| Study Period | 2020 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Market Size (2025) | USD 6.76 Billion |
| Market Size (2030) | USD 7.61 Billion |
| CAGR (2025 - 2030) | 2.40 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
US Washing Machine Market Analysis
The United States Washing Machine Market size is estimated at USD 6.76 billion in 2025, and is expected to reach USD 7.61 billion by 2030, at a CAGR of 2.4% during the forecast period (2025-2030).
Trends such as digital transformation, diverse financing options, regulatory changes, customized solutions, and refinancing opportunities contribute to the market’s growth. The increasingly hectic work, the washing machine is one of every household's most prevalent home appliances. Therefore, these factors drive the market.
Smart-connected washing machines are gaining popularity in the United States. There is an increasing trend of integrating home appliances into a connected ecosystem, especially washing machines. Washing machines in the United States are connected to voice assistance services like Alexa and Google, which enhances the user experience.
United States consumers look forward to products that do not damage the environment. So, the manufacturers in the United States are launching sustainable washing machines. Therefore, this product innovation increases the demand for washing machines and, thus, increases the market's growth.
US Washing Machine Market Trends
Technological Advancement Boosting the Market
IoT is considered one of the key technologies enabling and driving digital transformation. The ability of devices to sense and transmit data through networks and connectivity creates extensive amounts of data that help companies achieve considerable benefits but would be impossible for humans to handle.
Internet of Things (IoT) refers to everyday physical devices connected to and interconnected with the Internet. These 'things' are embedded with electronics, sensors, software, actuators, and network connectivity, allowing them to collect, send and receive data and to connect and interact with other devices. Data collection and exchange enable optimizing processes, monitoring environments, and performing computations or mathematical calculations.
Understand The Key Trends Shaping This Market
Download PDF
Increasing Sales through Online Distribution Channel in United States
In the current year, Sales through the distribution channel were 43.8%, up 4% from the previous year and expected to cross 50% in the next 3 years.
In the United States, if categorized by age, people below age 35 (35% refer to online purchases, 5% OEM stores, 45% Offline stores, and the rest 15% search for other ways), whereas ages between 35 - 54 (20%, 2%, 58% and 20%) and people aging more than 55 years (10%, 2%, 58% and 30%). There is a huge demand for online purchases from the age group below 35 years pandemic being the sole reason.
Get Analysis on Important Geographic Markets
Download PDF
US Washing Machine Industry Overview
This consumer durables white good market includes huge market competition. Companies across the world made huge investments in this segment of the market. In the US, the washing machine market contains few companies concentrated over major shares.
Adopting smart homes and upgradation to smart washing machines leads to increasing competition amongst the company. Innovation and technological advancement are taking pace as COVID and urbanization strike general people to the adoption of the new smart devices.
US Washing Machine Market Leaders
-
Whirlpool
-
Samsung
-
General Electric Co.
-
Kenmore
-
LG
- *Disclaimer: Major Players sorted in no particular order
Need More Details on Market Players and Competitors?
Download PDF
US Washing Machine Market News
- In March 2024, Samsung Electronics Co. launched the latest Bespoke AI Combo washer-dryer. The new combo has a washing capacity of 5 kilograms with a 15 kg heat-pump drying capability.
- In January 2024, LG Electronics introduced a new product, 5.0 cu. Ft. Mega Capacity Smart WashCombo. The new completes the whole cycle of wash and dry within 2 hours using 60% less energy compared to other models.
US Washing Machine Industry Segmentation
A washing machine is a home appliance used to wash laundry. The term mostly applies to machines using water instead of dry or ultrasonic cleaners. The user adds laundry detergent sold in liquid or powder form to the wash water.
The United States washing machine market is segmented by type, technology, end-user, and distribution channel. By type, the market is sub-segmented into front load and top load. By technology, the market is sub-segmented into fully automated and semi-automated. By end-user, the market is sub-segmented into commercial and residential. By distribution channel, the market is sub-segmented into multi-brand stores, exclusive stores, online, and other distribution channels. The report offers market sizes and forecasts for the washing machine market in the United States in terms of revenue (USD) for all the above segments.
| By Type | Front Load |
| Top Load | |
| By Technology | Fully-Automatic |
| Semi-Automatic | |
| By End Users | Commercial |
| Residential | |
| By Distribution Channel | Multibrand Stores |
| Exclusive Stores | |
| Online Stores | |
| Other Distribution Channels |
Need A Different Region or Segment?
Customize Now
US Washing Machine Market Research FAQs
How big is the United States Washing Machine Market?
The United States Washing Machine Market size is expected to reach USD 6.76 billion in 2025 and grow at a CAGR of 2.40% to reach USD 7.61 billion by 2030.
What is the current United States Washing Machine Market size?
In 2025, the United States Washing Machine Market size is expected to reach USD 6.76 billion.
Who are the key players in United States Washing Machine Market?
Whirlpool, Samsung, General Electric Co., Kenmore and LG are the major companies operating in the United States Washing Machine Market.
What years does this United States Washing Machine Market cover, and what was the market size in 2024?
In 2024, the United States Washing Machine Market size was estimated at USD 6.60 billion. The report covers the United States Washing Machine Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the United States Washing Machine Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
Our Best Selling Reports
US Washing Machine Industry Report
Statistics for the 2025 United States Washing Machine market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. United States Washing Machine analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
