Kuwait Major Home Appliances Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The Kuwait Major Home Appliances Market is Segmented By Product Type ( Refrigerators, Freezers, Washing Machines, Dish Washers, Ovens, Air Conditioners, and Other Products), By Distribution Channel (Multi-Branded Stores, Specialty Stores, Online, and Other Distribution Channels).

Market Snapshot

market CAGR
Study Period: 2018-2027
Base Year: 2021
CAGR: >3 %

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Market Overview

Rapid urbanization, expanding housing projects worldwide, rising per capita income, and changing consumer tastes, with individuals preferring to invest more in appliances to lessen their domestic tasks, are some of the primary reasons driving demand for home appliances in Kuwait. Consumers are becoming more tech-savvy due to technological breakthroughs and expanding digitalization, and they are increasingly drawn to modern appliances for all the benefits they provide.

COVID-19 has disrupted the supply chain of the major home appliances and consumer electronic brands and caused economic uncertainties among working individuals, negatively affecting market growth, particularly in 2020. The shutdown of the production has forced to temporarily hold the production of the finished goods. This led to an increase in the supply and demand gap.

In addition, a growing global trend of smart home equipment is gaining traction. The number of smart appliances being launched into the market is fast expanding, and the growing popularity of smart homes is helping this growth of Major home appliances that can be connected to a customer's smartphone and monitored remotely. Industry technological advancements are also expected to enhance demand for Major home appliances in Kuwait.

Scope of the Report

The report offers a comprehensive picture of Kuwait's major home appliances market, emerging trends in the segments and regional market, and significant changes in market dynamics and market overview. It also provides data on production and consumption, imports and exports, data related to the competitive system, and company profiles of the major players in Kuwait's major home appliances market. The Kuwait Major Home Appliances Market is Segmented By Product Type ( Refrigerators, Freezers, Washing Machines, Dish Washers, Ovens, Air Conditioners, and Other Products), By Distribution Channel (Multi-Branded Stores, Specialty Stores, Online, and Other Distribution Channels).

By Product Type
Washing Machines
Dish Washers
Microwave Ovens
Air Conditioners
Other Products
By Distribution Channel
Multi-Branded Stores
Specialty Stores
Other Distribution Channels

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Key Market Trends

Refrigerator Segment is Dominating the Market

The refrigerator is the key revenue-generating segment in Kuwait's major home appliances market. The market is driven by factors such as a growing number of households, an increasing number of expatriates in the country, surging disposal income, and declining prices. In Kuwait, the market for double-door refrigerators has captured the majority of the share and will lead through the forecast period. In the coming years, the demand for energy-efficient refrigerators will increase owing to rising electricity consumption.

Kuwait Major Home Appliances

Penetration Rate of Major Home Appliances

Kuwait's major home appliance market In terms of domestic consumer appliances, air conditioners, refrigerators, and washing machines have a high penetration in the country.

Adopting heavy energy-efficient appliances drives the market for major household appliances in Kuwait. Furthermore, the penetration of major home appliance markets in Kuwait is expected to be fueled by a growing population and changing lifestyles.

Penetration Rate of Major Home Appliances

Competitive Landscape

The Kuwait Major Home Appliance Market is competitive and globalized, offering local manufacturers and other manufacturers to enter the market, as the region has low penetration in the market. The region has increased focus on brands and product categories. Consumers are price-sensitive in some segments and look for a product with a guarantee. Some of the major players in the market include Panasonic, Samsung, Bosch, Electrolux, Whirlpool, Midea, Candy, and Toshiba.

Recent Developments

  • In May 2022, Leica and Panasonic signed a strategic, comprehensive collaboration agreement and developed "L2 Technology" as a symbol of the collaboration.
  • In May 2022, TCL Electronics, the global LCD TV brand and a pioneer in consumer electronics and home appliances, announced the launch of its new C Series TV line-up and home appliances in the Middle East & Africa (MEA).

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain Analysis

    5. 4.5 Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitutes

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights into Technological Advancements in the Industry

    7. 4.7 Impact of COVID-19 on the Market


    1. 5.1 By Product Type

      1. 5.1.1 Refrigerators

      2. 5.1.2 Freezers

      3. 5.1.3 Washing Machines

      4. 5.1.4 Dish Washers

      5. 5.1.5 Microwave Ovens

      6. 5.1.6 Air Conditioners

      7. 5.1.7 Other Products

    2. 5.2 By Distribution Channel

      1. 5.2.1 Multi-Branded Stores

      2. 5.2.2 Specialty Stores

      3. 5.2.3 Online

      4. 5.2.4 Other Distribution Channels


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Panasonic

      2. 6.2.2 Samsung

      3. 6.2.3 Electrolux

      4. 6.2.4 Midea

      5. 6.2.5 Whirlpool

      6. 6.2.6 Bosch

      7. 6.2.7 Toshiba

      8. 6.2.8 Candy

      9. 6.2.9 Sharp

      10. 6.2.10 Beko*

    3. *List Not Exhaustive


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Frequently Asked Questions

The Kuwait Major Home Appliances Market market is studied from 2018 - 2027.

The Kuwait Major Home Appliances Market is growing at a CAGR of >3% over the next 5 years.

Panasonic, Samsung, Sharp, Midea, Electrolux are the major companies operating in Kuwait Major Home Appliances Market.

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