The Silent Cost of Trusting AI-Generated Researchssss
How AI-only research can mislead decision-makers, with real examples of flawed forecasts, bad data, and missing context.
Energy & Chemicals Research
5 Mins Read
From hyper-personalized stays and wellness retreats to digital bookings and eco-tourism, the hospitality & tourism industry is redefining what it means to explore, relax, and connect. Whether it’s understanding emerging travel corridors, benchmarking service innovations, or mapping investment trends across geographies, we uncover the trends that matter and the growth levers that define tomorrow’s market.

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Mobile bookings now account for over 70% of last-minute hotel reservations worldwide.
Advisor to leading hotel groups, tourism boards, travel platforms, and event organizers across 45+ countries.
Delivered 500+ sector-focused custom projects shaping destination strategies, hospitality investments, and visitor experience innovation.
Trusted by corporates, regulators, and industry bodies to guide sector-wide travel and tourism decisions in both emerging and mature markets.
750+ in-depth reports and tracking of thousands of companies across hospitality, travel services, MICE, luxury, and adventure tourism.
Profiles of hotel chains, OTAs, metasearch platforms, and transport operators, covering operational metrics, partnerships, and pricing models.
10+ years of market data on traveler trends, destination economics, and seasonal demand patterns.
India-based research operations deliver high-quality, globally relevant intelligence at a competitive cost without compromising depth.
Linking global tourism flows, hospitality investment trends, and travel technology adoption with on-the-ground realities.
From hoteliers and tour operators to event planners and sustainability certifiers, our network spans the entire tourism value chain.
Direct engagement with travelers, destination managers, and local operators ensures ground-truth accuracy.
Connecting macroeconomic shifts, policy changes, and traveler sentiment for a holistic market view.
In-house CATI, CAPI, IDI, FGD, and large-scale traveler and operator surveys in mature and emerging tourism markets.
Multi-layered triangulation ensures unmatched accuracy and reliability.
Every data point is traceable, with methodologies and references accessible to clients.
Proprietary AI tools accelerate trend detection, traveler sentiment analysis, and competitive benchmarking, validated by domain experts.
Quarterly updates to keep strategies aligned with changing traveler behaviors, seasonal shifts, and policy updates.




How AI-only research can mislead decision-makers, with real examples of flawed forecasts, bad data, and missing context.
Energy & Chemicals Research
5 Mins Read

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