
Study Period | 2021 - 2030 |
Base Year For Estimation | 2024 |
Forecast Data Period | 2025 - 2030 |
Market Volume (2025) | 211.48 Billion liters |
Market Volume (2030) | 340.58 Billion liters |
CAGR | 10.00 % |
Market Concentration | Low |
Major Players![]() *Disclaimer: Major Players sorted in no particular order |
United Kingdom Water Consumption Market Analysis
The United Kingdom Water Consumption Market size is estimated at 211.48 billion liters in 2025, and is expected to reach 340.58 billion liters by 2030, at a CAGR of greater than 10% during the forecast period (2025-2030).
- IT Load Capacity: The IT load capacity for the United Kingdom colocation data center market stands at roughly 3883.66 MW in 2024.
- Geographical Significance The United Kingdom has a temperate climate with cool, wet winters and warm, wet summers, rarely experiencing extreme weather. London, a major data center hub, enjoys warm, dry summers and cold, dry winters. Key regions like Slough, Manchester, and Birmingham offer data centers with government security, ample electricity, cooling water, fiber connectivity, affordable real estate, tax incentives, and low natural disaster risk. In London, data centers are implementing sustainable practices such as recycling and rainwater harvesting to mitigate natural disaster risks, reduce costs, and prevent water shortages due to rising consumption.
- Raised Floor Space: The raised floor space for the United Kingdom colocation data center market is estimated at around 13934581.85 sq.ft in 2024.
- Projected Installed Racks: The projected number of installed racks in the United Kingdom colocation data center market for 2024 is approximately 554809.
United Kingdom Water Consumption Market Trends
Rising Demand for AI & Mega Data Centers Amid Digitalization Trends Sparks Concerns Over Water Consumption
- The United Kingdom is entering a new technological era, with its innovation landscape evolving swiftly. Leading the way, the UK leverages the transformative power of 5G and the intelligent applications of AI and ML. The nation's dedication to a sustainable future is evident through green tech initiatives, immersive AR and VR experiences, and a strong focus on cybersecurity.
- At the start of 2024, the UK had 66.33 million internet users, representing a 97.8% penetration rate in a population of 69.14 million. Most of these users are on the 5G network, which launched commercially in major UK cities in 2019. With substantial government investments in 5G infrastructure, adoption rates are expected to rise significantly, highlighted by a USD 43 million initiative targeting sectors like advanced manufacturing, transport, agriculture, and public services.
- As European countries increasingly adopt AI, the UK plays a significant role with its widespread adoption across various sectors. Over the past decade, the number of AI companies in the UK has surged by over 600%. This increase in AI adoption drives demand for AI-powered services, requiring extensive computing power and data storage, with companies like Amazon Web Services investing heavily in AI-enabled data centers.
- These technological advancements are driving digitalization in the UK, creating new opportunities. However, this digital surge also leads to increased water consumption as mega data centers adopt more efficient cooling systems like liquid cooling for high-density racks. Effective cooling is essential for the smooth operation of these centers, ensuring they meet growing demands.

Colocation Data Center Providers Adopt Cooling Technologies to Reduce Water Usage
- Data centers are among the world's top water users. In the UK, data centers, especially those focused on colocation and AI, rely heavily on electricity and water. During high temperatures, many switch to water-based cooling, increasing water usage to ensure continuous operation.
- London has the highest density of data centers in the UK. The rise in cloud services and AI has escalated power and water demands, straining water authorities. Most data centers in London consume drinking water from the Thames River. In 2023, Thames Water Ltd. considered measures like flow restrictors and higher charges during peak times to curb data centers' water use.
- Government bodies and water authorities, including Thames Water Ltd., introduced various initiatives and incentives to promote sustainable practices among data center operators, such as on-site water reuse and recycling.
- As digitalization and AI evolve, cloud and colocation data centers increasingly use liquid cooling methods like Immersion Liquid Cooling and Direct-to-Chip Cooling to manage server and GPU heat. Major colocation operators are partnering with infrastructure providers to create advanced cooling solutions. For example, in 2024, Stellium Datacenters collaborated with Submer to implement immersion cooling technology at their Newcastle campus, using ExxonMobil’s DC 3235 Super cooling fluid.

