of R&D and Manufacturing of New Packaging Solution

6. MARKET SEGMENTATION

  • 6.1 By Material Type
    • 6.1.1 Plastic
    • 6.1.2 Glass
    • 6.1.3 Metal
    • 6.1.4 Paper and Paperboard
  • 6.2 By Product Type
    • 6.2.1 Bottles
    • 6.2.2 Tubes and Sticks
    • 6.2.3 Pumps and Dispensers
    • 6.2.4 Pouches
    • 6.2.5 Other Product Types (Folding Cartons, Caps, and Closures)
  • 6.3 By Application
    • 6.3.1 Skin Care
    • 6.3.2 Hair Care
    • 6.3.3 Oral Care
    • 6.3.4 Makeup Products
    • 6.3.5 Deodorants and Fragrances
    • 6.3.6 Other Applications (Depilatories, Baby and Child Care, and Sun Care)

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Albea Services SA
    • 7.1.2 HCP Packaging Co. Ltd
    • 7.1.3 Berry Global Group Inc.
    • 7.1.4 Silgan Holdings Inc.
    • 7.1.5 DS Smith PLC
    • 7.1.6 Graham Packaging Company
    • 7.1.7 Kaufman Container
    • 7.1.8 AptarGroup Inc.
    • 7.1.9 Amcor PLC
    • 7.1.10 Cosmopak USA LLC
    • 7.1.11 APC Packaging
    • 7.1.12 Rieke Corp (Trimas Corporation)
    • 7.1.13 Berlin Packaging LLC
    • 7.1.14 Glenroy Inc.
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. FUTURE OUTLOOK OF THE MARKET

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US Personal Care Packaging Industry Segmentation

Personal care packaging plays an essential role in product marketing as it adds to the visual appeal and displays relevant information regarding the product. The report studies primary materials like plastic, paper, etc. The packaging is done for various products, such as cosmetics, shampoos, etc., where rigid plastics dominate the market due to their low price, non-corrosive, and lightweight properties.

The US personal care packaging is segmented by material type (plastic, glass, metal, and paper and paperboard), product type (bottles, tubes and sticks, pumps and dispensers, pouches, and other product types), and application (skin care, hair care, oral care, makeup products, deodorants and fragrances, and other applications). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Material Type Plastic
Glass
Metal
Paper and Paperboard
By Product Type Bottles
Tubes and Sticks
Pumps and Dispensers
Pouches
Other Product Types (Folding Cartons, Caps, and Closures)
By Application Skin Care
Hair Care
Oral Care
Makeup Products
Deodorants and Fragrances
Other Applications (Depilatories, Baby and Child Care, and Sun Care)
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US Personal Care Packaging Market Research Faqs

How big is the US Personal Care Packaging Market?

The US Personal Care Packaging Market size is expected to reach USD 4.86 billion in 2025 and grow at a CAGR of 3.34% to reach USD 5.72 billion by 2030.

What is the current US Personal Care Packaging Market size?

In 2025, the US Personal Care Packaging Market size is expected to reach USD 4.86 billion.

Who are the key players in US Personal Care Packaging Market?

HCP Packaging Co. Ltd, Silgan Holdings Inc., Berry Global Group, Inc., Albea Services SA and APC Packaging are the major companies operating in the US Personal Care Packaging Market.

What years does this US Personal Care Packaging Market cover, and what was the market size in 2024?

In 2024, the US Personal Care Packaging Market size was estimated at USD 4.70 billion. The report covers the US Personal Care Packaging Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the US Personal Care Packaging Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

US Personal Care Packaging Industry Report

Statistics for the 2025 US Personal Care Packaging market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. US Personal Care Packaging analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.