Australia Power Market Research On Size, Growth Trends, Segments, Regions & Competition

The Australian Power Market is Segmented by Power Generation Source (Coal, Natural Gas, Oil, Hydro, Solar PV, Wind, Biomass and Waste, and Other Sources), by Power Transmission and Distribution (Voltage Level, Component), by End User (Utilities, Commercial and Industrial, and Residential).

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Australia Power Market Size and Share

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Australia Power Market Analysis by Mordor Intelligence

The Australia Power Market size in terms of installed base is expected to grow from 121.79 gigawatt in 2025 to 147.19 gigawatt by 2030, at a CAGR of 3.86% during the forecast period (2025-2030).

The Australia power market is experiencing large-scale investment in renewables, driven by the federal target of 82% renewable electricity by 2030, underpins this growth. Coal retirements—on track for 90% of units to shut by 2035—are opening space for solar, wind and storage to replace lost baseload. Simultaneously, government underwriting through the Capacity Investment Scheme (CIS) and the AUD 20 billion Rewiring the Nation transmission fund are reducing project risk, accelerating clean-energy construction and modernizing the grid. Rising corporate power-purchase agreements (PPAs), a surge in rooftop solar adoption, and strong battery build-outs are reshaping the demand side, while transmission bottlenecks and community pushback pose near-term challenges in several Renewable Energy Zones (REZs).[1]Department of Climate Change, Energy, Environment and Water, “Rewiring the Nation Program Overview,” dcceew.gov.au

Key Report Takeaways

  • By power generation source, coal held 45-50% of the Australia power market share in 2024, whereas solar PV is forecast to expand at a 7.5-8.5% CAGR through 2030.
  • By end user, the utilities segment commanded 55-60% share of the Australia power market size in 2024; the residential segment is projected to grow at an 8.2-9.5% CAGR to 2030.

Segment Analysis

By Power Generation Source: Coal Dominance Waning Amid Solar Surge

Coal delivered 45-50% of output in 2024, yet its share of the Australia power market is falling as retirements mount. Natural gas supplied 17%, offering fast-ramping support, while hydropower’s 7% share continued to stabilize peaks. Solar PV added 3 GW of rooftop capacity in 2024, lifting cumulative installations beyond 25 GW and pushing solar’s contribution to 18% of generation. Wind supplied 13.4% last year and is advancing through CIS-backed projects. Battery storage under construction provides a parallel growth story, enhancing grid resilience as variable renewables scale.

Solar PV is forecast to grow at a 7.5-8.5% CAGR to 2030, the fastest among all sources. This trajectory will lift solar’s portion of the Australia power market size to new highs, even as coal plants close. Meanwhile, pumped hydro and hydrogen-ready gas will firm intermittent output. These shifts demand real-time market reforms and flexible ancillary services to maintain stability, underscoring the interdependence of generation and network investment.

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Note: Segment share of all individual segment available on report purchase

By End User: Utilities Maintain Dominance While Residential Growth Accelerates

Utilities held 55-60% of electricity consumption in 2024, reflecting centralized supply structures and the influence of three large vertically integrated gentailers. Industrial customers, responsible for 44% of end-use energy, remain sensitive to gas prices and are exploring electrification where technically feasible. Emerging corporate PPAs and on-site renewables allow industrials to hedge costs and decarbonize simultaneously.

Residential demand is the fastest-growing slice of the Australia power market, expanding at an 8.2-9.5% CAGR through 2030. More than 4 million households now generate rooftop power, turning consumers into active market participants. Home battery sales, supported by state rebate programs, are rising in tandem with electric-vehicle adoption. These distributed assets are shifting load curves and will account for a larger share of the Australia power market size by 2030, prompting retailers to offer dynamic pricing and virtual-power-plant schemes.

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Note: Segment share of all individual segment available on report purchase

Geography Analysis

Geography Analysis

New South Wales accounted for major share of capacity in 2024 and is accelerating its transition by allocating 3.7 GW—over half of the first CIS tender—to local projects. Five REZs aim to channel investment into high-resource zones and relieve coal-reliant grids. Transmission delays, however, constrain output and elevate curtailment, pressing planners to streamline approvals and community engagement.

Western Australia, operating an independent market, is the fastest-growing region with a 6.9% CAGR projected from 2025 to 2030. The state funds large storage, wind and grid upgrades under its Energy Transformation Strategy, and CIS tenders in the Wholesale Electricity Market will run annually through 2027. Over 35% of homes already have rooftop arrays, creating both a laboratory and a stress test for high distributed-generation systems. [3]Government of Western Australia, “Energy Transformation Strategy Update,” wa.gov.au

Victoria ranks third in new-build momentum, securing 1.6 GW of CIS capacity and pursuing offshore wind such as the 1 GW-plus Spinifex proposal. Queensland leads in financially committed renewable megawatts, supported by three designated REZs. South Australia continues to demonstrate extreme renewable penetration, using synchronous condensers and batteries to ride through volatility. Tasmania leverages abundant hydropower and seeks export potential via the planned Marinus Link. The Northern Territory focuses on remote microgrids, illustrating the diverse requirements across the Australia power market.

