Mobile Software As A Medical Device (SaMD) Market Size and Share

Mobile Software As A Medical Device (SaMD) Market Analysis by Mordor Intelligence
The Mobile Software as a Medical Device Market size was valued at USD 2.47 billion in 2025 and is estimated to grow from USD 2.93 billion in 2026 to reach USD 6.82 billion by 2031, at a CAGR of 18.45% during the forecast period (2026-2031).
The mobile software as a medical device market is moving from isolated pilots toward software that supports diagnosis, monitoring, and care coordination across regular clinical workflows. Regulatory pathways for adaptive algorithms are becoming more defined, which can help developers update cleared products while maintaining oversight. Connected devices, telehealth systems, and electronic health record integrations provide the data connections needed for ongoing monitoring and software performance review. Competition increasingly depends on clinical validation, regulatory readiness, and the ability to fit within established care pathways. Reimbursement coverage, cybersecurity obligations, and different rules across countries will continue to shape where the mobile software as a medical device market can scale most quickly.
Key Report Takeaways
- By product type, clinical decision support software held 33.22% of the mobile software as a medical device market share in 2025, while remote patient monitoring software is projected to grow at 20.93% CAGR through 2031.
- By device type, wearable devices accounted for 36.23% of the mobile software as a medical device market share in 2025, while smartphones and tablets are projected to expand at 19.67% CAGR through 2031.
- By deployment, cloud-based solutions held 59.34% share in 2025, while hybrid cloud is projected to grow at 18.35% CAGR through 2031.
- By application, screening and early detection accounted for 32.88% share in 2025, while cardiovascular screening is projected to grow at 19.78% CAGR through 2031.
- By end user, hospitals and clinics held 45.89% share in 2025, while home-care settings are projected to expand at 20.45% CAGR through 2031.
- By geography, North America held 38.55% share in 2025, while Asia-Pacific is projected t to grow at 19.56% CAGR through 2031.
Note: Market size and forecast figures in this report are generated using Mordor Intelligence’s proprietary estimation framework, updated with the latest available data and insights as of January 2026.
Global Mobile Software As A Medical Device (SaMD) Market Trends and Insights
Drivers Impact Analysis*
| DRIVER | (~) % IMPACT ON CAGR FORECAST | GEOGRAPHIC RELEVANCE | IMPACT TIMELINE |
|---|---|---|---|
| Clinical adoption of AI-assisted diagnosis and monitoring | +5.2% | Global, with highest density in North America and EU | Medium term (2-4 years) |
| Smartphone-enabled remote patient monitoring expansion | +4.8% | APAC core, spillover to MEA and North America | Medium term (2-4 years) |
| Rising chronic disease management requirements | +3.9% | Global | Long term (≥ 4 years) |
| Cloud interoperability and virtual care integration | +2.8% | North America and EU | Medium term (2-4 years) |
| Camera-based physiological measurement on common devices | +2.4% | APAC and North America, with early use in Hong Kong and Singapore | Short term (≤ 2 years) |
| Source: Mordor Intelligence | |||
Clinical Adoption of AI-Assisted Diagnosis and Monitoring
Clinical AI software is moving from limited pilots into broader hospital operations. Aidoc raised USD 150 million in Series E funding in April 2026, taking its total funding above USD 500 million, and reported that its systems analyze more than 60 million patient cases annually across nearly 2,000 hospitals. This scale supports the shift toward enterprise platforms covering triage, diagnosis, and treatment decisions across specialties. Aidoc also received an FDA Breakthrough Device Designation for First Read in June 2026, its second designation in less than 1 year. Hospitals are replacing disconnected point tools with platforms that offer common governance and clearer accountability, favoring suppliers with broad clinical coverage, reliable oversight, and proven routine-care performance.
Expansion of Smartphone-Enabled Remote Patient Monitoring
Smartphone-enabled remote patient monitoring is moving beyond passive data capture into reimbursed clinical care. CMS reimbursement for AI-enhanced ECG analysis became effective in January 2025, and Viz.ai reported profitability in its healthcare business by the end of 2025. The 2024 merger of Biofourmis and CopilotIQ combined pre-surgical, acute, post-acute, and chronic-care capabilities on 1 platform. Biofourmis reported a 70% reduction in 30-day readmissions, a 21-hour earlier indication of clinical deterioration, and up to 38% lower cost of care. These results help payers and providers assess outcome improvement and cost control, while improving market access for vendors with comparable real-world evidence and workflow integration.
