Europe Motorcycle Loan Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Europe Motorcycle Loan Market report segments the industry into By Vehicle Type (Two-Wheeler, Passenger Car, Commercial Vehicle), By Provider Type (Banks, NBFCs (Non-Banking Financial Services), OEM (Original Equipment Manufacturer), Others (Fintech Companies)), By Percentage of Amount Sanctioned (Less than 25%, 25-50%, 51-75%, and more), By Tenure (Less than 3 Years, 3-5 Years, and more), and By Country.

Europe Motorcycle Loan Market Size

Europe Motorcycle Loan Market Summary

Europe Motorcycle Loan Market Analysis

The Europe Motorcycle Loan Market size is estimated at USD 12.84 billion in 2025, and is expected to reach USD 18.01 billion by 2030, at a CAGR of 7% during the forecast period (2025-2030).

The European motorcycle loan market is an important segment of the overall automotive financing industry. Europe includes a strong motorcycle culture, with many motorcycle enthusiasts and riders. Various lending institutions, including banks, credit unions, and specialized motorcycle financing companies, serve Europe's motorcycle loan market. Both traditional financial institutions and non-banking entities offer motorcycle loan products to cater to the needs of consumers.

Interest rates and loan terms in the European motorcycle loan market can vary depending on the borrower's creditworthiness, the loan amount, and the lender's policies. Borrowers must compare loan offers to find the most favorable terms for their needs. Many lenders in Europe include partnerships with motorcycle manufacturers and dealerships. These partnerships can benefit borrowers such as preferential interest rates, promotional offers, or streamlined loan application processes.

The European motorcycle loan market saw an increase in the adoption of online and digital platforms for loan applications and management. Borrowers can apply for loans online, upload required documentation, and track the status of their loan application or repayment online. Each European country includes its regulatory framework governing the motorcycle loan market. These regulations aim to protect consumers and ensure fair lending practices. Lenders must comply with these regulations, which may include requirements for transparency, consumer protection, and responsible lending.

The pandemic led to an economic downturn in many European countries, with widespread job losses, reduced income levels, and financial uncertainties. It affected consumer confidence and purchasing power, leading to a decline in motorcycle sales and a decreased demand for motorcycle loans.

Europe Motorcycle Loan Industry Overview

The competitive landscape of the motorcycle loan market in Europe comprises various financial institutions and lenders offering financing options for motorcycle purchases. The competitive landscape in the European motorcycle loan market may vary across countries and regions. Local and regional banks, credit unions, and specialized lending institutions also play significant roles in specific markets. Additionally, motorcycle manufacturers often include partnerships with financial institutions to provide financing options for their customers. 

Players' competitiveness in the European motorcycle loan market includes interest rates, loan terms, loan approval process efficiency, customer service, digital capabilities, and partnerships with manufacturers and dealerships. Lenders strive to differentiate themselves through competitive offerings, value-added services, and innovative loan products to attract borrowers. Following is the list of Major Companies in the Market: Santander Consumer Bank, BNP Paribas Personal Finance, Crédit Agricole Consumer Finance, Volkswagen Financial Services, and Yamaha Motor Finance

Europe Motorcycle Loan Market Leaders

  1. Santander Consumer Bank

  2. BNP Paribas Personal Finance

  3. Crédit Agricole Consumer Finance

  4. Volkswagen Financial Services

  5. Yamaha Motor Finance

  6. *Disclaimer: Major Players sorted in no particular order
Europe Motorcycle Loan Market Concentration
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Europe Motorcycle Loan Market News

  • June 2023: Cairo - Contact Credit, one of Contact Financial Holding's subsidiaries, the leading non-banking financial services company, announced the launch of the motorcycle finance product. It is part of the company's plan and continuous endeavors to provide consumer finance services.
  • February 2022: Hitachi Capital (UK) PLC, one of the top financial services providers in the UK, will soon change its name to Mitsubishi HC Capital UK PLC and begin trading as Novuna in the UK and Mitsubishi HC Capital group in Europe. It will usher in a new era for the company. Large-scale product digitization and rising levels of automation are top priorities as the industry enters this new era to improve individual and corporate customer experiences.

Europe Motorcycle Loan Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS AND INSIGHTS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Increasing Motorcycle Ownership
    • 4.2.2 Customized Loan Options
  • 4.3 Market Restraints
    • 4.3.1 Market Saturation and Competition
    • 4.3.2 Changing Mobility Preferences
  • 4.4 Insights on Various Regulatory Trends Shaping the Market
  • 4.5 Industry Attractiveness - Porters' Five Forces Analysis
    • 4.5.1 Bargaining Power of Suppliers
    • 4.5.2 Bargaining Power of Buyers
    • 4.5.3 Threat of New Entrants
    • 4.5.4 Threat of Substitutes
    • 4.5.5 Intensity of Competitive Rivalry
  • 4.6 Insights on Impact of Technology in the Market
  • 4.7 Impact of COVID-19 on the Market