Competitive Landscape

Competitive Landscape

AGL Energy, Origin Energy and EnergyAustralia collectively command a sizeable share of generation and retail load, giving the market a moderately concentrated profile. Their coal exits and renewable pipelines, such as AGL’s 7 GW portfolio with the 500 MW Liddell battery, illustrate strategic repositioning. International developers—Neoen, Iberdrola Australia, Goldwind Australia—capitalize on technology cost declines and policy certainty to secure grid-scale wind, solar and storage contracts, eroding incumbents’ dominance.

Government schemes are redrawing competitive lines. CIS-awarded assets benefit from revenue floors, while merchant projects face exposure to price cannibalization and congestion, fostering a two-speed investment climate. M&A activity reflects the pursuit of scale, vertical integration and regional diversification; network operators like TransGrid and AusNet Services expand regulated asset bases by leading transmission build-outs. White-space opportunities emerge in virtual power plants, distributed-resource aggregation and hydrogen integration with gas networks, inviting tech players and infrastructure funds.

Regulatory oversight continues to evolve. The Australian Energy Regulator’s market monitoring shows declining concentration yet persistent local market power in certain dispatch intervals. New rules on consumer protections, demand-response participation and capacity adequacy aim to balance reliability with affordability, shaping future competition within the Australia power market.

Australia Power Industry Leaders

  1. AGL Energy Ltd.

  2. Origin Energy Ltd.

  3. EnergyAustralia Holdings

  4. Snowy Hydro Ltd.

  5. Alinta Energy Pty Ltd.

  6. *Disclaimer: Major Players sorted in no particular order
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Recent Industry Developments

  • May 2025: Energy-storage investment reached AUD 2.4 billion in Q1 2025, with six projects totaling 1.5 GW financially committed.
  • May 2025: The federal government reaffirmed the 82% renewables target, allocating upward of AUD 30 billion to clean-energy infrastructure and expanding the CIS to 32 GW of new generation.
  • February 2025: The federal government injected an extra AUD 2 billion into the Clean Energy Finance Corporation to mobilize AUD 6 billion in private capital.
  • December 2024: Nineteen projects totaling 6.38 GW were selected under CIS Tender 1 to supply the National Electricity Market.

Table of Contents for Australia Power Industry Report

1. Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2. Research Methodology

3. Executive Summary

4. Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rapid Utility-scale Solar PV Deployment under Large-scale Renewable Energy Target (LRET)
    • 4.2.2 Surge in Corporate PPAs from Mining & Data-Center Operators in Western Australia
    • 4.2.3 Grid-scale Battery & Pumped-Hydro Investments Accelerated by Capacity Investment Scheme (CIS)
    • 4.2.4 Federal "Rewiring the Nation" Funding for Super-Grid Transmission to Renewable Energy Zones
    • 4.2.5 Hydrogen-ready Gas-Turbine Projects Boosting Flexible Generation Pipeline
    • 4.2.6 Electrification of Homes & EV Uptake Raising Peak Demand in Eastern States
  • 4.3 Market Restraints
    • 4.3.1 Transmission Bottlenecks Causing Curtailment in Queensland & NSW REZs
    • 4.3.2 Community Opposition Delaying Wind Farms & HV Interconnector Routes
    • 4.3.3 Rising Natural-Gas Feedstock Prices Eroding Peaker Competitiveness
    • 4.3.4 Policy Uncertainty Around 2030 Coal-Exit Pathways Deterring Capital Allocation
  • 4.4 Supply-Chain Analysis
  • 4.5 Regulatory Outlook (incl. Government Policies & Regulations)
  • 4.6 Installed Capacity & Forecast Analysis
  • 4.7 Recent Trends & Developments
  • 4.8 Porter's Five Forces
    • 4.8.1 Bargaining Power of Suppliers
    • 4.8.2 Bargaining Power of Buyers
    • 4.8.3 Threat of New Entrants
    • 4.8.4 Threat of Substitutes
    • 4.8.5 Competitive Rivalry
  • 4.9 PESTLE Analysis

