Middle East And Africa Insurtech Market Size and Share

Middle East and Africa Insurtech Market (2025 - 2030)
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Middle East And Africa Insurtech Market Analysis by Mordor Intelligence

The Middle East and Africa Insurtech market size stands at USD 12.09 billion in 2025 and is forecast to reach USD 18.23 billion by 2030, advancing at an 8.56% CAGR during the outlook period. Mandatory motor and health schemes in Gulf states, rapid smartphone penetration across Africa, and sandbox-style regulatory frameworks are combining to push digital insurance adoption across every major line of business. Embedded sales inside digital wallets and e-commerce checkouts are widening reach, while “reinsurance-as-a-service” hubs in Dubai and Mauritius are supplying specialty-line capital to regional MGAs. Islamic-finance APIs let carriers launch Sharia-compliant products quickly, creating fresh premium pools that conventional systems could not address. Venture capital inflows, cloud migration, and AI-powered underwriting continue to accelerate platform productivity even as data-quality and infrastructure gaps linger in several frontier markets.

Key Report Takeaways

  • By product line, health insurance held 34.23% of revenue in 2024, while specialty lines are projected to expand at 11.14% CAGR to 2030. 
  • By distribution channel, traditional agents and brokers accounted for 41.20% of the Middle East and Africa Insurtech market share in 2024; embedded insurance platforms are forecast to grow at 9.10% CAGR through 2030. 
  • By end user, retail and individual customers captured 67.61% of the 2024 value; SME and commercial demand are set to rise at a 9.51% CAGR over the outlook. 
  • By geography, the United Arab Emirates led with a 37.79% share in 2024, whereas Saudi Arabia is expected to post a 10.52% CAGR between 2025 and 2030. 

Segment Analysis

By Product Line: Health Insurance Leads While Specialty Lines Accelerate

Health insurance generated 34.23% of 2024 revenue, buoyed by mandatory coverage for expatriates and citizens across Gulf states. Digital enrollment portals, telemedicine tie-ins, and AI triage chatbots raise operational efficiency, letting carriers comply with price caps while preserving margins. Life insurance at 28.7% benefits from booming mortgage markets and Sharia-compliant savings plans that embed family Takaful. Property and casualty lines, especially motor, grew as ride-hailing fleets adopted pay-per-mile telematics to trim premiums. 

Specialty lines form the fastest-rising pocket, charting 11.14% CAGR. Cyber sales jump after new breach-notification statutes in Saudi Arabia and Kenya, while marine parametric cover hedges Red Sea shipping delays. Pet insurance finds traction among urban Saudi and Emirati households owning pedigree breeds, and parametric travel cover is embedded inside airline booking engines. The Middle East and Africa Insurtech market size for specialty policies is expected to double from USD 1.2 billion in 2025 to USD 2.5 billion by 2030, reflecting the appetite for targeted risk transfer solutions.

Middle East and Africa Insurtech Market: Market Share by Product Line
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By Distribution Channel: Embedded Platforms Surge Amid Agent Dominance

Traditional agents and brokers still wrote 41.20% of premiums in 2024, equivalent to USD 5.0 billion, mainly on corporate fleet and industrial schedules. Many now plug into insurer quote engines to deliver instant certificates, shrinking average policy-issuance time from days to minutes. Embedded platforms, however, deliver the highest velocity, growing at 9.10% CAGR as banks, telcos, and ride-hailing apps insert contextual cover into customer journeys. The Middle East and Africa Insurtech market size for embedded distribution could exceed USD 3.0 billion by 2030 if current attach rates persist. 

Direct-to-consumer portals run by carriers hold a 23.1% share, capturing millennials seeking price transparency, while aggregator sites at 18.4% boost conversion via real-time premium comparisons. Digital MGAs occupying 12.7% offer cyber, logistics, and crop covers for SMEs overlooked by traditional capacity. Bancassurance channels trail at 8.9% but rise steadily as open-banking PSD2 analogues reach Gulf and Egyptian regulators.

By End User: Retail Dominance While SME Demand Rises

Retail buyers represented 67.61% of the 2024 premium, anchored by compulsory motor and health lines. Usage-based plans, cashback wellness rewards, and instant mobile claims keep customer churn low, cementing lifetime value. SMEs contribute the fastest growth at 9.51% CAGR; automated underwriting slashes proposal forms from 14 pages to 5 data fields, and monthly billing matches cash-flow rhythms. About 95% of GCC firms are classified as SMEs, yet fewer than 20% hold full multi-line coverage, a gap insurtechs aim to close. 

Large enterprises at 21.8% leverage data analytics to redesign deductibles and self-insurance layers, integrating captives with local reinsurance hubs. Government agencies, representing 10.6%, test blockchain proof-of-insurance for procurement integrity, demonstrating public-sector digital adoption. Over the next five years, SME premium could outpace retail on a relative basis, but absolute value will stay largest in retail, supporting the broad growth of the Middle East and Africa Insurtech market.