5. MARKET SEGMENTATION

  • 5.1 By Vehicle Type
    • 5.1.1 Two-Wheeler
    • 5.1.2 Passenger Car
    • 5.1.3 Commercial Vehicle
  • 5.2 By Provider Type
    • 5.2.1 Banks
    • 5.2.2 NBFCs (Non-Banking Financial Services)
    • 5.2.3 OEM (Original Equipment Manufacturer)
    • 5.2.4 Others (Fintech Companies)
  • 5.3 By Percentage of Amount Sanctioned
    • 5.3.1 Less than 25%
    • 5.3.2 25-50%
    • 5.3.3 51-75%
    • 5.3.4 More than 75%
  • 5.4 By Tenure
    • 5.4.1 Less than 3 Years
    • 5.4.2 3-5 Years
    • 5.4.3 More than 5 Years
  • 5.5 By Country
    • 5.5.1 UK
    • 5.5.2 Germany
    • 5.5.3 France
    • 5.5.4 Italy
    • 5.5.5 Netherlands
    • 5.5.6 Rest of Europe

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concetration Overview
  • 6.2 Company Profiles
    • 6.2.1 Santander Consumer Bank
    • 6.2.2 BNP Paribas Personal Finance
    • 6.2.3 Credit Agricole Consumer Finance
    • 6.2.4 Volkswagen Financial Services
    • 6.2.5 Yamaha Motor Finance
    • 6.2.6 TARGOBANK
    • 6.2.7 Honda Financial Services
    • 6.2.8 Cofidis
    • 6.2.9 BMW Financial Services
    • 6.2.10 Mercedes-Benz Mobility AG*
  • *List Not Exhaustive

7. MARKET OPPORTUNTIES AND FUTURE TRENDS

8. DISCLAIMER AND ABOUT US

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Europe Motorcycle Loan Industry Segmentation

The motorcycle loan market in Europe refers to the financial services industry segment that provides loans designed to purchase motorcycles. It involves lending institutions, such as banks, credit unions, specialized lenders, and captive financing arms of motorcycle manufacturers, offering financing options to individuals who wish to buy motorcycles but require financial assistance. 

The European motorcycle loan market is segmented by provider type, percentage of amount sanctioned, tenure, and country. Provider type The market is sub-segmented into banks, NBFCS (non-banking financial services), OEM (original equipment manufacturers), and others (fintech companies). The percentage of amount sanctioned by the market is sub-segmented into less than 25%, 25-50%, 51-75%, and more than 75%. Tenure the market is sub-segmented into less than 3 years, 3-5 years, and more than 5 years. Country the market is sub-segmented into the UK, Germany, France, Italy, Netherlands, and the Rest of Europe. The report offers market size and forecasts for the European motorcycle loan market in value (USD) for all the above segments. 

By Vehicle Type Two-Wheeler
Passenger Car
Commercial Vehicle
By Provider Type Banks
NBFCs (Non-Banking Financial Services)
OEM (Original Equipment Manufacturer)
Others (Fintech Companies)
By Percentage of Amount Sanctioned Less than 25%
25-50%
51-75%
More than 75%
By Tenure Less than 3 Years
3-5 Years
More than 5 Years
By Country UK
Germany
France
Italy
Netherlands
Rest of Europe
By Vehicle Type
Two-Wheeler
Passenger Car
Commercial Vehicle
By Provider Type
Banks
NBFCs (Non-Banking Financial Services)
OEM (Original Equipment Manufacturer)
Others (Fintech Companies)
By Percentage of Amount Sanctioned
Less than 25%
25-50%
51-75%
More than 75%
By Tenure
Less than 3 Years
3-5 Years
More than 5 Years
By Country
UK
Germany
France
Italy
Netherlands
Rest of Europe
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Europe Motorcycle Loan Market Research Faqs

How big is the Europe Motorcycle Loan Market?

The Europe Motorcycle Loan Market size is expected to reach USD 12.84 billion in 2025 and grow at a CAGR of 7% to reach USD 18.01 billion by 2030.

What is the current Europe Motorcycle Loan Market size?

In 2025, the Europe Motorcycle Loan Market size is expected to reach USD 12.84 billion.

Who are the key players in Europe Motorcycle Loan Market?

Santander Consumer Bank, BNP Paribas Personal Finance, Crédit Agricole Consumer Finance, Volkswagen Financial Services and Yamaha Motor Finance are the major companies operating in the Europe Motorcycle Loan Market.

What years does this Europe Motorcycle Loan Market cover, and what was the market size in 2024?

In 2024, the Europe Motorcycle Loan Market size was estimated at USD 11.94 billion. The report covers the Europe Motorcycle Loan Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Europe Motorcycle Loan Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Page last updated on: April 16, 2024

Europe Motorcycle Loan Industry Report

Statistics for the 2025 Europe Motorcycle Loan market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Motorcycle Loan analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Europe Motorcycle Loan Market Report Snapshots

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