In fast-moving markets, knowing how customers decide and use your offerings is key to long-term success. Our Customer Purchase & Usage Behavior Insights reveal what drives decisions, which features matter, and how engagement evolves. This helps you optimize for acquisition, retention, and long-term growth.
Our research identifies behavioral patterns across individual users, business units, and partner ecosystems, supporting both B2B and B2C decision-making.
We turn behavioral insight into strategic action informing campaigns, product features, segmentation models, and onboarding processes.
We analyze behavior from first touch to post-sale engagement, helping you align strategies to each stage of the customer journey.
We uncover hidden usage barriers and unmet needs to drive account expansion and identify new product or service opportunities.
We analyze how customers navigate from first exposure to final decision, across channels, devices, and influencers.
Identify key stages, decision triggers, and drop-off points in the path to purchase.
Map online and offline journeys across platforms and environments.
Distinguish between new buyer behavior and repeat purchase patterns.
We blend data, modeling, and local expertise to deliver macroeconomic perspectives that are both analytically rigorous and grounded in real-world context.
Economic models and forecasts are paired with policy insights and risk assessments tailored to operating conditions.
We gather timely, context-rich intelligence through direct interviews with policymakers, economists, and industry specialists.
Our network of economists, political analysts, and regulatory experts brings grounded, cross-market perspectives.
Each engagement starts with alignment on your strategic priorities, business model, and macro risk exposures.
Assumptions and findings are refined with your team to ensure relevance and internal consistency.
A trusted intelligence partner to global decision-makers across 90+ countries.
The report was meticulously structured and offered deep insights. We also valued Mordor Intelligence’s prompt and reliable delivery.
Johanna Franks
Senior Trade Analyst, Italian Trade Agency
The research provided directly influenced our brand strategy. With Mordor Intelligence’s insights, we made impactful changes that drove measurable business results.
Salma Alshehry
Business Development Manager, Kamira Cosmetics
The insights revealed several critical findings previously overlooked by our team. This helped us steer our hair care division toward more strategic, customer-driven decisions.
Angelica Hendricks
Haircare Brand Manager, Mentholatum SA
Ready to decode what truly drives your customers?
Get in touch to turn behavioral insights into smarter product, marketing, and retention strategies.
