The United States Washing Machine Market is segmented by type (Front Load and Top Load), by Technology (Fully- Automated and Semi- Automated), By Distribution (Multi-brand Store, Exclusive Stores, Online and Other Distribution Channels) and End-User (Commercial and Residential)

US Washing Machine Market Size

United States Washing Machine Market
Study Period: 2019 - 2028
CAGR: 1.02 %

Major Players


*Disclaimer: Major Players sorted in no particular order


Need a report that reflects how COVID-19 has impacted this market and it's growth?

US Washing Machine Market Analysis

United States comes at 3rd while comparing globally in stands of revenue after China (being on top) and India (being on second). Covid affect the Washing Machine Market globally and in the US, in US volume growth of washing machine surges negative to –3.6%. Due to restrictions over production, workplace, etc the production closed and many places its halts due to non-availability of workers.

With growing Urbanization in the world economy, mostly in developed country there is an increasing demand for automated and smart devices. This growth will be fuelled by organisations innovating constantly to meet the ever-evolving needs of consumers. Most consumers today are adopting information centric buying and refer to an average of 3 touchpoints for gathering information before actual purchase. They are looking for product-based solutions that fit into the overall home ecosystem and are open to technology like connected appliances and products that satisfy the increasing convenience and comfort needs. The overarching goal of being able to care for both family and environment also influences appliance buying decisions. The growth and innovation spurts that most middle-income economies witnessed at the per capita income of USD 66080.

US Washing Machine Industry Segmentation

Washing Machines are the most widely used home appliances for washing laundry, as they save time and energy. A complete background analysis of the United States Washing Machine market, which includes an assessment of the economy, market overview, market size estimation for key segments, and emerging trends in the market, market dynamics, and key company profiles are covered in the report. The United States Washing Machine Market is segmented by type (Front Load and Top Load), by Technology (Fully- Automated and Semi- Automated), By Distribution (Multi-brand Store, Exclusive Stores, Online and Other Distribution Channels) and End-User (Commercial and Residential) For each segment, the market sizing and forecasts have been done on the basis of value (USD million).

By Type
Top Load
Front Load
By Technology
By Distribution Channel
Multibrand Stores
Exclusive Stores
Online Stores
Other Distribution Channels
By End Users

Report scope can be customized per your requirements. Click here.

US Washing Machine Market Trends

This section covers the major market trends shaping the US Washing Machine Market according to our research experts:

Technological Advancement

IoT is considered to be one of the key technologies enabling and driving the digital transformation, as the ability of devices to sense and transmit data through networks and connectivity is creating extensive amounts of data that help companies achieve considerable benefits but would be impossible for humans to handle.

Internet of Things (IoT) refers to everyday physical devices that are connected to and interconnected with the Internet. These ‘things’ are embedded with electronics, sensors, software, actuators and network connectivity allowing them to collect, send and receive data and to connect and interact with other devices. This collection and exchange of data enables the optimisation of processes, monitoring of environments and performing of computations or mathematical calculations.

Market size of global smart washing machine using IoT from 2019-2025

Online Purchase

In the United States if we categorised by age, people below age 35 (35% refer online purchase, 5% OEM stores, 45% Offline stores and rest 15% search for other ways), whereas age between 35 – 54 (20%, 2%, 58% and 20%) and people aging more than 55 years (10%, 2%, 58% and 30%). There is a huge demand for online purchase from the age group of below 35 years being pandemic the sole reason. 


US Washing Machine Industry Overview

This consumer durables white good market has huge market competition. Companies across world have huge investment in this segment of market. In US the washing machine market have few companies concentrated over major shares .

Adoption of smart home and upgradation to smart washing machine leads to increasing competition amongst the company. Innovation and technological advancement taking a pace as the COVID and urbanization strike general people to adoption of the new smart devices.

US Washing Machine Market Leaders

  1. Whirlpool 

  2. Samsung 

  3. General Electric Co.

  4. Kenmore

  5. LG 

*Disclaimer: Major Players sorted in no particular order

United States Washing Machine Market.png

US Washing Machine Market News

  • Artificial Intelligence

Samsung has launched an artificial intelligence (AI) enabled bi-lingual washing machine with Hindi and English user interface. This new line-up of fully automatic front load washing machines is claimed to be made for India. It comes with Samsung’s proprietary Eco-Bubble and Quick Drive technology which the company claims, helps in saving time and power while providing 45% extra fabric care. The washing machine line-up comes with 21 new models, all equipped with artificial intelligence (AI) features. The AI learns and remembers laundry habits and suggests the most frequently used wash cycle. This smart Internet of Things (IoT) enabled washing machine line up can be connected with Samsung smart devices such as Galaxy smartphones, Samsung Smart TVs and Family Hub refrigerators as well as voice devices such as Alexa and Google Home.

  • Moisture Sensor

Dryers now have moisture sensors that help detect water on clothes. Heat pump dryers, which are popular in Europe, are another option; they use less energy than standard models by re-circulating air within the drum, which conserves energy. These aren’t popular in the United States (US), because US appliances generally are much larger than European ones, but the technology will be adapted in the near.

US Washing Machine Market Report - Table of Contents


    1. 1.1 Study Assumptions

    2. 1.2 Scope of the Study


    1. 2.1 Analysis Methodology

    2. 2.2 Research Phases



    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain Analysis

    5. 4.5 Market Opportunities

    6. 4.6 Recent Development In Markets

    7. 4.7 Porter's Five Force Model

    8. 4.8 Technology Snapshot

    9. 4.9 Consumer Behaviour Analysis

    10. 4.10 Government Regulation In Market

    11. 4.11 Impact of COVID-19 on the Market


    1. 5.1 By Type

      1. 5.1.1 Top Load

      2. 5.1.2 Front Load

    2. 5.2 By Technology

      1. 5.2.1 Fully-Automatic

      2. 5.2.2 Semi-Automatic

    3. 5.3 By Distribution Channel

      1. 5.3.1 Multibrand Stores

      2. 5.3.2 Exclusive Stores

      3. 5.3.3 Online Stores

      4. 5.3.4 Other Distribution Channels

    4. 5.4 By End Users

      1. 5.4.1 Residential

      2. 5.4.2 Commercial


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Whirlpool

      2. 6.2.2 Samsung

      3. 6.2.3 General Electric Co.

      4. 6.2.4 Kenmore

      5. 6.2.5 LG

      6. 6.2.6 Maytag

      7. 6.2.7 Miele

      8. 6.2.8 Electrolux

      9. 6.2.9 Haier

      10. 6.2.10 Frigidaire

    3. *List Not Exhaustive

**Subject to Availability
You can also purchase parts of this report. Do you want to check out a section wise price list?

US Washing Machine Market Research FAQs

The United States Washing Machine Market is studied from 2019 - 2028.

The United States Washing Machine Market is growing at a CAGR of 1.02% over the next 5 years.

Whirlpool , Samsung , General Electric Co. , Kenmore, LG are the major companies operating in United States Washing Machine Market .

United States Washing Machine Industry Report

Statistics for the 2023 United States Washing Machine market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. United States Washing Machine analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

80% of our clients seek made-to-order reports. How do you want us to tailor yours?

Please enter a valid email id!

Please enter a valid message!