Rising Chronic Disease Management Requirements
Chronic disease management continues to drive demand in the mobile software as a medical device market for tools that support patients between clinical visits. Noncommunicable diseases caused 74% of deaths worldwide, with cardiovascular conditions and diabetes among the key use cases for remote monitoring and digital therapeutic programs. Japan's PMDA approved Apple's Hypertension Notification Feature as a home-use diagnostic program in November 2025, while Germany's DiGA pathway offered a reimbursable route for digital health applications across cardiology, diabetes care, and mental health. Cleared products for hypertension, diabetes, and cardiac rhythm monitoring have stronger support for sustained adoption than products without a clear care or payment pathway.
Cloud Interoperability and Virtual Care Integration
In the mobile software as a medical device market, cloud delivery enables providers to access software across care settings without maintaining separate infrastructure at each location. It supports software updates, centralized administration, and integration with telehealth platforms and electronic health records. Providers need systems that manage access controls and protect patient data, while hybrid designs can keep sensitive data local and use cloud resources for analytics and broader coordination. This approach is becoming more important in countries where national rules restrict cross-border health data movement, creating opportunities for suppliers that combine interoperability with practical data storage and processing controls.
Restraints Impact Analysis*
| RESTRAINT | (~) % IMPACT ON CAGR FORECAST | GEOGRAPHIC RELEVANCE | IMPACT TIMELINE |
|---|---|---|---|
| Clinical validation and evidence-generation requirements | -0.7% | Global | Long term (≥ 4 years) |
| Cybersecurity, privacy, and cross-border health-data restrictions | -0.5% | EU and APAC | Medium term (2-4 years) |
| Fragmented reimbursement and procurement pathways | -0.4% | Global, excluding the United States | Long term (≥ 4 years) |
| Source: Mordor Intelligence | |||
Clinical Validation and Evidence-Generation Requirements
Clinical evidence requirements are becoming more stringent for software that supports diagnosis or treatment. The FDA's January 2025 draft guidance described a total product life cycle approach for AI-enabled device software functions, covering performance monitoring, data quality, bias assessment, and clinician-AI interaction. Varying standards of care across providers and countries make study design complex. These requirements can favor companies with health-system partners, established quality systems, and clear post-market monitoring pathways.
Cybersecurity, Privacy, and Cross-Border Health-Data Restrictions
Connected clinical software must protect patient information throughout its use and maintenance. The FDA issued final cybersecurity guidance in June 2025 covering quality system considerations and premarket submission content for medical devices. Developers must address software bills of materials, security testing, vulnerability management, and timely disclosure processes. Differing data and software rules across the United States, Europe, and Asia-Pacific can increase development costs and slow deployment in the mobile software as a medical device market, especially for smaller suppliers entering multiple regions.
*Our forecasts treat driver/restraint impacts as directional, not additive. The impact forecasts reflect baseline growth, mix effects, and variable interactions.
Segment Analysis
By Product Type: Enterprise Platforms Lead While Monitoring Software Expands
Clinical Decision Support Software held 33.22% of the product category in 2025, making it the largest product category. Health systems use these products for triage, diagnosis, and treatment planning across radiology, cardiology, and emergency medicine. Enterprise buyers prefer platforms that support multiple use cases over separate products for each condition, as common platforms simplify governance, data management, and staff training.
Tempus AI received FDA 510(k) clearance for its updated Tempus Pixel cardiac imaging platform in September 2025. The clearance followed its acquisition of Arterys and showed how regulatory scope and acquired capabilities can strengthen an enterprise offering. Remote Patient Monitoring Software is forecast to grow at a CAGR of 20.93% from 2026 to 2031, the fastest rate among product types.

By Device Type: Wearables Hold the Largest Position While Smartphones Broaden Access
Wearable Devices accounted for 36.23% of the device category in 2025, the largest position among device types. Smartwatches, wearable ECG devices, blood-pressure monitors, and smart rings provide continuous or frequent physiological data. Their clinical role has expanded as more devices receive regulatory clearance for defined health functions.