5. Market Size & Growth Forecasts

  • 5.1 By Power Generation Source
    • 5.1.1 Coal
    • 5.1.2 Natural Gas
    • 5.1.3 Oil
    • 5.1.4 Hydro
    • 5.1.5 Solar PV
    • 5.1.6 Wind
    • 5.1.7 Biomass and Waste
    • 5.1.8 Other Sources
  • 5.2 By Transmission & Distribution Segment (Only Qualitative Analysis)
    • 5.2.1 By Voltage Level
    • 5.2.1.1 ≤132 kV
    • 5.2.1.2 220 - 330 kV
    • 5.2.1.3 ≥500 kV
    • 5.2.2 By Component
    • 5.2.2.1 Transformers
    • 5.2.2.2 Transmission Lines and Cables
    • 5.2.2.3 Switchgear
    • 5.2.2.4 Substation Automation and Others
  • 5.3 By End User
    • 5.3.1 Utilities
    • 5.3.2 Commercial and Industrial
    • 5.3.3 Residential

6. Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves (M&A, Partnerships, PPAs)
  • 6.3 Market Share Analysis (Market Rank/Share for key companies)
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Products & Services, and Recent Developments)
    • 6.4.1 AGL Energy Ltd.
    • 6.4.2 Origin Energy Ltd.
    • 6.4.3 EnergyAustralia Holdings Ltd.
    • 6.4.4 Snowy Hydro Ltd.
    • 6.4.5 Alinta Energy Pty Ltd.
    • 6.4.6 Iberdrola Australia Ltd.
    • 6.4.7 Goldwind Australia Pty Ltd.
    • 6.4.8 Neoen Australia Pty Ltd.
    • 6.4.9 TransGrid
    • 6.4.10 AusNet Services Ltd.
    • 6.4.11 CleanCo Queensland Ltd.
    • 6.4.12 Powerlink Queensland
    • 6.4.13 TasNetworks
    • 6.4.14 APA Group
    • 6.4.15 Horizon Power
    • 6.4.16 Synergy (Electricity Generation & Retail Corp.)
    • 6.4.17 Meridian Energy Australia
    • 6.4.18 ENGIE Australia & New Zealand
    • 6.4.19 Shell Energy Australia
    • 6.4.20 CS Energy Ltd.
    • 6.4.21 Lightsource bp Australia

7. Market Opportunities & Future Outlook

  • 7.1 White-space & Unmet-Need Assessment
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Australia Power Market Report Scope

Generally, electricity generation is the process of generating electric power from primary energy sources. For utilities in the electricity industry, electricity generation is the process of delivering (transmission, distribution, etc.) electricity to end users or storing it.

The Australian power market is segmented by power generation sources, and power transmission & distribution. By power generation, the market is segmented into conventional thermal, hydro, nuclear, and non-hydro renewable. The market size and forecasts for each segment have been based on installed capacity, except power transmission and distribution.

By Power Generation Source Coal
Natural Gas
Oil
Hydro
Solar PV
Wind
Biomass and Waste
Other Sources
By Transmission & Distribution Segment (Only Qualitative Analysis) By Voltage Level ≤132 kV
220 - 330 kV
≥500 kV
By Component Transformers
Transmission Lines and Cables
Switchgear
Substation Automation and Others
By End User Utilities
Commercial and Industrial
Residential
By Power Generation Source
Coal
Natural Gas
Oil
Hydro
Solar PV
Wind
Biomass and Waste
Other Sources
By Transmission & Distribution Segment (Only Qualitative Analysis)
By Voltage Level ≤132 kV
220 - 330 kV
≥500 kV
By Component Transformers
Transmission Lines and Cables
Switchgear
Substation Automation and Others
By End User
Utilities
Commercial and Industrial
Residential
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Key Questions Answered in the Report

What is the projected capacity of the Australia power market by 2030?

The Australia power market is forecast to reach 147.19 GW of installed capacity by 2030, growing at a 3.86% CAGR.

Which generation source is expanding the fastest?

Solar PV is the fastest-growing source, with a 7.5-8.5% CAGR expected from 2025-2030 as record-low costs spur large-scale and rooftop installations.

Why are transmission upgrades critical to Australia’s energy transition?

Transmission links unlock Renewable Energy Zones, reduce curtailment and replace retiring coal baseload, with the AUD 20 billion Rewiring the Nation fund targeting 10,000 km of new lines.

How is the Capacity Investment Scheme influencing investment?

The CIS underwrites revenue for selected projects, drawing capital toward 9 GW of storage and 23 GW of variable renewables, while merchant projects face higher market risk.

Which region is growing the quickest?

Western Australia leads growth with a 6.9% CAGR through 2030, supported by independent market design, strong policy support and high rooftop-solar penetration.

What role do batteries play in the future grid?

Utility-scale and household batteries firm variable renewables, provide frequency control and enable greater rooftop-solar self-consumption, with 1.5 GW of new large batteries committed in Q1 2025.

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