Germany’s soft drink packaging market is expected to grow at a CAGR of 4.6% in terms of sales volume to reach 30 billion units over the forecast period 2017 - 2022. The Germans are amongst the world’s keenest recyclers, recycling more household waste per inhabitant than any other country in the developed world. Germany's drink manufacturers are obliged to package no less than 72% of their soft drinks in environmentally friendly packaging or face heavy fines. The high targets for recycled soft drinks packaging set have resulted in growth in the share of refillable packaging as a proportion of the total soft drinks market.
Soft drinks are the second most consumed drink after water, with plastic being the most used material for soft drinks packaging. Increasing population and rising disposable income have led to an increasing demand for soft drinks across the world. Packaging plays an important role in the soft drinks market. Efficient packaging solutions offer benefits like ease of use, disposability, and enhanced user experience. These benefits have led to the growth in demand for packaging solutions for the soft drinks segment. The other trend augmenting demand are the new and innovative products, which help manufacturers enhance their brand visibility while offering product differentiation.
The majority of carbonated soft drinks are sold in aluminum cans and PET bottles. They are also sold in bulk in the food service industry through soda fountains. Only a very small portion of CSDs are still packaged in glass bottles, and these are usually packaged in smaller sizes, due to changing consumer preferences and lifestyles as well as increased costs associated with transporting heavy, low-volume glass containers versus high volume-to-packaging ratio PET bottles and aluminum cans.
Germany’s soft drink packaging market is segmented on the basis of material (plastic, paper, metal, and glass), soft drink product (juices, bottled water, energy drinks, ready-to-drink (RTD), and carbonates), and products (beverage cans, PET bottles, and boxes).
This report gives a detailed study of Porter’s five forces analysis of the market. All the five major factors in these markets have been quantified using the internal key parameters governing each of them. It also covers the market landscape of these players which includes the key growth strategies and competition analysis. The report considers key trends that will impact the industry and profiles the leading suppliers of Germany’s soft drink packaging market.
Some of the top companies mentioned in the report are:
- Alcoa
- Amcor
- Crown Holdings
- Nuconic Packaging
- Owens-Illinois
- Pactiv
- Placon
- Rexam
- Rock-Tenn
- Tetra Pak International
- The Scoular Company
- Toyo Seikan
What the Report Offers
- Market definition for Germany’s soft drink packaging market, along with identification of key drivers and restraints
- Market analysis for Germany’s soft drink packaging market, with region-specific assessments and competition analysis on a regional scale
- Identification of factors instrumental in changing the market scenario, rising prospective opportunities, and identification of key companies that can influence the market on a regional scale
- Extensively researched competitive landscape section with profiles of major companies along with their strategic initiatives and market share
- Identification and analysis of the macro and micro factors that affect Germany’s soft drink packaging market on a regional scale
- A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information
