North America Diesel Generator Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The North America Diesel Generator Market report segments the industry into Capacity (Less than 75 kVA, Between 75-375 kVA, More than 375 kVA), Application (Standby Power, Prime/ Continuous Power, Peak Shaving), End-User (Residential, Commercial, Industrial), and Geography (United States, Canada, Rest of North America). Get five years of historical data alongside five-year market forecasts.

North America Diesel Generator Market Size and Share

North America Diesel Generator Market Summary
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North America Diesel Generator Market Analysis by Mordor Intelligence

The North America Diesel Generator Market is expected to register a CAGR of greater than 3% during the forecast period.

In 2020, COVID-19 negatively impacted the market. Presently, the market has reached pre-pandemic levels.

  • In the long run, the market is likely to be driven by things like a growing need for constant power and more power outages in the region caused by natural disasters.
  • On the other hand, the move toward cleaner energy sources is a major thing that slows the growth of the market.
  • Nevertheless, with the increasing deployment of data centers in the region with the Internet of Things' (IoT) adoption, the demand for diesel generator sets is expected to create enormous opportunities for diesel generator deployment.
  • The United States is expected to lead the generator sets market in the North American region due to the increasing number of infrastructure projects and rising number of power outages in the country.

The United States is Expected to Dominate in the Market

  • The United States is the leading generator sets market in the North American region due to the increasing number of infrastructure projects, widening power demand-supply gap, expansion of manufacturing facilities across the nation, and rising commercial office space. The country benefits from the cost and effectiveness of diesel generators, with improved living standards increasing the demand for power backup devices.
  • In addition, the rapid growth in various end-use sectors, such as infrastructure, telecommunications, information technology (IT), and IT-enabled services, is expected to spur the demand for generator sets in the United States. For instance, in April 2022, Google announced it would invest around USD 9.5 billion in new offices and data centers in the United States by the end of 2022. Such investments are likely to increase demand for generator sets during the forecast period.
  • Moreover, the rising oil and gas exploration activities in the United States are expected to boost the demand for diesel generators as the major oil and gas drilling and production processes are operated in remote areas where little or no power utility is available. Hence, diesel generators are required for proper operations in the oil and gas sector.
  • According to the BP Statistical Review of World Energy 2022, oil production in the United States had an annual growth rate of 0.9%. Since the last decade, the country has registered a growth rate of 7.7%. The total amount of crude oil produced in the United States was 16,585 thousand barrels per day in 2021. The United States held an 18.5 percent share in global crude oil production in 2021.
  • Furthermore, the use of diesel generators as critical power generation sources has significantly increased in recent years. According to the National Weather Service, the weather pattern in the country has changed in the past few years, contributing to the turbulent hurricanes. Hurricanes produce extremely high and dangerous winds, lightning, hail, and massive flooding. As a result, the demand for backup power diesel generators in the country is increasing.
  • Therefore, as per the abovementioned points, the demand for diesel generators is estimated to increase in the United States during the forecasted period.
North America Diesel Generator Market: Oil Production, In Thousand Barrels Daily, United States, 2011- 2021

Competitive Landscape

The North American diesel generator market needs to be more cohesive. Some of the key players in the market (not in particular order) include Caterpillar Inc., Cummins Inc., Generac Holdings Inc., MTU Onsite Energy Corp., and Kohler Co.

North America Diesel Generator Industry Leaders

  1. Caterpillar Inc.

  2. Cummins Inc.

  3. Generac Holdings Inc.

  4. MTU Onsite Energy Corp

  5. Kohler Co

  6. *Disclaimer: Major Players sorted in no particular order
North America Diesel Generator Market Concentration
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Recent Industry Developments

  • June 2022: Cummins Inc. launched a new 1 MW twin-pack rental generator, the C1000D6RE, aimed at the North American market.
  • February 2023: Caterpillar announced the introduction of the Cat XQ330 mobile diesel generator set, a new power solution for standby and prime power applications that meets U.S. EPA Tier 4 Final emission standards.