Middle East and Africa Insurtech Market: Market Share by End User
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Note: Segment shares of all individual segments available upon report purchase

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Geography Analysis

The United Arab Emirates’s 37.79% lead derives from DIFC’s sandbox, Lloyd’s service companies, and the 2025 universal health mandate that converts every visa renewal into an insurance transaction. Real-time e-claims have shortened average reimbursement to under three days, elevating customer NPS and renewal rates. Dubai operates as a risk-finance conduit between European capital and Asian growth, further anchoring regional reinsurers. 

Saudi Arabia is on a 10.52% CAGR trajectory, propelled by Vision 2030 digitization, SAR 4.0 billion fintech funding pools, and a 30% reinsurance retention rule that spurs local underwriting capacity[2]Life Insurance International, “Mahindra Insurance Brokers launches reinsurance division in Dubai,” lifeinsuranceinternational.com. The Kingdom’s sandbox lets carriers pilot AI-scored motor premiums tied to real-time driving behavior, trimming loss ratios. A youthful population, 70% under 35, supports mobile-first sign-ups, while 91% of financial institutions deploy AI chatbots. 

South Africa and Nigeria collectively control 27.6% of the premium, yet differ on infrastructure. Johannesburg houses actuarial cloud clusters that crunch regional data, whereas Lagos wrestles with 40% grid downtime. Nonetheless, 80% payment penetration in Nigeria boosts micro-insurance for health and crops. Remaining markets—including Kenya, Ghana, and Egypt—contribute 34.6%, leveraging mobile money and sandbox pilots to extend cover to the unbanked. These mosaics collectively sustain the expanding Middle East and Africa Insurtech market.

Competitive Landscape

Competition is moderate but consolidation is visible as regulatory and reinsurance costs burden smaller MGAs. Nexus Underwriting’s January 2025 purchase of Arma Fusion adds energy and property binders, demonstrating interest in inorganic scale[3]Clyde & Co, “Advising Nexus Underwriting on its acquisition of Arma Fusion Limited,” clydeco.com. Africa Specialty Risks opened a Lloyd’s syndicate in Dubai in December 2024 to underwrite African and Middle-Eastern risks locally. 

Traditional carriers such as Tawuniya integrate API layers for instant motor quotes, while GIG Gulf deploys telematics scorecards for SME fleets. Bolttech’s USD 246.0 million Series B extension values the embedded-protection leader at USD 1.6 billion and funds expansion into Egypt and Kenya[4]Bolttech, “LeapFrog investment extends bolttech’s Series B to US$246M,” bolttech.io. Klaim’s USD 26.0 million Series A backs AI audits that slash manual claims handling costs. 

Strategic levers include specialty reinsurance, AI decisioning, and Islamic-finance compliance. Players able to automate multilingual onboarding and cross-border regulation enjoy clear advantages. With the top five groups holding about 38% of written premium, the Middle East and Africa Insurtech market shows moderate concentration yet ample room for new entrants.

Middle East And Africa Insurtech Industry Leaders

  1. Bayzat

  2. Yallacompare

  3. Rasan (Tameeni / Treza)

  4. Policybazaar.ae

  5. Naked Insurance

  6. *Disclaimer: Major Players sorted in no particular order
Middle East And Africa Insurtech Market Concentration
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Recent Industry Developments

  • March 2025: Klaim closed a USD 26.0 million Series A to scale AI-driven claims adjudication across the GCC and key African markets, citing insurer partnerships that cut average claim-settlement times by 35%. The raise included sovereign-wealth co-investment, highlighting state support for insurtechs.
  • January 2025: Nexus Underwriting finalized the acquisition of Arma Fusion, adding property, energy, liability, and accident-and-health capabilities to its DIFC platform; management expects the deal to double Middle East specialty premium within two years.
  • December 2024: Africa Specialty Risks launched ASR Middle East as a Lloyd’s service company in Dubai, targeting USD 90.0 million gross written premium by 2026 and offering facultative cyber, energy, and political risk covers with local claims authority.
  • October 2024: QBE Ventures announced a strategic investment in Lazarus AI, a deep-tech company that builds multimodal analytics engines capable of reading handwriting, typed text, images, and video to automate underwriting and claims decisioning. The partners plan to embed the platform’s ATLS system across Middle East and African portfolios, targeting a 25% reduction in loss-adjustment expenses within two years.

Table of Contents for Middle East And Africa Insurtech Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Mandatory motor & health insurance expansion
    • 4.2.2 Low insurance penetration & smartphone adoption
    • 4.2.3 Pro-innovation regulatory sandboxes
    • 4.2.4 Growing VC & insurer partnerships
    • 4.2.5 Takaful-ready API platforms
    • 4.2.6 Cross-border “reinsurance-as-a-service” hubs
  • 4.3 Market Restraints
    • 4.3.1 Regulatory fragmentation across MEA
    • 4.3.2 Poor data quality for AI models
    • 4.3.3 Reinsurer capacity squeeze for MGAs
    • 4.3.4 Power/connectivity outages in frontier markets
  • 4.4 Value / Supply-Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Competitive Rivalry