Smartphones and Tablets are forecast to grow at a CAGR of 19.67% from 2026 to 2031, making them the fastest-growing device channel. They support prescription apps, remote communication, and camera-based measurement without requiring an additional device. This capability can extend care to rural and underserved settings where dedicated equipment is less available.
By Deployment: Cloud-Based Solutions Lead While Hybrid Models Address Data Rules
Cloud-Based deployment held 59.34% of the mobile software as a medical device market size in 2025. Providers use cloud systems to reduce local hardware requirements and distribute software updates faster. Subscription models also improve spending predictability for hospitals and clinics.
Hybrid Cloud is forecast to grow at a CAGR of 18.35% from 2026 to 2031, the fastest rate among deployment models. It allows providers to keep sensitive patient data in a local environment while using cloud functions for analytics or coordination. This design can help vendors address data residency requirements in China, India, and the European Union.

By Application: Screening Leads While Cardiovascular Uses Gain Speed
Screening and Early Detection accounted for 32.88% of the mobile software as a medical device market size in 2025. Health systems value tools that identify risk or possible disease before symptoms require more intensive treatment. These programs can reach larger populations and may have a lower cost per screen than later-stage interventions.
Cardiovascular Screening is forecast to grow at a CAGR of 19.78% from 2026 to 2031, the highest rate among applications. Cardiac monitoring benefits from improving AI models, validated wearables, and reimbursement for AI-enhanced ECG analysis. A 2025 study in Frontiers in Cardiovascular Medicine found that a smartphone-guided secondary prevention application reduced systolic blood pressure in patients with chronic coronary syndrome and insufficient blood pressure control.
By End User: Hospitals and Clinics Lead While Home Care Accelerates
Hospitals and Clinics held 45.89% of end-user demand in 2025, the largest share in the mobile software as a medical device market. They have procurement processes, clinical governance structures, and information technology teams that support integration with electronic health records and imaging systems. Large health systems are increasingly standardizing on a single vendor across multiple sites instead of funding department-level pilots.
Home-Care Settings are forecast to grow at a CAGR of 20.45% from 2026 to 2031, the fastest rate among end users. Hospital-at-home programs and payer-funded chronic disease contracts are moving continuous monitoring into lower-acuity settings. Home use can reduce travel and allow clinicians to follow patients between visits. The reported Biofourmis results on readmissions, earlier deterioration detection, and cost of care give providers a basis to assess these programs. Ambulatory and specialist centers are also adopting tools for outpatient cardiology, oncology, and neurology. Insurers, occupational health providers, and direct-to-consumer platforms may invest in software when it supports better outcomes or lower total care costs.

Geography Analysis
North America held 38.55% of global demand in 2025, supported by a mature FDA pathway for regulated software and expanding reimbursement for AI-enabled diagnostics and remote monitoring. Category III CPT codes for AI-enabled ECG analysis took effect in January 2025. Large integrated health systems deployed enterprise platforms across multiple facilities, generating real-world datasets for software monitoring and improvement. Canada began assessing AI-enabled software through its health technology assessment process, while Mexico developed frameworks for digital medical software.
Asia-Pacific is forecast to grow at a CAGR of 19.56% from 2026 to 2031, the fastest regional rate in the mobile software as a medical device market. Aging populations, chronic disease needs, expanding digital infrastructure, and developing regulatory pathways supported demand in the mobile software as a medical device market. Japan's PMDA approved 581 SaMD products as of March 2025 under its DASH for SaMD policy, while the PMDA approval of Apple's hypertension feature provided a recent example of home-use regulation. China and India formalized requirements for AI medical software through their national regulatory systems, while Qure.ai reported deployments in more than 100 countries and 39 million patient scans processed.
Europe represented a significant share in 2025, with Germany, the United Kingdom, and France supporting demand through established reimbursement and regulatory processes. Germany's DiGA framework offered a prescribed and reimbursed route for qualifying digital health applications, while the region's compliance requirements made evidence and data protection critical for market entry. The Middle East and Africa remained earlier-stage areas, but hardware-light software addressed gaps in specialist access.