United Kingdom Water Consumption Industry Overview
The data center water consumption market in the United Kingdom remains highly fragmented. However, six key players have emerged as frontrunners: Digital Realty Trust Inc., Equinix Inc., NTT Corporation, Microsoft Corporation, and Amazon Web Services Inc., along with VIRTUS Data Centres. Notably, several cloud and colocation data centers, including those operated by AWS and Microsoft, have set an ambitious target to achieve "water positive" status by 2030. For instance, Google is developing new cooling technologies aimed at significantly reducing water usage in its global data center operations.
United Kingdom Water Consumption Market Leaders
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Digital Realty Trust Inc.
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Equinix Inc.
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NTT Corporation
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Microsoft Corporation
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Amazon Web Services Inc
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VIRTUS Data Centres
- *Disclaimer: Major Players sorted in no particular order

United Kingdom Water Consumption Market News
- November 2023: Digital Realty's LHR19, dubbed the "Cloud House data centre" in London, is implementing cutting-edge cooling technologies. One such innovation is the river dock cooling system, which boasts energy efficiency 20 times greater than conventional systems. This advancement not only significantly lowers the carbon footprint of their data centers but also diminishes reliance on municipal drinking water.
- June 2023: Most data centers in the UK source their water from the Thames River. Notable data centers, including Digital Realty, Virtus Data Centres, and AWS, utilize this water for their liquid cooling systems. For example, Virtus Data Centres employs advanced flooring and coolant distribution technologies, and their facilities in London are specifically designed to support immersion-cooled IT workloads.
United Kingdom Water Consumption Industry Segmentation
The study tracks the critical applications of water in large data centers, such as cooling and power generation. It includes key applications based on water consumption in data centers and quantifies overall water usage in billion liters across regions. The study also identifies underlying trends and developments conceptualized by leading industry data center operators.
The United KingdomWater Consumption Market is Divided Into Segments Based On Water Procurement (Potable Water, Non-Potable Water, and Other Alternate Sources), Data Center Type (Enterprise, Colocation, and Cloud Service Providers (CSPs)), and Data Center Size (Mega, Massive, Large, Medium, and Small). The Report Provides Market Size and Forecasts for all These Segments, Measured in Volume (Billion Liters).
Market Segmentation - By Source of Water Procurement | Potable Water (Via Regional Water Utility Companies, Local Water Authorities or Private Companies) |
Non-Potable Water (It Includes greywater (Treated Sewage or Recycled Water) | |
Other Alternate Source (It includes on-site Groundwater, Surface Water, Seawater, Water produced via a byproduct of oil and gas extraction, and Rainwater) | |
Market Segmentation - By Data Center Type | Enterprise |
Colocation | |
Cloud Service Providers (CSPs) | |
Market Segmentation - By Data Center Size | Mega |
Massive | |
Large | |
Medium | |
Small |
United Kingdom Water Consumption Market Research FAQs
How big is the United Kingdom Water Consumption Market?
The United Kingdom Water Consumption Market size is expected to reach 211.48 billion liters in 2025 and grow at a CAGR of greater than 10% to reach 340.58 billion liters by 2030.
What is the current United Kingdom Water Consumption Market size?
In 2025, the United Kingdom Water Consumption Market size is expected to reach 211.48 billion liters.
Who are the key players in United Kingdom Water Consumption Market?
Digital Realty Trust Inc., Equinix Inc., NTT Corporation, Microsoft Corporation, Amazon Web Services Inc and VIRTUS Data Centres are the major companies operating in the United Kingdom Water Consumption Market.
What years does this United Kingdom Water Consumption Market cover, and what was the market size in 2024?
In 2024, the United Kingdom Water Consumption Market size was estimated at 190.33 billion liters. The report covers the United Kingdom Water Consumption Market historical market size for years: 2021, 2022, 2023 and 2024. The report also forecasts the United Kingdom Water Consumption Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
United Kingdom Water Consumption Industry Report
Statistics for the 2025 United Kingdom Water Consumption market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. United Kingdom Water Consumption analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.