5. Market Size & Growth Forecasts

  • 5.1 By Product Line (Insurance Type)
    • 5.1.1 Life Insurance
    • 5.1.2 Health Insurance
    • 5.1.3 Property & Casualty (Motor, Home, Commercial, Liability)
    • 5.1.4 Specialty Lines (Cyber, Pet, Marine, Travel)
  • 5.2 By Distribution Channel
    • 5.2.1 Direct-to-Consumer (Digital)
    • 5.2.2 Aggregators / Marketplaces
    • 5.2.3 Digital Brokers / MGAs
    • 5.2.4 Embedded Insurance Platforms
    • 5.2.5 Traditional Agents / Brokers (digitally enabled)
    • 5.2.6 Bancassurance (digitally enabled)
    • 5.2.7 Other Channels
  • 5.3 By End User
    • 5.3.1 Retail / Individual
    • 5.3.2 SME / Commercial
    • 5.3.3 Large Enterprise / Corporate
    • 5.3.4 Government / Public Sector
  • 5.4 By Region
    • 5.4.1 Middle East
    • 5.4.1.1 United Arab Emirates
    • 5.4.1.2 Saudi Arabia
    • 5.4.1.3 South Africa
    • 5.4.1.4 Nigeria
    • 5.4.1.5 Rest of Middle East And Africa

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share, Products & Services, Recent Developments)
    • 6.4.1 Rasan (Tameeni / Treza)
    • 6.4.2 Bayzat
    • 6.4.3 Policybazaar.ae
    • 6.4.4 Beema (UAE)
    • 6.4.5 Lami Technologies
    • 6.4.6 Yallacompare
    • 6.4.7 Aqeed
    • 6.4.8 Souqalmal
    • 6.4.9 Turaco
    • 6.4.10 MicroEnsure
    • 6.4.11 Casava
    • 6.4.12 Naked Insurance
    • 6.4.13 Tawuniya
    • 6.4.14 GIG Gulf (ex-AXA Gulf)
    • 6.4.15 InsuranceMarket.ae
    • 6.4.16 Discovery Insure
    • 6.4.17 Old Mutual iWYZE
    • 6.4.18 Hollard
    • 6.4.19 BIMA (Milvik)
    • 6.4.20 Klaim.ai

7. Market Opportunities & Future Outlook

  • 7.1 Embedded Insurance Solutions and Seamless Customer Integration
  • 7.2 AI and IoT Advancements and Enhanced Risk Management Strategies
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Middle East And Africa Insurtech Market Report Scope

Insurtech refers to the use of digital technology to offer insurance products. It improves the efficiency of the insurance industry model. Insurtech offerings vary from life and non-life to P&C insurance with a wide range of emerging digital insurance products allowing users to pay their premium and claim their insurance online.

The Middle East and Africa Insurtech Market is segmented by service, by insurance segment and by geography. By service the market is segmented into consulting, support and maintenance, managed services. By insurance segment the market is segmented into life, non-life, and other segments. By geography the market is segmented into uae, saudi arabia, egypt, south africa, and the rest of the middle east and africa. The report also covers the market sizes and forecasts for the middle east and africa insurtech market in value (USD) for all the above segments.

By Product Line (Insurance Type)
Life Insurance
Health Insurance
Property & Casualty (Motor, Home, Commercial, Liability)
Specialty Lines (Cyber, Pet, Marine, Travel)
By Distribution Channel
Direct-to-Consumer (Digital)
Aggregators / Marketplaces
Digital Brokers / MGAs
Embedded Insurance Platforms
Traditional Agents / Brokers (digitally enabled)
Bancassurance (digitally enabled)
Other Channels
By End User
Retail / Individual
SME / Commercial
Large Enterprise / Corporate
Government / Public Sector
By Region
Middle East United Arab Emirates
Saudi Arabia
South Africa
Nigeria
Rest of Middle East And Africa
By Product Line (Insurance Type) Life Insurance
Health Insurance
Property & Casualty (Motor, Home, Commercial, Liability)
Specialty Lines (Cyber, Pet, Marine, Travel)
By Distribution Channel Direct-to-Consumer (Digital)
Aggregators / Marketplaces
Digital Brokers / MGAs
Embedded Insurance Platforms
Traditional Agents / Brokers (digitally enabled)
Bancassurance (digitally enabled)
Other Channels
By End User Retail / Individual
SME / Commercial
Large Enterprise / Corporate
Government / Public Sector
By Region Middle East United Arab Emirates
Saudi Arabia
South Africa
Nigeria
Rest of Middle East And Africa
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Key Questions Answered in the Report

How large is the Middle East and Africa Insurtech market in 2025?

The Middle East and Africa Insurtech market size is USD 12.09 billion in 2025.

What is the forecast for CAGR through 2030?

The market is projected to expand at an 8.56% CAGR, reaching USD 18.23 billion by 2030.

Which product line leads the premium?

Health insurance leads with 34.23% of the 2024 written premiums.

Which segment is growing fastest?

Specialty lines—cyber, marine, pet, and travel—are forecast at 11.14% CAGR.

Which geography records the highest growth rate?

Saudi Arabia is expected to post a 10.52% CAGR between 2025 and 2030.

What key driver propels demand?

Mandatory health and motor insurance programs across GCC states add the most incremental premium.

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