Competitive Landscape
The mobile software as a medical device market is fragmented, with no company holding a leading position across all product and application categories. Siemens Healthineers, GE HealthCare, and Philips benefit from established hospital relationships and broad distribution networks. These companies can link software offerings to imaging systems and other installed equipment, which may simplify purchasing for existing customers. GE HealthCare introduced the Vivid Pioneer cardiovascular ultrasound system in August 2025 with CE Mark and FDA clearance, showing how large equipment suppliers package software functionality with premium hardware.
Pure-play AI companies compete through clinical focus, regulatory clearances, and the range of workflows they support. Aidoc's funding and hospital reach support its work on the CARE clinical foundation model and aiOS enterprise platform. Viz.ai combined a reimbursement-led approach with the March 2026 launch of Viz Agent Studio and the May 2026 launch of Viz Pulmonary Suite. The Pulmonary Suite combines acute and chronic pulmonary care workflows, and early single-center data showed that time to treatment for pulmonary embolism declined from 1.75 days to 0.56 days.
In the mobile software as a medical device market, consumer technology companies, especially Apple, follow a different model by distributing software features through a large installed device base. FDA-cleared features can reach users without a conventional hospital procurement process, which may make population-level screening more widely available. Butterfly Network received FDA clearance in March 2026 for an automated gestational-age estimation tool trained on more than 21 million ultrasound images. The product was designed for emergency departments, rural clinics, and lower-resource settings, while the industry continues to include equipment suppliers, specialist AI companies, and consumer platforms with different routes to adoption.
Mobile Software As A Medical Device (SaMD) Industry Leaders
AliveCor, Inc.
GE HealthCare Technologies Inc.
Koninklijke Philips N.V.
Medtronic plc
Siemens Healthineers AG
- *Disclaimer: Major Players sorted in no particular order

Recent Industry Developments
- June 2026: Aidoc received FDA Breakthrough Device Designation for First Read, an AI product for chest X-ray analysis and preliminary radiology report generation, supporting broader commercialization across nearly 2,000 hospital deployments.
- May 2026: Viz.ai launched the Viz Pulmonary Suite, integrating acute and chronic pulmonary care workflows, with early data showing pulmonary embolism treatment time declined from 1.75 days to 0.56 days.
- March 2026: Viz.ai launched Viz Agent Studio, enabling health systems to build AI care pathways using natural-language instructions within the Viz One platform.
- February 2026: Qure.ai received FDA 510(k) clearance for qXR-Detect, increasing its total US-cleared indications to 26 across nine products and expanding emergency department detection capabilities.
- September 2025: Apple received FDA clearance for the Hypertension Notification Feature for Apple Watch Series 9 and later models, using PPG-based machine learning to detect hypertension patterns in undiagnosed adults.
Global Mobile Software As A Medical Device (SaMD) Market Report Scope
As per the scope of the report, Mobile Software as a Medical Device (SaMD) refers to software applications that operate on smartphones, tablets, or other portable devices and independently perform regulated medical functions without being embedded in dedicated medical hardware. These applications are used for disease screening, diagnosis, patient monitoring, medication management, digital therapeutics, clinical decision support, and health assessment, enabling convenient access to medical services anytime and anywhere.
The mobile software as a medical device (SaMD) market is segmented by product type, device type, deployment, application, end user, and geography. By product type, the market includes clinical decision support software, remote patient monitoring software, digital therapeutics software, patient engagement and self-management software, clinical documentation and care planning software, care coordination and referral management software, and others. By device type, the market is segmented into smartphones and tablets, wearable devices, smartwatches, wearable ECG and blood pressure monitors, smart rings, hearables and earbuds, and others. By deployment, the market is categorized into cloud-based, hybrid cloud, and on-premises. By application, the market is segmented into screening and early detection, cardiovascular screening, oncology screening, neurological screening, respiratory screening, ophthalmic screening, women's health screening, diagnostic imaging and interpretation, radiology, and pathology. By end user, the market is segmented into hospitals and clinics, ambulatory and specialist centers, diagnostic laboratories, home care settings, and others. By geography, the market is analyzed across major regions globally. The report also covers the estimated market sizes and trends across major regions globally. The report offers the market sizes and forecasts in terms of value (USD) for the above segments.