Table of Contents for North America Diesel Generator Industry Report

1. INTRODUCTION

  • 1.1 Scope of the Study
  • 1.2 Market Definition
  • 1.3 Study Assumptions

2. EXECUTIVE SUMMARY

3. RESEARCH METHODOLOGY

4. MARKET OVERVIEW

  • 4.1 Introduction
  • 4.2 Market Size and Demand Forecast in USD billion, till 2028
  • 4.3 Recent Trends and Developments
  • 4.4 Government Policies and Regulations
  • 4.5 Market Dynamics
    • 4.5.1 Drivers
    • 4.5.2 Restraints
  • 4.6 Supply Chain Analysis
  • 4.7 Porter's Five Forces Analysis
    • 4.7.1 Bargaining Power of Suppliers
    • 4.7.2 Bargaining Power of Consumers
    • 4.7.3 Threat of New Entrants
    • 4.7.4 Threat of Substitute Products and Services
    • 4.7.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 Capacity
    • 5.1.1 Less than 75 kVA
    • 5.1.2 Between 75-375 kVA
    • 5.1.3 More than 375 kVA
  • 5.2 Application
    • 5.2.1 Standby Power
    • 5.2.2 Prime/ Continuous Power
    • 5.2.3 Peak Shaving
  • 5.3 End-User
    • 5.3.1 Residential
    • 5.3.2 Commercial
    • 5.3.3 Industrial
  • 5.4 Geography
    • 5.4.1 United States
    • 5.4.2 Canada
    • 5.4.3 Rest of North America

6. COMPETITIVE LANDSCAPE

  • 6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements
  • 6.2 Strategies Adopted by Leading Players
  • 6.3 Company Profiles
    • 6.3.1 Caterpillar Inc.
    • 6.3.2 Cummins Inc.
    • 6.3.3 Generac Holdings Inc.
    • 6.3.4 MTU Onsite Energy Corp.
    • 6.3.5 Kohler Co.
    • 6.3.6 Aggreko plc
    • 6.3.7 Briggs & Stratton Corporation
    • 6.3.8 Winco Inc.
    • 6.3.9 Multiquip Inc.
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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North America Diesel Generator Market Report Scope

The diesel generator is equipment that uses a diesel engine to generate electricity. It uses an alternator to generate electricity. They are typically used in developing areas that are not connected to the power grid and where power outages are frequent.

The North American diesel generator market is segmented by capacity, application, end user, and geography. By capacity, the market is segmented into three categories: less than 75 kVA, between 75 and 375 kVA, and more than 375 kVA. By application, the market is segmented into standby power, prime/continuous power, and peak shaving. By end user, the market is segmented into residential, commercial, and industrial. The report also covers the market size and forecasts for the North American diesel generator market across the major countries in the region. For each segment, market sizing and forecasts have been done based on revenue (USD billion).

Capacity
Less than 75 kVA
Between 75-375 kVA
More than 375 kVA
Application
Standby Power
Prime/ Continuous Power
Peak Shaving
End-User
Residential
Commercial
Industrial
Geography
United States
Canada
Rest of North America
Capacity Less than 75 kVA
Between 75-375 kVA
More than 375 kVA
Application Standby Power
Prime/ Continuous Power
Peak Shaving
End-User Residential
Commercial
Industrial
Geography United States
Canada
Rest of North America
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Key Questions Answered in the Report

What is the current North America Diesel Generator Market size?

The North America Diesel Generator Market is projected to register a CAGR of greater than 3% during the forecast period (2025-2030)

Who are the key players in North America Diesel Generator Market?

Caterpillar Inc., Cummins Inc., Generac Holdings Inc., MTU Onsite Energy Corp and Kohler Co are the major companies operating in the North America Diesel Generator Market.

What years does this North America Diesel Generator Market cover?

The report covers the North America Diesel Generator Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the North America Diesel Generator Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

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North America Diesel Generator Market Report

Statistics for the 2025 North America Diesel Generator market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. North America Diesel Generator analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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