| Clinical Decision Support Software |
| Remote Patient Monitoring Software |
| Digital Therapeutics Software |
| Patient Engagement and Self-Management Software |
| Clinical Documentation and Care-Planning Software |
| Care Coordination and Referral Management Software |
| Others |
| Smartphones and Tablets |
| Wearable Devices |
| Smartwatches |
| Wearable ECG and Blood-Pressure Monitors |
| Smart Rings |
| Hearables and Earbuds |
| Others |
| Cloud-Based |
| Hybrid Cloud |
| On-Premises |
| Screening and Early Detection |
| Cardiovascular Screening |
| Oncology Screening |
| Neurological Screening |
| Respiratory Screening |
| Ophthalmic Screening |
| Women's Health Screening |
| Diagnostic Imaging and Interpretation |
| Radiology |
| Pathology |
| Hospitals and Clinics |
| Ambulatory and Specialist Centers |
| Diagnostic Laboratories |
| Home-Care Settings |
| Others |
| North America | United States |
| Canada | |
| Mexico | |
| Europe | Germany |
| United Kingdom | |
| France | |
| Italy | |
| Spain | |
| Rest of Europe | |
| Asia-Pacific | China |
| India | |
| Japan | |
| Australia | |
| South Korea | |
| Rest of Asia-Pacific | |
| Middle East and Africa | GCC |
| South Africa | |
| Rest of Middle East and Africa | |
| South America | Brazil |
| Argentina | |
| Rest of South America |
| By Product Type | Clinical Decision Support Software | |
| Remote Patient Monitoring Software | ||
| Digital Therapeutics Software | ||
| Patient Engagement and Self-Management Software | ||
| Clinical Documentation and Care-Planning Software | ||
| Care Coordination and Referral Management Software | ||
| Others | ||
| By Device Type | Smartphones and Tablets | |
| Wearable Devices | ||
| Smartwatches | ||
| Wearable ECG and Blood-Pressure Monitors | ||
| Smart Rings | ||
| Hearables and Earbuds | ||
| Others | ||
| By Deployment | Cloud-Based | |
| Hybrid Cloud | ||
| On-Premises | ||
| By Application | Screening and Early Detection | |
| Cardiovascular Screening | ||
| Oncology Screening | ||
| Neurological Screening | ||
| Respiratory Screening | ||
| Ophthalmic Screening | ||
| Women's Health Screening | ||
| Diagnostic Imaging and Interpretation | ||
| Radiology | ||
| Pathology | ||
| By End User | Hospitals and Clinics | |
| Ambulatory and Specialist Centers | ||
| Diagnostic Laboratories | ||
| Home-Care Settings | ||
| Others | ||
| By Geography | North America | United States |
| Canada | ||
| Mexico | ||
| Europe | Germany | |
| United Kingdom | ||
| France | ||
| Italy | ||
| Spain | ||
| Rest of Europe | ||
| Asia-Pacific | China | |
| India | ||
| Japan | ||
| Australia | ||
| South Korea | ||
| Rest of Asia-Pacific | ||
| Middle East and Africa | GCC | |
| South Africa | ||
| Rest of Middle East and Africa | ||
| South America | Brazil | |
| Argentina | ||
| Rest of South America | ||
Key Questions Answered in the Report
What is the projected size of the mobile software as a medical device market?
The mobile software as a medical device market size is USD 2.93 billion in 2026 and is forecast to reach USD 6.82 billion by 2031 at an 18.45% CAGR.
Which product category leads mobile software as a medical device adoption?
Clinical Decision Support Software led product demand with 33.22% share in 2025. Remote Patient Monitoring Software is the fastest-growing product category at 20.93% CAGR through 2031.
Why are remote patient monitoring tools expanding?
Reimbursement support, hospital-at-home programs, and published care outcomes are moving monitoring into home settings. Home-Care Settings are forecast to grow at 20.45% CAGR through 2031.
Which device type is growing fastest for regulated mobile health software?
Smartphones and Tablets are forecast to grow at 19.67% CAGR through 2031 because they support prescription apps, communication, and camera-based measurements.
Which region is expected to grow fastest through 2031?
Asia-Pacific is forecast to expand at 19.56% CAGR through 2031, supported by chronic disease needs, digital infrastructure, and changing regulatory pathways.
What are the main barriers to mobile clinical software adoption?
Clinical evidence requirements, cybersecurity obligations, data restrictions, and fragmented reimbursement pathways can extend development and deployment timelines.
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